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Spain Stevia Beverages Market By Type (Powder, Liquid, Other), By Application (Soft Drinks, RTD Tea and Coffee, RTD Juice, Sports Drinks, Other Beverages), By Distribution Channel (Ecommerce, Hypermarket and Supermarket, Convenience stores, Independent retailers, Others): Opportunity Analysis and Industry Forecast, 2022-2031
Market Report I 2023-04-01 I 84 Pages I Allied Market Research
The Spain stevia beverages market has witnessed significant traction in recent years. This is attributed to rise in consumer awareness regarding their health. As consumers are becoming considerably health-conscious, they are seeking alternatives to conventional sugar beverages. Stevia is a natural sweetener with minimal calories, which is arising as a powerful choice for individuals who desire a guilt-free alternative for beverages. This is expected to drive the growth of the market.
However, there are certain restraints of the Spain stevia beverages market. One of the major restraints is slight bitter or licorice-like aftertaste of stevia, which does not appeal to all consumers. Hence, overcoming this taste barrier is a substantial challenge for the market players. In addition, market volatility and pricing dilemma hamper the development of the market. Prices of stevia-based beverages are higher as compared to conventional sugar beverages due to the cost of sourcing and processing stevia leaves. This pricing discrepancy deters price-sensitive consumers and limits the market growth.
On the contrary, there are in-depth opportunities waiting to be explored in the Spain stevia beverages market. Diversification in the applications of stevia presents a lucrative opportunity for market players. Stevia is currently being used in soft drinks, Ready-to-Drink (RTD) teas & coffees, RTD juices, and sports drinks. This is anticipated to expand the market reach and cater to a large consumer base. Furthermore, proliferation of ecommerce platforms opens new avenues for distribution, therefore making stevia-based beverages easily accessible to consumers.
The Spain stevia beverages market is anticipated to witness exciting trends in the future. A key trend is increase in focus on natural and clean label products. As consumers have become conscious of the ingredients used in their beverages, they are seeking additive- and preservative-free products. Hence, stevia beverages, with their natural sweetening properties are projected to gain traction. In addition, the Spanish Government is significantly promoting healthy lifestyles, which is expected to augment the stevia beverages market during the forecast period. The government has implemented regulations that encourage reduced sugar content in beverages, therefore indirectly supporting the growth of stevia-based alternatives.
The Spain stevia beverages market is segmented by type, application, and distribution channel. On the basis of type, the market is divided into powder, liquid, and others. Depending on application, the market is classified into soft drinks, RTD drinks & coffee, RTD juice, sports drinks, and other beverages. The RTD drinks & coffee segment is anticipated to develop during the forecast period. As per distribution channel, the market is categorized into ecommerce, hypermarket & supermarket, convenience stores, independent retailers, and others.
Qualitative insights into the Spain stevia beverages market provide observations about various aspects, including new product development, R&D activities, consumer perceptions, and pricing strategies. New product development and investing in R&D are crucial for market development as they aim to create innovative stevia-based beverages which taste great as well as align with evolving consumer preferences. New product development involves flavor experimentation, zero-calorie offerings, and low-sugar options. In addition, end-user perceptions are important in shaping product strategies. Manufacturers closely monitor consumer feedback and preferences to fine-tune their offerings. Furthermore, manufacturers adopt flexible pricing strategies to balance affordability with profitability. They strategically position their products to cater to health-conscious consumers willing to pay more for a healthier alternative as well as to price-sensitive consumers seeking value for money.
The Porter's five forces analysis assesses the competitive strength of the players in the Spain stevia beverages market. The five forces include threat of new entrants, threat of substitutes, bargaining power of buyers, bargaining power of suppliers, and competitive rivalry. The threat of new entrants is relatively low due to significant capital investment required to establish production facilities and distribution networks. The bargaining power of suppliers of stevia leaf producers is significant as they have a direct impact on the quality and cost of the raw material. The bargaining power of buyers is moderate owing to a variety of beverage choices available in the market. The threat of substitutes is moderate. While there are other natural sweeteners available, the unique properties of stevia, such as its minimal caloric content, make it a distinct choice for health-conscious consumers. Competitive rivalry among existing competitors is high, with multiple beverage manufacturers vying for higher market share.
SWOT analysis provides information about the strengths, weaknesses, opportunities, and threats of the Spain stevia beverages market. The strengths of the market include natural & low-calorie sweetening properties of stevia, boost in consumer awareness regarding health, and diversification of product offerings & applications. However, the weaknesses of the market include the aftertaste of stevia, pricing challenges due to the cost of stevia extraction, and intense competition in the market. On the contrary, the opportunities for market growth are expansion into new beverage categories such as RTD tea & coffee, embracing the trend of natural & clean label products, and regulatory support for reduced sugar content. Contrarily, the threats for the market include changing consumer preferences & taste expectations and economic factors affecting consumer spending.
Key players operating in the Spain stevia beverages market are Coca-Cola Iberia, PepsiCo Spain, Danone S.A., Nestle Spain, The Coca-Cola Company, Pascual Corporation, Eckes-Granini Group, Del Monte Europe, Grupo Damm, and Granini Spain.
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Key Market Segments
By Type
- Powder
- Liquid
- Other
By Application
- Soft Drinks
- RTD Tea and Coffee
- RTD Juice
- Sports Drinks
- Other Beverages
By Distribution Channel
- Ecommerce
- Hypermarket and Supermarket
- Convenience stores
- Independent retailers
- Others
- Key Market Players
- Coca-Cola Espana
- Grupo Damm
- Grupo Zamora
- La Canada Natural
- Zumosol
- Organica STEVIA
- BESTEVIA
- Tarragona Ambroz
- Vott Food Solutions
- Grupo Jidamira
CHAPTER 1: INTRODUCTION
1.1. Report Description
1.2. Key Market Segments
1.3. Key Benefits to the Stakeholders
1.4. Research Methodology
1.4.1. Primary Research
1.4.2. Secondary Research
1.4.3. Analyst Tools and Models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market Definition and Scope
3.2. Key Findings
3.2.1. Top Impacting Factors
3.2.2. Top Investment Pockets
3.3. Porter's Five Forces Analysis
3.4. Market Dynamics
3.4.1. Drivers
3.4.2. Restraints
3.4.3. Opportunities
3.5. COVID-19 Impact Analysis on the market
CHAPTER 4: SPAIN STEVIA BEVERAGES MARKET, BY TYPE
4.1. Overview
4.1.1. Market Size and Forecast, By Type
4.2. Powder
4.3. Liquid
4.4. Other
CHAPTER 5: SPAIN STEVIA BEVERAGES MARKET, BY APPLICATION
5.1. Overview
5.1.1. Market Size and Forecast, By Application
5.2. Soft Drinks
5.3. RTD Tea and Coffee
5.4. RTD Juice
5.5. Sports Drinks
5.6. Other Beverages
CHAPTER 6: SPAIN STEVIA BEVERAGES MARKET, BY DISTRIBUTION CHANNEL
6.1. Overview
6.1.1. Market Size and Forecast, By Distribution Channel
6.2. Ecommerce
6.3. Hypermarket and Supermarket
6.4. Convenience stores
6.5. Independent retailers
6.6. Others
CHAPTER 7: COMPETITIVE LANDSCAPE
7.1. Introduction
7.2. Top winning strategies
7.3. Product Mapping of Top 10 Player
7.4. Competitive Dashboard
7.5. Competitive Heatmap
7.6. Top player positioning, 2021
CHAPTER 8: COMPANY PROFILES
8.1. Coca-Cola Espana
8.1.1. Company overview
8.1.2. Key Executives
8.1.3. Company snapshot
8.1.4. Operating business segments
8.1.5. Product portfolio
8.1.6. Business performance
8.1.7. Key strategic moves and developments
8.2. Grupo Damm
8.2.1. Company overview
8.2.2. Key Executives
8.2.3. Company snapshot
8.2.4. Operating business segments
8.2.5. Product portfolio
8.2.6. Business performance
8.2.7. Key strategic moves and developments
8.3. Grupo Zamora
8.3.1. Company overview
8.3.2. Key Executives
8.3.3. Company snapshot
8.3.4. Operating business segments
8.3.5. Product portfolio
8.3.6. Business performance
8.3.7. Key strategic moves and developments
8.4. La Canada Natural
8.4.1. Company overview
8.4.2. Key Executives
8.4.3. Company snapshot
8.4.4. Operating business segments
8.4.5. Product portfolio
8.4.6. Business performance
8.4.7. Key strategic moves and developments
8.5. Zumosol
8.5.1. Company overview
8.5.2. Key Executives
8.5.3. Company snapshot
8.5.4. Operating business segments
8.5.5. Product portfolio
8.5.6. Business performance
8.5.7. Key strategic moves and developments
8.6. BESTEVIA
8.6.1. Company overview
8.6.2. Key Executives
8.6.3. Company snapshot
8.6.4. Operating business segments
8.6.5. Product portfolio
8.6.6. Business performance
8.6.7. Key strategic moves and developments
8.7. Tarragona Ambroz
8.7.1. Company overview
8.7.2. Key Executives
8.7.3. Company snapshot
8.7.4. Operating business segments
8.7.5. Product portfolio
8.7.6. Business performance
8.7.7. Key strategic moves and developments
8.8. Vott Food Solutions
8.8.1. Company overview
8.8.2. Key Executives
8.8.3. Company snapshot
8.8.4. Operating business segments
8.8.5. Product portfolio
8.8.6. Business performance
8.8.7. Key strategic moves and developments
8.9. Grupo Jidamira
8.9.1. Company overview
8.9.2. Key Executives
8.9.3. Company snapshot
8.9.4. Operating business segments
8.9.5. Product portfolio
8.9.6. Business performance
8.9.7. Key strategic moves and developments
8.10. Organica STEVIA
8.10.1. Company overview
8.10.2. Key Executives
8.10.3. Company snapshot
8.10.4. Operating business segments
8.10.5. Product portfolio
8.10.6. Business performance
8.10.7. Key strategic moves and developments
LIST OF TABLES
TABLE 01. SPAIN STEVIA BEVERAGES MARKET, BY TYPE, 2021-2031 ($MILLION)
TABLE 02. SPAIN STEVIA BEVERAGES MARKET, BY APPLICATION, 2021-2031 ($MILLION)
TABLE 03. SPAIN STEVIA BEVERAGES MARKET, BY DISTRIBUTION CHANNEL, 2021-2031 ($MILLION)
TABLE 04. COCA-COLA ESPANA: KEY EXECUTIVES
TABLE 05. COCA-COLA ESPANA: COMPANY SNAPSHOT
TABLE 06. COCA-COLA ESPANA: OPERATING SEGMENTS
TABLE 07. COCA-COLA ESPANA: PRODUCT PORTFOLIO
TABLE 08. COCA-COLA ESPANA: KEY STRATERGIES
TABLE 09. GRUPO DAMM: KEY EXECUTIVES
TABLE 10. GRUPO DAMM: COMPANY SNAPSHOT
TABLE 11. GRUPO DAMM: OPERATING SEGMENTS
TABLE 12. GRUPO DAMM: PRODUCT PORTFOLIO
TABLE 13. GRUPO DAMM: KEY STRATERGIES
TABLE 14. GRUPO ZAMORA: KEY EXECUTIVES
TABLE 15. GRUPO ZAMORA: COMPANY SNAPSHOT
TABLE 16. GRUPO ZAMORA: OPERATING SEGMENTS
TABLE 17. GRUPO ZAMORA: PRODUCT PORTFOLIO
TABLE 18. GRUPO ZAMORA: KEY STRATERGIES
TABLE 19. LA CANADA NATURAL: KEY EXECUTIVES
TABLE 20. LA CANADA NATURAL: COMPANY SNAPSHOT
TABLE 21. LA CANADA NATURAL: OPERATING SEGMENTS
TABLE 22. LA CANADA NATURAL: PRODUCT PORTFOLIO
TABLE 23. LA CANADA NATURAL: KEY STRATERGIES
TABLE 24. ZUMOSOL: KEY EXECUTIVES
TABLE 25. ZUMOSOL: COMPANY SNAPSHOT
TABLE 26. ZUMOSOL: OPERATING SEGMENTS
TABLE 27. ZUMOSOL: PRODUCT PORTFOLIO
TABLE 28. ZUMOSOL: KEY STRATERGIES
TABLE 29. BESTEVIA: KEY EXECUTIVES
TABLE 30. BESTEVIA: COMPANY SNAPSHOT
TABLE 31. BESTEVIA: OPERATING SEGMENTS
TABLE 32. BESTEVIA: PRODUCT PORTFOLIO
TABLE 33. BESTEVIA: KEY STRATERGIES
TABLE 34. TARRAGONA AMBROZ: KEY EXECUTIVES
TABLE 35. TARRAGONA AMBROZ: COMPANY SNAPSHOT
TABLE 36. TARRAGONA AMBROZ: OPERATING SEGMENTS
TABLE 37. TARRAGONA AMBROZ: PRODUCT PORTFOLIO
TABLE 38. TARRAGONA AMBROZ: KEY STRATERGIES
TABLE 39. VOTT FOOD SOLUTIONS: KEY EXECUTIVES
TABLE 40. VOTT FOOD SOLUTIONS: COMPANY SNAPSHOT
TABLE 41. VOTT FOOD SOLUTIONS: OPERATING SEGMENTS
TABLE 42. VOTT FOOD SOLUTIONS: PRODUCT PORTFOLIO
TABLE 43. VOTT FOOD SOLUTIONS: KEY STRATERGIES
TABLE 44. GRUPO JIDAMIRA: KEY EXECUTIVES
TABLE 45. GRUPO JIDAMIRA: COMPANY SNAPSHOT
TABLE 46. GRUPO JIDAMIRA: OPERATING SEGMENTS
TABLE 47. GRUPO JIDAMIRA: PRODUCT PORTFOLIO
TABLE 48. GRUPO JIDAMIRA: KEY STRATERGIES
TABLE 49. ORGANICA STEVIA: KEY EXECUTIVES
TABLE 50. ORGANICA STEVIA: COMPANY SNAPSHOT
TABLE 51. ORGANICA STEVIA: OPERATING SEGMENTS
TABLE 52. ORGANICA STEVIA: PRODUCT PORTFOLIO
TABLE 53. ORGANICA STEVIA: KEY STRATERGIES
LIST OF FIGURES
FIGURE 01. SPAIN STEVIA BEVERAGES MARKET, 2021-2031
FIGURE 02. SEGMENTATION OF SPAIN STEVIA BEVERAGES MARKET, 2021-2031
FIGURE 03. TOP INVESTMENT POCKETS IN SPAIN STEVIA BEVERAGES MARKET (2022-2031)
FIGURE 04. PORTER FIVE-1
FIGURE 05. PORTER FIVE-2
FIGURE 06. PORTER FIVE-3
FIGURE 07. PORTER FIVE-4
FIGURE 08. PORTER FIVE-5
FIGURE 09. DRIVERS, RESTRAINTS AND OPPORTUNITIES: SPAIN STEVIA BEVERAGES MARKET
FIGURE 10. SPAIN STEVIA BEVERAGES MARKET,BY TYPE, 2021 ($MILLION)
FIGURE 11. SPAIN STEVIA BEVERAGES MARKET,BY APPLICATION, 2021 ($MILLION)
FIGURE 12. SPAIN STEVIA BEVERAGES MARKET,BY DISTRIBUTION CHANNEL, 2021 ($MILLION)
FIGURE 13. TOP WINNING STRATEGIES, BY YEAR
FIGURE 14. TOP WINNING STRATEGIES, BY DEVELOPMENT
FIGURE 15. TOP WINNING STRATEGIES, BY COMPANY
FIGURE 16. PRODUCT MAPPING OF TOP 10 PLAYERS
FIGURE 17. COMPETITIVE DASHBOARD
FIGURE 18. COMPETITIVE HEATMAP: SPAIN STEVIA BEVERAGES MARKET
FIGURE 19. TOP PLAYER POSITIONING, 2021
FIGURE 20. COCA-COLA ESPANA: NET SALES, 2020-2022*($MILLION)
FIGURE 21. COCA-COLA ESPANA: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 22. COCA-COLA ESPANA: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 23. GRUPO DAMM: NET SALES, 2020-2022*($MILLION)
FIGURE 24. GRUPO DAMM: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 25. GRUPO DAMM: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 26. GRUPO ZAMORA: NET SALES, 2020-2022*($MILLION)
FIGURE 27. GRUPO ZAMORA: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 28. GRUPO ZAMORA: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 29. LA CANADA NATURAL: NET SALES, 2020-2022*($MILLION)
FIGURE 30. LA CANADA NATURAL: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 31. LA CANADA NATURAL: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 32. ZUMOSOL: NET SALES, 2020-2022*($MILLION)
FIGURE 33. ZUMOSOL: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 34. ZUMOSOL: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 35. BESTEVIA: NET SALES, 2020-2022*($MILLION)
FIGURE 36. BESTEVIA: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 37. BESTEVIA: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 38. TARRAGONA AMBROZ: NET SALES, 2020-2022*($MILLION)
FIGURE 39. TARRAGONA AMBROZ: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 40. TARRAGONA AMBROZ: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 41. VOTT FOOD SOLUTIONS: NET SALES, 2020-2022*($MILLION)
FIGURE 42. VOTT FOOD SOLUTIONS: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 43. VOTT FOOD SOLUTIONS: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 44. GRUPO JIDAMIRA: NET SALES, 2020-2022*($MILLION)
FIGURE 45. GRUPO JIDAMIRA: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 46. GRUPO JIDAMIRA: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
FIGURE 47. ORGANICA STEVIA: NET SALES, 2020-2022*($MILLION)
FIGURE 48. ORGANICA STEVIA: REVENUE SHARE, BY SEGMENT, 2021 (%)
FIGURE 49. ORGANICA STEVIA: REVENUE SHARE, BY GEOGRAPHY, 2021 (%)
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