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Report
Sweden Traditional And Smart Watch Market Forecast 2024-2032
Market Report I 2024-08-02 I 139 Pages I Inkwood Research
KEY FINDINGS
The Sweden traditional and smart watch market was valued at $446.81 million in 2023 and is expected to reach $675.71 million by 2032, growing at a CAGR of 4.62% during the forecast period, 2024 to 2032.
In terms of volume, the Sweden traditional and smart watch market was valued at 1.83 million units in 2023 and is expected to reach $2.07 million units by 2032, progressing at a CAGR of 1.40% during the forecast period, 2024 to 2032.
MARKET INSIGHTS
Sweden's market for traditional and smartwatches is characterized by a blend of heritage and innovation. Prominent Swedish brands, including Daniel Wellington, Mockberg, Kronaby, Karl Gustaf, and Carl Edmond, offer designs that cater to the minimalistic and quality-oriented preferences of Swedish consumers. These brands highlight their Swedish heritage and the use of local materials, appealing to domestic buyers who prioritize sustainability and tradition. For instance, Carl Edmond combines Scandinavian design with Swiss craftsmanship, featuring straps produced by the historic Swedish company Tarnsjo Garveri. Similarly, Mockberg leverages its connection to Dalarna, a region renowned for its jewelry-making traditions, to enhance its market position.
The expansion of customization and personalization options has become a key driver for the Sweden traditional and smart watch market. Consumers increasingly seek products that align with their unique preferences and lifestyles, further fueling the demand for watches that can be adjusted to individual tastes. Moreover, smartwatch manufacturers have recognized this trend and have been offering a wide range of customization options, from watch faces and app layouts to replaceable straps and casings. This level of personalization allows users to create a device that not only serves its functional purposes but also reflects their personal style and identity.
However, compatibility issues with different devices and platforms pose a significant challenge. In today's interconnected world, seamless integration between various devices and operating systems is crucial for a smooth user experience. Smartwatches often rely on companion smartphone applications for enhanced functionality, such as receiving notifications, controlling music playback, or accessing additional features. Compatibility challenges can also arise when users switch between different smartphone brands or operating systems, potentially limiting the smartwatch's capabilities or requiring additional setup and configuration steps.
Furthermore, incorporating voice assistants and artificial intelligence (AI) technologies has become a significant trend in the traditional and smart watches market. This integration aims to improve the user experience by offering hands-free control and intelligent assistance for various tasks and functions.
Additionally, voice assistants enable users to interact with their smartwatches using natural language commands, reducing the need for physical input and making the devices more accessible and convenient to operate. This feature is particularly useful in scenarios where manual interaction may be challenging or unsafe, such as during workouts or while driving. The adoption of these advanced technologies highlights the continuous evolution of the watch market in Sweden, blending tradition with modern innovation to meet the diverse needs of contemporary consumers.
SEGMENTATION ANALYSIS
The report on the Sweden traditional and smart watch market includes the segmentation analysis based on product type and distribution channel.
Market by Product Type:
- Traditional Watch
o Product Type
- Mechanical Watch
- Quartz Analogue Watch
- Quartz Digital Watch
o Price Range
- Low-Range
- Mid-Range
- Luxury
- Smart Watch
o Smart Wearable
o Analogue Activity Watch
o Digital Activity Watch
Market by Distribution Channel:
- Offline Distribution Channel
o Hypermarket
o Jewellery and Watch Specialist
o Appliance and Electronic Specialist
o Other Offline Distribution Channels
- Online Distribution Channel
Inkwood Research's report on the Sweden traditional and smart watch market provides in-depth insights as well as the market's segmentation analysis. The detailed evaluation of the market includes Competitive Landscape, Key Buying Criteria, Market Maturity Analysis, and Value Chain Analysis.
COMPETITIVE ANALYSIS
Some of the prominent players in the Sweden traditional and smart watch market are Google LLC, Garmin, Casio, etc.
TABLE OF CONTENTS
1. RESEARCH SCOPE & METHODOLOGY
1.1. STUDY OBJECTIVES
1.2. METHODOLOGY
1.3. ASSUMPTIONS & LIMITATIONS
2. EXECUTIVE SUMMARY
2.1. MARKET SIZE & FORECAST
2.2. COUNTRY SNAPSHOT
2.3. COUNTRY ANALYSIS
2.4. SCOPE OF STUDY
2.5. MAJOR MARKET FINDINGS
2.5.1. CONSUMERS FAVOR IN-STORE SHOPPING BUT CONDUCT ONLINE RESEARCH FIRST
2.5.2. LUXURY WATCHMAKERS ARE EMBRACING SMART TECHNOLOGY
2.5.3. GROWTH OF SUBSCRIPTION-BASED MODELS FOR SMART WATCH SERVICES AND APPS
3. MARKET DYNAMICS
3.1. KEY DRIVERS
3.1.1. EXPANSION OF CUSTOMIZATION AND PERSONALIZATION OPTIONS
3.1.2. TECHNOLOGICAL ADVANCEMENTS IN SMART WATCHES
3.1.3. GROWING HEALTH AND FITNESS CONSCIOUSNESS
3.2. KEY RESTRAINTS
3.2.1. LIMITED BATTERY LIFE OF SMART WATCHES
3.2.2. PRIVACY AND SECURITY CONCERNS OVER DATA COLLECTION
3.2.3. COMPATIBILITY ISSUES WITH DIFFERENT DEVICES AND PLATFORMS
4. KEY ANALYTICS
4.1. KEY MARKET TRENDS
4.1.1. DEVELOPMENT OF SUSTAINABLE AND ECO-FRIENDLY WATCH MATERIALS
4.1.2. INCORPORATION OF VOICE ASSISTANTS AND AI
4.1.3. ADOPTION OF CONTACTLESS PAYMENT SYSTEMS
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1. BUYERS POWER
4.2.2. SUPPLIERS POWER
4.2.3. SUBSTITUTION
4.2.4. NEW ENTRANTS
4.2.5. INDUSTRY RIVALRY
4.3. PESTLE ANALYSIS
4.4. GROWTH PROSPECT MAPPING
4.5. MARKET MATURITY ANALYSIS
4.6. MARKET CONCENTRATION ANALYSIS
4.7. VALUE CHAIN ANALYSIS
4.7.1. PRODUCT DESIGN AND DEVELOPMENT
4.7.2. MANUFACTURING AND SUPPLY CHAIN MANAGEMENT
4.7.3. MARKETING AND DISTRIBUTION
4.7.4. AFTER-SALES SERVICES AND CUSTOMER SUPPORT
4.8. KEY BUYING CRITERIA
4.8.1. DESIGN AND AESTHETICS
4.8.2. FUNCTIONALITY AND FEATURES
4.8.3. BRAND REPUTATION AND HERITAGE
4.8.4. PRICE AND VALUE FOR MONEY
5. MARKET BY PRODUCT TYPE (IN TERMS OF REVENUE: $ MILLION & IN TERMS OF VOLUME: MILLION UNITS)
5.1. TRADITIONAL WATCH
5.1.1. BY PRODUCT TYPE
5.1.1.1. MECHANICAL WATCH
5.1.1.2. QUARTZ ANALOGUE WATCH
5.1.1.3. QUARTZ DIGITAL WATCH
5.1.2. BY PRICE RANGE
5.1.2.1. LOW-RANGE
5.1.2.2. MID-RANGE
5.1.2.3. LUXURY
5.2. SMART WATCH
5.2.1. SMART WEARABLE
5.2.2. ANALOGUE ACTIVITY WATCH
5.2.3. DIGITAL ACTIVITY WATCH
6. MARKET BY DISTRIBUTION CHANNEL (IN TERMS OF REVENUE: $ MILLION & IN TERMS OF VOLUME: MILLION UNITS)
6.1. OFFLINE DISTRIBUTION CHANNEL
6.1.1. HYPERMARKET
6.1.2. JEWELLERY AND WATCH SPECIALIST
6.1.3. APPLIANCE AND ELECTRONIC SPECIALIST
6.1.4. OTHER OFFLINE DISTRIBUTION CHANNELS
6.2. ONLINE DISTRIBUTION CHANNEL
7. COMPETITIVE LANDSCAPE
7.1. KEY STRATEGIC DEVELOPMENTS
7.1.1. MERGERS & ACQUISITIONS
7.1.2. PRODUCT LAUNCHES & DEVELOPMENTS
7.1.3. PARTNERSHIPS & AGREEMENTS
7.1.4. BUSINESS EXPANSIONS & DIVESTITURES
7.2. MARKET SHARE ANALYSIS
7.2.1. BY TRADITIONAL WATCH
7.2.2. BY SMART WATCH
7.3. BRAND SHARE ANALYSIS
7.3.1. BY TRADITIONAL WATCH
7.3.2. BY SMART WATCH
7.4. COMPANY PROFILES
7.4.1. GARMIN
7.4.1.1. COMPANY OVERVIEW
7.4.1.2. PRODUCT PORTFOLIO
7.4.1.3. STRENGTHS & CHALLENGES
7.4.2. CASIO
7.4.2.1. COMPANY OVERVIEW
7.4.2.2. PRODUCT PORTFOLIO
7.4.2.3. STRENGTHS & CHALLENGES
7.4.3. GOOGLE LLC.
7.4.3.1. COMPANY OVERVIEW
7.4.3.2. PRODUCT PORTFOLIO
7.4.3.3. STRENGTHS & CHALLENGES
7.4.4. SWATCH GROUP LTD
7.4.4.1. COMPANY OVERVIEW
7.4.4.2. PRODUCT PORTFOLIO
7.4.4.3. STRENGTHS & CHALLENGES
7.4.5. SAMSUNG
7.4.5.1. COMPANY OVERVIEW
7.4.5.2. PRODUCT PORTFOLIO
7.4.5.3. STRENGTHS & CHALLENGES
7.4.6. ROLEX SA
7.4.6.1. COMPANY OVERVIEW
7.4.6.2. PRODUCT PORTFOLIO
7.4.6.3. STRENGTHS & CHALLENGES
7.4.7. APPLE INC
7.4.7.1. COMPANY OVERVIEW
7.4.7.2. PRODUCT PORTFOLIO
7.4.7.3. STRENGTHS & CHALLENGES
LIST OF TABLES
TABLE 1: COUNTRY SNAPSHOT - SWEDEN
TABLE 2: SWEDEN TRADITIONAL AND SMART WATCH MARKET, HISTORICAL YEARS, 2018-2022 (IN $ MILLION & UNITS)
TABLE 3: SWEDEN TRADITIONAL AND SMART WATCH MARKET, FORECAST YEARS, 2024-2032 (IN $ MILLION & UNITS)
TABLE 4: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 5: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 6: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN MILLION UNITS)
TABLE 7: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2024-2032 (IN MILLION UNITS)
TABLE 8: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 9: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRODUCT TYPE, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 10: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN MILLION UNITS)
TABLE 11: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRODUCT TYPE, FORECAST YEARS, 2024-2032 (IN MILLION UNITS)
TABLE 12: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRICE RANGE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 13: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRICE RANGE, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 14: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRICE RANGE, HISTORICAL YEARS, 2018-2022 (IN MILLION UNITS)
TABLE 15: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH - PRICE RANGE, FORECAST YEARS, 2024-2032 (IN MILLION UNITS)
TABLE 16: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WATCH, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 17: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WATCH, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 18: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WATCH, HISTORICAL YEARS, 2018-2022 (IN MILLION UNITS)
TABLE 19: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WATCH, FORECAST YEARS, 2024-2032 (IN MILLION UNITS)
TABLE 20: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 21: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 22: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 23: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2024-2032 (IN $ MILLION)
TABLE 24: LIST OF MERGERS & ACQUISITIONS
TABLE 25: LIST OF PRODUCT LAUNCHES & DEVELOPMENTS
TABLE 26: LIST OF PARTNERSHIPS & AGREEMENTS
TABLE 27: LIST OF BUSINESS EXPANSIONS & DIVESTITURES
TABLE 28: SWEDEN TRADITIONAL WATCH MARKET SHARE ANALYSIS, 2022 & 2023 (IN %)
TABLE 29: SWEDEN SMART WATCH MARKET SHARE ANALYSIS, 2022 & 2023 (IN %)
TABLE 30: SWEDEN TRADITIONAL WATCH MARKET, BRAND SHARE ANALYSIS, 2022 & 2023 (IN %)
TABLE 31: SWEDEN SMART WATCH MARKET, BRAND SHARE ANALYSIS, 2022 & 2023 (IN %)
LIST OF FIGURES
FIGURE 1: KEY MARKET TRENDS
FIGURE 2: PORTER'S FIVE FORCES ANALYSIS
FIGURE 3: GROWTH PROSPECT MAPPING FOR SWEDEN
FIGURE 4: MARKET MATURITY ANALYSIS
FIGURE 5: MARKET CONCENTRATION ANALYSIS
FIGURE 6: VALUE CHAIN ANALYSIS
FIGURE 7: KEY BUYING CRITERIA
FIGURE 8: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY PRODUCT TYPE, IN 2023
FIGURE 9: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY TRADITIONAL WATCH, 2024-2032 (IN $ MILLION)
FIGURE 10: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY TRADITIONAL WATCH - PRODUCT TYPE, IN 2023
FIGURE 11: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY MECHANICAL WATCH, 2024-2032 (IN $ MILLION)
FIGURE 12: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY QUARTZ ANALOGUE WATCH, 2024-2032 (IN $ MILLION)
FIGURE 13: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY QUARTZ DIGITAL WATCH, 2024-2032 (IN $ MILLION)
FIGURE 14: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY TRADITIONAL WATCH- PRICE RANGE, IN 2023
FIGURE 15: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY LOW-RANGE, 2024-2032 (IN $ MILLION)
FIGURE 16: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY MID-RANGE, 2024-2032 (IN $ MILLION)
FIGURE 17: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY LUXURY, 2024-2032 (IN $ MILLION)
FIGURE 18: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WATCH, 2024-2032 (IN $ MILLION)
FIGURE 19: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY SMART WATCH, IN 2023
FIGURE 20: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY SMART WEARABLE, 2024-2032 (IN $ MILLION)
FIGURE 21: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY ANALOGUE ACTIVITY WATCH, 2024-2032 (IN $ MILLION)
FIGURE 22: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY DIGITAL ACTIVITY WATCH, 2024-2032 (IN $ MILLION)
FIGURE 23: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2023
FIGURE 24: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY OFFLINE DISTRIBUTION CHANNEL, 2024-2032 (IN $ MILLION)
FIGURE 25: SWEDEN TRADITIONAL AND SMART WATCH MARKET, GROWTH POTENTIAL, BY OFFLINE DISTRIBUTION CHANNEL, IN 2023
FIGURE 26: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY HYPERMARKET, 2024-2032 (IN $ MILLION)
FIGURE 27: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY JEWELLERY AND WATCH SPECIALIST, 2024-2032 (IN $ MILLION)
FIGURE 28: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY APPLIANCE AND ELECTRONIC SPECIALIST, 2024-2032 (IN $ MILLION)
FIGURE 29: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY OTHER OFFLINE DISTRIBUTION CHANNELS, 2024-2032 (IN $ MILLION)
FIGURE 30: SWEDEN TRADITIONAL AND SMART WATCH MARKET, BY ONLINE DISTRIBUTION CHANNELS, 2024-2032 (IN $ MILLION)
FIGURE 31: SWEDEN TRADITIONAL WATCH MARKET SHARE ANALYSIS, 2022 & 2023 (IN %)
FIGURE 32: SWEDEN SMART WATCH MARKET SHARE ANALYSIS, 2022 & 2023 (IN %)
FIGURE 33: SWEDEN TRADITIONAL WATCH MARKET, BRAND SHARE ANALYSIS, 2022 & 2023 (IN %)
FIGURE 34: SWEDEN SMART WATCH MARKET, BRAND SHARE ANALYSIS, 2022 & 2023 (IN %)
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