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Report
Sports and Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Market Report I 2023-06-14 I 148 Pages I IMARC Group
Market Overview:
The global sports and energy drinks market size reached US$ 105.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 160.8 Billion by 2028, exhibiting a growth rate (CAGR) of 7.2% during 2023-2028.
Sports and energy drinks, also known as electrolyte drinks, are caffeinated, non-alcoholic beverages that help promote mental and physical stimulation while performing sports and physical training. They are an excellent source of carbohydrates, vitamins, minerals, sodium, magnesium, potassium, and amino acids that boost instant energy. They help replenish electrolytes lost while performing fitness activities and promote hydration. At present, they are available in carbonated and non-carbonated variants, along with a wide range of flavors, such as strawberry, cranberry, lime, apple, and pineapple.
Global Sports and Energy Drinks Market Trends:
The growing participation of individuals in sports and physical activities to maintain a healthy lifestyle is catalyzing the demand for sports and energy drinks. In addition, the rising awareness among individuals about the impact of rehydration immediately after an intense workout is increasing the sales of sports and energy drinks. Along with this, rising consumer expenditure on lifestyle and fitness activities is driving the demand for these products, which is offering lucrative growth opportunities to manufacturers. Furthermore, leading manufacturers are launching new variants of energy drinks containing natural ingredients, including organic guarana and raw green coffee bean extracts. They are also focusing on introducing customized flavors and premium variants with attractive packaging, which is driving the market. Additionally, various leading companies are focusing on innovative marketing and advertising strategies through social media platforms to expand their product portfolio and increase overall sales. Moreover, the expansion of organized distribution channels, such as hypermarkets, supermarkets, general stores, and convenience stores, is driving the market. The proliferation of the e-commerce industry providing free doorstep delivery with exciting discounts and secured payment methods is strengthening the market growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global sports and energy drinks market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on product type, packaging type, type, distribution channel and target consumer.
Sports Drinks Market
Breakup by Product Type:
Isotonic
Hypertonic
Hypotonic
Isotonic drinks presently hold the largest market share as they offer carbohydrates and help quickly replace the fluids lost during high-intensity interval training sessions (HIIT).
Breakup by Packaging Type:
Bottle (Pet/Glass)
Can
Others
Bottles are the most preferred form of packaging material as they help maintain the internal temperature of the packed products and prevent spoilage.
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Online
Others
Supermarkets and hypermarkets currently account for the largest market share as they offer a wide range of products with easy accessibility.
Breakup by Region:
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
North America exhibits a clear dominance in the market due to the rapidly increasing number of people participating in fitness activities across the region.
Energy Drinks Market
Breakup by Product:
Alcoholic
Non-Alcoholic
Non-alcoholic drinks currently hold the majority of the market share.
Breakup by Type:
Non-Organic
Organic
Non-organic energy drinks currently represent the leading category.
Breakup by Packaging Type:
Bottle (Pet/Glass)
Can
Others
Bottles (PET/glass) currently hold the largest market share.
Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Online
Others
Supermarkets and hypermarkets currently represent the largest distribution channel accounting for the majority of the market share.
Breakup by Target Consumer:
Teenagers
Adults
Geriatric Population
Adults currently account for the majority of the market share.
Breakup by Region:
North America
Europe
Asia Pacific
Middle East and Africa
Latin America
North America currently dominates the global market accounting for the largest market share.
Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Abbott Nutrition Co., AJE Group, Britvic PLC, Champion Nutrition Inc., D'Angelo, Extreme Drinks Co., Fraser & Neave Holdings BHD, GlaxoSmithKline Plc, Red Bull, Rockstar, Inc., Coca-Cola, PepsiCo, Arizona Beverage Company, National Beverage Corp, Dr. Pepper Snapple Group, Living Essentials, Cloud 9 and Vitale Beverages Pvt Ltd.
Key Questions Answered in This Report:
What was the size of the global sports and energy drinks market in 2022?
What is the expected growth rate of the global sports and energy drinks market during 2023-2028?
What has been the impact of COVID-19 on the global sports and energy drinks market?
What are the key factors driving the global sports and energy drinks market?
What is the breakup of the global sports drinks market based on the product type?
What is the breakup of the global energy drinks market based on the product?
What is the breakup of the global energy drinks market based on type?
What is the breakup of the global sports and energy drinks market based on the packaging type?
What is the breakup of the global sports and energy drinks market based on the distribution channel?
What is the breakup of the global energy drinks market based on the target consumer?
What are the key regions in the global sports and energy drinks market?
Who are the key players/companies in the global sports and energy drinks market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Sports Drinks Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Region
5.4.1 North America
5.4.2 Europe
5.4.3 Asia Pacific
5.4.4 Middle East and Africa
5.4.5 Latin America
5.5 Market Breakup by Product Type
5.5.1 Isotonic
5.5.2 Hypertonic
5.5.3 Hypotonic
5.6 Market Breakup by Packaging Type
5.6.1 Bottle (Pet/Glass)
5.6.2 Can
5.6.3 Others
5.7 Market Breakup by Distribution Channel
5.7.1 Supermarkets and Hypermarkets
5.7.2 Convenience Stores
5.7.3 Online
5.7.4 Others
5.8 Market Forecast
6 Global Energy Drinks Market
6.1 Market Overview
6.2 Market Performance
6.3 Impact of COVID-19
6.4 Market Breakup by Region
6.4.1 North America
6.4.2 Europe
6.4.3 Asia Pacific
6.4.4 Middle East and Africa
6.4.5 Latin America
6.5 Market Breakup by Product
6.5.1 Alcoholic
6.5.2 Non-Alcoholic
6.6 Market Breakup by Type
6.6.1 Non-Organic
6.6.2 Organic
6.7 Market Breakup by Packaging Type
6.7.1 Bottle (Pet/Glass)
6.7.2 Can
6.7.3 Others
6.8 Market Breakup by Distribution Channel
6.8.1 Supermarkets and Hypermarkets
6.8.2 Convenience Stores
6.8.3 Online
6.8.4 Others
6.9 Market Breakup by Target Consumer
6.9.1 Teenagers
6.9.2 Adults
6.9.3 Geriatric Population
6.10 Market Forecast
7 Global Sports and Energy Drinks Industry: SWOT Analysis
7.1 Overview
7.2 Strengths
7.3 Weaknesses
7.4 Opportunities
7.5 Threats
8 Global Sports and Energy Drinks Industry: Value Chain Analysis
8.1 Overview
8.2 Research and Development
8.3 Raw Material Procurement
8.4 Manufacturing
8.5 Marketing
8.6 Distribution
8.7 End-Use
9 Global Sports and Energy Drinks Industry: Porters Five Forces Analysis
9.1 Overview
9.2 Bargaining Power of Buyers
9.3 Bargaining Power of Suppliers
9.4 Degree of Competition
9.5 Threat of New Entrants
9.6 Threat of Substitutes
10 Global Sports and Energy Drinks Industry: Price Analysis
11 Sports and Energy Drinks Manufacturing Process
11.1 Product Overview
11.2 Raw Material Requirements
11.3 Manufacturing Process
11.4 Key Success and Risk Factors
12 Competitive Landscape
12.1 Market Structure
12.2 Key Players
12.3 Profiles of Key Players
12.3.1 Abbott Nutrition Co.
12.3.2 AJE Group
12.3.3 Britvic PLC
12.3.4 Champion Nutrition Inc.
12.3.5 D'angelo
12.3.6 Extreme Drinks Co.
12.3.7 Fraser & Neave Holdings BHD
12.3.8 GlaxoSmithKline Plc
12.3.9 Red Bull
12.3.10 Rockstar, Inc.
12.3.11 Coca cola
12.3.12 PepsiCo
12.3.13 Arizona Beverage Company
12.3.14 National Beverage Corp
12.3.15 Dr. Pepper Snapple Group
12.3.16 Living Essentials
12.3.17 Cloud 9
12.3.18 Vitale Beverages Pvt Ltd
Figure 1: Global: Sports and Energy Drinks Market: Major Drivers and Challenges
Figure 2: Global: Sports and Energy Drinks Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Sports Drinks Market: Breakup by Product Type (in %), 2022
Figure 4: Global: Sports Drinks Market: Breakup by Packaging Type (in %), 2022
Figure 5: Global: Sports Drinks Market: Breakup by Distribution Channel (in %), 2022
Figure 6: Global: Sports Drinks Market: Breakup by Region (in %), 2022
Figure 7: Global: Energy Drinks Market: Breakup by Product (in %), 2022
Figure 8: Global: Energy Drinks Market: Breakup by Type (in %), 2022
Figure 9: Global: Energy Drinks Market: Breakup by Packaging Type (in %), 2022
Figure 10: Global: Energy Drinks Market: Breakup by Distribution Channel (in %), 2022
Figure 11: Global: Energy Drinks Market: Breakup by Target Consumer (in %), 2022
Figure 12: Global: Energy Drinks Market: Breakup by Region (in %), 2022
Figure 13: Global: Sports and Energy Drinks Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 14: Global: Sports and Energy Drinks Industry: SWOT Analysis
Figure 15: Global: Sports and Energy Drinks Industry: Value Chain Analysis
Figure 16: Global: Sports and Energy Drinks Industry: Porter's Five Forces Analysis
Figure 17: Global: Sports Drinks (Isotonic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Sports Drinks (Isotonic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Sports Drinks (Hypertonic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Sports Drinks (Hypertonic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Sports Drinks (Hypotonic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Sports Drinks (Hypotonic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Sports Drinks (Bottle) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Sports Drinks (Bottle) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Sports Drinks (Can) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Sports Drinks (Can) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Sports Drinks (Other Packaging Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Sports Drinks (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Sports Drinks Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2017 & 2022
Figure 30: Global: Sports Drinks Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2023-2028
Figure 31: Global: Sports Drinks Market: Sales through Convenience Stores (in Million US$), 2017 & 2022
Figure 32: Global: Sports Drinks Market Forecast: Sales through Convenience Stores (in Million US$), 2023-2028
Figure 33: Global: Sports Drinks Market: Online Sales (in Million US$), 2017 & 2022
Figure 34: Global: Sports Drinks Market Forecast: Online Sales (in Million US$), 2023-2028
Figure 35: Global: Sports Drinks Market: Sales through Other Distribution Channels (in Million US$), 2017 & 2022
Figure 36: Global: Sports Drinks Market Forecast: Sales through Other Distribution Channels (in Million US$), 2023-2028
Figure 37: Global: Energy Drinks (Alcoholic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Global: Energy Drinks (Alcoholic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: Global: Energy Drinks (Non-Alcoholic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: Global: Energy Drinks (Non-Alcoholic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Global: Energy Drinks (Non-Organic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Global: Energy Drinks (Non-Organic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Global: Energy Drinks (Organic) Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Global: Energy Drinks (Organic) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Global: Energy Drinks (Bottle) Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Global: Energy Drinks (Bottle) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Global: Energy Drinks (Can) Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Global: Energy Drinks (Can) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Global: Energy Drinks (Other Packaging Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Global: Energy Drinks (Other Packaging Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: Global: Energy Drinks Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2017 & 2022
Figure 52: Global: Energy Drinks Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2023-2028
Figure 53: Global: Energy Drinks Market: Sales through Convenience Stores (in Million US$), 2017 & 2022
Figure 54: Global: Energy Drinks Market Forecast: Sales through Convenience Stores (in Million US$), 2023-2028
Figure 55: Global: Energy Drinks Market: Online Sales (in Million US$), 2017 & 2022
Figure 56: Global: Energy Drinks Market Forecast: Online Sales (in Million US$), 2023-2028
Figure 57: Global: Energy Drinks Market: Sales through Other Distribution Channels (in Million US$), 2017 & 2022
Figure 58: Global: Energy Drinks Market Forecast: Sales through Other Distribution Channels (in Million US$), 2023-2028
Figure 59: Global: Energy Drinks (Teenagers) Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: Global: Energy Drinks (Teenagers) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Global: Energy Drinks (Adults) Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Global: Energy Drinks (Adults) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Global: Energy Drinks (Geriatric Population) Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Global: Energy Drinks (Geriatric Population) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: North America: Sports and Energy Drinks Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: North America: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Europe: Sports and Energy Drinks Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Europe: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Asia Pacific: Sports and Energy Drinks Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Asia Pacific: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: Middle East and Africa: Sports and Energy Drinks Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: Middle East and Africa: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: Latin America: Sports and Energy Drinks Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: Latin America: Sports and Energy Drinks Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: Sports and Energy Drinks Manufacturing: Process Flow
?
Table 1: Global: Sports and Energy Drinks Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Sports Drinks Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
Table 3: Global: Sports Drinks Market Forecast: Breakup by Packaging Type (in Million US$), 2023-2028
Table 4: Global: Sports Drinks Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 5: Global: Sports Drinks Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 6: Global: Energy Drinks Market Forecast: Breakup by Product (in Million US$), 2023-2028
Table 7: Global: Energy Drinks Market Forecast: Breakup by Type (in Million US$), 2023-2028
Table 8: Global: Energy Drinks Market Forecast: Breakup by Packaging Type (in Million US$), 2023-2028
Table 9: Global: Energy Drinks Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 10: Global: Energy Drinks Market Forecast: Breakup by Target Consumer (in Million US$), 2023-2028
Table 11: Global: Energy Drinks Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 12: Sports and Energy Drinks: Raw Material Requirements
Table 13: Global: Sports and Energy Drink Market Structure
Table 14: Global: Sports and Energy Drink Market: Key Players
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