US Lawn Mowers Market Analysis & Forecast 2022-2027
Market Report I 2022-09-27 I 70 Pages I Arizton Advisory & Intelligence
The U.S. lawn mower market is expected to grow at a CAGR of 5.28% during 2022-2027.
MARKET OVERVIEW
The U.S. is one of the largest lawn mower markets. The region's growth is attributed to the growing governmental investments in expanding green spaces, including parks, playgrounds, and others, and the construction of new sports facilities owing to the increasing participation. The governmental initiatives to develop smart cities will encourage the adoption of smart technologies. Moreover, monitoring and addressing environmental issues are the focus areas of smart city initiatives. Also, energy conservation & efficiency are the prime concern which is expected to propel the demand for battery-powered mowers in the U.S. market.
According to the U.S. Environmental Protection Agency (EPA), around 30% of the water in the U.S. is used for watering gardens and lawns. The increasing water crisis in the western U.S. is expected to hamper the green cover across the country. The government of several cities, including California, Las Vegas, and others, are offering incentives to xeriscape the lawns. The water shortage is projected to shift consumer demand towards artificial grass, thereby hampering the U.S. lawn mower market during the forecast period.
KEY HIGHLIGHTS
a) The lawn mower vendors must adhere to various standards and regulations to operate in the industry. For instance, ANSI/OPEI B71.1-2017 and ANSI/OPEI B71.4 - 2017 are the regulations that ensure the safety of the equipment.
b) The country's government focuses on expanding outdoor spaces by investing in public park improvements. In 2022, California's local & state leaders granted nearly USD 15 million in funds for the expansion of outdoor facilities. For instance, the government invested almost USD 6 million to construct Radio Park to serve underserved communities. Hence, such expansion of parks and playgrounds will support the U.S. lawn mower market.
c) The country has around 40 million acres of lawns, of which approximately 30 million are residential lawns.
d) The high gasoline prices in states such as California, Nevada, Hawaii, and others are expected to hamper the industry's demand for gasoline-powered lawn mowers.
e) Approximately 75,000 injuries in the U.S. (10,000 of those are children below ten years of age) occur yearly while a lawn mower, suggests a study by the University of Michigan, US. Thus, safety is a crucial challenge while dealing with traditional lawn mowers and other gardening equipment.
f) Several investments are made to expand educational institutions across the state, which is expected to boost the green areas across campuses and further boost the U.S. lawn mower market. For instance, in August 2021, the Governor of Illinois announced an investment of USD 140 million for the construction of a new facility and renovation of existing facilities at the University of Illinois Urbana-Champaign (UIUC).
INDUSTRY TRENDS & OPPORTUNITIES
Innovative Robotic Product Offering
The robotic lawn mowers, equipped with navigation & operation software, offer better productivity and minimize labor expenditure. These mowers are equipped with sensors such as obstacle identification, anti-theft system, weather sensing, and others. These mowers are expected to witness incremental revenue growth of USD 353.41 million in the U.S. lawn mower market during the forecast period due to the growing awareness and the adoption of autonomous technology. Husqvarna, STIGA, ZCS (Ambrogio), and Robomow (MTD Products) are some vendors catering to the market needs of this category.
Increasing Demand from Golf Courses
The U.S., accounting for more than 16,000 golf courses, is one of the leading golf course markets worldwide. In 2020, the number of golfers across the region reached around 25 million, witnessing a growth of nearly 500,000 and an increase of about 2% compared to 2019. Women golfers have seen a rise of over 7% year-over-year. The growth in public golf clubs further encourages individuals' sports participation. Hence, the increasing participation is boosting the construction of new golf courses, thereby driving the U.S. lawn mower market.
SEGMENTATION ANALYSIS
- The revenue from the southern U.S. region is expected to reach USD 3.2 billion by 2027, witnessing an absolute growth of 37.66% during 2021-2027.
- In terms of both revenue & unit shipment, robotic lawn mowers are expected to observe the fastest growth at a CAGR of 12.31% and 11.32%, respectively.
- Based on end-users, the golf courses & other sports areas are expected to add a revenue of USD 290.43 million during the forecast period.
- Battery-powered and propane mowers are expected to gain momentum, witnessing growth at a CAGR of 6.13% and 6.69%, respectively.
- Based on the drive type,
- The manual drive segment under the drive type dominates the U.S. lawn mower market by unit shipments but is expected to grow at the lowest CAGR of 3.68% during the forecast period.
Segmentation by Product Type
- Walk-behind Lawn Mowers
a) Self-propelled Mower
b) Push Mower
c) Hover Mower
d) Reel/Cylinder Mower
- Ride-on Mower
a) Standard Ride-on Mower
b) Zero-turn Lawn Mower
c) Lawn Tractors
d) Garden Tractors
- Robotic Lawn Mower
Segmentation by End-users
- Residential Users
- Professional Landscaping Services
- Golf Courses
- Government & Others
Segmentation by Fuel Type
- Gas-powered Lawn Mowers
- Electric-powered Lawn Mowers
- Manual-powered Lawn Mowers
- Propane-powered Lawn Mowers
Segmentation by Distribution Channels
- Online
- Offline
Segmentation by Region
o Southern US
o Western US
o Midwest US
o Northeastern US
VENDOR LANDSCAPE
Key players in the U.S. lawn mower market include Deere & Company, Ariens, Stanley Black & Decker, The Toro Company, and others. These players emphasize the implementation of newer and advanced technologies and the expansion of their product segment. These players emphasize offering productive and sustainable ways of mowing lawns or garden areas.
Key Vendors
- Ariens Company
- Bad Boy Mowers
- Bobcat
- Briggs & Stratton
- Chervon Group
- Deere & Company
- Honda Power Equipment
- Husqvarna
- Kubota Corporation
- Makita
- Mamibot
- Masport
- Metalcraft Of Mayvellie
- Positec Group
- Robert Bosch
- Stanley Black & Decker
- Stiga
- STIHL
- The Toro Company
- Volta
Key Developments in The U.S. Lawn Mower Market
- In April 2021, Kubota Corporation launched the SZ Series Commercial Stand-On Mowers in four new models: SZ19NC-36-2, SZ22NC-48-2, SZ26NC-52-2, and SZ26NC-61-2. These lawnmowers feature better tire performance, improved serviceability, and adjustable cutting deck baffles.
- In January 2022, The Toro Company, an outdoor environment solution provider, acquired Intimidator Group, a manufacturer of Spartan Mowers, a product line of zero-turn mowers, to expand into the fast-growing product line of zero-turn lawn mowers.
- In December 2021, Stanley Black & Decker acquired the remaining 80% stake in MTD Products, a manufacturer of outdoor power equipment, for a value of over $1.6 billion.
TARGET AUDIENCE:
- Top level management personnel of existing operators/vendors
- Potential new entrants to the market
- Consultants/consultancies/advisory firms
- Professional landscaping service providers/contractors
- Corporate and governments bodies
WHY PURCHASE THIS REPORT?
- To gain competitive intelligence about the industry and players in the market.
- To focus on the niche segment and customize the report to a specific country
- To offer a presentation-ready format and easy to interpret data
- To enable decision-makers to make informed and profitable choices
- To provide the expert quantitative and qualitative analysis on the revenue and growth projections of the lawn mowers market.
KEY QUESTIONS ANSWERED
1. How big is the U.S. lawn mower market?
2. What is the growth rate of the U.S. lawn mower market?
3. What will be the U.S. lawn mower market share in terms of volume in 2027?
4. Which product type in the U.S. lawn mower market is expected to dominate?
5. Which region holds the most extensive U.S. lawn mower market share?
1. Agenda
2. Market Definition
3. Scope of Study
a) Inclusion
b) Exclusion
4. Report Assumptions
5. Index
6. Lawn Mower Market Size & Forecast
a) Market Size & Forecast - Revenue 2021-2027
b) Market Size & Forecast - Unit Shipment 2021-2027
7. Import & Export Statistics
a) Leading 10 US Importing Countries 2019 - 2021
b) Leading 10 US Exporting Countries 2019 - 2021
8. Penetration of Green Spaces
9. New Product Launches & Mergers/Acquisitions/Partnerships
10. Market by Product Type
a) Market Overview
b) Market by Product Type
- Walk-behind Lawn Mower
a) Market Overview
b) Market Size & Forecast- Revenue 2021-2027
c) Market Size & Forecast - Unit Shipment 2021-2027
d) Market by Product Type
- Self-propelled Lawn Mower
a) Market Size & Forecast - Revenue 2021-2027
b) Market Size & Forecast - Unit Shipment 2021-2027
- Push Mower
a) Market Size & Forecast - Revenue 2021-2027
b) Market Size & Forecast - Unit Shipment 2021-2027
- Hover Mower
a) Market Size & Forecast - Revenue 2021-2027
b) Market Size & Forecast - Unit Shipment 2021-2027
- Reel/Cylinder Mower
a) Market Size & Forecast - Revenue 2021-2027
b) Market Size & Forecast - Unit Shipment 2021-2027
- Ride-on Mower Market
a) Market Overview
b) Market Size & Forecast- Revenue 2021-2027
c) Market Size & Forecast - Unit Shipment 2021-2027
d) Market by Product Type
- Standard Ride-on Mower
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Zero-turn Lawn Mower
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Lawn Tractors
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Garden Tractors
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Robotic Lawn Mower Market
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
11. Lawn Mower Market by End-users
- Market Overview
- Market by End-user Type
- Residential Users
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Professional Landscaping Services
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Golf Courses & Other Sports Arenas
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Government & Others
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
12. Lawn Mower Market by Fuel Type
- Market Overview
- Market by Fuel Type
- Gas-powered Lawn Mower
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Electric Corded Lawn Mower
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Electric-Cordless Lawn Mower
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Manual-powered Lawn Mowers
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Propane-powered Lawn Mowers
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
13. Lawn Mower Market by Distribution Channels
- Market Overview
- Market by Distribution Channels
- Offline
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Online
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
14. Lawn Mower Market by Region
- Market Overview
- Market by Region
- South
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- West
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Midwest
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
- Northeast
a. Market Size & Forecast - Revenue 2021-2027
b. Market Size & Forecast - Unit Shipment 2021-2027
15. Lawn Mower Market - Key Trends
16. Lawn Mower Market - Key Drivers
17. Lawn Mower Market - Key Restraints
18. Competitive Landscape
- Key Market Players
19. Quantitative Summary
- By Product Type
- By End-user
- By Fuel Type
- By Distribution Channel
- By Region
20. Other Reports in this Series
LIST OF EXHIBITS
Exhibit 1 Lawn Mower Market Size & Forecast ($ million)
Exhibit 2 Lawn Mower Market Size & Forecast (thousand units)
Exhibit 3 Lawn Mower Market by Product Type: Overview 2021
Exhibit 4 Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 5 Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 6 Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 7 Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 8 Walk-behind Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 9 Walk-behind Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 10 Walk-behind Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 11 Walk-behind Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 12 Ride-on Lawn Mower Market Share by Product Type 2021 (Revenue)
Exhibit 13 Ride-on Lawn Mower Market Share by Product Type 2021 (Unit Shipment)
Exhibit 14 Ride-on Lawn Mower Market Size & Forecast by Product Type 2021-2027 ($ million)
Exhibit 15 Ride-on Lawn Mower Market Size & Forecast by Product Type 2021-2027 (thousand units)
Exhibit 16 Robotic Lawn Mower Market Size & Forecast 2021-2027 ($ million and thousand units)
Exhibit 17 Lawn Mower Market by End-user Type: Overview 2021
Exhibit 18 Lawn Mower Market Share by End-user Type 2021 (Revenue)
Exhibit 19 Lawn Mower Market Size & Forecast by End-user Type 2021-2027 ($ million)
Exhibit 20 Lawn Mower Market Share by End-user Type 2021 (Unit Shipment)
Exhibit 21 Lawn Mower Market Size & Forecast by End-user Type 2021-2027 (thousand units)
Exhibit 22 Lawn Mower Market by Fuel Type: Overview 2021
Exhibit 23 Lawn Mower Market Share by Fuel Type 2021 (Revenue)
Exhibit 24 Lawn Mower Market Size & Forecast by Fuel Type 2021-2027 ($ million)
Exhibit 25 Lawn Mower Market Share by Fuel Type 2021 (Unit Shipment)
Exhibit 26 Lawn Mower Market Size & Forecast by Fuel Type 2021-2027 (thousand units)
Exhibit 27 Lawn Mower Market by Distribution Channel: Overview 2021
Exhibit 28 Lawn Mower Market Share by Distribution Channel 2021 (Revenue)
Exhibit 29 Lawn Mower Market Size & Forecast by Distribution Channel 2021-2027 ($ million)
Exhibit 30 Lawn Mower Market Share by Distribution Channel 2021 (Unit Shipment)
Exhibit 31 Lawn Mower Market Size & Forecast by Distribution Channel 2021-2027 (thousand units)
Exhibit 32 Lawn Mower Market by Region: Overview 2021
Exhibit 33 Lawn Mower Market Share by Region 2021 (Revenue)
Exhibit 34 Lawn Mower Market Size & Forecast by Region 2021-2027 ($ million)
Exhibit 35 Lawn Mower Market Share by Region 2021 (Unit Shipment)
Exhibit 36 Lawn Mower Market Size & Forecast by Region 2021-2027 (thousand units)
Lawn Mower Market: Key Trends
Exhibit 37 Lawn Mower Market: Key Drivers
Exhibit 38 Lawn Mower Market: Key Restraints
Exhibit 39 Lawn Mower Market: Key Market Players
LIST OF TABLES
Table 1 Leading 10 US Importing Countries Revenue ($ Thousand)
Table 2 Leading 10 US Exporting Countries Revenue ($ Thousand)
Table 3 Quantitative Summary of Market by Product Type ($ million)
Table 4 Quantitative Summary of Market by Product Type ($ million)
Table 5 Quantitative Summary of Market by Product Type (thousand units)
Table 6 Quantitative Summary of Market by End-user Type ($ million)
Table 7 Quantitative Summary of Market by End-user Type (thousand units)
Table 8 Quantitative Summary of Market by Fuel Type ($ million)
Table 9 Quantitative Summary of Market by Fuel Type (thousand units)
Table 10 Quantitative Summary of Market by Distribution Channel ($ million)
Table 11 Quantitative Summary of Market by Distribution Channel (thousand units)
Table 12 Quantitative Summary of Market by Region ($ million)
Table 13 Quantitative Summary of Market by Region (thousand units)
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