Please Wait.....
Report
Saudi Arabia MICE - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts 2020 - 2029
Market Report I 2024-02-17 I 120 Pages I Mordor Intelligence
The Saudi Arabia MICE Market size is estimated at USD 2.59 billion in 2024, and is expected to reach USD 5.37 billion by 2029, growing at a CAGR of 11% during the forecast period (2024-2029).
The COVID-19 pandemic had a huge impact on the MICE industry in Saudi Arabia. Events that were scheduled to be held were postponed, and those that would have followed were conducted virtually and online. The country's growth in digital media and entertainment accelerated as a result of COVID-19's disruption of live entertainment and sporting events.
Saudi Arabia is a special location for business events with its characteristics, needs, and dynamics. In this community, as in the Middle East as a whole, interpersonal interactions are very significant. The importance of the country's MICE industry has developed significantly, as well as the volume of conferences and exhibitions it hosts. To help fill such rooms, the Saudi Exhibition and Convention Bureau (SECB) has introduced the Envoy Program.
The ambitious goal of Saudi Vision 2030, a significant social and economic initiative, is to advance the country's economy in a variety of sectors, including technology, healthcare, tourism, education, and finance. Infrastructure, the economy, and society are all rapidly changing thanks to Saudi Vision 2030. The major objective of the project is to draw business events by placing envoys in government organizations, associations, chambers, and federations to help these groups interact with international organizations and discuss potential cooperative relationships.
Saudi Arabia MICE Market Trends
Rise in Sports Events is Supporting the Events
Saudi Arabia has yet to win its fair share of major international athletic and sports events. Currently, the Kingdom is attempting to host a wider variety of athletic events, including large international competitions, elite contests, regular national competitions, as well as several smaller and mass participation events. The WWE Super Showdown, the Saudi Pro-Golf Championship, Battle of the Champions, Formula E, E-Prix, the International Handball Federation Super Globe, and the Saudi International Meeting for Disabilities Sport are just a few of the events that have already taken place. The COVID-19 pandemic in 2020 caused major sporting events scheduled for the year to be postponed.
Growing Hospitality Sector is Booming the Industry
Saudi Arabia's tourism sector will employ one million people and welcome 100 million visitors by the year 2030. ? The development of the Saudi tourism industry was a topic of discussion at the Future Hospitality Summit in Riyadh. Last year, Saudi Arabia had record levels of domestic tourism, which may be attributed to both the broader government ecosystem and enablers as well as the tourism ecosystem. ? The tourist sector is predicted to contribute 10% of the Kingdom's GDP by the end of this decade. The "Reimagined Horizons" - a themed two-day conference will concentrate on the future of hotel development, destination effect, aviation, sustainability, restaurant investment, and human capital.
Saudi Arabia MICE Industry Overview
The report covers major players operating in the Saudi Arabia MICE Industry market. In terms of market share, few major players currently dominate the market. However, with technological advancements and product innovations, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping into new markets.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS AND INSIGHTS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Market Opportunities
4.5 Industry Attractiveness - Porter's Five Forces Analysis
4.5.1 Bargaining Power of Suppliers
4.5.2 Bargaining Power of Buyers
4.5.3 Threat of New Entrants
4.5.4 Threat of Substitutes
4.5.5 Intensity of Competitive Rivalry
4.6 Insights on Key Trends and Recent Developments in the Market
4.7 Impact of COVID-19 on the Market
5 MARKET SEGMENTATION
5.1 By Project
5.1.1 Culture
5.1.2 Sports
5.1.3 Exhibitions
5.1.4 Activation
5.1.5 Other Projects
5.2 By Source of Revenue
5.2.1 Tickets
5.2.2 Sponsorships
5.2.3 Advertising
5.2.4 Broadcasting
5.2.5 Other Sources of Revenue
6 COMPETITIVE LANDSCAPE
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.1 Sela
6.2.2 Benchmark Events
6.2.3 360LIVE
6.2.4 Maasahaat
6.2.5 enso
6.2.6 Heights Company Event Management
6.2.7 Dice Marketing and Advertising Agency
6.2.8 The Gathering KSA
6.2.9 Squares
6.2.10 LuxuryKSA*
7 FUTURE OF THE MARKET
8 DISCLAIMER AND ABOUT US
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security