North America Power Rental Market Report and Forecast 2025-2034
Market Report I 2025-06-06 I 117 Pages I EMR Inc.
The North America power rental marketreached approximately USD 4.50 Billion in 2024. The market is projected to grow at a CAGR of 3.70% between 2025 and 2034, reaching a value of around USD 6.47 Billion by 2034.
The North America power rental market is driven by the increasing demand for constant and reliable energy supply from diverse industries. Power rental companies are transitioning towards the adoption of new forms of power, such as green power produced from solar energy or hydrogenated vegetable oil, among others in products such as aerial platforms, lighting towers, and generators (where hybrid engine/battery units are currently common). Natural gas generators are cleaner (about 85%) when compared to diesel-based generators. Further, consumers are adopting renewable energy-based power generators, as they are cleaner and more cost-effective options.
The manufacturing sector across the region is witnessing a significant growth, with manufacturers in the US accounting for 10.70% of the total output in the country. In 2021, the total manufacturing output of the United States was USD 2.5 trillion. Furthermore, the manufacturers help in driving the economy of the US, with USD 1.4 trillion in manufactured goods exports in 2021. The increasing need to ensure consistency in manufacturing operations is expected to support the North America power rental market growth.
Canada is transitioning towards a net zero economy by 2050, further increasing the demand for electricity at a substantial rate. It is estimated that by 2050, electricity will represent about 40 to 45% of the Canadian energy mix and will be the major end-use energy source. Additionally, the occurrences of power outages across Canada due to high-speed winds and various other factors are contributing to the adoption of power rentals, further supporting the North American power rental market growth.
Market Segmentation
North America Power Rental Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments
Market Breakup by Fuel Type
- Diesel
- Gas
- Alternative Fuel
Market Breakup by Rating
- Up to 50 kW
- 51 -500 kW
- Above 500 kW
Market Breakup by Application
- Peak Shaving
- Standby Power
- Prime/Continuous Power
Market Breakup by End Use
- Utilities
- Oil and Gas
- Events
- Construction
- Mining
- Manufacturing
- Data Centres
- Others
Market Breakup by Region
- United States
- Canada
Competitive Landscape
Market players are increasingly providing power rentals that are engineered for easy transportation and fast installation and also meet the power requirements in the shortest time.
- Caterpillar Inc.
- Cummins Inc.
- Atlas Copco AB
- Generac Holdings Inc.
- Johnson Controls International Plc
- United Rentals, Inc.
- Kohler Co.
- Aggreko Ltd.
- Herc Rentals Inc.
- Briggs & Stratton, LLC (Allmand Bros., Inc.)
- Others
1 Executive Summary
1.1 Market Size 2024-2025
1.2 Market Growth 2025(F)-2034(F)
1.3 Key Demand Drivers
1.4 Key Players and Competitive Structure
1.5 Industry Best Practices
1.6 Recent Trends and Developments
1.7 Industry Outlook
2 Market Overview and Stakeholder Insights
2.1 Market Trends
2.2 Key Verticals
2.3 Key Countries
2.4 Supplier Power
2.5 Buyer Power
2.6 Key Market Opportunities and Risks
2.7 Key Initiatives by Stakeholders
3 Economic Summary
3.1 GDP Outlook
3.2 GDP Per Capita Growth
3.3 Inflation Trends
3.4 Democracy Index
3.5 Gross Public Debt Ratios
3.6 Balance of Payment (BoP) Position
3.7 Population Outlook
3.8 Urbanisation Trends
4 Country Risk Profiles
4.1 Country Risk
4.2 Business Climate
5 Global Power Rental Market Overview
5.1 Key Industry Highlights
5.2 Global Power Rental Historical Market (2018-2024)
5.3 Global Power Rental Market Forecast (2025-2034)
5.4 Global Power Rental Market Share by Region
5.4.1 North America
5.4.2 Europe
5.4.3 Asia Pacific
5.4.4 Latin America
5.4.5 Middle East and Africa
6 North America Power Rental Market Overview
6.1 Key Industry Highlights
6.2 North America Power Rental Historical Market (2018-2024)
6.3 North America Power Rental Market Forecast (2025-2034)
7 North America Power Rental Market by Fuel Type
7.1 Diesel
7.1.1 Historical Trend (2018-2024)
7.1.2 Forecast Trend (2025-2034)
7.2 Gas
7.2.1 Historical Trend (2018-2024)
7.2.2 Forecast Trend (2025-2034)
7.3 Alternative Fuel
7.3.1 Historical Trend (2018-2024)
7.3.2 Forecast Trend (2025-2034)
8 North America Power Rental Market by Rating
8.1 Up to 50 kW
8.1.1 Historical Trend (2018-2024)
8.1.2 Forecast Trend (2025-2034)
8.2 51 -500 kW
8.2.1 Historical Trend (2018-2024)
8.2.2 Forecast Trend (2025-2034)
8.3 Above 500 kW
8.3.1 Historical Trend (2018-2024)
8.3.2 Forecast Trend (2025-2034)
9 North America Power Rental Market by Application
9.1 Peak Shaving
9.1.1 Historical Trend (2018-2024)
9.1.2 Forecast Trend (2025-2034)
9.2 Standby Power
9.2.1 Historical Trend (2018-2024)
9.2.2 Forecast Trend (2025-2034)
9.3 Prime/Continuous Power
9.3.1 Historical Trend (2018-2024)
9.3.2 Forecast Trend (2025-2034)
10 North America Power Rental Market by End Use
10.1 Utilities
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Oil and Gas
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
10.3 Events
10.3.1 Historical Trend (2018-2024)
10.3.2 Forecast Trend (2025-2034)
10.4 Construction
10.4.1 Historical Trend (2018-2024)
10.4.2 Forecast Trend (2025-2034)
10.5 Mining
10.5.1 Historical Trend (2018-2024)
10.5.2 Forecast Trend (2025-2034)
10.6 Manufacturing
10.6.1 Historical Trend (2018-2024)
10.6.2 Forecast Trend (2025-2034)
10.7 Data Centres
10.7.1 Historical Trend (2018-2024)
10.7.2 Forecast Trend (2025-2034)
10.8 Others
11 North America Power Rental Market by Country
11.1 United States of America
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Canada
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter's Five Forces Analysis
12.2.1 Supplier's Power
12.2.2 Buyer's Power
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators of Demand
12.4 Key Indicators of Price
13 Competitive Landscape
13.1 Supplier Selection
13.2 Key Global Players
13.3 Key Regional Players
13.4 Key Player Strategies
13.5 Company Profiles
13.5.1 Caterpillar Inc.
13.5.1.1 Company Overview
13.5.1.2 Product Portfolio
13.5.1.3 Demographic Reach and Achievements
13.5.1.4 Certifications
13.5.2 Cummins Inc.
13.5.2.1 Company Overview
13.5.2.2 Product Portfolio
13.5.2.3 Demographic Reach and Achievements
13.5.2.4 Certifications
13.5.3 Atlas Copco AB
13.5.3.1 Company Overview
13.5.3.2 Product Portfolio
13.5.3.3 Demographic Reach and Achievements
13.5.3.4 Certifications
13.5.4 Generac Holdings Inc.
13.5.4.1 Company Overview
13.5.4.2 Product Portfolio
13.5.4.3 Demographic Reach and Achievements
13.5.4.4 Certifications
13.5.5 Johnson Controls International Plc
13.5.5.1 Company Overview
13.5.5.2 Product Portfolio
13.5.5.3 Demographic Reach and Achievements
13.5.5.4 Certifications
13.5.6 United Rentals, Inc.
13.5.6.1 Company Overview
13.5.6.2 Product Portfolio
13.5.6.3 Demographic Reach and Achievements
13.5.6.4 Certifications
13.5.7 Kohler Co.
13.5.7.1 Company Overview
13.5.7.2 Product Portfolio
13.5.7.3 Demographic Reach and Achievements
13.5.7.4 Certifications
13.5.8 Aggreko Ltd.
13.5.8.1 Company Overview
13.5.8.2 Product Portfolio
13.5.8.3 Demographic Reach and Achievements
13.5.8.4 Certifications
13.5.9 Herc Rentals Inc.
13.5.9.1 Company Overview
13.5.9.2 Product Portfolio
13.5.9.3 Demographic Reach and Achievements
13.5.9.4 Certifications
13.5.10 Briggs & Stratton, LLC (Allmand Bros., Inc.)
13.5.10.1 Company Overview
13.5.10.2 Product Portfolio
13.5.10.3 Demographic Reach and Achievements
13.5.10.4 Certifications
13.5.11 Others
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