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Report
Pakistan Paints And Coatings - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026 - 2031)
Market Report I 2026-01-16 I 90 Pages I Mordor Intelligence
Pakistan Paints And Coatings Market Analysis
Pakistan Paints And Coatings Market size in 2026 is estimated at USD 428.75 million, growing from 2025 value of USD 413.93 million with 2031 projections showing USD 510.76 million, growing at 3.58% CAGR over 2026-2031. Moderate yet steady growth reflects the country's return to macro-economic stability, supported by a 4.2% GDP growth outlook and a contained inflation target of 7.5% that preserves consumer purchasing power. CPEC Phase 2 investments, accelerated Special Economic Zone roll-outs, and a Rs 1,000 billion Federal PSDP allocation are widening the opportunity set for protective, road-marking, and maintenance coatings. Simultaneously, the import duty structure that favors water-borne inputs-such as 0% on ethylene glycol-reinforces a long-term technological shift toward environmentally compliant, low-VOC systems.
Pakistan Paints And Coatings Market Trends and Insights
Government-Backed Affordable Housing and Infrastructure Boom
Federal support for subsidized housing and the PKR 328 billion earmarked for transport infrastructure in the 2025-26 PSDP are expanding coating demand across residential, road, and public?works projects. CPEC Phase 2, which now features five industrial corridors and an operational Rashakai SEZ, is translating into sizable protective-coating opportunities for bridges, power plants, and heavy equipment. Steel capacity expansion from 4 million t to 9 million t, negotiated under Sino-Pak agreements, further raises consumption of high-performance anti-corrosion systems. Budgeted fiscal surpluses and USD 14.3 billion in foreign-exchange reserves strengthen public-investment execution, cushioning demand from cyclical setbacks. Amid these programs, Pakistan paints and coatings market participants that align supply chains, tinting services, and credit terms with large contractors are positioned to outpace sector averages.
Rapid Urbanization Spurring Decorative Demand
A 40.1% urbanization rate and a 3.8% rise in construction GDP in FY 2025 sustain city-center residential starts and renovation spending. Karachi, Lahore, and Islamabad record increased remittance inflows-USD 32 billion in 2025-that lift discretionary incomes for home improvement and premium finishes. While national cement output contracted 7.2%, selective demand in high-density neighborhoods preserved order books for decorative producers focused on mid- to high-end emulsions. Diamond Paints' expansion of integrated manufacturing at Sunder Industrial Estate illustrates how local champions capture this trend through responsive lead-time and color-matching capabilities. The push toward healthier indoor environments is also nudging buyers toward low-VOC, odor-free options, advancing the long-run transition to water-borne chemistries.
Energy Shortages and High Tariffs
Capacity payments of PKR 2.8 trillion to idle plants keep industrial tariffs between 13 and 17.5 US cents/kWh, double some regional peers, eroding cost competitiveness for local resin and dispersion lines. Gas revisions and frequent load shedding drive smaller firms toward diesel gensets that raise unit costs and emissions. Textile exporters losing regionally competitive energy tariffs offer a cautionary parallel for paint formulators dependent on consistent heat for batch reactors and curing ovens. Government proposals to privatize loss-making Discos and to retire furnace-oil capacity promise relief beyond 2027, yet near-term uncertainty is delaying capex in high-efficiency roasting or recovery systems. Larger integrated players that deploy solar or waste-heat recovery retain a structural margin edge within the Pakistan paints and coatings market.
Other drivers and restraints analyzed in the detailed report include:
Shift Toward Low-VOC Water-Borne CoatingsE-Commerce and Onsite Tinting Widen ReachLarge Informal Sector Undercutting Prices
For complete list of drivers and restraints, kindly check the Table Of Contents.
Segment Analysis
Acrylic resins held a 36.35% of overall revenue, and is projected to rise at a 4.93% CAGR through 2031, reflecting their versatility across both decorative and industrial categories. The segment's strength lies in superior UV resistance, color retention, and ease of formulation into water-borne dispersions that satisfy emerging environmental rules. Domestic research and devlopment has already delivered styrene-acrylic facade emulsions with proven dirt resistance on par with European benchmarks. Alkyd offerings remain relevant for metal maintenance but face gradual share loss as regulators tighten VOC and lead limits. Imports of polymeric MDI for polyurethane systems draw only 5% duty, facilitating niche growth in high-durability floor and oil-and-gas coatings that capture rising industrial capex.
Second-tier resin families-epoxies and polyesters-address protective and powder applications, respectively, and benefit from tariff preferences that encourage local blending. Polyester uptake is synchronized with powder-coating capacity aimed at appliances and two-wheelers, while epoxy primers protect critical infrastructure such as pipelines and bridges being delivered under CPEC. As multinational and domestic formulators increasingly publicize product EPDs (Environmental Product Declarations), acrylic adoption will deepen, reinforcing its leadership within the Pakistan paints and coatings market.
The Pakistan Paints and Coatings Report is Segmented by Resin Type (Acrylic, Alkyd, Polyurethane, Epoxy, Polyester, and Other Resin Types), Technology (Water-Borne, Solvent-Borne, Powder, and Others), End-User Industry (Architectural, Automotive, Wood, Industrial Coatings, Transportation, and Packaging). The Market Forecasts are Provided in Terms of Value (USD).
List of Companies Covered in this Report:
AkzoNobel N.V. Berger Paints Private Limited Brighto Paints Buxly Paints Ltd. Diamond Paints Gobi's Paints Happilac Paints Jotun Kansai Paint Co.,Ltd. Nippon Paint Pakistan Right way coating industry PVT LTD Ritver
Additional Benefits:
The market estimate (ME) sheet in Excel format
3 months of analyst support
1 Introduction
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2 Research Methodology
3 Executive Summary
4 Market Landscape
4.1 Market Overview
4.2 Market Drivers
4.2.1 Govt-backed affordable housing and infra boom
4.2.2 Rapid urbanization spurring decorative demand
4.2.3 Shift toward low-VOC water-borne coatings
4.2.4 Appliance and 2/3-wheeler boom lifts powder coatings
4.2.5 E-commerce and onsite tinting widen reach
4.3 Market Restraints
4.3.1 Volatile TiO? and petro-chemical prices
4.3.2 Energy shortages and high tariffs
4.3.3 Large informal sector undercutting prices
4.4 Value Chain Analysis
4.5 Porter's Five Forces
4.5.1 Bargaining Power of Suppliers
4.5.1.1 Bargaining Power of Buyers
4.5.1.2 Threat of New Entrants
4.5.1.3 Threat of Substitute Products and Services
4.5.1.4 Degree of Competition
5 Market Size and Growth Forecasts (Market Size in Value)
5.1 By Resin Type
5.1.1 Acrylic
5.1.2 Alkyd
5.1.3 Polyurethane
5.1.4 Epoxy
5.1.5 Polyester
5.1.6 Other Resin Types
5.2 By Technology
5.2.1 Water-borne
5.2.2 Solvent-borne
5.2.3 Powder
5.2.4 Others (UV cured and Solvent free)
5.3 By End-user Industry
5.3.1 Architectural
5.3.2 Automotive
5.3.3 Wood
5.3.4 Industrial Coatings
5.3.5 Transportation
5.3.6 Packaging
6 Competitive Landscape
6.1 Market Concentration
6.2 Strategic Moves
6.3 Market Share (%)/Ranking Analysis
6.4 Company Profiles {(includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)}
6.4.1 AkzoNobel N.V.
6.4.2 Berger Paints Private Limited
6.4.3 Brighto Paints
6.4.4 Buxly Paints Ltd.
6.4.5 Diamond Paints
6.4.6 Gobi's Paints
6.4.7 Happilac Paints
6.4.8 Jotun
6.4.9 Kansai Paint Co.,Ltd.
6.4.10 Nippon Paint Pakistan
6.4.11 Right way coating industry PVT LTD
6.4.12 Ritver
7 Market Opportunities and Future Outlook
7.1 White-space and Unmet-Need Assessment
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