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Report
United States Agricultural Machinery - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
Market Report I 2025-04-28 I 105 Pages I Mordor Intelligence
The United States Agricultural Machinery Market size is estimated at USD 42.05 billion in 2025, and is expected to reach USD 57.08 billion by 2030, at a CAGR of 6.3% during the forecast period (2025-2030).
Key Highlights
- Agriculture plays a pivotal role in bolstering the United States economy. Roughly 40% of U.S. land is dedicated to agricultural pursuits, encompassing livestock grazing. This extensive agricultural land use has spurred a heightened reliance on machinery for intricate farming tasks. Furthermore, factors such as expansive farming operations, dwindling labor availability, and an uptick in mechanization are propelling the sales of agricultural machinery nationwide.
- Additionally, the surge in demand for automated agricultural equipment stems from a nationwide shift favoring machinery over traditional manual labor. The trend of integrating autonomous machinery into farming is gaining traction, not only to lessen dependence on human labor but also to boost efficiency, yield, and product quality. In response to this growing trend, manufacturers are eager to introduce advanced agricultural machinery. A notable example is John Deere's 2022 unveiling of its fully autonomous 8R tractor in Las Vegas, designed to assist farmers amidst a tightening skilled labor market.
- However, the rising costs associated with mechanization have strained farmers' production expenses. In light of this, the government is rolling out various schemes and subsidies aimed at bolstering farm productivity through enhanced mechanization. Highlighting the government's commitment, the U.S. Department of Agriculture (USDA) allocated a substantial USD 300 million in 2022 to a new organic transition initiative. As articulated by the Agriculture Secretary, this initiative aims to forge improved markets and income avenues for farmers. Beyond market access, the initiative extends immediate financial assistance for machinery purchases, augmented crop insurance support, and comprehensive technical guidance, including mentorship from fellow farmers.
US Agricultural Machinery Market Trends
Tractors Segment dominates the Market
In the United States, tractors dominate the agricultural machinery landscape. The nation's tractor market has evolved, prioritizing power, precision, and efficiency, especially when compared to larger machines like combines. For example, data from the Association of Equipment Manufacturers reveals that from January to May 2024, U.S. retail sales saw 91,987 farm tractors sold, while self-propelled combines lagged with only 2,205 units. Furthermore, U.S. farmers have benefited from timely subsidies on agricultural tractor purchases. These subsidies have empowered even small-scale farmers to invest in tractors, driving up sales numbers.
Moreover, the U.S. has witnessed a surge in the autonomous tractor market, paralleling global advancements in automation technology. This trend positions the U.S. as a leading global market for autonomous tractors, bolstering overall tractor sales. Domestic players are actively engaging in R&D, pushing the envelope with advanced tractor launches. For instance, CLAAS unveiled its modified XERION tractor line in 2023, boasting powertrain tweaks, enhanced hydraulic flow, and greater versatility. These upgrades are featured on the Xerion 5000 and 4500 models, available in TRAC or TRAC VC configurations. Thus, with subsidies, a booming autonomous tractor market, and major companies rolling out new models, the U.S. tractor segment is poised for growth in the coming years.
Consolidation of Farms is driving the Mechanization
In the United States, agricultural production has increasingly consolidated. In the 21st century, a smaller number of large, specialized farms dominate agricultural output, primarily located in rural areas home to less than a quarter of the United States population. Nearly half of the nation's farms are family-operated, contributing to a rise in the average farm size. Data from the United States Department of Agriculture indicates that the average farm size grew from 446 acres in 2019 to 464 acres in 2023. Profitability drives this consolidation: larger farms tend to be more profitable.
This trend towards larger farms has led to a decrease in the total number of farms across the United States. USDA data shows a drop from 1.9 million farms in 2022 to 1.8 million in 2023. Consequently, this decline has reduced opportunities within the agricultural sector. Coupled with labor migration, this reduction in opportunities has spurred a rise in farm mechanization and the adoption of modern equipment, fueling market growth.
As labor costs rise and larger farms demand more manpower, a significant chunk of profits is now funneled into labor payments, squeezing profitability. Moreover, relying solely on labor is time-intensive, often proving inefficient for farm owners. Consequently, there's a marked shift towards agricultural machinery adoption. Thus, the interplay of rising labor costs and expanding farm sizes is propelling this machinery adoption, bolstering market growth in the coming years.
US Agricultural Machinery Industry Overview
The United States Agricultural Machinery Market is a consolidated market, with few major players dominating the market. The major players in the market are Deere & Company, Kubota Corporation, AGCO Corporation, CNH Industrial, and Mahindra Agriculture North America, among others. Mergers & acquisitions, partnerships, expansion, and product launches are the business strategies adopted by the major players in the market.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions & Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Growing Technological Advancements
4.2.2 Rising Farm Labour Shortage
4.2.3 Increasing Government Support to Enhance Farm Mechanization
4.3 Market Restraints
4.3.1 High Initial Investments and Maintenance Cost Of Farm Machinery
4.3.2 Security Concerns in Modern Farming Equipment
4.4 Porter's Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitutes
4.4.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Tractors
5.2 Plowing and Cultivating Machinery
5.2.1 Ploughs
5.2.2 Harrows
5.2.3 Cultivators & Tillers
5.2.4 Others
5.3 Planting Machinery
5.3.1 Seed Drills
5.3.2 Planters
5.3.3 Spreaders
5.3.4 Others
5.4 Harvesting Machiney
5.4.1 Combine Harvesters
5.4.2 Forage Harvesters
5.4.3 Other Harvesters
5.5 Haying and Forage Machinery
5.5.1 Mowers
5.5.2 Balers
5.5.3 Others
5.6 Irrigation Machinery
5.6.1 Sprinkler Irrigation
5.6.2 Drip Irrigation
5.6.3 Others
5.7 Other Agricultural Machinery
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Deere and Company
6.3.2 CNH Industrial
6.3.3 Mahindra Agriculture North America
6.3.4 AGCO Corporation
6.3.5 KUBOTA Corporation
6.3.6 Farmtrac Tractor Europe
6.3.7 Deutz-Fahr
6.3.8 Claas KGaA mbH
6.3.9 Kuhn Group Inc.
6.3.10 Kverneland Group
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