Report

The global wireless headphone market was valued at $42,693.9 million in 2021, and is projected to reach $156,501.9 million by 2031, registering a CAGR of 14.4%.
The wireless headphone industry is currently driven by portable music systems, such as best noise cancelling earbuds, bluetooth noise cancelling headphones, tablets, and portable music players. Further, advancements and innovations have resulted in the development of sophisticated noise cancellation features, which have further added to the popularity. The industry dynamics are changing rapidly with the trend for affordable and compact headphones. The North American market is estimated to witness steady growth owing to early technology adoption and market maturity.
The emergence of active noise cancellation techniques resulting in minimization of any distortion caused while listening, providing an improved listening experience to the consumers, is estimated to fuel the market growth. Increase in consumer disposable income, especially in developing countries such as India, China, and Brazil, is expected to significantly propel the market demand. In addition, an upsurge in adoption rate across gyms and offices is anticipated to drive the market demand over the next seven years.
One of the most effective media for brands to raise awareness and increase sales has been shown to be television. However, extravagant applications are preferable. In order to create an unstoppable force for content producers, distributors, and brands worldwide, OTT apps, or those that stream video without a cable box, combine the scale and flexibility of the internet with the reach and power of traditional pay-TV. Despite the fact that 70% of customers subscribe to at least one major OTT service like Netflix, Amazon Prime Video, or Hulu, many consumers still turn to alternative media outlets to meet their content needs. Your brand can step in to close the gaps in that situation. Every day, hundreds of small and medium-sized companies release OTT apps. Therefore, owing to the growth of OTT and entertainment the demand for high sound quality have raised which is fuelling the market of wireless headphones in the process.
The growing demand for wireless headphones, increase in trade restrictions, and intense rivalry are hurting the growth of the wireless market, resulting in deterioration of product quality and increasing the sale of fake wireless headphones in the market. In recent years, wireless headphones have become fashion accessories or status symbols that boast big name brands and big price tags to match. Small scale business owners enter the market, and due to high fluctuation in the prices, they make cheap copies and counterfeits to make a good profit margin for themselves. On the other hand, the reputed brand's products cost a fortune, and consumers are keen to look for products that are low in cost. The rising demand for products from a reputed brand at a low cost and the higher discounts provided on e-commerce websites and retail stores in the market give rise to the sale of counterfeit products.
However, availability of numerous options are fostering the market growth. More diversity than ever before is available. Wireless earbuds range in price from around $30 for the JLab Go Air to over $400 for the Bowers & Wilkins PI7. If you need rugged wireless earbuds for working out, buy a pair with a high IP rating like the Jaybird Vista 2 or Jabra Elite Active 75t. Alternatively, users can get the Sony WF-1000XM4 or Bose QuietComfort Buds if you desire noise cancellation. The UE Fits are wireless earbuds that are essentially custom-molded to fit your ears if you can't find any that do.
Most of the most recent wireless earbud models come equipped with cutting-edge functions like simultaneous pairing with numerous devices and wireless charging. Even active noise-cancellation is now a fairly standard feature in true wireless earbuds, and it doesn't have to cost a fortune to obtain it. It was unimaginable of just a few years ago to get wireless earbuds with active noise-cancellation for less than $100, like the Wyze Buds Pro or the Nothing Ear. Therefore, owing to the easy availability and wide product options the market of wireless headphones is growing rapidly.
The wireless headphones market is segmented into price point, technology, headphone type, distribution channel, category, application, device application, end user, functionality, end user generation, ingress protection, and region. On the basis of price point the market is subdivided into economic, premium and ultra-premium. On the basis of technology the market is classified into Bluetooth, infrared (IR), radiofrequency (RF), kleer. On the basis of headphone type the market is subdivided into over-ear, on-ear, and in-ear. Based on distribution channel the market is further divided into supermarket/hypermarket, independent retail stores, e-commerce and others. Based on category the market is bifurcated into branded and private label. On the basis of application the market is classified into entertainment, gaming, fitness, virtual reality and others. On the basis of device application the market is categorized into smartphones, laptops, desktop and others. On the basis of end user the market is divided into commercial, consumer and others. Based on functionality the market is bifurcated into with microphone and without microphone. By end user generation the market is classified as Gen Z, Millennials, Gen X, and Boomers. Based on ingress protection the market is divided into protection from solid objects, protection from water, and combined. Region-wise, it is analysed across North America (the U.S., Canada, and Mexico), Europe (UK, Germany, France, Italy, Spain, Russia, Sweden, Netherlands, Denmark, Poland and rest of Europe), Asia-Pacific (China, India, Japan, Australia, South Korea, Thailand, Singapore, Indonesia, New Zealand, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, Middle East, Saudi Arabia, Egypt, Nigeria and rest of LAMEA).
The key market players included in the wireless headphones market analysis are Apple, Inc, ASUSTeK Computers Inc., Imagine Marketing Limited., Bose Corporation, Dell Inc., Dolby Laboratories, Inc., Demant Group, Hifiman Corporation, HP Inc, Logitech, Mivi, Lenovo, BBK Electronics Corp. Ltd, Philips NV., Samsung, Skullcandy, Sony, TCL, Xiomi,
Key Benefits For Stakeholders
-This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the wireless headphone market analysis from 2021 to 2031 to identify the prevailing wireless headphone market opportunities.
-The market research is offered along with information related to key drivers, restraints, and opportunities.
-Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
-In-depth analysis of the wireless headphone market segmentation assists to determine the prevailing market opportunities.
-Major countries in each region are mapped according to their revenue contribution to the global market.
-Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
-The report includes the analysis of the regional as well as global wireless headphone market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Headphone Type
- Over-ear
- On-ear
- In-ear
By Distribution Channel
- Supermarket/Hypermarket
- Independent Retail Stores
- E-commerce
- Others
By Category
- Branded
- Private Label
By Price Point
- Economic
- Premium
- Ultra Premium
By Technology
- Bluetooth
- Infrared (IR)
- Radiofrequency (RF)
- Kleer
By Application
- Entertainment
- Gaming
- Fitness
- Virtual Reality
- Others
By Device Application
- Smartphones
- Laptops
- Desktop
- Others
By End User
- Commercial
- Consumer
- Others
By Functionality
- With Microphone
- Without Microphone
By End User Generation
- Gen Z
- Millennials
- Gen X
- Boomers
By Ingress Protection
- Protection from solid objects
- Protection from water
- Combined
By Region
- North America
? U.S.
? Canada
? Mexico
- Europe
? U.K.
? Germany
? France
? Italy
? Spain
? Russia
? Sweden
? Netherlands
? Denmark
? Poland
? Rest of Europe
- Asia-Pacific
? China
? Japan
? India
? Australia
? South Korea
? Thailand
? Malaysia
? Singapore
? Indonesia
? New Zealand
? Rest of Asia-Pacific
- LAMEA
? Brazil
? Argentina
? South Africa
? Middle East
? Saudi Arabia
? Egypt
? Nigeria
? Rest of LAMEA
- Key Market Players
? Apple Inc.
? Harman International Industries
? Phillips NV
? Skullcandy Inc.
? Motorola Inc.
? Samsung Group
? Bose Corporation
? Sony
? Xiaomi
? BoAt
? ASUSTeK Computer Inc.
? Brainwavz India.
? Dell Inc.
? Dyson
? Dolby Laboratories, Inc.
? EPOS
? AL Infinity, LLC
? Logitech
? HIFIMAN Corporation
? HP Development Company, L.P.
? Best IT World(India) Pvt. Ltd.
? OPPO
? MIVI
? Meze Audio
? TCL