United States E-Cigarettes Market Report and Forecast 2024-2032
Market Report I 2024-02-12 I 178 Pages I EMR Inc.
United States E-Cigarettes Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the United States e-cigarettes market reached a value of USD 13.67 billion in 2023. Aided by the technological advancements, shifting consumer behaviours, and evolving regulatory landscapes, the market is projected to further grow at a CAGR of 10.1% between 2024 and 2032 to reach a value of USD 33.90 billion by 2032.
E-cigarettes, or electronic cigarettes, offer a digital alternative to traditional smoking, utilising a battery-powered device to heat a liquid into an aerosol, which users inhale. This liquid typically contains nicotine, flavourings, and various other chemicals. The appeal of e-cigarettes lies in their perceived lower health risks compared to conventional cigarettes, the variety of flavours, and the adaptability of nicotine levels to aid in smoking cessation efforts.
The United States e-cigarettes market growth is multifaceted, fuelled by the increasing awareness of the health implications associated with traditional tobacco smoking and the desire for smoking cessation tools. The market has seen a notable shift toward health-conscious living, with e-cigarettes positioned as a less harmful alternative for smokers looking to quit or reduce their tobacco consumption.
Moreover, the innovation in product design, such as sleek, discreet devices, and the introduction of a wide range of flavour options, has broadened the appeal of e-cigarettes, attracting a diverse consumer base, including younger adults. The role of social media and influencer marketing has also been significant in promoting the lifestyle aspect of vaping, further stimulating the United States e-cigarettes market demand.
The rise in popularity of pod-based systems, which offer convenience and portability, has been a notable trend, alongside the increasing consumer preference for refillable and customisable devices that cater to individual vaping needs.
Looking ahead, the United States e-cigarettes market demand is poised for continued evolution, with technological innovation at the forefront. Advances in device technology, safety features, and e-liquid formulations are expected to enhance the user experience and address health concerns. The market is also likely to see a greater emphasis on responsible marketing practices and product standards to ensure consumer safety and compliance with regulatory requirements.
Market Segmentation
The market can be divided based on product type, distribution channel, and region.
Market Breakup by Product Type
- Disposable
- Rechargeable
- Modular
Market Breakup by Distribution Channel
- Online
- Offline
Market Breakup by Region
- New England
- Mideast
- Great Lakes
- Plains
- Southeast
- Southwest
- Rocky Mountain
- Far West
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the United States e-cigarettes market. Some of the major players explored in the report by Expert Market Research are as follows:
- British American Tobacco PLC
- JUUL Labs, Inc.
- NJOY, LLC
- JT International SA
- Philip Morris Products S.A.
- Pop Vapor
- Nicopure Labs, LLC (Halocigs)
- Lost Mary
- Logic Technology Development LLC
- E-Alternative Solutions, LLC
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 North America E-Cigarettes Market Overview
8.1 Key Industry Highlights
8.2 North America E-Cigarettes Historical Market (2018-2023)
8.3 North America E-Cigarettes Market Forecast (2024-2032)
8.4 North America E-Cigarettes Market Share by Country
8.4.1 United States
8.4.2 Canada
9 United States E-Cigarettes Market Overview
9.1 Key Industry Highlights
9.2 United States E-Cigarettes Historical Market (2018-2023)
9.3 United States E-Cigarettes Market Forecast (2024-2032)
10 United States E-Cigarettes Market by Product Type
10.1 Disposable
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Rechargeable
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 Modular
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
11 United States E-Cigarettes Market by Distribution Channel
11.1 Online
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Offline
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
12 United States E-Cigarettes Market by Region
12.1 New England
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Mideast
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Great Lakes
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Plains
12.4.1 Historical Trend (2018-2023)
12.4.2 Forecast Trend (2024-2032)
12.5 Southeast
12.5.1 Historical Trend (2018-2023)
12.5.2 Forecast Trend (2024-2032)
12.6 Southwest
12.6.1 Historical Trend (2018-2023)
12.6.2 Forecast Trend (2024-2032)
12.7 Rocky Mountain
12.7.1 Historical Trend (2018-2023)
12.7.2 Forecast Trend (2024-2032)
12.8 Far West
12.8.1 Historical Trend (2018-2023)
12.8.2 Forecast Trend (2024-2032)
13 Market Dynamics
13.1 SWOT Analysis
13.1.1 Strengths
13.1.2 Weaknesses
13.1.3 Opportunities
13.1.4 Threats
13.2 Porter's Five Forces Analysis
13.2.1 Supplier's Power
13.2.2 Buyer's Power
13.2.3 Threat of New Entrants
13.2.4 Degree of Rivalry
13.2.5 Threat of Substitutes
13.3 Key Indicators for Demand
13.4 Key Indicators for Price
14 Competitive Landscape
14.1 Market Structure
14.2 Company Profiles
14.2.1 British American Tobacco PLC
14.2.1.1 Company Overview
14.2.1.2 Product Portfolio
14.2.1.3 Demographic Reach and Achievements
14.2.1.4 Certifications
14.2.2 JUUL Labs, Inc.
14.2.2.1 Company Overview
14.2.2.2 Product Portfolio
14.2.2.3 Demographic Reach and Achievements
14.2.2.4 Certifications
14.2.3 NJOY, LLC
14.2.3.1 Company Overview
14.2.3.2 Product Portfolio
14.2.3.3 Demographic Reach and Achievements
14.2.3.4 Certifications
14.2.4 JT International SA
14.2.4.1 Company Overview
14.2.4.2 Product Portfolio
14.2.4.3 Demographic Reach and Achievements
14.2.4.4 Certifications
14.2.5 Philip Morris Products S.A.
14.2.5.1 Company Overview
14.2.5.2 Product Portfolio
14.2.5.3 Demographic Reach and Achievements
14.2.5.4 Certifications
14.2.6 Pop Vapor
14.2.6.1 Company Overview
14.2.6.2 Product Portfolio
14.2.6.3 Demographic Reach and Achievements
14.2.6.4 Certifications
14.2.7 Nicopure Labs, LLC (Halocigs)
14.2.7.1 Company Overview
14.2.7.2 Product Portfolio
14.2.7.3 Demographic Reach and Achievements
14.2.7.4 Certifications
14.2.8 Lost Mary
14.2.8.1 Company Overview
14.2.8.2 Product Portfolio
14.2.8.3 Demographic Reach and Achievements
14.2.8.4 Certifications
14.2.9 Logic Technology Development LLC
14.2.9.1 Company Overview
14.2.9.2 Product Portfolio
14.2.9.3 Demographic Reach and Achievements
14.2.9.4 Certifications
14.2.10 E-Alternative Solutions, LLC
14.2.10.1 Company Overview
14.2.10.2 Product Portfolio
14.2.10.3 Demographic Reach and Achievements
14.2.10.4 Certifications
14.2.11 Others
15 Key Trends and Developments in the Market
List of Key Figures and Tables
1. North America E-Cigarettes Market: Key Industry Highlights, 2018 and 2032
2. United States E-Cigarettes Market: Key Industry Highlights, 2018 and 2032
3. United States E-Cigarettes Historical Market: Breakup by Product Type (USD Billion), 2018-2023
4. United States E-Cigarettes Market Forecast: Breakup by Product Type (USD Billion), 2024-2032
5. United States E-Cigarettes Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
6. United States E-Cigarettes Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
7. United States E-Cigarettes Historical Market: Breakup by Region (USD Billion), 2018-2023
8. United States E-Cigarettes Market Forecast: Breakup by Region (USD Billion), 2024-2032
9. United States E-Cigarettes Market Structure
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