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Report
North America Laundry Detergents Market
Market Report I 2022-07-20 I 157 Pages I EMR Inc.
North America Laundry Detergents Market Report and Forecast 2022-2027
Market Outlook
The North America laundry detergents market report by Expert Market Research (EMR) is being aided by the growing demand for laundry detergents in institutional and commercial applications. It is projected to grow at a CAGR of 3.6% between 2022 and 2027.
Laundry detergent, variously known as washing powder, refers to a type of cleaning agent available in in powder or liquid form, which is used to clean laundry. Crucial components of laundry detergents include builders, surfactants, enzymes, and formulation aids, among others. They bolster the ability of detergents to clean fabrics, brighten the laundry, and eradicate unpleasant odours.
The increasing demand for laundry detergents from the household sector in the United States and Canada is driving the North America laundry detergents market growth. The growing standards of living, surging hygienic consciousness, and rapid urbanisation are also fuelling the demand for the product.
The rising demand for clothing, especially from the young population and the increasing corporate workforce, is boosting the utilisation of laundry detergents to maintain the brightness and quality of clothes. In addition, the robust growth of the apparel sector in the region is likely to augment the demand for laundry detergents.
The increasing demand for laundry detergents to improve stain removal across commercial and industrial sectors is garnering the North America laundry detergents market. The rising adoption of washing machines compatible with both powder and liquid detergents is also anticipated to boost their demand on account of their enhanced convenience and ease of usage.
Over the forecast period, the robust growth of the hospitality sector is likely to increase the utilisation of laundry detergents. Meanwhile, in healthcare institutions, laundry detergents are anticipated to witness a significant growth owing to the growing focus on sanitation and patients' safety in hospitals and clinics, among others.
The increasing prevalence of hospital-acquired contaminations, coupled with the government efforts to boost hygiene in the healthcare sector, the demand for laundry detergents is expected to grow in the coming years.
The North America laundry detergents market is anticipated to be aided by the growing expansion of the e-commerce sector. The increasing online purchasing power of the middle-class population and diverse options available on delivery platforms are likely to spearhead the sales of laundry detergents in the region. Moreover, the surging footfall in supermarkets and convenience stores for household care shopping is anticipated to aid the market.
The growing research and development activities by the major market players, aimed towards manufacturing cheap, eco-friendly, and superior quality detergents, are likely to some of the North America laundry detergents market trends.
With the increasing availability of laundry detergents with innovative fragrances, their popularity is expected to grow in the region. Additionally, the growing competition between major companies, such as Procter & Gamble and USA Detergents Manufacturing Inc., among others, is anticipated to lead to the development of superior quality laundry detergents.
The aggressive branding and promotion strategies adopted by the major market players in the region is positively impacting the market. Over the forecast period, the increasing investments in innovative advertising by the leading companies, coupled with celebrity brand endorsements, are anticipated to supporting the North America laundry detergents market growth in the region.
Market Segmentation
The market can be divided on the basis of forms, type, applications, and major regions.
Market Breakup by Form
- Powder
- Liquid
- Others
Market Bifurcation by Type
- Enzymatic
- Non-Enzymatic
Market Segmentation by Application
- Household
- Industrial and Institutional
Market Breakup by Region
- United States of America
- Canada
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the laundry detergents companies in North America. Some of the major key players explored in the report by Expert Market Research are as follows:
- The Procter & Gamble Company
- Henkel AG & Company, KGaA
- Church & Dwight Co., Inc
- S. C. Johnson & Son, Inc.
- Seventh Generation, Inc.
- Amway Corp.
- The Clorox Company
- USA Detergents Manufacturing Inc.
- Others
*We at Expert Market Research always thrive to give you the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 North America
7 Industry Opportunities and Challenges
8 Global Laundry Detergents Market Analysis
8.1 Key Industry Highlights
8.2 Global Laundry Detergents Historical Market (2017-2021)
8.3 Global Laundry Detergents Market Forecast (2022-2027)
8.4 Global Laundry Detergents Market by Form
8.4.1 Powder
8.4.1.1 Market Share
8.4.1.2 Historical Trend (2017-2021)
8.4.1.3 Forecast Trend (2022-2027)
8.4.2 Liquid
8.4.2.1 Market Share
8.4.2.2 Historical Trend (2017-2021)
8.4.2.3 Forecast Trend (2022-2027)
8.4.3 Others
8.5 Global Laundry Detergents Market by Type
8.5.1 Enzymatic
8.5.1.1 Market Share
8.5.1.2 Historical Trend (2017-2021)
8.5.1.3 Forecast Trend (2022-2027)
8.5.2 Non-Enzymatic
8.5.2.1 Market Share
8.5.2.2 Historical Trend (2017-2021)
8.5.2.3 Forecast Trend (2022-2027)
8.6 Global Laundry Detergents Market by Application
8.6.1 Household
8.6.1.1 Market Share
8.6.1.2 Historical Trend (2017-2021)
8.6.1.3 Forecast Trend (2022-2027)
8.6.2 Industrial and Institutional
8.6.2.1 Market Share
8.6.2.2 Historical Trend (2017-2021)
8.6.2.3 Forecast Trend (2022-2027)
8.7 Global Laundry Detergents Market by Region
8.7.1 Market Share
8.7.1.1 North America
8.7.1.2 Europe
8.7.1.3 Asia Pacific
8.7.1.4 Latin America
8.7.1.5 Middle East & Africa
9 North America Laundry Detergents Market Analysis
9.1 Key Industry Highlights
9.2 North America Laundry Detergents Historical Market (2017-2021)
9.3 North America Laundry Detergents Market Forecast (2022-2027)
9.4 North America Laundry Detergents Market by Form
9.4.1 Powder
9.4.1.1 Market Share
9.4.1.2 Historical Trend (2017-2021)
9.4.1.3 Forecast Trend (2022-2027)
9.4.2 Liquid
9.4.2.1 Market Share
9.4.2.2 Historical Trend (2017-2021)
9.4.2.3 Forecast Trend (2022-2027)
9.4.3 Others
9.5 North America Laundry Detergents Market by Type
9.5.1 Enzymatic
9.5.1.1 Market Share
9.5.1.2 Historical Trend (2017-2021)
9.5.1.3 Forecast Trend (2022-2027)
9.5.2 Non-Enzymatic
9.5.2.1 Market Share
9.5.2.2 Historical Trend (2017-2021)
9.5.2.3 Forecast Trend (2022-2027)
9.6 North America Laundry Detergents Market by Application
9.6.1 Household
9.6.1.1 Market Share
9.6.1.2 Historical Trend (2017-2021)
9.6.1.3 Forecast Trend (2022-2027)
9.6.2 Industrial and Institutional
9.6.2.1 Market Share
9.6.2.2 Historical Trend (2017-2021)
9.6.2.3 Forecast Trend (2022-2027)
9.7 North America Laundry Detergents Market by Country
9.7.1 Market Share
9.7.1.1 United States of America
9.7.1.2 Canada
10 Regional Analysis
10.1 United States of America
10.1.1 Historical Trend (2017-2021)
10.1.2 Forecast Trend (2022-2027)
10.2 Canada
10.2.1 Historical Trend (2017-2021)
10.2.2 Forecast Trend (2022-2027)
11 Market Dynamics
11.1 SWOT Analysis
11.1.1 Strengths
11.1.2 Weaknesses
11.1.3 Opportunities
11.1.4 Threats
11.2 Porter's Five Forces Analysis
11.2.1 Supplier's Power
11.2.2 Buyer's Power
11.2.3 Threat of New Entrants
11.2.4 Degree of Rivalry
11.2.5 Threat of Substitutes
11.3 Key Indicators for Demand
11.4 Key Indicators for Price
12 Value Chain Analysis
13 Price Analysis
13.1 United States of America Historical Price Trends (2017-2021) and Forecast (2022-2027)
13.1.1 Powder Detergents
13.1.2 Liquid Detergents
13.2 Canada Historical Price Trends (2017-2021) and Forecast (2022-2027)
13.2.1 Powder Detergents
13.2.2 Liquid Detergents
14 Trade Data Analysis
14.1 Global (HS Code-3402) Laundry Detergents Trade Analysis
14.2 Major Exporting Countries
14.2.1 By Value
14.2.2 By Volume
14.3 Major Importing Countries
14.3.1 By Value
14.3.2 By Volume
15 Competitive Landscape
15.1 Market Structure
15.2 North America Laundry Detergents Market Share (%) by Manufacturers (2020)
15.2.1 S. C. Johnson & Son, Inc.
15.2.2 The Procter & Gamble Company
15.2.3 Henkel AG & Company, KGaA
15.2.4 Church & Dwight Co., Inc
15.2.5 The Clorox Company
15.2.6 Seventh Generation, Inc.
15.2.7 Alticor Inc.
15.2.8 USA Detergents Manufacturing Inc.
15.2.9 Others
15.3 North America Laundry Detergents Market Share (Volume) by Manufacturers (2020)
15.3.1 S. C. Johnson & Son, Inc.
15.3.2 The Procter & Gamble Company
15.3.3 Henkel AG & Company, KGaA
15.3.4 Church & Dwight Co., Inc
15.3.5 The Clorox Company
15.3.6 Seventh Generation, Inc.
15.3.7 Alticor Inc.
15.3.8 USA Detergents Manufacturing Inc.
15.3.9 Others
15.4 North America Laundry Detergents Market Share (%) by Brands (2020)
15.4.1 Tide
15.4.2 Gain
15.4.3 Tide Simply Clean and Fresh
15.4.4 Arm & Hammer
15.4.5 Purex
15.4.6 Tide Plus a Touch of Downy
15.4.7 Arm & Hammer Plus Oxy Clean
15.4.8 Tide Plus Febreze
15.4.9 Persil Pro Clean
15.4.10 Xtra
15.4.11 Others
15.5 North America Laundry Detergents Market Share (Volume) by Brands (2020)
15.5.1 Tide
15.5.2 Gain
15.5.3 Tide Simply Clean and Fresh
15.5.4 Arm & Hammer
15.5.5 Purex
15.5.6 Tide Plus a Touch of Downy
15.5.7 Arm & Hammer Plus Oxy Clean
15.5.8 Tide Plus Febreze
15.5.9 Persil Pro Clean
15.5.10 Xtra
15.5.11 Others
15.6 Company Profiles
15.6.1 S. C. Johnson & Son, Inc.
15.6.1.1 Company Overview
15.6.1.2 Product Portfolio
15.6.1.3 Demographic Reach and Achievements
15.6.1.4 Certifications
15.6.2 The Procter & Gamble Company
15.6.2.1 Company Overview
15.6.2.2 Product Portfolio
15.6.2.3 Demographic Reach and Achievements
15.6.2.4 Certifications
15.6.3 Henkel AG & Company, KGaA
15.6.3.1 Company Overview
15.6.3.2 Product Portfolio
15.6.3.3 Demographic Reach and Achievements
15.6.3.4 Certifications
15.6.4 Church & Dwight Co., Inc
15.6.4.1 Company Overview
15.6.4.2 Product Portfolio
15.6.4.3 Demographic Reach and Achievements
15.6.4.4 Certifications
15.6.5 The Clorox Company
15.6.5.1 Company Overview
15.6.5.2 Product Portfolio
15.6.5.3 Demographic Reach and Achievements
15.6.5.4 Certifications
15.6.6 Seventh Generation Inc.
15.6.6.1 Company Overview
15.6.6.6 Product Portfolio
15.6.6.3 Demographic Reach and Achievements
15.6.6.4 Certifications
15.6.7 Amway Corp.
15.6.7.1 Company Overview
15.6.7.6 Product Portfolio
15.6.7.3 Demographic Reach and Achievements
15.6.7.4 Certifications
15.6.8 USA Detergents Manufacturing Inc
15.6.8.1 Company Overview
15.6.8.6 Product Portfolio
15.6.8.3 Demographic Reach and Achievements
15.6.8.4 Certifications
15.6.9 Others
16 Industry Events and Developments
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