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Report

Soft Drinks in Slovenia

Market Direction I 2022-12-20 I 76 Pages I Euromonitor

2022 continued to register a recovery in soft drinks after a fall in sales across both the on and off-trade in 2020 due to the outbreak of COVID-19. With the on-trade opening, on-trade volume sales grew significantly, driven by RTD tea. With society opening up more in 2022, on-the-go consumption recovered, and this was a key driver of volume sales, particularly for bottled water, carbonates and juices, which are predominantly sold in child-friendly single-serving formats.

Euromonitor International's Soft Drinks in Slovenia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2017-2021), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Soft Drinks in Slovenia
Euromonitor International
December 2022

List Of Contents And Tables

SOFT DRINKS IN SLOVENIA
EXECUTIVE SUMMARY
Soft drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2017-2022
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2017-2022
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2017-2022
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2017-2022
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2021
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2021
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2021
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2021
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2017-2022
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2017-2022
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2017-2022
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2017-2022
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2017-2022
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2017-2022
Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2018-2022
Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2022
Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2018-2022
Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2019-2022
Table 19 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2017-2022
Table 20 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2017-2022
Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2017-2022
Table 22 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2022
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2022-2027
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2022-2027
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2022-2027
Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2022-2027
Table 27 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2022-2027
Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2022-2027
Table 29 Forecast Off-trade Sales of Soft Drinks by Category: Value 2022-2027
Table 30 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2022-2027
Table 31 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2022-2027
Table 32 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Health trends drive sales of reduced sugar carbonates in Slovenia
Consumers continue to migrate to e-commerce, appreciating adding convenience
Coca-Cola retains its lead, while Cockta launches new flavours in non-carbonates
PROSPECTS AND OPPORTUNITIES
Rising health trends shape new product launches as players adapt recipes
Players use digital offerings to engage consumers and build on brand loyalty
Sustainability will shape the landscape as players focus on recyclability
CATEGORY DATA
Table 33 Off-trade vs On-trade Sales of Carbonates: Volume 2017-2022
Table 34 Off-trade vs On-trade Sales of Carbonates: Value 2017-2022
Table 35 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2017-2022
Table 36 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2017-2022
Table 37 Off-trade Sales of Carbonates by Category: Volume 2017-2022
Table 38 Off-trade Sales of Carbonates by Category: Value 2017-2022
Table 39 Off-trade Sales of Carbonates by Category: % Volume Growth 2017-2022
Table 40 Off-trade Sales of Carbonates by Category: % Value Growth 2017-2022
Table 41 Sales of Carbonates by Total Fountain On-trade: Volume 2017-2022
Table 42 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2017-2022
Table 43 NBO Company Shares of Off-trade Carbonates: % Volume 2018-2022
Table 44 LBN Brand Shares of Off-trade Carbonates: % Volume 2019-2022
Table 45 NBO Company Shares of Off-trade Carbonates: % Value 2018-2022
Table 46 LBN Brand Shares of Off-trade Carbonates: % Value 2019-2022
Table 47 Forecast Off-trade Sales of Carbonates by Category: Volume 2022-2027
Table 48 Forecast Off-trade Sales of Carbonates by Category: Value 2022-2027
Table 49 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2022-2027
Table 50 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2022-2027
Table 51 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2022-2027
Table 52 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2022-2027
JUICE IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
The rising health and wellness trend drives positive retail volume growth
Appealing price points and the rise of local ingredients boosts sales
Domestic players gain ground, as many consumers prefer local goods
PROSPECTS AND OPPORTUNITIES
Coconut and other plant waters drive retail value, boosted by vegan consumers
Health and environmental concerns are priorities for consumers
New challenges for manufacturers as energy prices rise
CATEGORY DATA
Table 53 Off-trade Sales of Juice by Category: Volume 2017-2022
Table 54 Off-trade Sales of Juice by Category: Value 2017-2022
Table 55 Off-trade Sales of Juice by Category: % Volume Growth 2017-2022
Table 56 Off-trade Sales of Juice by Category: % Value Growth 2017-2022
Table 57 NBO Company Shares of Off-trade Juice: % Volume 2018-2022
Table 58 LBN Brand Shares of Off-trade Juice: % Volume 2019-2022
Table 59 NBO Company Shares of Off-trade Juice: % Value 2018-2022
Table 60 LBN Brand Shares of Off-trade Juice: % Value 2019-2022
Table 61 Forecast Off-trade Sales of Juice by Category: Volume 2022-2027
Table 62 Forecast Off-trade Sales of Juice by Category: Value 2022-2027
Table 63 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2022-2027
Table 64 Forecast Off-trade Sales of Juice by Category: % Value Growth 2022-2027
BOTTLED WATER IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
On-trade volume sales benefit from rising levels of tourism
Functional water drives growth, offering consumers added value and benefits
Radenska retains its lead as Zala focuses on promotional activities
PROSPECTS AND OPPORTUNITIES
Solid growth, however, there will be inflationary pressure on bottled water
Smaller players represent a growing threat to large companies
The preservation of water sources becomes essential
CATEGORY DATA
Table 65 Off-trade Sales of Bottled Water by Category: Volume 2017-2022
Table 66 Off-trade Sales of Bottled Water by Category: Value 2017-2022
Table 67 Off-trade Sales of Bottled Water by Category: % Volume Growth 2017-2022
Table 68 Off-trade Sales of Bottled Water by Category: % Value Growth 2017-2022
Table 69 NBO Company Shares of Off-trade Bottled Water: % Volume 2018-2022
Table 70 LBN Brand Shares of Off-trade Bottled Water: % Volume 2019-2022
Table 71 NBO Company Shares of Off-trade Bottled Water: % Value 2018-2022
Table 72 LBN Brand Shares of Off-trade Bottled Water: % Value 2019-2022
Table 73 Forecast Off-trade Sales of Bottled Water by Category: Volume 2022-2027
Table 74 Forecast Off-trade Sales of Bottled Water by Category: Value 2022-2027
Table 75 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2022-2027
Table 76 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2022-2027
SPORTS DRINKS IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Unit prices drive current retail value growth as health awareness boosts volume sales
Sports e-commerce platforms drive retail volume sales of sports drinks
Coca-Cola HBC Slovenija remains the leading player thanks to the popularity of Powerade
PROSPECTS AND OPPORTUNITIES
Positive growth driven by active lifestyles and natural ingredients
Natural sweeteners have become increasingly appealing
The sustainability trend shapes product launches across the coming years
CATEGORY DATA
Table 77 Off-trade Sales of Sports Drinks: Volume 2017-2022
Table 78 Off-trade Sales of Sports Drinks: Value 2017-2022
Table 79 Off-trade Sales of Sports Drinks: % Volume Growth 2017-2022
Table 80 Off-trade Sales of Sports Drinks: % Value Growth 2017-2022
Table 81 NBO Company Shares of Off-trade Sports Drinks: % Volume 2018-2022
Table 82 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2019-2022
Table 83 NBO Company Shares of Off-trade Sports Drinks: % Value 2018-2022
Table 84 LBN Brand Shares of Off-trade Sports Drinks: % Value 2019-2022
Table 85 Forecast Off-trade Sales of Sports Drinks: Volume 2022-2027
Table 86 Forecast Off-trade Sales of Sports Drinks: Value 2022-2027
Table 87 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2022-2027
Table 88 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2022-2027
ENERGY DRINKS IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Younger adult consumers drive growth in the on and off-trade
A positive reputation and growing interest in health boosts sales of energy drinks
Roiss Dva retains its lead, launching new flavours of Red Bull in 2022
PROSPECTS AND OPPORTUNITIES
Health and wellness drives sales as players offer functional benefits
Private label gains further value share in energy drinks
Novelty flavours become more popular as players launch new products
CATEGORY DATA
Table 89 Off-trade Sales of Energy Drinks: Volume 2017-2022
Table 90 Off-trade Sales of Energy Drinks: Value 2017-2022
Table 91 Off-trade Sales of Energy Drinks: % Volume Growth 2017-2022
Table 92 Off-trade Sales of Energy Drinks: % Value Growth 2017-2022
Table 93 NBO Company Shares of Off-trade Energy Drinks: % Volume 2018-2022
Table 94 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2019-2022
Table 95 NBO Company Shares of Off-trade Energy Drinks: % Value 2018-2022
Table 96 LBN Brand Shares of Off-trade Energy Drinks: % Value 2019-2022
Table 97 Forecast Off-trade Sales of Energy Drinks: Volume 2022-2027
Table 98 Forecast Off-trade Sales of Energy Drinks: Value 2022-2027
Table 99 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2022-2027
Table 100 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2022-2027
CONCENTRATES IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Attractive price propositions drive retail volume growth in concentrates
Liquid concentrates look to healthier launches
Dana doo leads retail volume sales, while Atlantic Trade leads in current retail value terms
PROSPECTS AND OPPORTUNITIES
Concentrates with functional benefits become increasingly important
Customers demand convenient packaging, making concentrates easier to consume
The rise of health-orientated consumers leads to new product developments
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 101 Off-trade Sales of Concentrates (RTD) by Category: Volume 2017-2022
Table 102 Off-trade Sales of Concentrates by Category: Value 2017-2022
Table 103 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2017-2022
Table 104 Off-trade Sales of Concentrates by Category: % Value Growth 2017-2022
Table 105 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2018-2022
Table 106 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2019-2022
Table 107 NBO Company Shares of Off-trade Concentrates: % Value 2018-2022
Table 108 LBN Brand Shares of Off-trade Concentrates: % Value 2019-2022
Table 109 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2018-2022
Table 110 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2022
Table 111 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2018-2022
Table 112 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2022
Table 113 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2022-2027
Table 114 Forecast Off-trade Sales of Concentrates by Category: Value 2022-2027
Table 115 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2022-2027
Table 116 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2022-2027
RTD TEA IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Hot summers and the reopening of foodservice boost sales in 2022
Kombucha is gaining ground, with shelf space in larger retailers
Pivovarna Union dd retains its lead, offering Sola Iced Tea
PROSPECTS AND OPPORTUNITIES
Players focus on health and wellness benefits to boost value and volume sales
Packaging trends focus on higher, slim cans and glass bottles
Sustainability and functional varieties drive new product development
CATEGORY DATA
Table 117 Off-trade Sales of RTD Tea by Category: Volume 2017-2022
Table 118 Off-trade Sales of RTD Tea by Category: Value 2017-2022
Table 119 Off-trade Sales of RTD Tea by Category: % Volume Growth 2017-2022
Table 120 Off-trade Sales of RTD Tea by Category: % Value Growth 2017-2022
Table 121 NBO Company Shares of Off-trade RTD Tea: % Volume 2018-2022
Table 122 LBN Brand Shares of Off-trade RTD Tea: % Volume 2019-2022
Table 123 NBO Company Shares of Off-trade RTD Tea: % Value 2018-2022
Table 124 LBN Brand Shares of Off-trade RTD Tea: % Value 2019-2022
Table 125 Forecast Off-trade Sales of RTD Tea by Category: Volume 2022-2027
Table 126 Forecast Off-trade Sales of RTD Tea by Category: Value 2022-2027
Table 127 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2022-2027
Table 128 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2022-2027
RTD COFFEE IN SLOVENIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
RTD coffee sales rise as consumers appreciate coffee options on-the-go
Functional energy drinks boost growth as players provide added benefits
Atlantic Trade retains its lead as Starbucks enters the landscape
PROSPECTS AND OPPORTUNITIES
Premiumisation will focus on flavour to boost retail value growth
Health and wellness offerings drive sales across the coming years
Slovenia�s bestselling coffee brand Barcaffe, extends into RTD coffee
CATEGORY DATA
Table 129 Off-trade Sales of RTD Coffee: Volume 2017-2022
Table 130 Off-trade Sales of RTD Coffee: Value 2017-2022
Table 131 Off-trade Sales of RTD Coffee: % Volume Growth 2017-2022
Table 132 Off-trade Sales of RTD Coffee: % Value Growth 2017-2022
Table 133 NBO Company Shares of Off-trade RTD Coffee: % Volume 2018-2022
Table 134 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2019-2022
Table 135 NBO Company Shares of Off-trade RTD Coffee: % Value 2018-2022
Table 136 LBN Brand Shares of Off-trade RTD Coffee: % Value 2019-2022
Table 137 Forecast Off-trade Sales of RTD Coffee: Volume 2022-2027
Table 138 Forecast Off-trade Sales of RTD Coffee: Value 2022-2027
Table 139 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2022-2027
Table 140 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2022-2027

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