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Report
South Africa Tractor Market - Industry Analysis & Forecast 2023-2028
Market Report I 2023-09-22 I 141 Pages I Arizton Advisory & Intelligence
The South Africa tractor is expected to grow at a CAGR of 3.29% from 2022-2028.
KEY HIGHLIGHTS
- The Limpopo region witnessed a massive increase in farm mechanization in terms of agricultural and industrial productivity.
- The South African tractor market is highly concentrated, with the top players controlling most of the industry. Domestic and global brands, on the other hand, are equally represented in the industry.
- South African government plans schemes and initiatives to facilitate credit and improve agriculture-related operations, which will contribute to the growth of the overall value chain of the industry.
- The South Africa tractor market increased by 20.2% in 2022 from 2021. The increase in crop production and tractor sales was due to favorable climate conditions and government support to farmers.
SEGMENTATION INSIGHTS
INSIGHTS BY HORSEPOWER
The 50 HP- 100 HP segment recorded a high industry share in the South Africa tractor market in 2022. The major factor for the steady growth of the medium-power range of tractors is the increased business turnover among hobby and livestock farmers. This segment has more variants than the less than 50 HP segment, yet the usage and capabilities are almost similar. Small and medium-scale farmers using compact tractors are the target consumer base for 50 HP-100 HP tractor manufacturers. The high prevalence of small and medium farmlands in South Africa and country-wide government schemes to enhance farming capabilities boost the country's 50 HP-100 HP tractor sales.
Segmentation by Horsepower
- Less Than 50 HP
- 50 HP-100 HP
- Above 100 HP
INSIGHTS BY DRIVE TYPE
Ease of driving and flexibility with light loads and in plain fields are major factors that boost the demand for two-wheel-drive tractors in the South Africa tractor market. In various farming operations, including small-scale farming, horticulture, orchards, vineyards, and some specialized ones, 2WD tractors are frequently utilized. Small-scale farmers in South Africa frequently favor 2WD tractors because of their accessibility and suitability for smaller landholdings. For small-scale farming operations, they can increase production and efficiency and provide basic functionality.
Segmentation by Wheel Drive
- 2-Wheel-Drive
- 4-Wheel-Drive
REGIONAL ANALYSIS
The Limpopo region leads South Africa in adopting and penetrating farm mechanization practices. The South African province of Limpopo's economy heavily depends on agriculture. Crop farming is one of the many different agricultural pursuits in Limpopo. In the province, maize(corn) is a significant crop grown by commercial and subsistence farmers. In Limpopo, agriculture has a role in economic development, job creation, and food security.
Segmentation by Region
- Limpopo
- Eastern Cape
- Gauteng
- Western Cape
- Others
COMPETITIVE LANDSCAPE
John Deere, CNH Industrial, AGCO, and Kubota dominated the South Africa tractor market. These brands have adopted several strategies to gain traction in the industry. These players focus on innovations to compete in the industry. They invest in developing advanced agriculture tractor technology for precision farming, and machine automation has been a focus for these brands. Additionally, there are competent rivals in several of the industry's sub-segments. Customers become more devoted to established brands as vendors improve their after-sales services.
Key Company Profiles
- John Deere
- Kubota
- CNH Industrial
- AGCO
Other Prominent Vendors
- Escorts
- Landini
- Mahindra & Mahindra
- Agrico
- CLAAS
- Deutz-Fahr
- Yanmar
- TAFE
KEY QUESTIONS ANSWERED:
1. How big is the South Africa tractor market?
2. What is the growth rate of the South Africa tractor market?
3. What are the expected units sold in the South Africa tractor market by 2028?
4. Which region holds the largest South Africa tractor market share?
5. Who are the key companies in the South Africa tractor market?
1 RESEARCH METHODOLOGY
2 RESEARCH OBJECTIVES
3 RESEARCH PROCESS
4 SCOPE & COVERAGE
4.1 MARKET DEFINITION
4.1.1 INCLUSIONS
4.1.2 EXCLUSIONS
4.1.3 MARKET ESTIMATION CAVEATS
4.2 BASE YEAR
4.3 SCOPE OF THE STUDY
5 REPORT ASSUMPTIONS & CAVEATS
5.1 KEY CAVEATS
5.2 CURRENCY CONVERSION
5.3 MARKET DERIVATION
6 MARKET AT A GLANCE
7 PREMIUM INSIGHTS
8 INTRODUCTION
8.1 OVERVIEW
8.2 VALUE CHAIN ANALYSIS
8.2.1 OVERVIEW
8.2.2 RAW MATERIAL & COMPONENT SUPPLIERS
8.2.3 MANUFACTURERS
8.2.4 DEALERS/DISTRIBUTORS
8.2.5 RETAILERS
8.2.6 END-USERS
8.3 TECHNOLOGICAL ADVANCES
9 MARKET OPPORTUNITIES & TRENDS
9.1 INCREASED DEMAND FOR COMPACT AND VERSATILE TRACTORS
9.2 EMPHASIS ON COST EFFICIENCY AND FUEL ECONOMY
9.3 ADOPTION OF PRECISION SEEDING AND PLANTING TECHNOLOGIES
10 MARKET GROWTH ENABLERS
10.1 EXPANSION OF COMMERCIAL FARMING IN THE COUNTRY
10.2 INCREASING FARM MECHANIZATION
10.3 TECHNOLOGICAL ADVANCES IN TRACTORS
11 MARKET RESTRAINTS
11.1 FRAGMENTED LAND OWNERSHIP AND SMALL FARM SIZES
11.2 LACK OF AWARENESS OF LATEST INNOVATIONS IN AGRICULTURAL TRACTOR
11.3 HIGH DEMAND FOR USED & RENTAL TRACTORS
12 MARKET LANDSCAPE
12.1 MARKET OVERVIEW
12.1.1 LABOR SHORTAGES IN AGRICULTURE SECTOR
12.2 MARKET SIZE & FORECAST
12.3 FIVE FORCES ANALYSIS
12.3.1 THREAT OF NEW ENTRANTS
12.3.2 BARGAINING POWER OF SUPPLIERS
12.3.3 BARGAINING POWER OF BUYERS
12.3.4 THREAT OF SUBSTITUTES
12.3.5 COMPETITIVE RIVALRY
13 HORSEPOWER
13.1 MARKET SNAPSHOT & GROWTH ENGINE
13.2 MARKET OVERVIEW
13.3 LESS THAN 50 HP
13.3.1 MARKET OVERVIEW
13.3.2 MARKET SIZE & FORECAST
13.3.3 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY REGION
13.4 50 HP-100 HP
13.4.1 MARKET OVERVIEW
13.4.2 MARKET SIZE & FORECAST
13.4.3 50 HP-100 HP TRACTOR MARKET BY REGION
13.5 ABOVE 100 HP
13.5.1 MARKET OVERVIEW
13.5.2 MARKET SIZE & FORECAST
13.5.3 ABOVE 100 HP TRACTOR MARKET BY REGION
14 DRIVE TYPE
14.1 MARKET SNAPSHOT & GROWTH ENGINE
14.2 MARKET OVERVIEW
14.2.1 MARKET SIZE & FORECAST
14.3 2-WHEEL DRIVE
14.3.1 MARKET OVERVIEW
14.3.2 MARKET SIZE & FORECAST
14.3.3 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION
14.4 4-WHEEL DRIVE
14.4.1 MARKET OVERVIEW
14.4.2 MARKET SIZE & FORECAST
14.4.3 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION
15 REGION
15.1 MARKET SNAPSHOT & GROWTH ENGINE
15.2 MARKET OVERVIEW
15.3 LIMPOPO
15.3.1 MARKET OVERVIEW
15.3.2 MARKET SIZE & FORECAST
15.3.3 LIMPOPO REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER
15.3.4 LIMPOPO REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE
15.4 EASTERN CAPE
15.4.1 MARKET OVERVIEW
15.4.2 MARKET SIZE & FORECAST
15.4.3 EASTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER
15.4.4 EASTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE
15.5 GAUTENG
15.5.1 MARKET OVERVIEW
15.5.2 MARKET SIZE & FORECAST
15.5.3 GAUTENG REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER
15.5.4 GAUTENG REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE
15.6 WESTERN CAPE
15.6.1 MARKET OVERVIEW
15.6.2 MARKET SIZE & FORECAST
15.6.3 WESTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER
15.6.4 WESTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE
15.7 OTHERS
15.7.1 MARKET OVERVIEW
15.7.2 MARKET SIZE & FORECAST
15.7.3 OTHERS REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER
15.7.4 OTHERS REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE
16 COMPETITIVE LANDSCAPE
16.1 COMPETITION OVERVIEW
16.1.1 RECENT DEVELOPMENTS BY TOP PLAYERS
16.1.2 BRAND LOYALTY
16.1.3 SALES & EXPORTS
17 KEY COMPANY PROFILES
17.1 JOHN DEERE
17.1.1 BUSINESS OVERVIEW
17.1.2 JOHN DEERE IN THE AGRICULTURE MARKET
17.1.3 PRODUCT OFFERINGS
17.1.4 KEY STRATEGIES
17.1.5 KEY STRENGTHS
17.1.6 KEY OPPORTUNITIES
17.2 KUBOTA
17.2.1 BUSINESS OVERVIEW
17.2.2 PRODUCT OFFERINGS
17.2.3 KEY STRATEGIES
17.2.4 KEY STRENGTHS
17.2.5 KEY OPPORTUNITIES
17.3 CNH INDUSTRIAL
17.3.1 BUSINESS OVERVIEW
17.3.2 CNH INDUSTRIAL IN THE AGRICULTURAL TRACTOR MARKET
17.3.3 PRODUCT OFFERINGS
17.3.4 KEY STRATEGIES
17.3.5 KEY STRENGTHS
17.3.6 KEY OPPORTUNITIES
17.4 AGCO
17.4.1 BUSINESS OVERVIEW
17.4.2 AGCO IN THE AGRICULTURAL TRACTOR MARKET
17.4.3 PRODUCT OFFERINGS
17.4.4 KEY STRATEGIES
17.4.5 KEY STRENGTHS
17.4.6 KEY OPPORTUNITIES
18 OTHER PROMINENT VENDORS
18.1 ESCORTS
18.1.1 BUSINESS OVERVIEW
18.1.2 PRODUCT OFFERINGS
18.2 LANDINI
18.2.1 BUSINESS OVERVIEW
18.2.2 PRODUCT OFFERINGS
18.3 MAHINDRA & MAHINDRA
18.3.1 BUSINESS OVERVIEW
18.3.2 PRODUCT OFFERINGS
18.4 AGRICO
18.4.1 BUSINESS OVERVIEW
18.4.2 PRODUCT OFFERINGS
18.5 CLAAS
18.5.1 BUSINESS OVERVIEW
18.5.2 PRODUCT OFFERINGS
18.6 DEUTZ-FAHR
18.6.1 BUSINESS OVERVIEW
18.6.2 PRODUCT OFFERINGS
18.7 YANMAR
18.7.1 BUSINESS OVERVIEW
18.7.2 PRODUCT OFFERINGS
18.8 TAFE
18.8.1 BUSINESS OVERVIEW
18.8.2 PRODUCT OFFERINGS
19 REPORT SUMMARY
19.1 KEY TAKEAWAYS
19.2 STRATEGIC RECOMMENDATIONS
20 QUANTITATIVE SUMMARY
20.1 HORSEPOWER
20.2 DRIVE TYPE
20.3 REGION
21 APPENDIX
21.1 ABBREVIATIONS
LIST OF EXHIBITS
EXHIBIT 1 SEGMENTATION OF SOUTH AFRICAN TRACTOR MARKET
EXHIBIT 2 MARKET SIZE CALCULATION APPROACH (2022)
EXHIBIT 3 SOUTH AFRICA AGRICULTURE TRACTOR MARKET: HIGHLIGHTS
EXHIBIT 4 HORSEPOWER SEGMENTATION OVERVIEW (2022)
EXHIBIT 5 DRIVE SEGMENTATION OVERVIEW (2022-2028)
EXHIBIT 6 REGION SEGMENTATION OVERVIEW (2022)
EXHIBIT 7 MAJOR VENDORS: OVERVIEW
EXHIBIT 8 TECHNOLOGICAL DEVELOPMENTS IN TRACTORS
EXHIBIT 9 IMPACT OF INCREASED DEMAND FOR COMPACT AND VERSATILE TRACTORS
EXHIBIT 10 IMPACT OF EMPHASIS ON COST EFFICIENCY AND FUEL ECONOMY
EXHIBIT 11 IMPACT OF ADOPTION OF PRECISION SEEDING AND PLANTING TECHNOLOGIES
EXHIBIT 12 IMPACT OF EXPANSION OF COMMERCIAL FARMING IN COUNTRY
EXHIBIT 13 IMPACT OF INCREASING FARM MECHANIZATION
EXHIBIT 14 IMPACT OF TECHNOLOGICAL ADVANCES IN TRACTORS
EXHIBIT 15 IMPACT OF FRAGMENTED LAND OWNERSHIP AND SMALL FARM SIZES
EXHIBIT 16 IMPACT OF LACK OF AWARENESS OF LATEST INNOVATIONS IN AGRICULTURAL TRACTOR
EXHIBIT 17 IMPACT OF HIGH DEMAND FOR USED & RENTAL TRACTORS.
EXHIBIT 18 AGRICULTURAL TRACTOR MARKET IN SOUTH AFRICA BY VOLUME 2020-2028 (UNITS)
EXHIBIT 19 FIVE FORCES ANALYSIS (2022)
EXHIBIT 20 INCREMENTAL GROWTH BY HORSEPOWER (2022 & 2028)
EXHIBIT 21 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY HP 2022 & 2028 (% SHARE)
EXHIBIT 22 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY VOLUME 2020-2028 (UNITS)
EXHIBIT 23 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 24 50 HP-100 HP AGRICULTURE TRACTOR MARKET BY VOLUME 2020-2028 (UNITS)
EXHIBIT 25 50 HP-100 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 26 ABOVE 100 HP AGRICULTURE TRACTOR MARKET BY VOLUME 2020-2028 (UNITS)
EXHIBIT 27 ABOVE 100 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 28 INCREMENTAL GROWTH BY DRIVE TYPE (2022 & 2028)
EXHIBIT 29 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (VOLUME, % SHARE)
EXHIBIT 30 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET IN SOUTH AFRICA 2020-2028 (UNITS)
EXHIBIT 31 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 32 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET IN SOUTH AFRICA 2020-2028 (UNITS)
EXHIBIT 33 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 34 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (UNITS)
EXHIBIT 35 INCREMENTAL GROWTH BY REGIONS (2022 & 2028)
EXHIBIT 36 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (% SHARE)
EXHIBIT 37 LIMPOPO REGION AGRICULTURE TRACTOR MARKET 2020-2028 (UNITS)
EXHIBIT 38 EASTERN CAPE REGION AGRICULTURE TRACTOR MARKET 2020-2028 (UNITS)
EXHIBIT 39 GAUTENG REGION AGRICULTURE TRACTOR MARKET 2022-2028 (UNITS)
EXHIBIT 40 WESTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY VOLUME 2020-2028 (UNITS)
EXHIBIT 41 OTHERS REGION AGRICULTURE TRACTOR MARKET BY VOLUME 2020-2028 (UNITS)
EXHIBIT 42 TOTAL SHARE BY SEGMENTS 2022 (%)
LIST OF TABLES
TABLE 1 KEY CAVEATS
TABLE 2 CURRENCY CONVERSION (2016?2022)
TABLE 3 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (UNITS)
TABLE 4 50 HP-100 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (UNITS)
TABLE 5 ABOVE 100 HP AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (UNITS)
TABLE 6 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2020-2028 (UNITS)IZTON
TABLE 7 LIMPOPO REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2020-2028 (UNITS)
TABLE 8 LIMPOPO REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (UNITS)
TABLE 9 EASTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2020-2028 (UNITS)
TABLE 10 EASTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (UNITS)
TABLE 11 GAUTENG REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2020-2028 (UNITS)
TABLE 12 GAUTENG REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (UNITS)
TABLE 13 WESTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2020-2028 (UNITS)
TABLE 14 WESTERN CAPE REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (UNITS)
TABLE 15 OTHERS REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2020-2028 (UNITS)
TABLE 16 OTHERS REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2020-2028 (UNITS)
TABLE 18 KUBOTA: MAJOR PRODUCT OFFERINGS
TABLE 19 CNH INDUSTRIAL: MAJOR PRODUCT OFFERINGS
TABLE 20 AGCO: MAJOR PRODUCT OFFERINGS
TABLE 21 ESCORTS: MAJOR PRODUCT OFFERINGS
TABLE 22 LANDINI : MAJOR PRODUCT OFFERINGS
TABLE 23 MAHINDRA & MAHINDRA: MAJOR PRODUCT OFFERINGS
TABLE 24 AGRICO: MAJOR PRODUCT OFFERINGS
TABLE 25 CLAAS: MAJOR PRODUCT OFFERINGS
TABLE 28 TAFE: MAJOR PRODUCT OFFERINGS
TABLE 29 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 30 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 31 50 HP-100 HP AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 32 ABOVE 100 HP AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 33 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
TABLE 34 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 35 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 36 SOUTH AFRICA AGRICULTURE TRACTOR MARKET BY REGION 2022-2028 (UNITS)
TABLE 37 LIMPOPO AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 38 LIMPOPO TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
TABLE 39 EASTERN CAPE AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 40 EASTERN CAPE AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
TABLE 41 GAUTENG AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 42 GAUTENG AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
TABLE 43 WESTERN CAPE AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 44 WESTERN CAPE AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
TABLE 45 OTHERS AGRICULTURE TRACTOR MARKET BY HORSEPOWER 2022-2028 (UNITS)
TABLE 46 OTHERS AGRICULTURE TRACTOR MARKET BY DRIVE TYPE 2022-2028 (UNITS)
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