Please Wait.....
Report
United States Pet Food Market - Growth, Trends, Covid-19 Impact, and Forecasts (2023 - 2028)
Market Report I 2023-01-23 I 97 Pages I Mordor Intelligence
The US pet food market is projected to register a CAGR of 4.0% during the forecast period (2022-2027). The American Pet Products Association (APPA) recently published the second phase of its ongoing report, "COVID-19 Pulse Study of Pet Ownership During the Pandemic," mentioning little to no changes in purchasing behavior and economic sentiments among pet owners in the United States. In addition, pet ownership and purchasing behavior were unchanged from May to June 2020. Also, the supply of pet food was uninterrupted in the United States as most of the companies' pet food production was in full swing.
Being the largest pet food market in North America, the growth of the US pet food market is attributed to increased pet ownership. The recent rise of pet humanization, wherein pets are treated with increased care and hygiene, is a major driver for the market and leading to major changes in product packing and resourcing of ethically viable products.
The dog segment dominates the market. According to the American Pet Products Association (APPA)'s national pet owners survey 2019-2020, out of 84.9 million households owning pets in the country, 63.4 million have dogs as pet animals, about 74.6% of the total pet-owning households in the country. This factor, coupled with the dog owners' interest in purchasing healthy and nutritious foods for their pets, drives the sales of different types of dog foods in the country.
High consumer awareness and interest in ingredient content characterize the US market. Old Mother Hubbard Classic has an extensive product portfolio available on numerous online retail platforms. The increasing penetration of the e-commerce sector is a major opportunity for low-cost marketing for the innovative and novel product lines developed by emerging companies. Along with increased expenditure on pet foods in the country, many players are introducing innovative products that are driving the market.
US Pet Food Market Trends
Increased Consumer Spending on Pet Food Products
The rapid pace with which economic and professional constructs have been developing is causing an everlasting impact on the way humans live. The adoption or buying rates of pets are a direct end result of these changes. The social comfort, company, security, and aesthetic sense offered by pets are the main reasons cited for owning a pet. Accordingly, pet owners are spending more on pet-related products that are convenient to use.
The US pet food market's growth is attributed to increased pet ownership. According to the 2018 National Pet Owners Survey, conducted by the American Pet Products Association (APPA), 68% of the US households (about 85 million families) own a pet, which increased to 70.0% by 2021-2022. Further, the latest survey showed that pet spending increased during the period, with 35% of pet owners spending more on their pet/pet supplies, including food, wellness-related products, and other pet care items, in the last year than in the preceding year.
Quality ingredients are of the utmost importance for American pet owners. The growth of the pet food market has brought a proliferation of specialized formulations and packaging options, mirroring human food trends. Thus, major brands differentiate their product lines by exploring various packaging options. A survey conducted by the American Veterinary Medical Association found that, in recent years, expenditure toward veterinary care and pet healthcare saw a 40% increase. With increased concern for pet health, the demand for pet food products is expected to have high growth potential.
Dry Food Segment Dominates the Market
The owner-friendly and easy-to-store and feed dry pet food is a major segment in the US pet foods market. Apart from being cost-effective, some of these products are specially formulated to clean teeth while being consumed. These factors give dry pet foods a major advantage over their long-standing competition with wet pet foods. Additionally, dry pet food can be left out for long hours without spoilage. Hence, it is very convenient for owners with a busy lifestyle. Dry pet food is the largest segment in the pet food market, as it has varying levels of oxidative stability and shelf life.
The demand for a high protein and low carbohydrate diet drives the market, which, in turn, is boosting the dry pet food segment overall in the country. Grain-free pet food is one of the fastest-growing areas of the dry pet food industry. A grain-free diet is also known as a carb-free diet. In grain-free dry food, carbohydrates like grains are replaced with other binders like potatoes, lentils, or peas.
The players in the pet food industry are also increasing investments to cater to the rapidly growing demand for pet food due to the rising trends of pet humanization. Barrett Petfood Innovations and Anchor Ingredients Co. LLC entered a partnership in 2021 to establish North Freeze Dry, a premium manufacturer of freeze-dried protein ingredients for use in pet food formulations. The company established a state-of-the-art freeze-drying facility in Little Falls, Minnesota, scheduled for completion in the first half of 2022.
US Pet Food Market Competitor Analysis
The US pet food market is highly consolidated. Mars Inc., Nestle SA (Purina PetCare), JM Smucker, Diamond Pet Food, and Colgate Palmolive (Hill's Pet Nutrition) are some of the major players operating in the market. Mars is a major pet food manufacturer in the country.
The local markets are overcoming this dominance of international players by developing localized manufacturers and creating many private label stores. However, the growing incidence of pet obesity is causing most consumers to limit calorie and food content, which is restraining the industry.
Additional Benefits:
The market estimate (ME) sheet in Excel format
3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter's Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Dry Pet Food
5.1.2 Wet Pet Food
5.1.3 Treat/Snacks
5.1.4 Other Product Types
5.2 Animal Type
5.2.1 Dogs
5.2.2 Cats
5.2.3 Birds
5.2.4 Other Animal Types
5.3 Distribution Channel
5.3.1 Specialized Pet Shops
5.3.2 Online Channel
5.3.3 Supermarkets/Hypermarkets
5.3.4 Other Distribution Channels
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Mars Inc.
6.3.2 Nestle SA (Purina PetCare)
6.3.3 Colgate Palmolive ( Hill's Pet Nutrition)
6.3.4 Merrick Pet Care
6.3.5 Aller Pet Food
6.3.6 Sunshine Mills
6.3.7 J.M. Smucker
6.3.8 Ainsworth Pet Nutrition
6.3.9 P&G Petcare
6.3.10 Diamond Pet Foods
6.3.11 Ainsworth Pet Nutrition
6.3.12 General Mills (Blue Buffalo)
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 ASSESSMENT OF IMPACT OF COVID-19 ON THE MARKET
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security