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Report

United States Laundry Detergent Market Report and Forecast 2022-2027

Market Report I 2022-08-29 I 120 Pages I EMR Inc.

United States Laundry Detergent Market Report and Forecast 2022-2027
Market Outlook
According to the comprehensive report by Expert Market Research (EMR), the United States laundry detergent market attained a value of USD 10455 million in 2021. Aided by the rising demand for advanced and organic products, the market is expected to further grow at a CAGR of 3.4% between 2022 and 2027 to reach a value of USD 13574 million by 2027.
Laundry detergent, also known as washing powder, is a type of cleaning agent that is used to clean laundry. They are made up of alkalis, surfactants, and enzymatic agents, among many other chemicals.
The market for laundry detergents is majorly driven by the rising adoption of advanced washing machines and increasing customers demand for smoother cleaning process. This has propelled the manufacturing companies to develop new and innovative products such as pods, gels, and liquid detergents.
The powder detergent still holds the largest market share due its cheap production and retail price, especially in the developing countries as they lack knowledge about the other forms. However, many leading companies are increasing the development of organic and eco-friendly options owing to the growing environmental awareness among the consumers and manufacturers. Moreover, the natural ingredients in organic detergents dissolve more easily and are soft on the fabric which helps in preserving the life of the cloth.
Prominent players have started to develop new products with exotic fragrances and have begun to expand their reach through different types of online platforms.
Market Segmentation
The market can be divided on the basis of form, type, nature, application, and regional markets.
Based on forms, the market can be segmented into the following:
- Powder
- Liquid
- Sheets
- Pods
- Others
Pods can be further classified into biological and non-biological pods.
Based on type, the market segments include the following:
- Green Detergent
- Regular Detergent

Based on the nature, it can be bifurcated as follows:
- Enzymatic
- Non-Enzymatic

Laundry detergents find extensive applications in the following sectors:
- Household
- Industrial and Institutional

The regional markets for the United States laundry detergent market can be divided into New England, Rocky Mountain, Great Lakes, Plains, Southwest, Mideast, Southeast, and Far West.
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the laundry detergent companies. Some of the major key players explored in the report by Expert Market Research are as follows:
- S. C. Johnson & Son, Inc.
- The Procter & Gamble Company
- Church & Dwight Co., Inc
- The Clorox Company
- Seventh Generation, Inc.
- USA Detergents Manufacturing Inc.
- Others
*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.

1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America Laundry Detergents Market Analysis
8.1 Key Industry Highlights
8.2 North America Laundry Detergents Historical Market (2017-2021)
8.3 North America Laundry Detergents Market Forecast (2022-2027)
8.4 North America Laundry Detergents Market by Forms
8.4.1 Market Share
8.4.1.1 Powder
8.4.1.2 Liquid
8.4.1.3 Sheets
8.4.1.4 Pods
8.4.1.5 Others
8.5 North America Laundry Detergents Market by Nature
8.5.1 Market Share
8.5.1.1 Enzymatic
8.5.1.2 Non-Enzymatic
8.6 North America Laundry Detergents Market by End Use
8.6.1 Market Share
8.6.1.1 Household
8.6.1.2 Industrial and Institutional
8.7 North America Laundry Detergents Market by Country
8.7.1 Market Share
8.7.1.1 United States
8.7.1.2 Canada
9 United States Laundry Detergents Market Analysis
9.1 Key Industry Highlights
9.2 United States Laundry Detergents Historical Market (2017-2021)
9.3 United States Laundry Detergents Market Forecast (2022-2027)
9.4 United States Laundry Detergents Market by Form
9.4.1 Powder
9.4.1.1 Market Share
9.4.1.2 Historical Trend (2017-2021)
9.4.1.3 Forecast Trend (2022-2027)
9.4.2 Liquid
9.4.2.1 Market Share
9.4.2.2 Historical Trend (2017-2021)
9.4.2.3 Forecast Trend (2022-2027)
9.4.3 Sheets
9.4.3.1 Market Share
9.4.3.2 Historical Trend (2017-2021)
9.4.3.3 Forecast Trend (2022-2027)
9.4.4 Pods
9.4.4.1 Market Share
9.4.4.2 Historical Trend (2017-2021)
9.4.4.3 Forecast Trend (2022-2027)
9.4.4.4 Breakup by Type
9.4.4.4.1 Biological Pods
9.4.4.4.2 Non-Biological Pods
9.4.5 Others
9.5 United States Laundry Detergents Market by Type
9.5.1 Green Detergent
9.5.1.1 Market Share
9.5.1.2 Historical Trend (2017-2021)
9.5.1.3 Forecast Trend (2022-2027)
9.5.2 Regular Detergent
9.5.2.1 Market Share
9.5.2.2 Historical Trend (2017-2021)
9.5.2.3 Forecast Trend (2022-2027)
9.6 United States Laundry Detergents Market by Nature
9.6.1 Enzymatic
9.6.1.1 Market Share
9.6.1.2 Historical Trend (2017-2021)
9.6.1.3 Forecast Trend (2022-2027)
9.6.2 Non-Enzymatic
9.6.2.1 Market Share
9.6.2.2 Historical Trend (2017-2021)
9.6.2.3 Forecast Trend (2022-2027)
9.7 United States Laundry Detergents Market by Application
9.7.1 Household
9.7.1.1 Market Share
9.7.1.2 Historical Trend (2017-2021)
9.7.1.3 Forecast Trend (2022-2027)
9.7.2 Industrial and Institutional
9.7.2.1 Market Share
9.7.2.2 Historical Trend (2017-2021)
9.7.2.3 Forecast Trend (2022-2027)
9.8 United States Laundry Detergents Market by Region
9.8.1 Market Share
9.8.1.1 New England
9.8.1.2 Mideast
9.8.1.3 Great Lakes
9.8.1.4 Plains
9.8.1.5 Southeast
9.8.1.6 Southwest
9.8.1.7 Rocky Mountain
9.8.1.8 Far West
10 Regional Analysis
10.1 New England
10.1.1 Historical Trend (2017-2021)
10.1.2 Forecast Trend (2022-2027)
10.2 Mideast
10.2.1 Historical Trend (2017-2021)
10.2.2 Forecast Trend (2022-2027)
10.3 Great Lakes
10.3.1 Historical Trend (2017-2021)
10.3.2 Forecast Trend (2022-2027)
10.4 Plains
10.4.1 Historical Trend (2017-2021)
10.4.2 Forecast Trend (2022-2027)
10.5 Southeast
10.5.1 Historical Trend (2017-2021)
10.5.2 Forecast Trend (2022-2027)
10.6 Southwest
10.6.1 Historical Trend (2017-2021)
10.6.2 Forecast Trend (2022-2027)
10.7 Rocky Mountain
10.7.1 Historical Trend (2017-2021)
10.7.2 Forecast Trend (2022-2027)
10.8 Far West
10.8.1 Historical Trend (2017-2021)
10.8.2 Forecast Trend (2022-2027)
11 Market Dynamics
11.1 SWOT Analysis
11.1.1 Strengths
11.1.2 Weaknesses
11.1.3 Opportunities
11.1.4 Threats
11.2 Porter's Five Forces Analysis
11.2.1 Supplier's Power
11.2.2 Buyer's Power
11.2.3 Threat of New Entrants
11.2.4 Degree of Rivalry
11.2.5 Threat of Substitutes
11.3 Key Indicators for Demand
11.4 Key Indicators for Price
12 Value Chain Analysis
13 Price Analysis
13.1 United States Laundry Detergent Historical Price Trends (2017-2021) and Forecast (2022-2027)
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 S. C. Johnson & Son, Inc.
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 The Procter & Gamble Company
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 Church & Dwight Co., Inc
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 The Clorox Company
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Seventh Generation, Inc.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 USA Detergents Manufacturing Inc.
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Others
15 Key Trends and Developments in the Market

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