United States Set-Top Box Market Report and Forecast 2024-2032
Market Report I 2024-04-16 I 174 Pages I EMR Inc.
United States Set-Top Box Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the United States set-top box market size reached a value of USD 1.74 billion in 2023. Aided by the steady demand for high-definition (HD) and ultra-high-definition (UHD) content among American consumers, the market is projected to further grow at a CAGR of 1.3% between 2024 and 2032 to reach a value of USD 1.96 billion by 2032.
Set-top boxes (STBs) serve as a crucial interface between the broadcast signal and television, enabling the decoding of satellite, cable, and broadband Internet signals into content viewable on TV screens. These devices have become indispensable in American households, facilitating access to a wide array of digital broadcasting services, including streaming, on-demand video, and interactive television.
As per the United States set-top box market analysis, there is a growing trend of integrating smart functionalities into set-top boxes, transforming them into connected devices that offer streaming services, internet access, and home automation features, alongside traditional broadcasting. With consumers demanding higher video quality, there is a significant push towards 4K and 8K UHD set-top boxes. These devices support superior picture quality, catering to the increasing availability of UHD content.
The surge in OTT platform subscriptions in the set-top box market in the United States has led to the development of set-top boxes that seamlessly integrate OTT services, allowing users to access a wide range of content from various providers through a single device. The expansion of 5G and the adoption of Wi-Fi 6 are enhancing the streaming capabilities of set-top boxes, providing faster and more reliable connections for streaming high-bandwidth content.
The market is witnessing a shift towards cloud-based set-top box services, where traditional functions of the set-top box are virtualised and delivered over the cloud. As per the United States set-top box market outlook, this approach offers several advantages, including cost savings for operators, the ability to update and add new services remotely, and reduced reliance on physical hardware by consumers. With the rising concerns over data privacy and cybersecurity, there is also a growing emphasis on enhancing the security features of set-top boxes. Manufacturers are incorporating advanced encryption methods, secure boot processes, and regular software updates to protect user data and prevent unauthorised access to content.
As voice assistants like Amazon Alexa, Google Assistant, and Apple Siri become more prevalent in households, there is an increasing demand for set-top boxes with built-in voice control capabilities, which contributes to the United States set-top box market share. Consumers are seeking devices that allow them to search for content, control playback, and interact with other smart home devices using voice commands. Integration of AI technologies further enhances content discovery and recommendations, providing a more personalised viewing experience.
The market is characterised by its diverse and mature nature, with significant demand across all states. Key regions include the tech-savvy West Coast, led by California, which is a hub for innovation and early adoption of advanced technologies. The East Coast, particularly New York and Florida, also represents a significant market propelling the United States set-top box market growth, due to high consumption rates of digital content and a large number of cable and satellite TV subscribers.
The market is highly competitive, featuring a mix of domestic and international manufacturers. International companies are at the forefront of the market, offering a range of set-top boxes that cater to varying consumer preferences and technological requirements. These companies are continuously innovating, focusing on research and development to introduce next-generation set-top boxes that incorporate the latest technologies and propel the United States set-top box market expansion.
Market Segmentation
The market can be divided based on product, content quality, operating system, distribution channel, application, and region.
Market Breakup by Product
- Satellite
- IPTV
- Cable
- DTT
- OTT
Market Breakup by Content Quality
- HD and Full HD
- 4k and Above
Market Breakup by Operating System
- Android
- Linux
- Others
Market Breakup by Distribution Channel
- Offline
- Online
Market Breakup by Application
- Residential
- Commercial
Market Breakup by Region
- New England
- Mideast
- Great Lakes
- Plains
- Southeast
- Southwest
- Rocky Mountain
- Far West
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the United States set-top box market. Some of the major players explored in the report by Expert Market Research are as follows:
- Commscope Holding Company Inc.
- Vantiva SA
- HUMAX Electronics Co., Ltd.
- ZTE Corp.
- Sagemcom Broadband SAS
- Kaonmedia Co., Ltd.
- Evolution Digital, LLC
- EchoStar Corporation
- Samsung Electronics Co. Ltd.
- LG Corp.
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Set-Top Box Market Overview
8.1 Key Industry Highlights
8.2 North America Set-Top Box Historical Market (2018-2023)
8.3 North America Set-Top Box Market Forecast (2024-2032)
8.4 North America Set-Top Box Market Breakup by Region
8.4.1 United States
8.4.2 Canada
9 United States Set-Top Box Market Overview
9.1 Key Industry Highlights
9.2 United States Set-Top Box Historical Market (2018-2023)
9.3 United States Set-Top Box Market Forecast (2024-2032)
10 United States Set-Top Box Market by Product
10.1 Satellite
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 IPTV
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Cable
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 DTT
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 OTT
10.5.1 Historical Trend (2018-2023)
10.5.2 Forecast Trend (2024-2032)
11 United States Set-Top Box Market by Content Quality
11.1 HD and Full HD
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 4k and Above
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 United States Set-Top Box Market by Operating System
12.1 Android
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Linux
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Others
13 United States Set-Top Box Market by Distribution Channel
13.1 Offline
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 Online
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
14 United States Set-Top Box Market by Application
14.1 Residential
14.1.1 Historical Trend (2018-2023)
14.1.2 Forecast Trend (2024-2032)
14.2 Commercial
14.2.1 Historical Trend (2018-2023)
14.2.2 Forecast Trend (2024-2032)
15 United States Set-Top Box Market by Region
15.1 New England
15.1.1 Historical Trend (2018-2023)
15.1.2 Forecast Trend (2024-2032)
15.2 Mideast
15.2.1 Historical Trend (2018-2023)
15.2.2 Forecast Trend (2024-2032)
15.3 Great Lakes
15.3.1 Historical Trend (2018-2023)
15.3.2 Forecast Trend (2024-2032)
15.4 Plains
15.4.1 Historical Trend (2018-2023)
15.4.2 Forecast Trend (2024-2032)
15.5 Southeast
15.5.1 Historical Trend (2018-2023)
15.5.2 Forecast Trend (2024-2032)
15.6 Southwest
15.6.1 Historical Trend (2018-2023)
15.6.2 Forecast Trend (2024-2032)
15.7 Rocky Mountain
15.7.1 Historical Trend (2018-2023)
15.7.2 Forecast Trend (2024-2032)
15.8 Far West
15.8.1 Historical Trend (2018-2023)
15.8.2 Forecast Trend (2024-2032)
16 Market Dynamics
16.1 SWOT Analysis
16.1.1 Strengths
16.1.2 Weaknesses
16.1.3 Opportunities
16.1.4 Threats
16.2 Porter's Five Forces Analysis
16.2.1 Supplier's Power
16.2.2 Buyer's Power
16.2.3 Threat of New Entrants
16.2.4 Degree of Rivalry
16.2.5 Threat of Substitutes
16.3 Key Indicators for Demand
16.4 Key Indicators for Price
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 Commscope Holding Company Inc.
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 Vantiva SA
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 HUMAX Electronics Co., Ltd.
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 ZTE Corp.
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Sagemcom Broadband SAS
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Kaonmedia Co., Ltd.
17.2.6.1 Company Overview
17.2.6.2 Product Portfolio
17.2.6.3 Demographic Reach and Achievements
17.2.6.4 Certifications
17.2.7 Evolution Digital, LLC
17.2.7.1 Company Overview
17.2.7.2 Product Portfolio
17.2.7.3 Demographic Reach and Achievements
17.2.7.4 Certifications
17.2.8 EchoStar Corporation
17.2.8.1 Company Overview
17.2.8.2 Product Portfolio
17.2.8.3 Demographic Reach and Achievements
17.2.8.4 Certifications
17.2.9 Samsung Electronics Co. Ltd.
17.2.9.1 Company Overview
17.2.9.2 Product Portfolio
17.2.9.3 Demographic Reach and Achievements
17.2.9.4 Certifications
17.2.10 LG Corp.
17.2.10.1 Company Overview
17.2.10.2 Product Portfolio
17.2.10.3 Demographic Reach and Achievements
17.2.10.4 Certifications
17.2.11 Others
18 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America Set-Top Box Market: Key Industry Highlights, 2018 and 2032
2. United States Set-Top Box Market: Key Industry Highlights, 2018 and 2032
3. United States Set-Top Box Historical Market: Breakup by Product (USD Billion), 2018-2023
4. United States Set-Top Box Market Forecast: Breakup by Product (USD Billion), 2024-2032
5. United States Set-Top Box Historical Market: Breakup by Content Quality (USD Billion), 2018-2023
6. United States Set-Top Box Market Forecast: Breakup by Content Quality (USD Billion), 2024-2032
7. United States Set-Top Box Historical Market: Breakup by Operating System (USD Billion), 2018-2023
8. United States Set-Top Box Market Forecast: Breakup by Operating System (USD Billion), 2024-2032
9. United States Set-Top Box Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
10. United States Set-Top Box Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
11. United States Set-Top Box Historical Market: Breakup by Application (USD Billion), 2018-2023
12. United States Set-Top Box Market Forecast: Breakup by Application (USD Billion), 2024-2032
13. United States Set-Top Box Historical Market: Breakup by Region (USD Billion), 2018-2023
14. United States Set-Top Box Market Forecast: Breakup by Region (USD Billion), 2024-2032
15. United States Set-Top Box Market Structure
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