Please Wait.....
Report
Snus Market - Growth, Trends, Covid-19 Impact, and Forecasts (2023 - 2028)
Market Report I 2023-01-23 I 110 Pages I Mordor Intelligence
The snus market is projected to register a CAGR of 4.75% during the forecast period (2022- 2027).
Smokers are likely to be more vulnerable to covid-19 as the act of consuming snus or any tobacco product means that fingers are in contact with lips which increases the possibility of transmission of the virus from hand to mouth. Various studies have depicted that smokers are more likely to develop severe symptoms or die from covid-19, as it primarily attacks the lungs. Evidence from countries reporting COVID-19-related fatalities has highlighted that people with pre-existing non-communicable diseases (NCDs) are more susceptible to becoming severely ill with covid-19. Tobacco, being one of the causes behind these NCDs, indirectly puts tobacco users or/and smokers at risk of being affected by COVID-19. Moreover, tobacco use poses a significant risk by accelerating the transmission of COVID-19 because the virus spreads primarily through droplets of saliva or discharge from the nose when an infected person coughs or sneezes.
Smokeless tobacco products, such as snus, are gaining significant popularity as convenient alternatives to cigarettes. Stringent government rules and regulations with regard to smoking and environmental contamination have given an upswing to the demand for snus among consumers. In developed countries, like the United States, the efforts of the government to reduce smoking by granting permission for the usage of tobacco and nicotine alternatives may further increase the adoption of snus.
The increasing demand for snus is boosting the market owing to its convenience factor as it can be utilized everywhere. Unlike cigarettes, which have obstructions and cannot be smoked everywhere, there are non-smoking zones in most countries. The Food and Drug Administration (FDA) allowed the Swedish firm, Match AB, to advertise products that are less harmful than smoking cigarettes which in turn boosted the snus market globally.
Snus Market Trends
High Adoption of Snus Among the Millenials
The rapid increase in the utilization of snus among the young generation nowadays has been attributed to aggressive awareness campaigns regarding the harmful effects of smoking and less harmful effects of snus by the tobacco companies. "According to the Minister of Health and Care Services, the growth in snus usage among young people began after the snus industry began developing snus boxes with new designs, new colors, and flavorings such as vanilla, menthol, and licorice which 'appeal to young people. However, innovative and distinctive flavors in snus from the millennial population, irrespective of gender, has accelerated the market with an increasing number of product launch from manufacturers across the globe to gain a competitive advantage.
Europe Remains the Largest Market
Europe holds a significant market share in the snus market across the globe. In Sweden, the number of snus users has been growing and has surpassed the number of cigarette users, which plays a pivotal role in driving the snus market growth in Europe. Cigarette consumption has been declining in Sweden for the last few years, as the public increasingly opts for snus products. The overall percentage of women using snus has been growing in recent years, while their use of cigarettes has declined. The rise of e-commerce was an industry trend that contributed to the snus market in European countries like Norway, owing to the relatively young consumer demographic and are therefore more accustomed to e-commerce. Online retailers are offering lower prices than traditional retailers, as well as extensive product selection, which in turn is further intensifying the growth of the snus market in the European regions.
Snus Market Competitor Analysis
The snus market is highly competitive with the strong presence of global and regional players in the market. In the market studied, well-established companies with a known brand attached to their business profile have a higher penetration across retail shelves, mostly on account of business expansion and the presence of a higher share of consumer preference across both developed and developing markets. With a huge presence and wide distribution networks, the key players such as Swedish Match AB, Japan Tobacco Inc., Imperial Brand, Altria Group Inc., and JT International AG hold prominent shares in the global snus market. Furthermore, tobacco companies have always seen innovation and new product development (NPD) as a way of boosting brand performance, keeping existing customers loyal, and attracting new ones. Owing to this factor, companies around the world have steadily diversified into alternative tobacco and nicotine products, including a certain type of smokeless tobacco called Swedish-style snus.
Additional Benefits:
The market estimate (ME) sheet in Excel format
3 months of analyst support
1 INTRODUCTION
1.1 Study Deliverables and Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Loose Snus
5.1.2 Portion Snus
5.2 By Distribution Channel
5.2.1 Tobacco Stores
5.2.2 Convenience Stores
5.2.3 Online Retail Stores
5.2.4 Other Distribution Channels
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Rest of North America
5.3.2 Europe
5.3.2.1 Sweden
5.3.2.2 Norway
5.3.2.3 Finland
5.3.2.4 United Kingdom
5.3.2.5 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Indonesia
5.3.3.3 India
5.3.3.4 Vietnam
5.3.3.5 Rest of Asia-Pacific
5.3.4 Rest of the World
5.3.4.1 South America
5.3.4.2 Middle-East
6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Swedish Match AB
6.4.2 Altria Group Inc.
6.4.3 JT International AG
6.4.4 Imperial Brands
6.4.5 GN Tobacco Sweden AB
6.4.6 British American Tobacco
6.4.7 Dholakia Tobacco Pvt. Ltd
6.4.8 Mac Baren
6.4.9 Kurbits Snus
7 MARKET OPPORTUNITIES AND FUTURE TRENDS
8 IMPACT OF COVID-19 ON THE MARKET
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security