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Report

Software Asset Management Market Size Share, Growth Analysis, by Offering (Solutions (License Management, Audit & Compliance Management, Contract Management), and Services), Deployment Mode, Vertical and Region - Global Industry Forecast to 2029

Market Report I 2024-06-28 I 401 Pages I MarketsandMarkets

The software asset management market is expected to grow from USD 3.5 billion in 2024 to USD 7.3 billion by 2029, at a CAGR of 16.0% during the forecast period. The software asset management market has gradually gained traction across various sectors, including BFSI, government, manufacturing, retail, energy, and technology, by integrating comprehensive asset tracking, advanced analytics, and real-time optimization capabilities. These software asset management solutions offer end-to-end management, including license compliance, usage monitoring, cost optimization, and cybersecurity enhancement. Organizations are increasingly adopting software asset management to improve operational efficiency, meet regulatory requirements, and maximize the value of their software investments. The solutions segment primarily includes platforms for asset discovery, license management, and optimization, supported by AI, automation, and integration with existing IT systems.
"As per the organization size, SMEs are expected to hold the highest growth rate during the forecast period. "
Organizations with an employee strength of less than 1,000 are termed SMEs. These enterprises are adopting low-cost and easily scalable solutions. While having smaller IT environments, SMEs still benefit significantly from software asset management. They often have limited IT budgets and resources, making cost optimization and risk management even more critical. However, SMEs might prefer more straightforward and cost-effective software asset management solutions.
The software asset management market for SMEs is expanding rapidly, driven by the need for cost optimization, compliance with licensing agreements, and the growing complexity of IT environments due to digital transformation. SMEs, which often operate with limited IT budgets and resources, benefit significantly from software asset management by reducing unnecessary software expenses, mitigating compliance risks, and optimizing software usage. Trends such as integrating software asset management with IT Service Management (ITSM) systems, adopting automation and AI for more efficient asset management, and shifting to subscription-based licensing models are particularly relevant for SMEs. According to Flexera, 93% of organizations have some form of software asset management program, reflecting its critical importance. The SME market is expected to grow, with a projected CAGR of 17.1% from 2024 to 2029, underscoring its increasing relevance for SMEs seeking to streamline operations and enhance IT governance.
"As per verticals, the manufacturing segment will hold the largest market share during the forecast period. "
Several noteworthy trends drive the manufacturing and software asset management market. First comes automation and digitization. Manufacturers are increasingly using the Internet of Things, AI, and machine learning to minimize production and maintenance time. In that respect, implementing software asset management solutions aids in managing and optimizing software licenses for better compliance and cost reduction. Cloud-based software asset management is also vastly deployed, as it is easy, fast, and scalable. Furthermore, there is a growing interest in cybersecurity, as digital assets may not be jeopardized within an interlaced production environment. All these trends enhance operational efficiency, cost control, and security related to the manufacturing process.
The manufacturing segment increasingly seeks software asset management solutions to improve software utilization, ensure compliance, and minimize associated costs. As companies look to rationalize their software inventory and manage licenses efficiently, the market for software asset management in manufacturing grows. Some key vendors offering end-to-end software asset management solutions include IBM, Microsoft, ServiceNow, Flexera, Snow Software, and Ivanti. These vendors provide industrial-strength software asset management across IT environments, enabling manufacturers to improve operational efficiency and lower the risks related to software audits through features such as automated license tracking, compliance reporting, and asset lifecycle management.
"Based on region, the Asia Pacific region will grow at the highest growth rate during the forecast period."
The software asset management market in the Asia Pacific region, encompassing countries like Singapore, India, Indonesia, Taiwan, and South Korea, is experiencing substantial growth. The need for regulatory compliance, cost optimization, and digital transformation initiatives primarily drives this surge. Organizations in these areas increasingly adopt software asset management solutions to manage software assets efficiently, reduce compliance risks, and enhance IT operational effectiveness.
The rapid digitalization across various sectors and a strong focus on cybersecurity and data protection propel the demand for robust software asset management practices. Companies seek to handle the complexity of IT environments and optimize software expenditures, leading to a growing adoption of software asset management solutions. Regulatory pressures and the necessity for efficient IT asset management further boost this trend.
The software asset management market in Asia-Pacific is projected to grow at a higher rate due to the increasing adoption rate of digital technologies and the rising requirement for the proper management of IT assets. According to recent reports, it will likely rise further by a CAGR of nearly 18% over the next few years. This surge is attributed to the expanding IT infrastructure across industries, heightened awareness regarding software asset management's advantages, and stringent software compliance regulatory requirements. Some major economies like China, India, Japan, and Australia presently lead the market, considering their rapid technological advancement and massive investments in IT infrastructure.
As per findings, cybersecurity has become a significant investment priority for organizations in the Asia Pacific region. The region's security spending has steadily grown due to rising cyber threats; this heightened focus on cybersecurity underscores the importance of effective software asset management in safeguarding digital assets and ensuring compliance. Local vendors like Noventiq are pivotal in this market, offering comprehensive services such as inventory analysis, legal compliance checks, and process development to integrate software asset management into business practices.
The breakup of the profiles of the primary participants is below:
- By Company: Tier I: 25%, Tier II: 30%, and Tier III: 45%
- By Designation: C-Level Executives: 25%, Director Level: 45%, and Others: 30%
- By Region: North America: 32%, Europe: 22%, Asia Pacific: 28%, Rest of World: 18%
Note: Tier 1 companies have more than USD 10 billion, tier 2 companies' revenue ranges between USD 1 and 10 billion, and tier 3 companies' revenue ranges between USD 500 million and 1 billion. Other designations include sales managers, marketing managers, and product managers.
Source: Secondary Research, Interviews with Experts, and MarketsandMarkets Analysis
Some of the significant vendors offering software asset management solutions across the globe include.
Flexera (US), Snow Software (Sweden), USU Software AG (Germany), Ivanti (US), BMC Software (US), ServiceNow (US), Certero (UK), Matrix42 (Germany), Broadcom (US), and Eracent (US)
Research coverage:
The market study covers the software asset management market across segments. It aims to estimate the market size and the growth potential of this market across different market segments, such as offering, deployment model, organization size, vertical, and region. It includes an in-depth competitive analysis of the key players in the market, their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Reasons to buy this report:
The report will help the market leaders/new entrants with information on the closest approximations of the revenue numbers for the overall software asset management market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:

� Analysis of key drivers (multi-cloud environments pose complexities that require effective software asset management practices to optimize software investments, avoid over-licensing, and ensure compliance with licensing agreements), opportunities (organizations across the globe are prioritizing environmental responsibility to reduce their carbon footprint and promote sustainable practices, software asset management solutions can play a crucial role in this transition by optimizing software usage, thereby reducing energy consumption and electronic waste), and challenges (while these solutions offer substantial long-term benefits, such as optimized software usage, improved compliance, and enhanced security, quantifying these advantages in the short term can be challenging; this poses a considerable barrier for organizations contemplating investment in software asset management, particularly those focused on immediate financial performance).

� Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the software asset management market.

� Market Development: Comprehensive information about lucrative markets � the report analyses the software asset management market across varied regions.

� Market Diversification: Exhaustive information about new products and services, untapped geographies, recent developments, and investments in the software asset management market.

� Competitive Assessment: In-depth assessment of market shares, growth strategies, and business processes offered in the software asset management market of leading players like Flexera (US), Snow Software (Sweden), USU Software AG (Germany), Ivanti (US), BMC Software (US), among others in the software asset management market.

1 INTRODUCTION 62
1.1 STUDY OBJECTIVES 62
1.2 MARKET DEFINITION 62
1.2.1 INCLUSIONS AND EXCLUSIONS 63
1.3 STUDY SCOPE 63
1.3.1 MARKET SEGMENTATION 64
1.3.2 REGIONS COVERED 64
1.4 YEARS CONSIDERED 65
1.5 CURRENCY CONSIDERED 65
TABLE 1 USD EXCHANGE RATES, 2019-2023 65
1.6 STAKEHOLDERS 66
1.7 SUMMARY OF CHANGES 66
1.7.1 RECESSION IMPACT 67
2 RESEARCH METHODOLOGY 68
2.1 RESEARCH DATA 68
FIGURE 1 SOFTWARE ASSET MANAGEMENT MARKET: RESEARCH DESIGN 69
2.1.1 SECONDARY DATA 70
2.1.2 PRIMARY DATA 71
2.1.2.1 Breakup of primary interviews 72
2.1.2.2 Key insights from industry experts 72
2.2 DATA TRIANGULATION 73
FIGURE 2 DATA TRIANGULATION 73
2.3 MARKET SIZE ESTIMATION 74
FIGURE 3 SOFTWARE ASSET MANAGEMENT MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 74
2.3.1 TOP-DOWN APPROACH 75
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 75
2.3.2 BOTTOM-UP APPROACH 75
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 76
FIGURE 6 SOFTWARE ASSET MANAGEMENT MARKET: RESEARCH FLOW 76
2.3.3 MARKET ESTIMATION APPROACHES 77
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: SUPPLY-SIDE ANALYSIS 77
FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH FROM SUPPLY SIDE 77
FIGURE 9 BOTTOM-UP APPROACH FROM SUPPLY SIDE: COLLECTIVE REVENUE OF VENDORS 78
FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY - SUPPLY SIDE: ILLUSTRATION OF VENDOR REVENUE ESTIMATION 78
FIGURE 11 DEMAND-SIDE APPROACH: SOFTWARE ASSET MANAGEMENT MARKET 79
2.4 MARKET FORECAST 79
TABLE 2 FACTOR ANALYSIS 80
2.5 RECESSION IMPACT ON SOFTWARE ASSET MANAGEMENT MARKET 81
2.6 RESEARCH ASSUMPTIONS 82
2.7 LIMITATIONS 84
3 EXECUTIVE SUMMARY 85
FIGURE 12 GLOBAL SOFTWARE ASSET MANAGEMENT MARKET TO WITNESS SIGNIFICANT GROWTH 85
FIGURE 13 SOFTWARE ASSET MANAGEMENT MARKET: FASTEST-GROWING SEGMENTS, 2024-2029 86
FIGURE 14 SOFTWARE ASSET MANAGEMENT MARKET: REGIONAL SNAPSHOT 88
4 PREMIUM INSIGHTS 90
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN SOFTWARE ASSET MANAGEMENT MARKET 90
FIGURE 15 INCREASING DEMAND FOR REGULATORY COMPLIANCE AND GROWING COMPLEXITY OF SOFTWARE LICENSING MODELS TO DRIVE MARKET 90
4.2 SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING 91
FIGURE 16 SOLUTIONS SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD 91
4.3 SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION 91
FIGURE 17 LICENSE MANAGEMENT SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 91
4.4 SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE 92
FIGURE 18 PROFESSIONAL SERVICES SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD 92
4.5 SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL 92
FIGURE 19 CLOUD SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE IN 2029 92
4.6 SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE 93
FIGURE 20 LARGE ENTERPRISES SEGMENT TO ACCOUNT FOR LARGER MARKET SHARE DURING FORECAST PERIOD 93
4.7 SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL 93
FIGURE 21 MANUFACTURING VERTICAL TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 93
4.8 SOFTWARE ASSET MANAGEMENT MARKET: REGIONAL SCENARIO 94
FIGURE 22 ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT IN NEXT FIVE YEARS 94
5 MARKET OVERVIEW AND INDUSTRY TRENDS 95
5.1 INTRODUCTION 95
5.2 MARKET DYNAMICS 95
FIGURE 23 SOFTWARE ASSET MANAGEMENT MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 95
5.2.1 DRIVERS 96
5.2.1.1 Growing need to manage and optimize software assets 96
FIGURE 24 MAJOR BENEFITS DRIVING SOFTWARE ASSET MANAGEMENT MARKET 96
5.2.1.2 Rising need to manage audits and meet regulatory compliances 97
5.2.1.3 Proliferation of multicloud adoption 97
5.2.1.4 Growing focus on remote workforce management driving software asset management market 97
5.2.1.5 Rising spending on software 97
FIGURE 25 ANNUAL SOFTWARE-AS-A-SERVICE SPEND 98
5.2.1.6 Rising IT investments across industries 98
5.2.2 RESTRAINTS 99
5.2.2.1 High initial investment 99
5.2.2.2 Resistance to change and lack of awareness 99
5.2.3 OPPORTUNITIES 99
5.2.3.1 Rising trend of AI and ML incorporation with software asset management solutions 99
5.2.3.2 Expansion into emerging markets 99
5.2.3.3 Integration with ITSM 100
FIGURE 26 LEVEL OF INTERACTION BETWEEN SOFTWARE ASSET MANAGEMENT TEAM AND OTHER TEAMS 100
5.2.3.4 Expansion of IoT driving demand for software asset management tools 100
5.2.3.5 Increasing focus on sustainability and green IT practices 101
5.2.4 CHALLENGES 101
5.2.4.1 Dynamic software licensing models 101
5.2.4.2 Data privacy and security 101
5.2.4.3 Time-taking quantification of software asset management solutions 102
5.2.4.4 Difficulties with integration and implementation of software asset management with current technology changes 102
FIGURE 27 SOFTWARE ASSET MANAGEMENT CHALLENGES 102
5.2.4.5 Challenges regarding training staff 102
5.3 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS' BUSINESSES 103
FIGURE 28 SOFTWARE ASSET MANAGEMENT MARKET: TRENDS/DISRUPTIONS IMPACTING CUSTOMERS' BUSINESSES 103
5.4 PRICING ANALYSIS 104
5.5 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY SOLUTION 104
TABLE 3 INDICATIVE PRICING ANALYSIS OF SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION 104
5.6 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY ORGANIZATION SIZE 105
5.7 SUPPLY CHAIN ANALYSIS 106
FIGURE 29 SOFTWARE ASSET MANAGEMENT MARKET: SUPPLY CHAIN ANALYSIS 106
5.8 ECOSYSTEM 107
TABLE 4 SOFTWARE ASSET MANAGEMENT MARKET: ECOSYSTEM 107
FIGURE 30 KEY PLAYERS IN SOFTWARE ASSET MANAGEMENT MARKET ECOSYSTEM 108
5.9 TECHNOLOGY ANALYSIS 108
5.9.1 KEY TECHNOLOGIES 108
5.9.1.1 Cloud computing 108
5.9.1.2 Data analytics and BI tools 109
5.9.1.3 Integration with ITSM 109
5.9.2 COMPLEMENTARY TECHNOLOGIES 109
5.9.2.1 IoT 109
5.9.2.2 Cybersecurity 110
5.9.3 ADJACENT TECHNOLOGIES 110
5.9.3.1 AI/ML 110
5.9.3.2 Big data 110
5.10 PATENT ANALYSIS 111
FIGURE 31 NUMBER OF PATENTS PUBLISHED, 2013-2023 111
FIGURE 32 TOP 10 PATENT APPLICANTS (GLOBAL) IN 2023 111
TABLE 5 TOP 10 PATENT APPLICANTS 112
5.11 KEY STAKEHOLDERS AND BUYING CRITERIA 112
5.12 KEY STAKEHOLDERS IN BUYING PROCESS 112
FIGURE 33 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 112
TABLE 6 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 113
5.13 REGULATORY LANDSCAPE 113
5.13.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 113
TABLE 7 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 113
TABLE 8 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 114
TABLE 9 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 114
TABLE 10 REST OF THE WORLD: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 114
5.13.2 REGULATIONS, BY REGION 115
5.13.2.1 North America 115
5.13.2.2 Europe 116
5.13.2.3 Asia Pacific 117
5.13.2.4 Middle East & South Africa 117
5.13.2.5 Latin America 118
5.13.3 REGULATORY IMPLICATIONS AND INDUSTRY STANDARDS 118
5.13.3.1 GDPR 118
5.13.3.2 SEC Rule 17a-4 118
5.13.3.3 ISO/IEC 27001 118
5.13.3.4 SOC 2 type II compliance 118
5.13.3.5 FINRA 119
5.13.3.6 FOIA 119
5.13.3.7 HIPAA 119
5.14 PORTER'S FIVE FORCES ANALYSIS 119
TABLE 11 PORTER'S FIVE FORCES IMPACT ON SOFTWARE ASSET MANAGEMENT MARKET 119
FIGURE 34 PORTER'S FIVE FORCES ANALYSIS: SOFTWARE ASSET MANAGEMENT MARKET 120
5.14.1 THREAT OF NEW ENTRANTS 120
5.14.2 THREAT OF SUBSTITUTES 121
5.14.3 BARGAINING POWER OF SUPPLIERS 121
5.14.4 BARGAINING POWER OF BUYERS 121
5.14.5 INTENSITY OF COMPETITIVE RIVALRY 121
5.15 KEY CONFERENCES AND EVENTS, 2024-2025 122
TABLE 12 SOFTWARE ASSET MANAGEMENT MARKET: DETAILED LIST OF KEY CONFERENCES AND EVENTS IN 2024-2025 122
5.16 BUYING CRITERIA 122
FIGURE 35 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 122
TABLE 13 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 123
5.17 BUSINESS MODEL ANALYSIS 123
5.17.1 LICENSING MODEL 123
5.17.1.1 Perpetual licensing 123
5.17.1.2 Subscription-based licensing 124
5.17.1.3 Concurrent licensing 124
5.17.1.4 Open-source licensing 124
5.18 INVESTMENT & FUNDING SCENARIO 125
FIGURE 36 LEADING GLOBAL SOFTWARE ASSET MANAGEMENT MARKET VENDORS BY NUMBER OF INVESTORS AND FUNDING ROUNDS, 2023 125
5.19 SOFTWARE ASSET MANAGEMENT MARKET: SOFTWARE ASSET TYPES 125
5.19.1 INTERNAL SOFTWARE ASSETS 125
5.19.1.1 Custom software 125
5.19.1.2 Legacy systems 125
5.19.1.3 Development tools and libraries 126
5.19.1.4 System software 126
5.19.2 EXTERNAL SOFTWARE ASSETS 126
5.19.2.1 Commercial Off-The-Shelf (COTS) software 126
5.19.2.2 Open-source software 126
5.19.2.3 SaaS 127
5.19.2.4 Freeware and shareware 127
5.20 SOFTWARE ASSET MANAGEMENT MARKET: AUTOMATION LEVELS 127
5.20.1 BASIC AUTOMATION 127
5.20.2 ADVANCED AUTOMATION 128
5.21 CASE STUDY ANALYSIS 128
5.21.1 ASTRAZENECA SAVED USD 2 MILLION IN LABOR COSTS WITH FLEXERA'S APP BROKER AND FLEXNET MANAGER SUITE 128
5.21.2 UNIPER STREAMLINED INCIDENT MANAGEMENT PROCESSES AND REDUCED INCIDENT VOLUMES WITH SERVICENOW'S SOLUTIONS 129
5.21.3 FLEXERA SOFTWARE ASSET MANAGEMENT HELPED SUVA CALCULATE COMPLIANCE AND ACHIEVE INCREASED TRANSPARENCY AND CONTROL 130
5.21.4 TELKOMSEL REDUCED 10% ON ORACLE SOFTWARE COSTS, CUT RISK, AND ENHANCED SERVICE CONTINUITY WITH SNOW SPEND OPTIMIZER 130
5.21.5 FIRST HORIZON CORPORATION MITIGATED RISK AND EFFECTIVELY MANAGED ASSETS WITH BROADCOM'S CA IT ASSET MANAGER 131
6 SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING 132
6.1 INTRODUCTION 133
6.1.1 OFFERINGS: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 133
FIGURE 37 SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 133
TABLE 14 SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 134
TABLE 15 SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 134
6.2 SOLUTIONS 134
6.2.1 INCREASING COMPLEXITY OF SOFTWARE LICENSING, NEED FOR COMPLIANCE WITH REGULATORY STANDARDS, AND RISING INCIDENCE OF SOFTWARE AUDITS TO DRIVE MARKET 134
FIGURE 38 SOFTWARE DISCOVERY, OPTIMIZATION, AND MEETING SEGMENT TO GROW AT LARGEST MARKET DURING FORECAST PERIOD 135
TABLE 16 SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 135
TABLE 17 SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 136
TABLE 18 SOLUTIONS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 136
TABLE 19 SOLUTIONS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 136
6.2.2 LICENSE MANAGEMENT 137
6.2.2.1 License optimization 137
6.2.2.2 License compliance 137
6.2.2.3 Software license discovery 137
6.2.2.4 License procurement & renewal management 137
6.2.2.5 License entitlement management 137
TABLE 20 LICENSE MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 138
TABLE 21 LICENSE MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 138
6.2.3 AUDIT & COMPLIANCE MANAGEMENT 138
6.2.3.1 License compliance audit 139
6.2.3.2 Vendor audit management 139
6.2.3.3 Regulatory compliance management 139
6.2.3.4 Policy compliance monitoring 139
6.2.3.5 Penalty & risk management 139
TABLE 22 AUDIT & COMPLIANCE MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 140
TABLE 23 AUDIT & COMPLIANCE MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 140
6.2.4 SOFTWARE DISCOVERY, OPTIMIZATION, AND METERING 140
6.2.4.1 Software discovery 141
6.2.4.1.1 Inventory discovery 141
6.2.4.1.2 Automatic discovery 141
6.2.4.1.3 Manual discovery 141
6.2.4.1.4 Discovery of shadow IT 142
6.2.4.2 Software optimization 142
6.2.4.2.1 Usage optimization 142
6.2.4.2.2 Cost optimization 142
6.2.4.2.3 Resource optimization 143
6.2.4.3 Software metering 143
6.2.4.3.1 Usage metering 143
6.2.4.3.2 Metering tools integration 144
6.2.4.3.3 Compliance metering 144
6.2.4.3.4 Cost metering 144
TABLE 24 SOFTWARE DISCOVERY, OPTIMIZATION, AND METERING: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 144
TABLE 25 SOFTWARE DISCOVERY, OPTIMIZATION, AND METERING: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 145
6.2.5 CONTRACT MANAGEMENT 145
6.2.5.1 License agreements 145
6.2.5.2 Subscription contracts 146
6.2.5.3 Maintenance contracts 146
6.2.5.4 SLAs 146
6.2.5.5 Renewal contracts 146
6.2.5.6 Procurement solutions 146
TABLE 26 CONTRACT MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 147
TABLE 27 CONTRACT MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 147
6.2.6 CONFIGURATION MANAGEMENT 147
6.2.6.1 Version control 148
6.2.6.2 Change management 148
6.2.6.3 Release management 148
6.2.6.4 Configuration item management 148
6.2.6.5 Patch management 148
TABLE 28 CONFIGURATION MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 148
TABLE 29 CONFIGURATION MANAGEMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 149
6.2.7 OTHER SOLUTIONS 149
TABLE 30 OTHER SOLUTIONS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 149
TABLE 31 OTHER SOLUTIONS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 150
6.3 SERVICES 150
6.3.1 PROVISION OF SUPPORT & MAINTENANCE SERVICES AND GROWING SHIFT TOWARD MANAGED SERVICES TO PROPEL MARKET 150
FIGURE 39 MANAGED SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 151
TABLE 32 SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 151
TABLE 33 SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 151
TABLE 34 SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 152
TABLE 35 SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 152
6.3.2 PROFESSIONAL SERVICES 152
FIGURE 40 SUPPORT & TRAINING SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 153
TABLE 36 SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 153
TABLE 37 SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 153
TABLE 38 PROFESSIONAL SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 154
TABLE 39 PROFESSIONAL SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 154
6.3.2.1 Consulting 154
TABLE 40 CONSULTING: SOFTWARE ASSET MANAGEMENT SERVICES MARKET, BY REGION, 2019-2023 (USD MILLION) 155
TABLE 41 CONSULTING: SOFTWARE ASSET MANAGEMENT SERVICES MARKET, BY REGION, 2024-2029 (USD MILLION) 155
6.3.2.2 Support & training 155
TABLE 42 SUPPORT & TRAINING: SOFTWARE ASSET MANAGEMENT SERVICES MARKET, BY REGION, 2019-2023 (USD MILLION) 156
TABLE 43 SUPPORT & TRAINING: SOFTWARE ASSET MANAGEMENT SERVICES MARKET, BY REGION, 2024-2029 (USD MILLION) 156
6.3.2.3 Deployment & integration 156
TABLE 44 DEPLOYMENT & INTEGRATION: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 157
TABLE 45 DEPLOYMENT & INTEGRATION: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 157
6.3.3 MANAGED SERVICES 158
TABLE 46 MANAGED SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 158
TABLE 47 MANAGED SERVICES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 158
7 SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL 159
7.1 INTRODUCTION 160
7.1.1 DEPLOYMENT MODELS: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 160
FIGURE 41 CLOUD DEPLOYMENT MODEL TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 161
TABLE 48 SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 161
TABLE 49 SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 161
7.2 ON-PREMISES 162
7.2.1 CONCERNS REGARDING SECURITY AND COMPLIANCE TO FUEL DEMAND FOR ON-PREMISES SOFTWARE ASSET MANAGEMENT SOLUTIONS 162
TABLE 50 ON-PREMISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 162
TABLE 51 ON-PREMISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 163
7.3 CLOUD 163
7.3.1 SCALABILITY, COST-EFFECTIVENESS, AND AI INTEGRATION TO SPUR DEMAND FOR CLOUD-BASED SOFTWARE ASSET MANAGEMENT SOLUTIONS 163
TABLE 52 CLOUD: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 164
TABLE 53 CLOUD: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 164
8 SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE 165
8.1 INTRODUCTION 166
8.1.1 ORGANIZATION SIZES: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 166
FIGURE 42 SMES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 166
TABLE 54 SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 167
TABLE 55 SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 167
8.2 SMALL AND MEDIUM-SIZED ENTERPRISES (SMES) 167
8.2.1 NEED FOR COST OPTIMIZATION, COMPLIANCE WITH LICENSING AGREEMENTS, AND GROWING COMPLEXITY OF IT ENVIRONMENTS TO SPUR MARKET GROWTH 167
TABLE 56 SMALL AND MEDIUM-SIZED ENTERPRISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 168
TABLE 57 SMALL AND MEDIUM-SIZED ENTERPRISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 168
8.3 LARGE ENTERPRISES 168
8.3.1 NEED TO DRIVE INNOVATION AND AGILITY TO BOOST DEMAND FOR SOFTWARE ASSET MANAGEMENT SOLUTIONS IN LARGE ENTERPRISES 168
TABLE 58 LARGE ENTERPRISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 169
TABLE 59 LARGE ENTERPRISES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 169
9 SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL 170
9.1 INTRODUCTION 171
FIGURE 43 MANUFACTURING VERTICAL TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD 171
9.1.1 VERTICALS: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 171
TABLE 60 SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 172
TABLE 61 SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 172
9.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 173
9.2.1 NEED TO TRACK SOFTWARE USAGE, ENSURE LICENSE COMPLIANCE, OPTIMIZE COSTS, AND MITIGATE RISK OF PENALTIES TO ACCELERATE MARKET GROWTH 173
9.2.2 BFSI: USE CASES 173
9.2.2.1 Regulatory compliance & governance 173
9.2.2.2 Security & risk management 173
9.2.2.3 Inventory & asset management and disaster recovery & business continuity 174
TABLE 62 BFSI: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 174
TABLE 63 BFSI: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 174
9.3 IT & ITES 175
9.3.1 INCREASING DEMAND FOR INTERNET CONNECTIVITY AND DIGITAL SERVICES TO BOOST MARKET GROWTH 175
9.3.2 IT & ITES: USE CASES 175
9.3.2.1 Regulatory compliance & governance 175
9.3.2.2 Cost optimization & financial management 175
9.3.2.3 Operational efficiency & productivity 176
TABLE 64 IT & ITES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 176
TABLE 65 IT & ITES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 176
9.4 TELECOM 177
9.4.1 RISING INTERNET USERS, PROLIFERATION OF SOCIAL MEDIA-DRIVEN REAL-TIME EVENTS, AND NEED TO FACILITATE MANAGEMENT AND OPTIMIZATION OF SOFTWARE ASSETS TO PROPEL MARKET 177
9.4.2 TELECOM: USE CASES 177
9.4.2.1 Inventory management 177
9.4.2.2 Cost management 177
9.4.2.3 Compliance & risk management 177
9.4.2.4 Contract & vendor management 178
9.4.2.5 Other telecom use cases 178
TABLE 66 TELECOM: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 178
TABLE 67 TELECOM: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 178
9.5 MANUFACTURING 179
9.5.1 NEED TO STREAMLINE IT INFRASTRUCTURE, ENHANCE PRODUCTIVITY, AND ENSURE COMPLIANCE WITH REGULATORY STANDARDS TO DRIVE MARKET 179
9.5.2 MANUFACTURING: USE CASES 179
9.5.2.1 Inventory management 179
9.5.2.2 Cost management 179
9.5.2.3 Compliance & risk management 179
9.5.2.4 Contract & vendor management 179
9.5.2.5 Other manufacturing use cases 180
TABLE 68 MANUFACTURING: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 180
TABLE 69 MANUFACTURING: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 180
9.6 RETAIL & ECOMMERCE 181
9.6.1 RISING ONLINE RETAIL TRANSACTIONS AND DEMAND FOR SEAMLESS CUSTOMER EXPERIENCES TO FOSTER MARKET GROWTH 181
9.6.2 RETAIL & ECOMMERCE: USE CASES 181
9.6.2.1 Inventory management systems 181
9.6.2.2 Cost optimization 181
9.6.2.3 License compliance & optimization 181
9.6.2.4 Vendor management 181
9.6.2.5 Asset discovery & inventory management 181
TABLE 70 RETAIL & ECOMMERCE: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 182
TABLE 71 RETAIL & ECOMMERCE: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 182
9.7 GOVERNMENT 182
9.7.1 SOFTWARE ASSET MANAGEMENT TO ENABLE GOVERNMENTS TO STREAMLINE IT OPERATIONS BY PROVIDING VISIBILITY INTO SOFTWARE INSTALLATIONS 182
9.7.2 GOVERNMENT: USE CASES 183
9.7.2.1 License compliance & optimization 183
9.7.2.2 Integration with ITSM 183
9.7.2.3 Cloud management 183
9.7.2.4 Compliance reporting & auditing 183
9.7.2.5 Cost management & budgeting 183
TABLE 72 GOVERNMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 184
TABLE 73 GOVERNMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 184
9.8 HEALTHCARE & LIFE SCIENCES 184
9.8.1 NEED TO IMPROVE PATIENT CARE, ENHANCE RESEARCH CAPABILITIES, AND DRIVE INNOVATION IN MEDICAL TREATMENTS AND DIAGNOSTICS TO SPUR MARKET GROWTH 184
9.8.2 HEALTHCARE & LIFE SCIENCES: USE CASES 185
9.8.2.1 EHR management 185
9.8.2.2 Clinical trials management 185
9.8.2.3 Medical imaging software 185
9.8.2.4 Pharmaceutical R&D 185
9.8.2.5 Telemedicine & remote patient monitoring 186
9.8.2.6 Healthcare analytics & big data management 186
9.8.2.7 Other healthcare & life science use cases 186
TABLE 74 HEALTHCARE & LIFE SCIENCES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 186
TABLE 75 HEALTHCARE & LIFE SCIENCES: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 187
9.9 EDUCATION 187
9.9.1 EDUCATIONAL INSTITUTIONS TO UTILIZE SOFTWARE ASSET MANAGEMENT SOLUTIONS TO OPTIMIZE RESOURCE MANAGEMENT AND ELEARNING SUPPORT 187
9.9.2 EDUCATION: USE CASES 188
9.9.2.1 License management 188
9.9.2.2 Audit & compliance management 188
9.9.2.3 Software discovery & optimization 188
TABLE 76 EDUCATION: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 188
TABLE 77 EDUCATION: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 189
9.10 MEDIA & ENTERTAINMENT 189
9.10.1 HIGH FOCUS ON EFFICIENT CONTENT MANAGEMENT AND REGULATORY COMPLIANCE TO FOSTER MARKET GROWTH 189
9.10.2 MEDIA & ENTERTAINMENT: USE CASES 190
9.10.2.1 Audit management 190
9.10.2.2 License management 190
9.10.2.3 Software optimization & metering 190
TABLE 78 MEDIA & ENTERTAINMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 190
TABLE 79 MEDIA & ENTERTAINMENT: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 191
9.11 OTHER VERTICALS 191
TABLE 80 OTHER VERTICALS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 192
TABLE 81 OTHER VERTICALS: SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 192
10 SOFTWARE ASSET MANAGEMENT MARKET, BY REGION 193
10.1 INTRODUCTION 194
FIGURE 44 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD 194
TABLE 82 SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2019-2023 (USD MILLION) 194
TABLE 83 SOFTWARE ASSET MANAGEMENT MARKET, BY REGION, 2024-2029 (USD MILLION) 195
10.1.1 NORTH AMERICA 195
10.1.2 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 195
10.1.3 NORTH AMERICA: RECESSION IMPACT 196
FIGURE 45 NORTH AMERICA: MARKET SNAPSHOT 196
TABLE 84 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 197
TABLE 85 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 197
TABLE 86 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 197
TABLE 87 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 198
TABLE 88 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 198
TABLE 89 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 198
TABLE 90 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 199
TABLE 91 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 199
TABLE 92 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 199
TABLE 93 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 199
TABLE 94 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 200
TABLE 95 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 200
TABLE 96 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 200
TABLE 97 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 201
TABLE 98 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2019-2023 (USD MILLION) 201
TABLE 99 NORTH AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2024-2029 (USD MILLION) 201
10.1.4 US 202
10.1.4.1 Huge investment in cloud infrastructure, IT automation, and security solutions to drive market 202
TABLE 100 US: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 202
TABLE 101 US: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 202
TABLE 102 US: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 203
TABLE 103 US: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 203
TABLE 104 US: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 203
TABLE 105 US: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 204
TABLE 106 US: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 204
TABLE 107 US: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 204
TABLE 108 US: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 204
TABLE 109 US: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 205
TABLE 110 US: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 205
TABLE 111 US: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 205
TABLE 112 US: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 206
TABLE 113 US: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 206
10.1.5 CANADA 207
10.1.5.1 Increased investments in cloud infrastructure, government initiatives, and adoption of cloud-first strategies to spur market growth 207
TABLE 114 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 207
TABLE 115 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 207
TABLE 116 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 208
TABLE 117 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 208
TABLE 118 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 208
TABLE 119 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 209
TABLE 120 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 209
TABLE 121 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 209
TABLE 122 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 209
TABLE 123 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 210
TABLE 124 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 210
TABLE 125 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 210
TABLE 126 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 211
TABLE 127 CANADA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 211
10.2 EUROPE 212
10.2.1 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 212
10.2.2 EUROPE: RECESSION IMPACT 213
TABLE 128 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 213
TABLE 129 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 213
TABLE 130 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 214
TABLE 131 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 214
TABLE 132 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 214
TABLE 133 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 215
TABLE 134 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 215
TABLE 135 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 215
TABLE 136 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 215
TABLE 137 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 216
TABLE 138 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 216
TABLE 139 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 216
TABLE 140 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 217
TABLE 141 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 217
TABLE 142 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2019-2023 (USD MILLION) 218
TABLE 143 EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2024-2029 (USD MILLION) 218
10.2.3 UK 218
10.2.3.1 Rising AI adoption, presence of diverse companies, and focus on optimizing IT investments to propel market 218
TABLE 144 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 219
TABLE 145 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 219
TABLE 146 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 219
TABLE 147 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 220
TABLE 148 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 220
TABLE 149 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 220
TABLE 150 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 221
TABLE 151 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 221
TABLE 152 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 221
TABLE 153 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 221
TABLE 154 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 222
TABLE 155 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 222
TABLE 156 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 222
TABLE 157 UK: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 223
10.2.4 GERMANY 223
10.2.4.1 Presence of several SMEs, digitalization initiatives, and investments in cloud infrastructure to accelerate market growth 223
TABLE 158 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 224
TABLE 159 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 224
TABLE 160 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 224
TABLE 161 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 225
TABLE 162 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 225
TABLE 163 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 225
TABLE 164 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 226
TABLE 165 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 226
TABLE 166 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 226
TABLE 167 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 226
TABLE 168 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 227
TABLE 169 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 227
TABLE 170 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 227
TABLE 171 GERMANY: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 228

10.2.5 FRANCE 228
10.2.5.1 Heavy investments in cloud infrastructure and AI by tech giants to fuel demand for software asset management solutions 228
TABLE 172 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 229
TABLE 173 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 229
TABLE 174 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 229
TABLE 175 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 230
TABLE 176 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 230
TABLE 177 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 230
TABLE 178 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 231
TABLE 179 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 231
TABLE 180 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 231
TABLE 181 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 231
TABLE 182 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 232
TABLE 183 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 232
TABLE 184 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL,2019-2023 (USD MILLION) 232
TABLE 185 FRANCE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 233
10.2.6 ITALY 233
10.2.6.1 Implementation of compliances by Italian Agency for National Cybersecurity's Cloud Italy Strategy to boost market growth 233
TABLE 186 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 234
TABLE 187 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 234
TABLE 188 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 234
TABLE 189 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 235
TABLE 190 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 235
TABLE 191 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 235
TABLE 192 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 236
TABLE 193 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 236
TABLE 194 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 236
TABLE 195 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 236
TABLE 196 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 237
TABLE 197 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 237
TABLE 198 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 237
TABLE 199 ITALY: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 238
10.2.7 REST OF EUROPE 238
TABLE 200 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 238
TABLE 201 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 239
TABLE 202 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 239
TABLE 203 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 239
TABLE 204 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 240
TABLE 205 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 240
TABLE 206 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 240
TABLE 207 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 240
TABLE 208 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 241
TABLE 209 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 241
TABLE 210 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 241
TABLE 211 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 241
TABLE 212 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 242
TABLE 213 REST OF EUROPE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 242
10.3 ASIA PACIFIC 243
10.3.1 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 243
10.3.2 ASIA PACIFIC: RECESSION IMPACT 244
FIGURE 46 ASIA PACIFIC: MARKET SNAPSHOT 244
TABLE 214 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 245
TABLE 215 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 245
TABLE 216 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 245
TABLE 217 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 246
TABLE 218 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 246
TABLE 219 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 246
TABLE 220 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 247
TABLE 221 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 247
TABLE 222 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 247
TABLE 223 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 247
TABLE 224 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 248
TABLE 225 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 248
TABLE 226 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 248
TABLE 227 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 249
TABLE 228 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2019-2023 (USD MILLION) 249
TABLE 229 ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2024-2029 (USD MILLION) 249
10.3.3 CHINA 250
10.3.3.1 Need to adhere to high-level security standards and rapid advancements in AI to fuel market growth 250
TABLE 230 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 250
TABLE 231 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 251
TABLE 232 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 251
TABLE 233 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 251
TABLE 234 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 252
TABLE 235 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 252
TABLE 236 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 252
TABLE 237 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 252
TABLE 238 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 253
TABLE 239 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 253
TABLE 240 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 253
TABLE 241 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 253
TABLE 242 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 254
TABLE 243 CHINA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 254
10.3.4 JAPAN 255
10.3.4.1 Advanced technological landscape and government initiatives to promote software asset management to drive market 255
TABLE 244 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 255
TABLE 245 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 255
TABLE 246 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 256
TABLE 247 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 256
TABLE 248 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 256
TABLE 249 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 257
TABLE 250 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 257
TABLE 251 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 257
TABLE 252 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 257
TABLE 253 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 258
TABLE 254 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 258
TABLE 255 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 258
TABLE 256 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 259
TABLE 257 JAPAN: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 259
10.3.5 ANZ 260
10.3.5.1 High rate of audit activities taking place by technical giants to foster market growth 260
TABLE 258 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 260
TABLE 259 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 260
TABLE 260 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 261
TABLE 261 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 261
TABLE 262 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 261
TABLE 263 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 262
TABLE 264 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 262
TABLE 265 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 262
TABLE 266 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 262
TABLE 267 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 263
TABLE 268 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 263
TABLE 269 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 263
TABLE 270 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 264
TABLE 271 ANZ: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 264
10.3.6 REST OF ASIA PACIFIC 265
TABLE 272 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 265
TABLE 273 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 265
TABLE 274 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 266
TABLE 275 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 266
TABLE 276 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 266
TABLE 277 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 267
TABLE 278 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 267
TABLE 279 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 267
TABLE 280 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 267
TABLE 281 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 268
TABLE 282 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 268
TABLE 283 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 268
TABLE 284 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 269
TABLE 285 REST OF ASIA PACIFIC: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 269
10.4 MIDDLE EAST & AFRICA 270
10.4.1 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 270
10.4.2 MIDDLE EAST & AFRICA: RECESSION IMPACT 271
TABLE 286 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 271
TABLE 287 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 271
TABLE 288 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 272
TABLE 289 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 272
TABLE 290 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 272
TABLE 291 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 273
TABLE 292 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 273
TABLE 293 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 273
TABLE 294 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 273
TABLE 295 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 274
TABLE 296 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 274
TABLE 297 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 274
TABLE 298 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 275
TABLE 299 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 275
TABLE 300 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY/SUBREGION, 2019-2023 (USD MILLION) 276
TABLE 301 MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY/SUBREGION, 2024-2029 (USD MILLION) 276
10.4.3 GULF COOPERATION COUNCIL COUNTRIES 276
10.4.3.1 Emphasis on enhancing eGovernment services, surge in demand for seamless digital experiences, and efficient government-citizen interactions to drive market 276
TABLE 302 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 277
TABLE 303 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 277
TABLE 304 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 277
TABLE 305 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 278
TABLE 306 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 278
TABLE 307 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 278
TABLE 308 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 279
TABLE 309 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 279
TABLE 310 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 279
TABLE 311 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 279
TABLE 312 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 280
TABLE 313 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 280
TABLE 314 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 280
TABLE 315 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 281
TABLE 316 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY/SUBREGION, 2019-2023 (USD MILLION) 281
TABLE 317 GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY/SUBREGION, 2024-2029 (USD MILLION) 281
10.4.3.2 KSA 282
TABLE 318 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 282
TABLE 319 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 282
TABLE 320 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 283
TABLE 321 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 283
TABLE 322 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 283
TABLE 323 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 284
TABLE 324 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 284
TABLE 325 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 284
TABLE 326 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 284
TABLE 327 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 285
TABLE 328 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 285
TABLE 329 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 285
TABLE 330 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 286
TABLE 331 KSA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 286
10.4.3.3 UAE 287
TABLE 332 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 287
TABLE 333 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 287
TABLE 334 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 288
TABLE 335 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 288
TABLE 336 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 288
TABLE 337 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 289
TABLE 338 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 289
TABLE 339 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 289
TABLE 340 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 289
TABLE 341 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 290
TABLE 342 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 290
TABLE 343 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 290
TABLE 344 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 291
TABLE 345 UAE: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 291
10.4.3.4 Rest of GCC Countries 292
TABLE 346 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 292
TABLE 347 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 292
TABLE 348 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 293
TABLE 349 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 293
TABLE 350 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 293
TABLE 351 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 294
TABLE 352 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 294
TABLE 353 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 294
TABLE 354 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 295
TABLE 355 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 295
TABLE 356 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 295
TABLE 357 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 295
TABLE 358 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 296
TABLE 359 REST OF GCC COUNTRIES: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 296
10.4.4 SOUTH AFRICA 297
10.4.4.1 Increasing investment in data centers and rapid adoption of cloud-based services to spur market growth 297
TABLE 360 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 297
TABLE 361 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 297
TABLE 362 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 298
TABLE 363 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 298
TABLE 364 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 298
TABLE 365 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 299
TABLE 366 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 299
TABLE 367 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 299
TABLE 368 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 299
TABLE 369 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 300
TABLE 370 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 300
TABLE 371 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 300
TABLE 372 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 301
TABLE 373 SOUTH AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 301
10.4.5 REST OF MIDDLE EAST & AFRICA 302
TABLE 374 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 302
TABLE 375 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 302
TABLE 376 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 303
TABLE 377 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 303
TABLE 378 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 303
TABLE 379 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 304
TABLE 380 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 304
TABLE 381 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 304
TABLE 382 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 304
TABLE 383 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 305
TABLE 384 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 305
TABLE 385 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 305
TABLE 386 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 306
TABLE 387 REST OF MIDDLE EAST & AFRICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 306
10.5 LATIN AMERICA 307
10.5.1 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET DRIVERS 307
10.5.2 LATIN AMERICA: RECESSION IMPACT 307
TABLE 388 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 308
TABLE 389 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 308
TABLE 390 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 308
TABLE 391 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 309
TABLE 392 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 309
TABLE 393 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 309
TABLE 394 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 310
TABLE 395 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 310
TABLE 396 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 310
TABLE 397 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 310
TABLE 398 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 311
TABLE 399 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 311
TABLE 400 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 311
TABLE 401 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 312
TABLE 402 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2019-2023 (USD MILLION) 312
TABLE 403 LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY COUNTRY, 2024-2029 (USD MILLION) 312
10.5.3 BRAZIL 313
10.5.3.1 Robust electricity market, extensive renewable energy sector, and growing IT industry to fuel demand for software asset management solutions 313
TABLE 404 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 313
TABLE 405 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 313
TABLE 406 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 314
TABLE 407 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 314
TABLE 408 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 314
TABLE 409 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 315
TABLE 410 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 315
TABLE 411 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 315
TABLE 412 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 315
TABLE 413 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 316
TABLE 414 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 316
TABLE 415 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 316
TABLE 416 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 317
TABLE 417 BRAZIL: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 317
10.5.4 MEXICO 318
10.5.4.1 Rising concerns regarding prevention of cybersecurity and increased digital transformation and regulatory compliance to drive market 318
TABLE 418 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 318
TABLE 419 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 318
TABLE 420 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 319
TABLE 421 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 319
TABLE 422 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 319
TABLE 423 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 320
TABLE 424 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 320
TABLE 425 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 320
TABLE 426 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 320
TABLE 427 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 321
TABLE 428 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 321
TABLE 429 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 321
TABLE 430 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 322
TABLE 431 MEXICO: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 322
10.5.5 REST OF LATIN AMERICA 323
TABLE 432 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2019-2023 (USD MILLION) 323
TABLE 433 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY OFFERING, 2024-2029 (USD MILLION) 323
TABLE 434 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2019-2023 (USD MILLION) 324
TABLE 435 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SOLUTION, 2024-2029 (USD MILLION) 324
TABLE 436 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2019-2023 (USD MILLION) 324
TABLE 437 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY SERVICE, 2024-2029 (USD MILLION) 325
TABLE 438 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2019-2023 (USD MILLION) 325
TABLE 439 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY PROFESSIONAL SERVICE, 2024-2029 (USD MILLION) 325
TABLE 440 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2019-2023 (USD MILLION) 325
TABLE 441 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY DEPLOYMENT MODEL, 2024-2029 (USD MILLION) 326
TABLE 442 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2019-2023 (USD MILLION) 326
TABLE 443 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY ORGANIZATION SIZE, 2024-2029 (USD MILLION) 326
TABLE 444 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2019-2023 (USD MILLION) 327
TABLE 445 REST OF LATIN AMERICA: SOFTWARE ASSET MANAGEMENT MARKET, BY VERTICAL, 2024-2029 (USD MILLION) 327
11 COMPETITIVE LANDSCAPE 328
11.1 OVERVIEW 328
11.2 KEY PLAYER STRATEGIES/RIGHT TO WIN 328
TABLE 446 OVERVIEW OF STRATEGIES ADOPTED BY KEY SOFTWARE ASSET MANAGEMENT MARKET VENDORS 328
11.3 REVENUE ANALYSIS 330
FIGURE 47 REVENUE ANALYSIS FOR KEY COMPANIES IN PAST THREE YEARS 330
11.4 MARKET SHARE ANALYSIS 331
FIGURE 48 MARKET SHARE ANALYSIS, 2023 331
TABLE 447 SOFTWARE ASSET MANAGEMENT MARKET: DEGREE OF COMPETITION 332
11.5 BRAND/PRODUCT COMPARISON 333
FIGURE 49 BRAND/PRODUCT COMPARISON 333
11.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 333
11.6.1 STARS 334
11.6.2 EMERGING LEADERS 334
11.6.3 PERVASIVE PLAYERS 334
11.6.4 PARTICIPANTS 334
FIGURE 50 SOFTWARE ASSET MANAGEMENT MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2023 335
11.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 336
11.6.5.1 Company footprint 336
FIGURE 51 SOFTWARE ASSET MANAGEMENT MARKET: COMPANY FOOTPRINT 336
11.6.5.2 Regional footprint 336
TABLE 448 SOFTWARE ASSET MANAGEMENT MARKET: REGIONAL FOOTPRINT 336
11.6.5.3 Offering footprint 337
TABLE 449 SOFTWARE ASSET MANAGEMENT MARKET: OFFERING FOOTPRINT 337
11.6.5.4 Solution footprint 337
TABLE 450 SOFTWARE ASSET MANAGEMENT MARKET: SOLUTION FOOTPRINT 337
11.6.5.5 Vertical footprint 338
TABLE 451 SOFTWARE ASSET MANAGEMENT MARKET: VERTICAL FOOTPRINT 338
11.7 COMPANY EVALUATION MATRIX: START-UPS/SMES, 2023 338
11.7.1 PROGRESSIVE COMPANIES 339
11.7.2 RESPONSIVE COMPANIES 339
11.7.3 DYNAMIC COMPANIES 339
11.7.4 STARTING BLOCKS 339
FIGURE 52 SOFTWARE ASSET MANAGEMENT MARKET: COMPANY EVALUATION MATRIX (START-UPS/SMES), 2023 340
11.7.5 COMPETITIVE BENCHMARKING: START-UPS/SMES, 2023 341
11.7.5.1 Key start-ups/SMEs 341
TABLE 452 SOFTWARE ASSET MANAGEMENT MARKET: KEY START-UPS/SMES 341
11.7.5.2 Competitive benchmarking of key start-ups/SMEs 341
TABLE 453 SOFTWARE ASSET MANAGEMENT MARKET: COMPETITIVE BENCHMARKING OF KEY START-UPS/SMES 341
11.8 COMPANY VALUATION AND FINANCIAL METRICS 342
FIGURE 53 COMPANY VALUATION AND FINANCIAL METRICS 342
11.9 COMPETITIVE SCENARIO AND TRENDS 342
11.9.1 PRODUCT LAUNCHES AND ENHANCEMENTS 342
TABLE 454 SOFTWARE ASSET MANAGEMENT MARKET: PRODUCT LAUNCHES AND ENHANCEMENTS, MARCH 2021-JULY 2024 342
11.9.2 DEALS 345
TABLE 455 SOFTWARE ASSET MANAGEMENT MARKET: DEALS, FEBRUARY 2021-JUNE 2024 346

12 COMPANY PROFILES 352
12.1 INTRODUCTION 352
(Business Overview, Products/Solutions/Services Offered, Recent Developments, MnM view (Key strengths/Right to win, Strategic choices made, Weakness/competitive threats)*
12.2 MAJOR PLAYERS 352
12.2.1 FLEXERA 352
TABLE 456 FLEXERA: BUSINESS OVERVIEW 352
TABLE 457 FLEXERA: PRODUCTS/SOLUTIONS/SERVICES OFFERED 353
TABLE 458 FLEXERA: PRODUCT LAUNCHES AND ENHANCEMENTS 353
TABLE 459 FLEXERA: DEALS 354
12.2.2 SNOW SOFTWARE 356
TABLE 460 SNOW SOFTWARE: BUSINESS OVERVIEW 356
TABLE 461 SNOW SOFTWARE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 356
TABLE 462 SNOW SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS 357
TABLE 463 SNOW SOFTWARE: DEALS 358
12.2.3 USU SOFTWARE AG 360
TABLE 464 USU SOFTWARE AG: BUSINESS OVERVIEW 360
FIGURE 54 USU SOFTWARE AG: COMPANY SNAPSHOT 361
TABLE 465 USU SOFTWARE AG: PRODUCTS/SOLUTIONS/SERVICES OFFERED 361
TABLE 466 USU SOFTWARE AG: PRODUCT LAUNCHES AND ENHANCEMENTS 363
TABLE 467 USU SOFTWARE AG: DEALS 364
12.2.4 IVANTI 366
TABLE 468 IVANTI: BUSINESS OVERVIEW 366
TABLE 469 IVANTI: PRODUCTS/SOLUTIONS/SERVICES OFFERED 366
TABLE 470 IVANTI: PRODUCT LAUNCHES 368
TABLE 471 IVANTI: DEALS 368
12.2.5 BMC SOFTWARE 371
TABLE 472 BMC SOFTWARE: BUSINESS OVERVIEW 371
TABLE 473 BMC SOFTWARE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 371
TABLE 474 BMC SOFTWARE: DEALS 372
12.2.6 SERVICENOW 374
TABLE 475 SERVICENOW: BUSINESS OVERVIEW 374
FIGURE 55 SERVICENOW: COMPANY SNAPSHOT 375
TABLE 476 SERVICENOW: PRODUCTS/SOLUTIONS/SERVICES OFFERED 375
TABLE 477 SERVICENOW: PRODUCT LAUNCHES 376
TABLE 478 SERVICENOW: DEALS 376
12.2.7 BROADCOM 378
TABLE 479 BROADCOM: BUSINESS OVERVIEW 378
FIGURE 56 BROADCOM: COMPANY SNAPSHOT 379
TABLE 480 BROADCOM: PRODUCTS/SOLUTIONS/SERVICES OFFERED 379
TABLE 481 BROADCOM: PRODUCT LAUNCHES 381
TABLE 482 BROADCOM: DEALS 381
12.2.8 CERTERO 383
TABLE 483 CERTERO: BUSINESS OVERVIEW 383
TABLE 484 CERTERO: PRODUCTS/SOLUTIONS/SERVICES OFFERED 383
12.2.9 MATRIX42 386
TABLE 485 MATRIX42: BUSINESS OVERVIEW 386
TABLE 486 MATRIX42: PRODUCTS/SOLUTIONS/SERVICES OFFERED 386
TABLE 487 MATRIX42: PRODUCT LAUNCHES 387
TABLE 488 MATRIX42: DEALS 387
12.2.10 ERACENT 389
TABLE 489 ERACENT: BUSINESS OVERVIEW 389
TABLE 490 ERACENT: PRODUCTS/SOLUTIONS/SERVICES OFFERED 389
TABLE 491 ERACENT: PRODUCT ENHANCEMENTS 391
TABLE 492 ERACENT: DEALS 392
12.3 OTHER PLAYERS 393
12.3.1 SCALABLE SOFTWARE 393
12.3.2 BELARC 394
12.3.3 IBM 395
12.3.4 OPENTEXT 395
12.3.5 MICROSOFT 396
12.3.6 MANAGEENGINE 397
12.3.7 INVGATE 398
12.3.8 SYMPHONYAI 399
12.3.9 1E 400
12.3.10 OPEN IT 401
12.3.11 LANSWEEPER 402
12.3.12 LICENSE DASHBOARD 403
12.4 START-UPS/SMES 404
12.4.1 XENSAM 404
12.4.2 LICENSEWARE 405
12.4.3 COREVIEW 406
12.4.4 ZYLO 407
12.4.5 LEXCOMPLY 408
12.4.6 STANDARDFUSION 409
*Details on Business Overview, Products/Solutions/Services Offered, Recent Developments, MnM view (Key strengths/Right to win, Strategic choices made, Weakness/competitive threats)* might not be captured in case of unlisted companies.
13 ADJACENT/RELATED MARKETS 410
13.1 INTRODUCTION 410
13.1.1 RELATED MARKETS 410
13.1.2 LIMITATIONS 410
13.2 IT SERVICE MANAGEMENT (ITSM) MARKET 410
TABLE 493 ITSM MARKET, BY OFFERING, 2018-2022 (USD MILLION) 411
TABLE 494 ITSM MARKET, BY OFFERING, 2023-2028 (USD MILLION) 411
TABLE 495 ITSM MARKET, BY VERTICAL, 2018-2022 (USD MILLION) 411
TABLE 496 ITSM MARKET, BY VERTICAL, 2023-2028 (USD MILLION) 412
13.3 CONTRACT MANAGEMENT SOFTWARE MARKET 412
TABLE 497 CONTRACT MANAGEMENT SOFTWARE MARKET, BY COMPONENT, 2017-2024 (USD MILLION) 412
TABLE 498 CONTRACT MANAGEMENT SOFTWARE MARKET, BY VERTICAL, 2017-2024 (USD MILLION) 413
14 APPENDIX 414
14.1 DISCUSSION GUIDE 414
14.2 KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL 418
14.3 CUSTOMIZATION OPTIONS 420
14.4 RELATED REPORTS 420
14.5 AUTHOR DETAILS 421

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