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Report
Sports Sunglasses Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032
Market Report I 2024-12-02 I 180 Pages I Global Market Insights
The Global Sports Sunglasses Market was valued at USD 3.34 billion in 2023 and is projected to grow at a CAGR of 6.6% from 2024 to 2032. This growth is driven by the rising participation in outdoor sports and recreational activities, alongside increased awareness about the importance of eye protection. Technological advancements in sunglasses, including enhanced UV protection and improved durability, are further fueling demand in the market.
A notable trend shaping the market is the growing preference for polarized lenses, which significantly improve visual clarity and reduce glare. These lenses are especially favored by outdoor enthusiasts for their ability to minimize eye strain and enhance performance. Additionally, the industry is witnessing a shift toward eco-friendly materials as consumers become more environmentally conscious, prompting manufacturers to explore sustainable production options.
The market is segmented by type into polarized and non-polarized sunglasses. Polarized sunglasses have experienced notable growth due to their ability to improve visibility and reduce eye fatigue in outdoor settings. Their increasing adoption reflects the growing consumer focus on premium, high-performance products that enhance functionality. Manufacturers are incorporating features such as scratch resistance, anti-fog coatings, and advanced UV protection to cater to this demand, thereby driving the segment's expansion.
In terms of distribution channels, the market is divided into hypermarkets/supermarkets, specialty stores, brand outlets, and online platforms. Hypermarkets and supermarkets accounted for approximately 36.4% of the market share in 2023 and are expected to grow at a CAGR of 7.4% from 2024 to 2032. The convenience of offering diverse brands and styles in one location has made this channel a preferred choice for consumers. Additionally, promotional campaigns, discounts, and exclusive collections in these outlets have contributed to their dominance. Meanwhile, online platforms are gaining traction with a projected CAGR of 6.7% during the forecast period, driven by the ease of shopping and access to a wider product range.
The United States leads the North America sports sunglasses market, valued at USD 945.6 million in 2023 and anticipated to grow at a CAGR of 7.3% through 2032. Lifestyle shifts and growing awareness of eye health have fueled demand for advanced eyewear solutions. Manufacturers are leveraging innovative designs, lightweight materials, and environmentally friendly production methods to meet evolving consumer expectations, while strategic marketing efforts are enhancing brand recognition and loyalty.
Report Content
Chapter 1Methodology & Scope
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2Executive Summary
2.1 Industry synopsis, 2021-2032
Chapter 3Industry Insights
3.1 Industry ecosystem analysis
3.1.1 Factor affecting the value chain
3.1.2 Profit margin analysis
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Technological overview
3.5 Key news & initiatives
3.6 Regulatory landscape
3.7 Impact forces
3.7.1 Growth drivers
3.7.1.1 Increasing popularity of outdoor sports and recreational activities
3.7.1.2 Advancements in sunglass technology
3.7.1.3 Growing demand for eco-friendly and sustainable materials
3.7.2 Industry pitfalls & challenges
3.7.2.1 High competition among established and new players
3.7.2.2 Fluctuating raw material costs and supply chain disruptions
3.8 Growth potential analysis
3.9 Consumer buying behavior analysis
3.10 Porter's analysis
3.11 PESTEL analysis
Chapter 4Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5Market Estimates & Forecast, By Type, 2021-2032 (USD Million) (Thousand Units)
5.1 Key trends
5.2 Polarized
5.3 Non-polarized
Chapter 6Market Estimates & Forecast, By Application, 2021-2032 (USD Million) (Thousand Units)
6.1 Key trends
6.2 Outdoor sporting and traveling
6.3 Water sports
6.4 Ski sports
6.5 Others
Chapter 7Market Estimates & Forecast, By End Use, 2021-2032 (USD Million) (Thousand Units)
7.1 Key trends
7.2 Male
7.3 Female
7.4 Unisex
Chapter 8Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Thousand Units)
8.1 Key trends
8.2 Online
8.3 Hypermarket/supermarket
8.4 Specialty store
8.5 Brand outlets
8.6 Online
Chapter 9Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Thousand Units)
9.1 Key trends
9.2 North America
9.2.1 U.S.
9.2.2 Canada
9.3 Europe
9.3.1 UK
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Spain
9.4 Asia Pacific
9.4.1 China
9.4.2 Japan
9.4.3 India
9.4.4 South Korea
9.4.5 Australia
9.4.6 Malaysia
9.4.7 Indonesia
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.6 MEA
9.6.1 UAE
9.6.2 Saudi Arabia
9.6.3 South Africa
Chapter 10Company Profiles
10.1 Adidas Group
10.2 Christopher Cloos
10.3 Columbia Sportswear Company
10.4 Decathlon Group
10.5 EssilorLuxottica Group
10.6 Liberty Sports Inc.
10.7 Nike Inc.
10.8 Panda Optics
10.9 POC Sports
10.10 Rudy Project SpA
10.11 Safilo Group SpA
10.12 Taizhou Baiyu Eyewear Co. Ltd.
10.13 Titan Company Limited
10.14 Under Armour Inc.
10.15 Yiwu Conchen Glasses Co. Ltd.
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