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Saudi Arabia Washing Machine Market, By Product Type (Fully Automatic & Semi-Automatic), By Capacity (Below 6 Kg, Between 6-8 Kg, 8 Kg and Above), By Technology (Conventional Washing Machine and Smart Connected Washing Machine), By Distribution Channel (Electronic and Specialty Retailers, Hypermarkets/ Supermarkets, Online Channels, Others (Direct Selling, etc.)), By Region, Competition Forecast & Opportunities, 2027

Market Report I 2022-07-01 I 71 Pages I TechSci Research

Saudi Arabia washing machine market is projected to grow at a significant CAGR during the forecast period, 2023-2027. The market growth can be attributed to the rising number of nuclear families and the growing popularity of online sales channels. Besides, launch of advanced version of washing machines and the integration of novel technologies in washing machines are propelling the growth of the Saudi Arabia washing machine market.
Saudi Arabia depends heavily on the oil and gas sector. To improve the nation's economic standing, the government is taking steps to reduce dependence and create new sources of income. The rapid growth of economic activity is accelerating the urbanization and industrialization processes, which has a profound effect on the urban lifestyles of consumers. Thus, the rising working population in the country has led to increased adoption of washing machines.
The nation's commercial sector is anticipated to grow due to beneficial government initiatives, including Saudi Vision 2030 and the National Transformation Program. The Saudi government is focusing on creating world-class infrastructure to elevate Saudi Arabia to a position of prominence on the global stage. Every year, Saudi Arabia welcomes a sizable number of tourists, which encourages the development of the hotel industry in the region. The need to invest in advanced electronic appliances such as washing machines, presses, televisions, refrigerators, and other electronic appliances is bolstered by the increase in hotels and the growing requirement to give guests a pleasant experience when staying in a hotel.
Additionally, Saudi Arabia boasts many hospitals and clinics to offer its inhabitants top-notch medical facilities. Over the next five years, the need for washing machines is anticipated to increase due to the requirement to wash the bedsheets, covers, curtains, and other coverings and clothes of medical staff and patients in order to maintain a clean and hygienic environment.
The widespread use of smart devices and growing internet usage are boosting the e-commerce sector's popularity across the nation. Due to high discretionary income, customers can afford a high-quality lifestyle and purchase cutting-edge electronic appliances that improve their comfort and convenience.
The Saudi Arabia washing machine market is segmented into product type, capacity, technology, distribution channel, regional distribution, and company. Based on product type, the market is divided into fully automatic & semi-automatic. The fully automatic segment is expected to dominate the market, owing to the product's availability to wash and dry clothes in the same drum, which adds to consumers' convenience.
Key players operating in Saudi Arabia washing machine market are Zagzoog For Home Appliances (Whirlpool), LG Electronics Gulf FZE, Midea Middle East, Panasonic Marketing Middle East & Africa FZE, AB Electrolux, Samsung Electronics, Robert Bosch Saudi Arabia Ltd, Arcelik Hitachi Home Appliances Sales Middle East Fze, Abdul Mohsen A Alswailem Co., among others.
Years considered for this report:
Historical Years: 2017-2020
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2023-2027
Objective of the Study:
- To analyze the historical growth in the market size of the Saudi Arabia washing machine market from 2017 to 2021.
- To estimate and forecast the market size of Saudi Arabia washing machine market from 2023 to 2027 and growth rate until 2027.
- To classify and forecast the Saudi Arabia washing machine market based on product type, capacity, technology, distribution channel, region, and company.
- To identify the dominant region or segment in the Saudi Arabia washing machine market.
- To identify drivers and challenges for the Saudi Arabia washing machine market.
- To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in the Saudi Arabia washing machine market.
- To identify and analyze the profiles of leading players operating in the Saudi Arabia washing machine market.
- To identify key sustainable strategies adopted by market players in Saudi Arabia washing machine market.
TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers who could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the country.
TechSci Research calculated the market size of the Saudi Arabia washing machine market using a top-down approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these products and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.
Key Target Audience:
- Market research and consulting firms
- Government bodies such as regulating authorities and policy makers
- Organizations, forums, and alliances
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as product manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, Saudi Arabia washing machine market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
- Saudi Arabia Washing Machine Market, By Product Type:
o Fully Automatic
o Semi-Automatic
- Saudi Arabia Washing Machine Market, By Capacity:
o Below 6 Kg
o Between 6-8 Kg
o 8 Kg and Above
- Saudi Arabia Washing Machine Market, By Technology:
o Conventional Washing Machine
o Smart Connected Washing Machine
- Saudi Arabia Washing Machine Market, By Distribution Channel:
o Electronic and Specialty Retailers
o Hypermarkets/ Supermarkets
o Online Channels
o Others (Direct Selling, etc.)
- Saudi Arabia Washing Machine Market, By Region:
o Western
o Central
o Southern
o Eastern
o Northern
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Saudi Arabia washing machine market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).

1. Product Overview: Washing Machine
2. Research Methodology
3. Executive Summary
4. Impact of Covid-19 on Saudi Arabia Washing Machine Market
5. Voice of Customers
5.1. Brand Awareness
5.2. Factors Affecting Purchase Decision
5.3. Sources of Information
5.4. Challenges Faced Post Purchase
6. Saudi Arabia Washing Machine Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Product Type (Fully Automatic & Semi-Automatic)
6.2.2. By Capacity (Below 6 Kg, Between 6-8 Kg, 8 Kg and Above)
6.2.3. By Technology (Conventional Washing Machine and Smart Connected Washing Machine)
6.2.4. By Distribution Channel (Electronic and Specialty Retailers, Hypermarkets/ Supermarkets, Online Channels, Others (Direct Selling, etc.))
6.2.5. By Region (Western, Central, Southern, Eastern and Northern)
6.2.6. By Company (2021)
6.3. Market Map (By Product Type, By Capacity, By Technology, By Distribution Channel, By Region)
7. Saudi Arabia Fully Automatic Washing Machine Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Capacity
7.2.2. By Technology
7.2.3. By Distribution channel
8. Saudi Arabia Semi-Automatic Washing Machine Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Capacity
8.2.2. By Technology
8.2.3. By Distribution channel
9. Import & Export Analysis
10. Supply Chain Analysis
11. Pricing Analysis
12. Market Dynamics
12.1. Drivers
12.2. Challenges
13. Market Trends & Developments
14. Policy & Regulatory Landscape
15. Saudi Arabia Economic Profile
16. Competitive Landscape
16.1. Company Profiles
16.1.1. Zagzoog For Home Appliances (Whirlpool)
16.1.2. LG Electronics Gulf FZE
16.1.3. Midea Middle East
16.1.4. Panasonic Marketing Middle East & Africa FZE
16.1.5. AB Electrolux
16.1.6. Samsung Electronics
16.1.7. Robert Bosch Saudi Arabia Ltd
16.1.8. Arcelik Hitachi Home Appliances Sales Middle East Fze
16.1.9. Abdul Mohsen A Alswailem Co.
17. Strategic Recommendations

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