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Report
Tanzania Potato Processing Market
Market Report I 2024-08-01 I 136 Pages I Data Bridge Market Research
The Tanzania potato processing market is expected to reach USD 77.59 million by 2034 from USD 61.95 million in 2023, growing with a substantial CAGR of 2.1% in the forecast period of 2024 to 2034.
Market Segmentation:
Tanzania Potato Processing Market, By Category (Inorganic and Organic), Product Type (Frozen, Ambient, and Dehydrated), Shape (Dices, Round, Tater Drums, Shreds, and Others), Packaging (Pouches, Cardboard Boxes, Cans and Others), By Application (Ready-To-Cook & Prepared Meals, Snacks and Bakery Industry, Baby Food (Bottled), Dough Mixtures, Soups and Jams, and Others), End User (Food Service Sector and Retail/Household) - Industry Trends and Forecast to 2034
Some of the major factors contributing to the growth of the Tanzania potato processing market:
Driver
- Growing consumption of convenience or frozen foods among the consumers
Restraint
- Increasing health problems associated with the higher consumption of processed potato snacks
Opportunity
- Technological innovation in potato processing
Market Players:
The key players operating in the Tanzania potato processing market are:
- Tropical Heat.
- Norda Industries Limited
- Butcher
- Leson Company Ltd, Butcher
- Wedgehut Foods Ltd
- Hollanda FairFoods LTD
1 INTRODUCTION 16
1.1 OBJECTIVES OF THE STUDY 16
1.2 MARKET DEFINITION 16
1.3 OVERVIEW 16
1.4 LIMITATIONS 17
1.5 MARKETS COVERED 18
2 MARKET SEGMENTATION 21
2.1 MARKETS COVERED 21
2.2 GEOGRAPHICAL SCOPE 22
2.3 YEARS CONSIDERED FOR THE STUDY 22
2.4 CURRENCY AND PRICING 22
2.5 DBMR TRIPOD DATA VALIDATION MODEL 23
2.6 MULTIVARIATE MODELING 26
2.7 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 27
2.8 DBMR MARKET POSITION GRID 28
2.9 MARKET APPLICATION COVERAGE GRID 29
2.10 DBMR VENDOR SHARE ANALYSIS 30
2.11 SECONDARY SOURCES 31
2.12 ASSUMPTIONS 32
3 EXECUTIVE SUMMARY 33
4 PREMIUM INSIGHTS 35
4.1 PRICE INDEX 36
4.2 PRODUCTION CAPACITY OVERVIEW (KILO TONS) 38
4.3 SUPPLY CHAIN OF KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET 39
4.3.1 RAW MATERIAL PROCUREMENT 39
4.3.2 PROCESSING 40
4.3.3 MARKETING AND DISTRIBUTION 40
4.3.4 END USERS 41
4.4 BRAND OUTLOOK 42
4.5 GROWTH STRATEGIES ADOPTED BY KEY MARKET PLAYERS 43
4.6 IMPACT OF ECONOMIC SLOWDOWN ON THE MARKET 44
4.6.1 OVERVIEW 44
4.6.2 CONCLUSION 44
4.7 IMPORT AND EXPORT 45
4.8 MARKET SHARE OF POTATO PROCESSED PRODUCTS AMONG POTATO BASED SNACKS, 2023, (%) 46
4.9 TECHNOLOGICAL INNOVATION 47
4.10 OVERVIEW ON POTATO COLD STORAGE 48
4.10.1 FOOD-GRADE POTATO STORAGE 48
4.10.2 PROCESSING-GRADE POTATO STORAGE 48
4.10.3 STORAGE AND UTILIZATION CAPACITY 48
4.10.4 UTILIZATION 48
4.11 FACTORS AFFECTING BUYING DECISION 49
4.11.1 LARGE PRODUCT RANGE 49
4.11.2 COMPANY AUTHENTICITY 49
4.11.3 INCOME 50
4.12 INDUSTRY TRENDS AND FUTURE PERSPECTIVE OF KENYA, UGANDA, RWANDA, AND TANZANIA POTATO PROCESSING MARKET 51
4.12.1 INDUSTRY TRENDS 51
4.12.2 FUTURE TRENDS 52
4.13 PRODUCTION CAPACITY ANALYSIS ON POTATO PROCESSORS 53
4.13.1 PRODUCTION CAPACITY ANALYSIS ON POTATO PROCESSORS, BY PRODUCT TYPE, 2022-2024, (TONS) 53
4.13.2 PRODUCTION CAPACITY ANALYSIS ON POTATO PROCESSORS, BY APPLICATION, 2022-2024, (TONS) 53
4.13.3 PRODUCTION CAPACITY ANALYSIS ON POTATO INDUSTRY, BY GRADE, 2022-2024, (TONS) 53
5 REGULATION COVERAGE 54
6 MARKET OVERVIEW 55
6.1 DRIVERS 57
6.1.1 GROWING CONSUMPTION OF CONVENIENCE OR FROZEN FOODS AMONG THE CONSUMERS 57
6.1.2 GROWTH OF RESTAURANT AND QUICK SERVICE FOOD SECTORS 57
6.1.3 GROWING POPULATION AND DISPOSABLE INCOME OF CONSUMERS 58
6.1.4 AVAILABILITY OF A DIVERSE RANGE OF PRODUCTS 59
6.2 RESTRAINTS 60
6.2.1 INCREASING HEALTH PROBLEMS ASSOCIATED WITH THE HIGHER CONSUMPTION OF PROCESSED POTATO SNACKS 60
6.2.2 UNFAVORABLE ENVIRONMENTAL CONCERNS 60
6.3 OPPORTUNITIES 61
6.3.1 TECHNOLOGICAL INNOVATION IN POTATO PROCESSING 61
6.3.2 INCREASING DEMAND FOR ORGANIC PROCESSED FROZEN POTATO PRODUCTS 62
6.4 CHALLENGES 63
6.4.1 HIGH COST ASSOCIATED WITH POTATO CHIPS MACHINES 63
6.4.2 FLUCTUATION IN PRICES OF RAW MATERIALS 64
7 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY CATEGORY 65
7.1 OVERVIEW 66
7.2 INORGANIC 67
7.3 ORGANIC 67
8 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY PRODUCT TYPE 68
8.1 OVERVIEW 69
8.2 FROZEN 70
8.3 AMBIENT 73
8.4 DEHYDRATED 74
9 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY SHAPE 75
9.1 OVERVIEW 76
9.2 DICES 77
9.3 ROUND 77
9.4 TATER DRUMS 77
9.5 SHREDS 77
9.6 OTHERS 77
10 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY PACKAGING 78
10.1 OVERVIEW 79
10.2 POUCHES 80
10.3 CARDBOARD BOXES 80
10.4 CAN 80
10.5 OTHERS 80
11 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY APPLICATION 81
11.1 OVERVIEW 82
11.2 READY-TO-COOK & PREPARED MEALS 83
11.3 SNACKS AND BAKERY INDUSTRY 83
11.4 BABY FOOD (BOTTLED) 83
11.5 DOUGH MIXTURES 83
11.6 SOUPS AND JAMS 84
11.7 OTHERS 84
12 KENYA, UGANDA, TANZANIA, AND RWANDA POTATO PROCESSING MARKET, BY END-USER 85
12.1 OVERVIEW 86
12.2 FOOD SERVICE SECTOR 87
12.3 RETAIL/HOUSEHOLD 88
13 KENYA, UGANDA, TANZANIA AND, RWANDA POTATO PROCESSING MARKET, BY COUNTRY 89
13.1 OVERVIEW 89
13.1.1 KENYA 90
13.1.2 RWANDA 97
13.1.3 UGANDA 104
13.1.4 TANZANIA 110
14 KENYA, UGANDA, TANZANIA AND RWANDA POTATO PROCESSING MARKET: COMPANY LANDSCAPE 117
14.1 COMPANY SHARE ANALYSIS: KENYA, UGANDA, TANZANIA, AND RWANDA 117
15 SWOT ANALYSIS 118
16 COMPANY PROFILE 119
16.1 TROPICAL HEAT. 119
16.1.1 COMPANY SNAPSHOT 119
16.1.2 PRODUCT PORTFOLIO 119
16.1.3 RECENT DEVELOPMENTS 120
16.2 NORDA INDUSTRIES LIMITED 121
16.2.1 COMPANY SNAPSHOT 121
16.2.2 PRODUCT PORTFOLIO 121
16.2.3 RECENT DEVELOPMENTS 122
16.3 LESON COMPANY LTD 123
16.3.1 COMPANY SNAPSHOT 123
16.3.2 PRODUCT PORTFOLIO 123
16.3.3 RECENT DEVELOPMENTS 124
16.4 BUTCHER. (SERENI FRIES) 125
16.4.1 COMPANY SNAPSHOT 125
16.4.2 PRODUCT PORTFOLIO 125
16.4.3 RECENT DEVELOPMENTS 127
16.5 WEDGEHUT FOODS LTD. 128
16.5.1 COMPANY SNAPSHOT 128
16.5.2 PRODUCT PORTFOLIO 128
16.5.3 RECENT DEVELOPMENTS 129
16.6 HOLLANDA FAIRFOODS LTD 130
16.6.1 COMPANY SNAPSHOT 130
16.6.2 1.6.2 PRODUCT PORTFOLIO 130
16.6.3 RECENT DEVELOPMENT 131
17 QUESTIONNAIRE 132
18 RELATED REPORTS 136
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