Turkey Recommerce Market: Growth Drivers, Revenue Opportunities, and Future Outlook (2020-2029) - Featuring 60+ KPIs, Market Size, Share & Forecast by Channel, Category & Consumer Segment
Market Report I 2025-06-12 I 83 Pages I PayNxt360
According to PayNXT360, the recommerce market in Turkey is expected to grow by 14.4% on annual basis to reach US$1,866.8 million in 2025.
The recommerce market in the country experienced robust growth during 2020-2024, achieving a CAGR of 17.7%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 12.0% during 2025-2029. By the end of 2029, the recommerce market is projected to expand from its 2024 value of USD 1,632.5 million to approximately USD 2,937.6 million.
This report provides a detailed data-centric analysis of the recommerce market in Turkey, covering market opportunities and risks across consumer segments (peer-to-peer and business-led resale); product categories; sales channels; and resale formats. With over 60+ KPIs at the country level, this report provides a comprehensive understanding of recommerce market dynamics.
It offers a comprehensive analysis of market dynamics in the recommerce market, segmented by recommerce channels (C2C, B2C, trade-in programs), sales models (resale, rental, refurbishment), platform types (generalist and vertical-specific), digital engagement (app, website, social media), and retail categories (electronics, apparel, home goods, and more). In addition, it provides a snapshot of consumer behaviour, device usage, payment preferences, and city-level penetration across Tier 1 to Tier 3 cities.
PayNXT360's research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
1. About this Report
1.1. Summary
1.2. Methodology
1.3. Definition
1.4. Disclaimer
2. Turkey Recommerce Market Size and Future Growth Dynamics
2.1. Turkey Recommerce - Gross Merchandise Value Trend Analysis, 2020-2029
2.2. Turkey Recommerce - Average Value Per Transaction Trend Analysis, 2020-2029
2.3. Turkey Recommerce - Gross Merchandise Volume Trend Analysis, 2020-2029
2.4. Turkey Recommerce Market Share Analysis by Key Players, 2024
3. Turkey Recommerce Market Revenue, 2020-2029
4. Turkey Recommerce Market Share by Key Revenue Segments
4.1. Turkey Recommerce Market Share by Key Revenue Segments, 2020-2029
4.2. Turkey Recommerce Market by Ad-based revenues, 2020-2029
4.3. Turkey Recommerce Market Revenue by Commission, 2020-2029
4.4. Turkey Recommerce Market Revenue by Services & Refurbishment Fees, 2020-2029
5. Turkey Recommerce Market Size and Forecast by Key Sectors
5.1. Turkey Recommerce Market Share by Key Sectors, 2020-2029
5.2. Turkey Recommerce Retail Shopping - Gross Merchandise Value Trend Analysis, 2020-2029
5.3. Turkey Recommerce Home Improvement - Gross Merchandise Value Trend Analysis, 2020-2029
5.4. Turkey Recommerce Other Sectors Gross Merchandise Value Trend Analysis, 2020-2029
6. Turkey Recommerce Market Size and Forecast by Retail Shopping Categories
6.1. Turkey Recommerce Market Share by Retail Shopping Categories, 2024
6.2. Turkey Recommerce Apparel and Accessories - Gross Merchandise Value Trend Analysis, 2020-2029
6.3. Turkey Recommerce Consumer Electronics - Gross Merchandise Value Trend Analysis, 2020-2029
6.4. Turkey Recommerce Home Appliances - Gross Merchandise Value Trend Analysis, 2020-2029
6.5. Turkey Recommerce Home Decor & Essentials - Gross Merchandise Value Trend Analysis, 2020-2029
6.6. Turkey Recommerce Books, Toys & Hobbies - Gross Merchandise Value Trend Analysis, 2020-2029
6.7. Turkey Recommerce Automotive Parts & Accessories - Gross Merchandise Value Trend Analysis, 2020-2029
6.8. Turkey Recommerce Sports & Fitness Equipment - Gross Merchandise Value Trend Analysis, 2020-2029
6.9. Turkey Recommerce Other - Gross Merchandise Value Trend Analysis, 2020-2029
7. Turkey Recommerce Market Size and Forecast by Recommerce Channels
7.1. Turkey Recommerce Market Share by Recommerce Channels, 2020-2029
7.2. Turkey Recommerce Consumer to Consumer (C2C) Channel - Gross Merchandise Value Trend Analysis, 2020-2029
7.3. Turkey Recommerce Business to Consumer (B2C) Channel - Gross Merchandise Value Trend Analysis, 2020-2029
7.4. Turkey Recommerce by Retailer Trade-In and Buyback Programs Channel - Gross Merchandise Value Trend Analysis, 2020-2029
8. Turkey Recommerce Market Size and Forecast by Sales Model
8.1. Turkey Recommerce Market Share by Sales Model, 2020-2029
8.2. Turkey Recommerce Resale - Gross Merchandise Value Trend Analysis, 2020-2029
8.3. Turkey Recommerce Rental - Gross Merchandise Value Trend Analysis, 2020-2029
8.4. Turkey Recommerce by Refurbishment and Certified Pre-Owned - Gross Merchandise Value Trend Analysis, 2020-2029
9. Turkey Recommerce Market Size and Forecast by Digital Engagement Channel
9.1. Turkey Recommerce Market Share by Digital Engagement Channel, 2020-2029
9.2. Turkey Recommerce Website-Based - Gross Merchandise Value Trend Analysis, 2020-2029
9.3. Turkey Recommerce App-Based - Gross Merchandise Value Trend Analysis, 2020-2029
9.4. Turkey Recommerce by Social Media Driven - Gross Merchandise Value Trend Analysis, 2020-2029
10. Turkey Recommerce Market Size and Forecast by Platform Type
10.1. Turkey Recommerce Market Share by Platform Type, 2020-2029
10.2. Turkey Recommerce Generalist Marketplaces - Gross Merchandise Value Trend Analysis, 2020-2029
10.3. Turkey Recommerce Vertical-Specific Marketplaces - Gross Merchandise Value Trend Analysis, 2020-2029
11. Turkey Recommerce Market Size and Forecast by Device
11.1. Turkey Recommerce Market Share by Device, 2020-2029
11.2. Turkey Recommerce Mobile - Gross Merchandise Value Trend Analysis, 2020-2029
11.3. Turkey Recommerce Desktop - Gross Merchandise Value Trend Analysis, 2020-2029
12. Turkey Recommerce Market Size and Forecast by Operating System
12.1. Turkey Recommerce Market Share by Operating System, 2020-2029
12.2. Turkey Recommerce iOS - Gross Merchandise Value Trend Analysis, 2020-2029
12.3. Turkey Recommerce Android - Gross Merchandise Value Trend Analysis, 2020-2029
13. Turkey Recommerce Market Size and Forecast by Cities
13.1. Turkey Recommerce Market Share by Cities, 2020-2029
13.2. Turkey Recommerce Tier 1 Cities - Gross Merchandise Value Trend Analysis, 2020-2029
13.3. Turkey Recommerce Tier 2 Cities - Gross Merchandise Value Trend Analysis, 2020-2029
13.4. Turkey Recommerce Tier 3 Cities - Gross Merchandise Value Trend Analysis, 2020-2029
14. Turkey Recommerce Market Size and Forecast by Payment Instrument
14.1. Turkey Recommerce Market Share by Payment Instrument, 2020-2029
14.2. Turkey Recommerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2020-2029
14.3. Turkey Recommerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2020-2029
14.4. Turkey Recommerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2020-2029
14.5. Turkey Recommerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2020-2029
14.6. Turkey Recommerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2020-2029
14.7. Turkey Recommerce by Other Digital Payments - Gross Merchandise Value Trend Analysis, 2020-2029
14.8. Turkey Recommerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2020-2029
15. Turkey Recommerce by Consumer Demographics
15.1. Turkey Recommerce Market Share by Age Group, 2024
15.2. Turkey Recommerce Market Share by Income Level, 2024
15.3. Turkey Recommerce Market Share by Gender, 2024
16. Further Reading
16.1. About PayNXT360
16.2. Related Research
Table 1: Turkey Recommerce - Gross Merchandise Value (US$ Million), 2020-2029
Table 2: Turkey Recommerce - Average Value Per Transaction (US$), 2020-2029
Table 3: Turkey Recommerce - Gross Merchandise Volume (Million), 2020-2029
Table 4: Turkey Recommerce Market Revenue Value (US$ Million), 2020-2029
Table 5: Turkey Recommerce Market by Ad-based revenues (US$ Million), 2020-2029
Table 6: Turkey Recommerce Market Revenue by Commission (US$ Million), 2020-2029
Table 7: Turkey Recommerce Market Revenue by Services & Refurbishment Fees (US$ Million), 2020-2029
Table 8: Turkey Recommerce Retail Shopping - Gross Merchandise Value (US$ Million), 2020-2029
Table 9: Turkey Recommerce Home Improvement - Gross Merchandise Value (US$ Million), 2020-2029
Table 10: Turkey Recommerce Other Sectors Gross Merchandise Value (US$ Million), 2020-2029
Table 11: Turkey Recommerce Apparel and Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Table 12: Turkey Recommerce Consumer Electronics - Gross Merchandise Value (US$ Million), 2020-2029
Table 13: Turkey Recommerce Home Appliances - Gross Merchandise Value (US$ Million), 2020-2029
Table 14: Turkey Recommerce Home Decor & Essentials - Gross Merchandise Value (US$ Million), 2020-2029
Table 15: Turkey Recommerce Books, Toys & Hobbies - Gross Merchandise Value (US$ Million), 2020-2029
Table 16: Turkey Recommerce Automotive Parts & Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Table 17: Turkey Recommerce Sports & Fitness Equipment - Gross Merchandise Value (US$ Million), 2020-2029
Table 18: Turkey Recommerce Other - Gross Merchandise Value (US$ Million), 2020-2029
Table 19: Turkey Recommerce by Consumer to Consumer (C2C) Channel - Gross Merchandise Value (US$ Million), 2020-2029
Table 20: Turkey Recommerce Business to Consumer (B2C) Channel - Gross Merchandise Value (US$ Million), 2020-2029
Table 21: Turkey Recommerce by Retailer Trade-In and Buyback Programs Channel - Gross Merchandise Value (US$ Million), 2020-2029
Table 22: Turkey Recommerce by Resale - Gross Merchandise Value (US$ Million), 2020-2029
Table 23: Turkey Recommerce Rental - Gross Merchandise Value (US$ Million), 2020-2029
Table 24: Turkey Recommerce by Refurbishment and Certified Pre-Owned - Gross Merchandise Value (US$ Million), 2020-2029
Table 25: Turkey Recommerce by Website-Based - Gross Merchandise Value (US$ Million), 2020-2029
Table 26: Turkey Recommerce App-Based - Gross Merchandise Value (US$ Million), 2020-2029
Table 27: Turkey Recommerce by Social Media Driven - Gross Merchandise Value (US$ Million), 2020-2029
Table 28: Turkey Recommerce Generalist Marketplaces - Gross Merchandise Value (US$ Million), 2020-2029
Table 29: Turkey Recommerce Vertical-Specific Marketplaces - Gross Merchandise Value (US$ Million), 2020-2029
Table 30: Turkey Recommerce Mobile - Gross Merchandise Value (US$ Million), 2020-2029
Table 31: Turkey Recommerce Desktop - Gross Merchandise Value (US$ Million), 2020-2029
Table 32: Turkey Recommerce by iOS - Gross Merchandise Value (US$ Million), 2020-2029
Table 33: Turkey Recommerce Android - Gross Merchandise Value (US$ Million), 2020-2029
Table 34: Turkey Recommerce Tier 1 Cities - Gross Merchandise Value (US$ Million), 2020-2029
Table 35: Turkey Recommerce Tier 2 - Gross Merchandise Value (US$ Million), 2020-2029
Table 36: Turkey Recommerce Tier 3 - Gross Merchandise Value (US$ Million), 2020-2029
Table 37: Turkey Recommerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 38: Turkey Recommerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 39: Turkey Recommerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2020-2029
Table 40: Turkey Recommerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2020-2029
Table 41: Turkey Recommerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2020-2029
Table 42: Turkey Recommerce by Other Digital Payments - Gross Merchandise Value (US$ Million), 2020-2029
Table 43: Turkey Recommerce Payment by Cash - Gross Merchandise Value (US$ Million), 2020-2029
Figure 1: PayNXT360's Methodology Framework
Figure 2: Turkey Recommerce - Gross Merchandise Value (US$ Million), 2020-2029
Figure 3: Turkey Recommerce - Average Value Per Transaction (US$), 2020-2029
Figure 4: Turkey Recommerce - Gross Merchandise Volume (Million), 2020-2029
Figure 5: Turkey Recommerce - Market Share Analysis by Key Players (%), 2024
Figure 6: Turkey Recommerce Market Revenue Value (US$ Million), 2020-2029
Figure 7: Turkey Recommerce Market Share by Key Revenue Segments (%), 2020-2029
Figure 8: Turkey Recommerce Market by Ad-based revenues (US$ Million), 2020-2029
Figure 9: Turkey Recommerce Market Revenue by Commission (US$ Million), 2020-2029
Figure 10: Turkey Recommerce Market Revenue by Services & Refurbishment Fees (US$ Million), 2020-2029
Figure 11: Turkey Recommerce Market Share by Recommerce Segments (%), 2020-2029
Figure 12: Turkey Recommerce Retail Shopping - Gross Merchandise Value (US$ Million), 2020-2029
Figure 13: Turkey Recommerce Home Improvement - Gross Merchandise Value (US$ Million), 2020-2029
Figure 14: Turkey Recommerce Other Sectors Gross Merchandise Value (US$ Million), 2020-2029
Figure 15: Turkey Recommerce Market Share by Retail Shopping Categories (%), 2024
Figure 16: Turkey Recommerce Apparel and Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Figure 17: Turkey Recommerce Consumer Electronics - Gross Merchandise Value (US$ Million), 2020-2029
Figure 18: Turkey Recommerce Home Appliances - Gross Merchandise Value (US$ Million), 2020-2029
Figure 19: Turkey Recommerce Home Decor & Essentials - Gross Merchandise Value (US$ Million), 2020-2029
Figure 20: Turkey Recommerce Books, Toys & Hobbies - Gross Merchandise Value (US$ Million), 2020-2029
Figure 21: Turkey Recommerce Automotive Parts & Accessories - Gross Merchandise Value (US$ Million), 2020-2029
Figure 22: Turkey Recommerce Sports & Fitness Equipment - Gross Merchandise Value (US$ Million), 2020-2029
Figure 23: Turkey Recommerce Other - Gross Merchandise Value (US$ Million), 2020-2029
Figure 24: Turkey Recommerce Market Share by Recommerce Channel (%), 2020-2029
Figure 25: Turkey Recommerce by Consumer to Consumer (C2C) Channel - Gross Merchandise Value (US$ Million), 2020-2029
Figure 26: Turkey Recommerce Business to Consumer (B2C) Channel - Gross Merchandise Value (US$ Million), 2020-2029
Figure 27: Turkey Recommerce by Retailer Trade-In and Buyback Programs Channel - Gross Merchandise Value (US$ Million), 2020-2029
Figure 28: Turkey Recommerce Market Share by Sales Model (%), 2020-2029
Figure 29: Turkey Recommerce by Resale - Gross Merchandise Value (US$ Million), 2020-2029
Figure 30: Turkey Recommerce Rental - Gross Merchandise Value (US$ Million), 2020-2029
Figure 31: Turkey Recommerce by Refurbishment and Certified Pre-Owned - Gross Merchandise Value (US$ Million), 2020-2029
Figure 32: Turkey Recommerce Market Share by Digital Engagement Channel (%), 2020-2029
Figure 33: Turkey Recommerce by Website-Based - Gross Merchandise Value (US$ Million), 2020-2029
Figure 34: Turkey Recommerce App-Based - Gross Merchandise Value (US$ Million), 2020-2029
Figure 35: Turkey Recommerce by Social Media Driven - Gross Merchandise Value (US$ Million), 2020-2029
Figure 36: Turkey Recommerce Market Share by Platform Type (%), 2020-2029
Figure 37: Turkey Recommerce Generalist Marketplaces - Gross Merchandise Value (US$ Million), 2020-2029
Figure 38: Turkey Recommerce Vertical-Specific Marketplaces - Gross Merchandise Value (US$ Million), 2020-2029
Figure 39: Turkey Recommerce Market Share by Device (%), 2020-2029
Figure 40: Turkey Recommerce Mobile - Gross Merchandise Value (US$ Million), 2020-2029
Figure 41: Turkey Recommerce Desktop - Gross Merchandise Value (US$ Million), 2020-2029
Figure 42: Turkey Recommerce Market Share by Operating System (%), 2020-2029
Figure 43: Turkey Recommerce by iOS - Gross Merchandise Value (US$ Million), 2020-2029
Figure 44: Turkey Recommerce Android - Gross Merchandise Value (US$ Million), 2020-2029
Figure 45: Turkey Recommerce Market Share by Cities (%), 2020-2029
Figure 46: Turkey Recommerce Tier 1 Cities - Gross Merchandise Value (US$ Million), 2020-2029
Figure 47: Turkey Recommerce Tier 2 - Gross Merchandise Value (US$ Million), 2020-2029
Figure 48: Turkey Recommerce Tier 3 - Gross Merchandise Value (US$ Million), 2020-2029
Figure 49: Turkey Recommerce Market Share by Payment Instrument (%), 2020-2029
Figure 50: Turkey Recommerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2020-2029
Figure 51: Turkey Recommerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2020-2029
Figure 52: Turkey Recommerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2020-2029
Figure 53: Turkey Recommerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2020-2029
Figure 54: Turkey Recommerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2020-2029
Figure 55: Turkey Recommerce by Other Digital Payments - Gross Merchandise Value (US$ Million), 2020-2029
Figure 56: Turkey Recommerce Payment by Cash - Gross Merchandise Value (US$ Million), 2020-2029
Figure 57: Turkey Recommerce Market Share by Age Group (%), 2024
Figure 58: Turkey Recommerce Market Share by Income Level (%), 2024
Figure 59: Turkey Recommerce Market Share by Gender (%), 2024
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.