Virtual Events Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Market Report I 2023-05-29 I 134 Pages I IMARC Group
Market Overview:
The global virtual events market size reached US$ 140.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 468.9 Billion by 2028, exhibiting a growth rate (CAGR) of 22.6% during 2023-2028.
Virtual events are web-based events that involve the virtual interaction of individuals at different locations through connected devices, including smartphones, laptops, desktop computers, and tablets. They include business conferences, sales meetings, summits, academic classes, job fairs, and trade shows. They allow employees to communicate, share feedback and ideas in meetings, and enjoy a shared experience. They offer flexibility, live chat options, and downloadable resource sections that help improve the work efficiency of individuals. Besides this, they are highly interactive and friendly, create a fun learning experience, and eliminate the need for a physical venue. Moreover, as they assist organizations in saving on staff, setup, meals, and travel costs, virtual events are increasingly being organized across healthcare, education, corporate, hospitality, and banking, financial services and insurance (BFSI) industries.
Virtual Events Market Trends:
At present, rapid urbanization and the widespread adoption of virtual infrastructure, tools, and services by enterprises across the globe are among the key factors positively influencing the market. In addition, numerous small and large-scale organizations are shifting towards virtual platforms for event marketing, event outsourcing and analytics, content and social media development, and access management. This is creating a positive outlook for the market. Apart from this, the rising adoption of work-from-home (WFH) policy and shifting employer inclination towards audio and video conferencing for recruitment purposes are contributing to the market growth. Furthermore, the usage of various interactive tools, such as polling, announcements, live chats, and live questions and answers (Q&A) columns, to enhance event efficiency, is favoring the market growth. Moreover, the integration of advanced technologies, such as artificial intelligence (AI), virtual reality (VR), and augmented reality (AR), to provide improved user experience is offering a favorable market outlook.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global virtual events market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, solution type, application and end-use.
Breakup by Type:
Video Conferencing and Unified Communications & Collaborations
Web Conferencing
Video conferencing and unified communications and collaborations segment dominates the market due to its increasing utilization for recruitment and real-time operational purposes.
Breakup by Solution Type:
Webinars and Enterprise Streaming
Networking and Collaborations
Content Sharing and Media Development
Event Marketing
Others
Based on the solution type, the market has been classified into webinars and enterprise streaming, networking and collaborations, content sharing and media development, event marketing, and others.
Breakup by Application:
Virtual Conferences
Virtual Tradeshows
Online Education Programs
Virtual Reality Exhibitions
Others
Based on the application, the market has been segmented into virtual conferences, virtual tradeshows, online education programs, virtual reality exhibitions, and others.
Breakup by End-Use:
Corporate
Education
Healthcare
Finance and Banking
Government
Others
The corporate sector accounts for the majority of the market share due to the shifting preferences of corporate companies towards virtual event management platforms to maintain a smooth workflow across multiple geographical locations.
Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance in the market due to the early adoption of advanced video technologies, coupled with the advanced infrastructure in the region.
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Adobe Inc., Alcatel-Lucent, Atlassian, Avaya Holdings Corp., Broadsoft Inc., Cisco Systems Inc., Citrix Systems Inc., Huawei, International Business Machines, Microsoft Corporation, Mitel Networks, Toshiba Corporation and Zoom Video Communications Inc., etc.
Key Questions Answered in This Report
1. What was the size of the global virtual events market in 2022?
2. What is the expected growth rate of the global virtual events market during 2023-2028?
3. What are the key factors driving the global virtual events market?
4. What has been the impact of COVID-19 on the global virtual events market?
5. What is the breakup of the global virtual events market based on the type?
6. What is the breakup of the global virtual events market based on the end use?
7. What are the key regions in the global virtual events market?
8. Who are the key players/companies in the global virtual events market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Virtual Events Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Video Conferencing and Unified Communications & Collaborations
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Web Conferencing
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Solution Type
7.1 Webinars and Enterprise Streaming
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Networking and Collaborations
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Content Sharing and Media Development
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Event Marketing
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Application
8.1 Virtual Conferences
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Virtual Tradeshows
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Online Education Programs
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Virtual Reality Exhibitions
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by End-Use
9.1 Corporate
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Education
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Healthcare
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Finance and Banking
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Government
9.5.1 Market Trends
9.5.2 Market Forecast
9.6 Others
9.6.1 Market Trends
9.6.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Indicators
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Adobe Inc.
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.1.3 Financials
15.3.1.4 SWOT Analysis
15.3.2 Alcatel-Lucent
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.2.3 Financials
15.3.3 Atlassian
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.3.3 Financials
15.3.4 Avaya Holdings Corp.
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.4.3 Financials
15.3.4.4 SWOT Analysis
15.3.5 Broadsoft Inc.
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.5.3 Financials
15.3.6 Cisco Systems Inc.
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.6.3 Financials
15.3.6.4 SWOT Analysis
15.3.7 Citrix Systems Inc.
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.7.4 SWOT Analysis
15.3.8 Huawei
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.9 International Business Machines
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.9.4 SWOT Analysis
15.3.10 Microsoft Corporation
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
15.3.10.3 Financials
15.3.10.4 SWOT Analysis
15.3.11 Mitel Networks
15.3.11.1 Company Overview
15.3.11.2 Product Portfolio
15.3.12 Toshiba Corporation
15.3.12.1 Company Overview
15.3.12.2 Product Portfolio
15.3.12.3 Financials
15.3.12.4 SWOT Analysis
15.3.13 Zoom Video Communications Inc.
15.3.13.1 Company Overview
15.3.13.2 Product Portfolio
15.3.13.3 Financials
15.3.13.4 SWOT Analysis
Figure 1: Global: Virtual Events Market: Major Drivers and Challenges
Figure 2: Global: Virtual Events Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Virtual Events Market: Breakup by Type (in %), 2022
Figure 4: Global: Virtual Events Market: Breakup by Solution Type (in %), 2022
Figure 5: Global: Virtual Events Market: Breakup by Application (in %), 2022
Figure 6: Global: Virtual Events Market: Breakup by End-Use (in %), 2022
Figure 7: Global: Virtual Events Market: Breakup by Region (in %), 2022
Figure 8: Global: Virtual Events Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 9: Global: Virtual Events (Video Conferencing and Unified Communications & Collaborations) Market: Sales Value (in Million US$), 2017 & 2022
Figure 10: Global: Virtual Events (Video Conferencing and Unified Communications & Collaborations) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 11: Global: Virtual Events (Web Conferencing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Virtual Events (Web Conferencing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Virtual Events (Webinars and Enterprise Streaming) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Virtual Events (Webinars and Enterprise Streaming) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Virtual Events (Networking and Collaborations) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Virtual Events (Networking and Collaborations) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Virtual Events (Content Sharing and Media Development) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Virtual Events (Content Sharing and Media Development) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Virtual Events (Event Marketing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Virtual Events (Event Marketing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Virtual Events (Virtual Conferences) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Virtual Events (Virtual Conferences) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Virtual Events (Virtual Tradeshows) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Virtual Events (Virtual Tradeshows) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Virtual Events (Online Education Programs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Virtual Events (Online Education Programs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Virtual Events (Virtual Reality Exhibitions) Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Global: Virtual Events (Virtual Reality Exhibitions) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Global: Virtual Events (Corporate) Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Global: Virtual Events (Corporate) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Global: Virtual Events (Education) Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Global: Virtual Events (Education) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Global: Virtual Events (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Global: Virtual Events (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Global: Virtual Events (Finance and Banking) Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Global: Virtual Events (Finance and Banking) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Global: Virtual Events (Government) Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Global: Virtual Events (Government) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Global: Virtual Events (Others) Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Global: Virtual Events (Others) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: North America: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: North America: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: United States: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: United States: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Canada: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Canada: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: Asia Pacific: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: Asia Pacific: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: China: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: China: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Japan: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Japan: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: India: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: India: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: South Korea: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: South Korea: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Australia: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Australia: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Indonesia: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Indonesia: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: Others: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Europe: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Europe: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Germany: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Germany: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: France: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: France: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: United Kingdom: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: United Kingdom: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: Italy: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 76: Italy: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Spain: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 78: Spain: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 79: Russia: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 80: Russia: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 81: Others: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 82: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 83: Latin America: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 84: Latin America: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 85: Brazil: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 86: Brazil: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 87: Mexico: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 88: Mexico: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 89: Others: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 90: Others: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 91: Middle East and Africa: Virtual Events Market: Sales Value (in Million US$), 2017 & 2022
Figure 92: Middle East and Africa: Virtual Events Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 93: Global: Virtual Events Industry: SWOT Analysis
Figure 94: Global: Virtual Events Industry: Value Chain Analysis
Figure 95: Global: Virtual Events Industry: Porters Five Forces Analysis
Table 1: Global: Virtual Events Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Virtual Events Market Forecast: Breakup by Type (in Million US$), 2023-2028
Table 3: Global: Virtual Events Market Forecast: Breakup by Solution Type (in Million US$), 2023-2028
Table 4: Global: Virtual Events Market Forecast: Breakup by Application (in Million US$), 2023-2028
Table 5: Global: Virtual Events Market Forecast: Breakup by End-Use (in Million US$), 2023-2028
Table 6: Global: Virtual Events Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 7: Global: Virtual Events Market: Competitive Structure
Table 8: Global: Virtual Events Market: Key Players
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