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Market Research and Advisory Services

Industry coverage

Scotts International provides strategic support services to companies focused on Innovative Technologies as well as traditional Hardware and Software, Online and Traditional Media and Telecom services interested in gathering reliable insights via a network of experienced consultants based in over 40 countries worldwide.

Our 15+ year experience covers a variety of research methodologies across a range of relevant categories.

Research services

A rapidly evolving sector susceptible to disruptive companies as well as changes in consumer demands. Digitalisation and technological advancements, such as AI, Augmented and Virtual Reality as well as in Biometrics, Blockchain and IOT creates challenges for existing companies from innovative startups.

Our experience in supporting companies, includes the following:

Sector analysis: Focused in-depth research into a particular product, service or development strategy in a specific location evaluating the opportunities, threats and competitive landscape.

Investor support: Gathering data to support potential M&A activities as well as advisory services regarding expansion plans.

International development: For companies with ambitious growth plans analysis is conducted into the possibilities of success and the best ways of approaching a new market, whether through M&A activity, opening locally or through identifying channel partners.

Understanding behaviours: Conducting industry interviews it is possible to gather opinions and insights not in the public domain.

Projects our team have advised on and managed:

Pricing Strategy

Challenge: A UK based medical software developer wanted to develop a competitive pricing policy for expansion into Europe and Middle East.

Solution: Focusing on clinical trial software hard data and recommended strategy was provided on market sizes, customer requirements, willingness to pay and discounting enabling the client to prioritise key markets and potential sales prospects.

Healthcare Software | EMEA

Expansion Assessment

Challenge: A leading e-commerce platform required support analysing new growth markets in Asia, the Middle East, Africa and Emerging Europe.

Solution: Sized traditional retail and e-commerce markets across Southeast Asia, South Asia, Middle East, North Africa, Sub-Saharan Africa, Eastern Europe and further profiled Poland, Nigeria, UAE, Sri-Lanka and Thailand as those with most potential.

E-commerce | CEE, MEA & APAC

Product & Pricing Strategy

Challenge: A leading international epayment processing solutions / software provider under increasing competition from lower priced rivals.

Solution: Surveyed 30 banks and benchmarked top 10 competing vendors to map value chain and major transaction types. Determined buying criteria and identified / recommended key segments to target coupled with positioning and pricing approach.

Banking Software | India

Country Profiles

Challenge: A global leader in online digital payments wanting to understand opportunity in high potential growth markets in Africa and Central Asia.

Solution: After narrowing search to Kenya, Nigeria and Kazakhstan in-country analysts assessed shopping habits and payment preferences including market sizing, platforms and trends, competition as well as providing insights into spending flows.

Online Payments | Africa & CIS

Industry Newsletter

Challenge: A global technology providing clinical software and information required a solution keeping its team informed of regional developments.

Solution: A specific fortnightly newsletter with online news archive and tagged content containing screened and selected events summarised across 16 countries in Asia Pacific. Articles and access distributed to over 70 key management, sales and marketing staff.

Hospital IT | Asia Pacific

Support Courting Investors

Challenge: An American alternative e-commerce payment company and its investment bank required support with commercial due diligence.

Solution: To support expansion research was carried out across 5 regions. In country payment methods were evaluated, sized and forecast for B2C e-commerce and selected B2B segments with trend analysis identifying payment opportunities.

E-commerce payments | Global

Companies supported

See all Industries covered:

Learn more about our experience

Did you know we can also offer over 10,000 market reports within TMT?

We work in close partnership with leading publishers of market reports and industry forecast studies, these signed agreements allow us to act as official agents and to provide their studies at exactly the same price.

The Technology, Media & Telecoms market report page covers Latest innovations and Telecoms markets.

Latest Technology, Media & Telecoms market reports:

Contact us.

Wish to confidentially discuss research requirements focused on Technology, Media & Telecoms?
Speak with one of our Directors today.

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