Please Wait.....
Report
North America Gaming Console Market Size Analysis Report - Market Share, Forecast Trends and Outlook (2025-2034)
Market Report I 2025-06-05 I 142 Pages I EMR Inc.
The North America gaming console market reached approximately USD 14.05 Billion in 2024. The market is projected to grow at a CAGR of 3.70% between 2025 and 2034, reaching a value of around USD 20.21 Billion by 2034.
North America Gaming Console Market Growth
The outlook of the gaming console market in the country is being positively shaped due to the ongoing technological advancements and innovations led by the market's key players. For instance, Microsoft is set to launch a new Xbox series X variant in June-July 2024. It will have an enhanced heatsink and nexus socket at a low price point.
Moreover, the rise of AI has tremendously impacted this domain as it has helped introduce NPCs (Non-Player Characters) to engage gamers and even ensure multi-player connectivity supported by high-end graphics that give a touch of reality. The North America gaming console market has recently witnessed the surge of generative AI and cloud gaming in North America which is quickly spreading to other parts of the world. AR (Augmented Reality), VR (Virtual Reality), and wireless technologies are key domains that facilitate seamless gaming experiences and open new avenues for learning eventually boosting the market expansion.
The availability of new consoles in the region is also propelling the market growth. For instance, in June 2024, Nintendo announced the launch of the highly anticipated Nintendo Switch 2 a next-generation console equipped with a larger display and upgraded features with a RAM of 12 GB. This console will be available in the market by March 2025 or in the second half of 2024 as per reports.
Key Trends and Recent Developments
The rising trend of cloud gaming, the popularity of e-sport events, the integration of AI technology, and growing exports are accelerating the North America gaming console market value.
September 2024
Sony will launch the much-awaited PlayStation 5 Pro gaming console at its Technical Presentation in the US by the end of September 2024. The product is expected to be an efficient successor to the older PS5 console version. Minor design changes are anticipated, along with new processor upgradation with AMD Ryzen Accelerated Processing Unit (APU). This single chip combines a central processing unit (CPU) and a graphics processing unit (GPU), likely to enhance the graphic support and ray tracing capabilities, of the product.
June 2024
Microsoft launched a new all-digital version of its Xbox Series X and S consoles in its annual Xbox Games Showcase. The series comprised of three gaming consoles including a disc-less version of the Xbox Series X and S consoles, and a special edition of the Series X with 2 terabytes of storage.
May 2024
ASUSTEK, a leading supplier of gaming consoles in the North American region announced the launch of ROG Ally X hand-held gaming consoles on June 2nd, 2024. The company confirmed that this edition was based on the Windows 11 platform, powered by AMD Z1 Extreme chipset, featuring a 7-inch LCD with 120Hz refresh rate. The product was initially available in black colour only.
May 2024
Nintendo, one of the largest gaming console suppliers in the market, is expected to release the next version of Switch., Switch 2, by March 2025. Its predecessor Switch instantly became popular upon release owing to its unique design resembling a tablet and detachable buttons, along with a wide collection of games. Switch 2 is expected to have multiple upgrades in comparison to Switch in design as well as functional aspects.
Cloud Gaming Becoming a Major Trend of the North America Gaming Console Market
Cloud gaming has become a major trend of North America gaming console market, with players increasingly shifting their preference to cloud games to save the cost of purchasing extensive hardware systems. Moreover, key players are investing in developing cloud-enabled consoles to remain at par with this growing trend and maintain their long-term stability in the market. For instance, Logitech, a leading gaming console supplier in North America, launched the G Cloud Gaming Handheld Console that works with Xbox Game Pass Ultimate and Nvidia GeForce, featuring a full HD display and a long-lasting battery.
Increased Popularity of E-sport Events Propelling the Gaming Console Demand Growth
The growing popularity of e-sports and competitive gaming events is propelling the demand for large-scale gaming consoles in North America. Leading brands such as Xbox and PlayStation are capitalising on the same by increasingly manufacturing console hardware ideal for multiplayer e-sport events. These usually have specially designed controllers and access to several online gaming platforms. For instance, the latest launches, Xbox Series S and X Robot White Edition, Xbox Series X Galaxy Black Edition, and PS 5 Pro with their high-performance hardware, and superior quality graphics are becoming popular choices for e-sports events in the region.
Integration of AI in Gaming Consoles is Enhancing the Overall Market Productivity
The integration of AI in gaming consoles has enhanced the efficiency of gaming consoles in North America. AI enables the development of smart and adaptive non-player characters (NPCs) for life-like interactions that are extremely appealing to players. Further, it also enables features such as real-time graphics upscaling to improve visual quality without requiring more power. Key players, realising the growing demand for AI-enabled gaming consoles are increasingly investing in their research and development. For instance, the new Sony PS5 Pro was launched with AI-drives upscaling properties that used machine learning technology to provide sharp image clarity.
Rising Exports by Industry Leaders Adding to the North America Gaming Console Market Revenue
North America is the global export hub of gaming consoles owing to the presence of industry leaders such as Microsoft and Sony PlayStation. These companies have garnered immense popularity across the world and are highly preferred by gamers owing to the quality, efficiency, durability, and advanced features of their products. Moreover, their latest products have been developed in line with the growing trends of cloud gaming and e-sport events to meet the demand of the next-generation players, eyeing future stability in the market. Their strong presence on regional and multinational e-commerce platforms, coupled with North America's robust shipping infrastructure, is expected to enhance their market share in Europe, Asia, the Middle East and Latin America in the coming years, adding to the overall revenue growth in the market.
North America Gaming Console Industry Segmentation
"North America Gaming Console Market Report and Forecast 2025-2034" offers a detailed analysis of the market based on the following segments:
Market Breakup by Type:
- Home Consoles
- Handheld Consoles
- Hybrid Consoles
- Dedicated Consoles
- Others
Market Breakup by Platform:
- PlayStation
- Xbox
- Wii
- Others
Market Breakup by End Use:
- Personal
- Commercial
Market Breakup by Distribution Channel:
- Online
- Offline
Market Breakup by Region:
- United States
- Canada
North America Gaming Console Market Share
In the personal end-use sector, handheld gaming consoles have established their position owing to their affordability, ease of use, and innovative upgrades. For instance, ASUS has recently launched the ROG Ally handheld gaming console. This console can run on Windows 11, TV, and Xbox, making it convenient for gamers looking to play in the comfort of their homes. The demand for gaming consoles is also increasing in the personal sector owing to the introduction of smart televisions with advanced display resolutions like 4K and 8K.
Leading Companies in North America Gaming Console Market
Market players are continuously developing new technologies in gaming consoles to create an immersive and thrilling user experience.
- Sony Corporation
- Microsoft Corporation
- Nintendo Co., Ltd.
- Logitech International SA
- Atari Inc.
- Meta Platforms Technologies, Inc.
- Samsung Electronics Co. Ltd.
- Valve Corporation
- HTC Corporation
- ASUSTEK Computer Inc.
- Others
1 Executive Summary
1.1 Market Size 2024-2025
1.2 Market Growth 2025(F)-2034(F)
1.3 Key Demand Drivers
1.4 Key Players and Competitive Structure
1.5 Industry Best Practices
1.6 Recent Trends and Developments
1.7 Industry Outlook
2 Market Overview and Stakeholder Insights
2.1 Market Trends
2.2 Key Verticals
2.3 Key Countries
2.4 Supplier Power
2.5 Buyer Power
2.6 Key Market Opportunities and Risks
2.7 Key Initiatives by Stakeholders
3 Economic Summary
3.1 GDP Outlook
3.2 GDP Per Capita Growth
3.3 Inflation Trends
3.4 Democracy Index
3.5 Gross Public Debt Ratios
3.6 Balance of Payment (BoP) Position
3.7 Population Outlook
3.8 Urbanisation Trends
4 Country Risk Profiles
4.1 Country Risk
4.2 Business Climate
5 Global Gaming Console Market Overview
5.1 Key Industry Highlights
5.2 Global Gaming Console Historical Market (2018-2024)
5.3 Global Gaming Console Market Forecast (2025-2034)
5.4 Global Gaming Console Market Breakup by Region
5.4.1 North America
5.4.2 Europe
5.4.3 Asia Pacific
5.4.4 Latin America
5.4.5 Middle East and Africa
6 North America Gaming Console Market Overview
6.1 Key Industry Highlights
6.2 North America Gaming Console Historical Market (2018-2024)
6.3 North America Gaming Console Market Forecast (2025-2034)
7 North America Gaming Console Market by Type
7.1 Home Consoles
7.1.1 Historical Trend (2018-2024)
7.1.2 Forecast Trend (2025-2034)
7.2 Handheld Consoles
7.2.1 Historical Trend (2018-2024)
7.2.2 Forecast Trend (2025-2034)
7.3 Hybrid Consoles
7.3.1 Historical Trend (2018-2024)
7.3.2 Forecast Trend (2025-2034)
7.4 Dedicated Consoles
7.4.1 Historical Trend (2018-2024)
7.4.2 Forecast Trend (2025-2034)
7.5 Others
8 North America Gaming Console Market by Platform
8.1 PlayStation
8.1.1 Historical Trend (2018-2024)
8.1.2 Forecast Trend (2025-2034)
8.2 Xbox
8.2.1 Historical Trend (2018-2024)
8.2.2 Forecast Trend (2025-2034)
8.3 Wii
8.3.1 Historical Trend (2018-2024)
8.3.2 Forecast Trend (2025-2034)
8.4 Others
9 North America Gaming Console Market by End Use
9.1 Personal
9.1.1 Historical Trend (2018-2024)
9.1.2 Forecast Trend (2025-2034)
9.2 Commercial
9.2.1 Historical Trend (2018-2024)
9.2.2 Forecast Trend (2025-2034)
10 North America Gaming Console Market by Distribution Channel
10.1 Online
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Offline
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
11 North America Gaming Console Market by Country
11.1 United States
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Canada
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter's Five Forces Analysis
12.2.1 Supplier's Power
12.2.2 Buyer's Power
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators for Demand
12.4 Key Indicators for Price
13 Competitive Landscape
13.1 Supplier Selection
13.2 Key Global Players
13.3 Key Regional Players
13.4 Key Player Strategies
13.5 Company Profiles
13.5.1 Sony Corporation
13.5.1.1 Company Overview
13.5.1.2 Product Portfolio
13.5.1.3 Demographic Reach and Achievements
13.5.1.4 Certifications
13.5.2 Microsoft Corporation
13.5.2.1 Company Overview
13.5.2.2 Product Portfolio
13.5.2.3 Demographic Reach and Achievements
13.5.2.4 Certifications
13.5.3 Nintendo Co., Ltd.
13.5.3.1 Company Overview
13.5.3.2 Product Portfolio
13.5.3.3 Demographic Reach and Achievements
13.5.3.4 Certifications
13.5.4 Logitech International SA
13.5.4.1 Company Overview
13.5.4.2 Product Portfolio
13.5.4.3 Demographic Reach and Achievements
13.5.4.4 Certifications
13.5.5 Atari Inc.
13.5.5.1 Company Overview
13.5.5.2 Product Portfolio
13.5.5.3 Demographic Reach and Achievements
13.5.5.4 Certifications
13.5.6 Meta Platforms Technologies, Inc.
13.5.6.1 Company Overview
13.5.6.2 Product Portfolio
13.5.6.3 Demographic Reach and Achievements
13.5.6.4 Certifications
13.5.7 Samsung Electronics Co. Ltd.
13.5.7.1 Company Overview
13.5.7.2 Product Portfolio
13.5.7.3 Demographic Reach and Achievements
13.5.7.4 Certifications
13.5.8 Valve Corporation
13.5.8.1 Company Overview
13.5.8.2 Product Portfolio
13.5.8.3 Demographic Reach and Achievements
13.5.8.4 Certifications
13.5.9 HTC Corporation
13.5.9.1 Company Overview
13.5.9.2 Product Portfolio
13.5.9.3 Demographic Reach and Achievements
13.5.9.4 Certifications
13.5.10 ASUSTEK Computer Inc.
13.5.10.1 Company Overview
13.5.10.2 Product Portfolio
13.5.10.3 Demographic Reach and Achievements
13.5.10.4 Certifications
13.5.11 Others
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security