Please Wait.....
Report
South Africa Cleaning Products - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2019 - 2029
Market Report I 2024-02-17 I 90 Pages I Mordor Intelligence
The South Africa Cleaning Products Market size is estimated at USD 0.92 billion in 2024, and is expected to reach USD 1.13 billion by 2029, growing at a CAGR of 4.38% during the forecast period (2024-2029).
Key Highlights
-Cleaning products such as liquids, powders, and sprays, along with the cleaning equipment, help to remove microbial contamination from a surface and maintain the surface clean and hygienic. The COVID-19 pandemic increased public awareness of maintaining clean and hygienic environments, especially in homes, workplaces, and public spaces. As a result, there has been a surge in demand for cleaning equipment such as vacuum cleaners, steam cleaners, and high-pressure cleaners.
-As per Volza's South Africa import data, vacuum cleaner import shipments in South Africa stood at 658 in 2022. Moreover, South Africa imports most of its vacuum cleaners from Vietnam, Germany, and Belgium. Thereby, high import rates indicate a growing market and consumer interest in cleaning products, which can drive competition and innovation among manufacturers, leading to further growth in the market.
-The cleaning products market will continue to grow over the long term due to various factors such as increasing urbanization, improved living standards, and the availability of new and innovative cleaning products. In addition, the demand from commercial users, such as businesses and institutions, could also contribute to the market's growth. It is worth noting that market trends and consumer preferences can change rapidly, and various external factors, such as economic conditions and government regulations, can also impact the market.
-Product preference varies from person to person and is influenced by demographic and consumer behavior. Consumers are often attracted to innovative products. As a result, they are unable to remain loyal to a single brand. This factor is considered challenging for small and medium-sized manufacturers in the country, which anticipates restraining the market growth.
South Africa Cleaning Products Market Trends
Growing Penetration of Cleaning Products in Households
- The growing number of households and disposable income in South Africa has resulted in an increased consumer purchasing power for home care and home hygiene products, which has subsequently driven the sales of household cleaning products in the country.
- The adoption of cleaning equipment, such as steam cleaners and vacuum cleaners, and eco-friendly chemicals in residential settings is primarily driven by the need to achieve a hygienic and chemical-free cleaning of floors, walls, and kitchens. The market for cleaning equipment is gaining traction as deep cleaning and sanitization of home carpets are growing. Kitchens and carpets are the largest application end users in the residential segment, primarily for cleaning equipment.
- Additionally, the growing demand for cleaning products, such as powders and gels, and high economies of scale have enabled the market to witness the proliferation of private label brands at retail shelves through various promotional offers and discounts.
- For instance, Pick n Pay, one of the largest supermarket chain stores in South Africa, offers a range of cleaning products under its private label, PnP brand, that are certified as vegan, cruelty-free, and not tested on animals. This trend towards eco-friendly and animal-friendly cleaning products is likely to continue as consumers become more aware of the impact of their choices on the environment and animal welfare.
- Overall, the market for household cleaning products in South Africa is expected to continue its growth trajectory, driven by the increasing disposable income of households, adoption of cleaning equipment, and growing demand for eco-friendly and animal-friendly cleaning products.
Growing Demand for Cleaning Products in Healthcare Centre
- Cleaning products play a critical role in maintaining cleanliness and hygiene in healthcare environments. Healthcare facilities such as hospitals, clinics, and nursing homes are highly susceptible to microbial contamination due to the constant presence of patients, healthcare professionals, and visitors. Cleaning products such as disinfectants, detergents, and sanitizers are used to clean and disinfect surfaces, medical equipment, instruments, and other items in the healthcare setting.
- The use of cleaning machines, such as steam cleaners, has become increasingly popular in healthcare facilities because they can effectively eliminate germs and bacteria from surfaces and equipment. Steam cleaners use high-temperature steam to kill bacteria and other microorganisms, making them an efficient and eco-friendly cleaning solution. For instance, healthcare centers use steam cleaners (expect to reduce 99% of germs) to minimize the spread of infection and make surfaces and equipment safe to use.
- On the other hand, cleaning products such as enzymatic detergents are also used extensively in hospitals and other outpatient clinics. As a result, manufacturers are focussing on offering cleaning products exclusively for health care centers. For Instance, SaniChem, a cleaning product manufacturer in South Africa, offers a line of high-quality enzymatic detergents and hospital-grade surface disinfectants specially designed for hospitals, group medical practices, emergency medical services, veterinary clinics, and laboratories.
South Africa Cleaning Products Industry Overview
The market is highly competitive with the presence of regional and global level players such as Alfred Karcher SE & Co. KG. Nilfisk Group, Dyson James Ltd, Tevo Pty Ltd, and Verimark Holdings Ltd, among others. The high prevalence of virus/germs acquired infections has increased home and public hygiene awareness.
Companies in the South African cleaning products market strategically add innovative sanitating machines to increase their market value and give a competitive edge. On the other hand, companies also provide customized cleaning equipment as per the client's requirements and their business need, such as CEMSA offering customized equipment solution to offer services as per their hygiene standards, which eventually boost the company sales growth.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Cleaning Equipment
5.1.1.1 Vaccum Cleaners
5.1.1.2 Steam Cleaners
5.1.1.3 High-Pressure Cleaners
5.1.1.4 Scrubbers/Polishers
5.1.1.5 Other Cleaning Equipement
5.1.2 Consumables
5.1.3 Chemicals, Powders and Gels
5.2 End User
5.2.1 Residential
5.2.2 Commercial/Industrial
5.3 Distribution Channel
5.3.1 Offline Channel
5.3.2 Online Channel
6 COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Alfred Karcher SE & Co. KG
6.3.2 Miele & Cie. KG
6.3.3 Nilfisk Group
6.3.4 Nu-World Holdings Ltd
6.3.5 Dyson James Ltd
6.3.6 Robert Bosch GmbH
6.3.7 Tevo (Pty) Ltd
6.3.8 Chemstrat
6.3.9 BWGL Group (Pty) Ltd.
6.3.10 Cleaning Equipment Manufacturing SA Pty Ltd
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 DISCLAIMER
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security