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North America Flavored Water Market Research Report Information By (Carbonated and Still ), by Distribution Channel (Store-based and Non-store-based), By Country (US, Canada, and Mexico) Forecast to 2028
Market Report I 2024-05-18 I 86 Pages I Market Research Future
North America Flavored Water Market Research Report Information By (Carbonated and Still ), by Distribution Channel (Store-based and Non-store-based), By Country (US, Canada, and Mexico) Forecast to 2028
Market Overview
Flavored water is produced by infusing water with various herbs, vegetables, and fruits. The demand for this product is growing among the ready-to-drink (RTD) beverages category due to its various health benefits. North America flavored water market has observed a substantial CAGR of 7.34% over the last few years. Health-conscious consumers prefer flavored water over soft drinks, juices, and dairy-based beverages, which are rich in sugar and calories. Rapid growth of online sales platform and rising health awareness are the primary factors driving the growth of the market. North America flavored water market is highly fragmented with the presence of large and medium-sized players. To increase their market presence, these players are focusing on product innovation and innovative flavors.
Flavored water is carbonated or still water enriched with different flavors. The addition of flavors in drinking water has led to increased intake. Some of the popular flavors added to water are lemon, orange, mixed berry, and apple. These zero-to-low calorie beverages are also offered with added vitamins and minerals.
Flavored water is water infused with various flavors, especially fruits, vegetables, and herbs. The growth of North America flavored water market is driven by the rapid growth of online sales platform and rising health consciousness among consumers. However, the availability of various substitutes for flavored water is hampering the growth of the market. Product innovation and promotions and the rising demand for natural and clean-label beverages are expected to offer lucrative opportunities to market players in the coming years.
Market Segmentation
Based on type, North America flavored water market has been segmented into carbonated and still. The carbonated segment accounted for the larger market share of 56.36% in 2020 and is projected to register a 7.13% CAGR during the forecast period, while the still segment is expected to exhibit the higher CAGR of 7.61% during the review period.
Based on distribution channel, North America flavored water market has been segmented into store-based and non-store-based. The store-based segment accounted for a larger market share of 79.19% in 2020 and is projected to register a 7.14% CAGR during the forecast period, while the non-store-based segment is expected to exhibit a higher CAGR of 8.07% during the review period.
North America flavored water market has been segmented, based on country, into US, Canada, and Mexico.
Major Players
PepsiCo. Inc. (US), The Coca-Cola Company (US), Nestle S.A. (Switzerland), Keurig Dr Pepper (US), Polar Beverages (US), Crystal Geyser Water Company (US), Danone S.A. (France), Hint Inc. (US), The Kraft Heinz Company (US), and Talking Rain Beverage Company (US) are the major companies in this market.
TABLE OF CONTENTS
1 EXECUTIVE SUMMARY 11
1.1 MARKET ATTRACTIVENESS ANALYSIS 12
1.1.1 NORTH AMERICA FLAVORED WATER MARKET, BY TYPE 13
1.1.2 NORTH AMERICA FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL 14
2 MARKET INTRODUCTION 15
2.1 DEFINITION 15
2.2 SCOPE OF THE STUDY 15
2.3 RESEARCH OBJECTIVE 15
2.4 MARKET STRUCTURE 16
2.5 KEY BUYING CRITERIA 16
3 RESEARCH METHODOLOGY 17
3.1 RESEARCH PROCESS 17
3.2 PRIMARY RESEARCH 18
3.3 SECONDARY RESEARCH 19
3.4 MARKET SIZE ESTIMATION 20
3.5 FORECAST MODEL 21
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 22
4 MARKET INSIGHTS 23
5 MARKET DYNAMICS 24
5.1 INTRODUCTION 24
5.2 DRIVERS 25
5.2.1 RISING HEALTH CONSCIOUSNESS 25
5.2.2 RAPID GROWTH OF ONLINE SALES PLATFORMS 25
5.2.3 DRIVERS IMPACT ANALYSIS 26
5.3 RESTRAINT 27
5.3.1 AVAILABILITY OF SUBSTITUTES 27
5.3.2 RESTRAINTS IMPACT ANALYSIS 27
5.4 OPPORTUNITIES 28
5.4.1 PRODUCT INNOVATION AND PROMOTIONS 28
5.4.2 RISING DEMAND FOR NATURAL AND CLEAN-LABEL BEVERAGES 28
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6 MARKET FACTOR ANALYSIS 29
6.1 VALUE CHAIN ANALYSIS 29
6.1.1 RAW MATERIAL PROCUREMENT 30
6.1.2 PROCESSING 31
6.1.3 PACKAGING 31
6.2 SUPPLY CHAIN ANALYSIS 32
6.3 PORTER'S FIVE FORCES MODEL 33
6.3.1 THREAT OF NEW ENTRANTS 33
6.3.2 BARGAINING POWER OF SUPPLIERS 34
6.3.3 BARGAINING POWER OF BUYERS 34
6.3.4 THREAT OF SUBSTITUTES 34
6.3.5 INTENSITY OF RIVALRY 34
6.4 IMPACT OF COVID-19 OUTBREAK ON NORTH AMERICA FLAVORED WATER MARKET 35
6.4.1 IMPACT ON SUPPLY CHAIN 35
6.4.2 IMPACT ON CONSUMER BUYING BEHAVIOR 36
6.4.3 IMPACT ON PRICE 36
6.4.4 IMPACT ON RETAIL SALES (STORE-BASED VS. NON-STORE-BASED) 36
7 NORTH AMERICA FLAVORED WATER MARKET, BY TYPE 37
7.1 OVERVIEW 37
7.1.1 NORTH AMERICA FLAVORED WATER MARKET ESTIMATES & FORECAST, BY TYPE, 2019-2028 38
7.2 CARBONATED 38
7.2.1 CARBONATED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 38
7.3 STILL 39
7.3.1 STILL: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 39
8 NORTH AMERICA FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL 40
8.1 OVERVIEW 40
8.1.1 NORTH AMERICA FLAVORED WATER MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL,
2019-2028 41
8.2 STORE-BASED 42
8.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 42
8.3 NON-STORE-BASED 43
8.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 43
9 NORTH AMERICA FLAVORED WATER MARKET, BY COUNTRY 44
9.1 OVERVIEW 44
9.2 US 46
9.3 CANADA 47
9.4 MEXICO 48
10 COMPETITIVE LANDSCAPE 49
10.1 INTRODUCTION 49
10.2 COMPETITIVE BENCHMARKING 50
10.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 51
10.3.1 PRODUCT LAUNCHES 51
10.3.2 MERGERS & ACQUISITIONS 52
10.3.3 AGREEMENT 52
11 COMPANY PROFILES 53
11.1 PEPSICO, INC 53
11.1.1 COMPANY OVERVIEW 53
11.1.2 FINANCIAL OVERVIEW 54
11.1.3 PRODUCTS OFFERED 54
11.1.4 KEY DEVELOPMENTS 56
11.1.5 SWOT ANALYSIS 56
11.1.6 KEY STRATEGIES 57
11.2 THE COCA-COLA COMPANY 58
11.2.1 COMPANY OVERVIEW 58
11.2.2 FINANCIAL OVERVIEW 58
11.2.3 PRODUCTS OFFERED 59
11.2.4 KEY DEVELOPMENTS 60
11.2.5 SWOT ANALYSIS 61
11.2.6 KEY STRATEGIES 61
11.3 CRYSTAL GEYSER WATER COMPANY 62
11.3.1 COMPANY OVERVIEW 62
11.3.2 FINANCIAL OVERVIEW 62
11.3.3 PRODUCTS OFFERED 62
11.3.4 KEY DEVELOPMENTS 63
11.3.5 SWOT ANALYSIS 63
11.3.6 KEY STRATEGIES 63
11.4 HINT INC. 64
11.4.1 COMPANY OVERVIEW 64
11.4.2 FINANCIAL OVERVIEW 64
11.4.3 PRODUCTS OFFERED 64
11.4.4 KEY DEVELOPMENTS 65
11.4.5 SWOT ANALYSIS 65
11.4.6 KEY STRATEGIES 65
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11.5 NESTLE S.A. 66
11.5.1 COMPANY OVERVIEW 66
11.5.2 FINANCIAL OVERVIEW 66
11.5.3 PRODUCTS OFFERED 67
11.5.4 KEY DEVELOPMENTS 69
11.5.5 SWOT ANALYSIS 70
11.5.6 KEY STRATEGIES 70
11.6 THE KRAFT HEINZ COMPANY 71
11.6.1 COMPANY OVERVIEW 71
11.6.2 FINANCIAL OVERVIEW 72
11.6.3 PRODUCTS OFFERED 73
11.6.4 KEY DEVELOPMENTS 73
11.6.5 SWOT ANALYSIS 73
11.6.6 KEY STRATEGIES 74
11.7 DANONE S.A. 75
11.7.1 COMPANY OVERVIEW 75
11.7.2 FINANCIAL OVERVIEW 75
11.7.3 PRODUCTS OFFERED 76
11.7.4 KEY DEVELOPMENTS 76
11.7.5 SWOT ANALYSIS 77
11.7.6 KEY STRATEGIES 77
11.8 KEURIG DR PEPPER 78
11.8.1 COMPANY OVERVIEW 78
11.8.2 FINANCIAL OVERVIEW 78
11.8.3 PRODUCTS OFFERED 79
11.8.4 KEY DEVELOPMENTS 79
11.8.5 SWOT ANALYSIS 80
11.8.6 KEY STRATEGIES 80
11.9 TALKING RAIN BEVERAGE COMPANY 81
11.9.1 COMPANY OVERVIEW 81
11.9.2 FINANCIAL OVERVIEW 81
11.9.3 PRODUCTS OFFERED 81
11.9.4 KEY DEVELOPMENTS 82
11.9.5 SWOT ANALYSIS 82
11.9.6 KEY STRATEGIES 82
11.10 POLAR BEVERAGES 83
11.10.1 COMPANY OVERVIEW 83
11.10.2 FINANCIAL OVERVIEW 83
11.10.3 PRODUCTS OFFERED 83
11.10.4 KEY DEVELOPMENTS 84
11.10.5 SWOT ANALYSIS 84
11.10.6 KEY STRATEGIES 84
12 REFERENCES 85
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LIST OF TABLES
TABLE 1 PRIMARY INTERVIEWS 18
TABLE 2 LIST OF ASSUMPTIONS & LIMITATIONS 22
TABLE 3 NORTH AMERICA FLAVORED WATER MARKET ESTIMATES & FORECAST, BY TYPE, 2019-2028 (USD MILLION) 38
TABLE 4 CARBONATED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 (USD MILLION) 38
TABLE 5 STILL: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 (USD MILLION) 39
TABLE 6 NORTH AMERICA FLAVORED WATER MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL,
2019-2028 (USD MILLION) 41
TABLE 7 STORE-BASED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 (USD MILLION) 42
TABLE 8 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 (USD MILLION) 43
TABLE 9 NORTH AMERICA FLAVORED WATER MARKET ESTIMATES & FORECAST, BY COUNTRY, 2019-2028 (USD MILLION) 45
TABLE 10 US: FLAVORED WATER MARKET, BY TYPE, 2019-2028 (USD MILLION) 46
TABLE 11 US: FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL, 2019-2028 (USD MILLION) 46
TABLE 12 CANADA: FLAVORED WATER MARKET, BY TYPE, 2019-2028 (USD MILLION) 47
TABLE 13 CANADA: FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL, 2019-2028 (USD MILLION) 47
TABLE 14 MEXICO: FLAVORED WATER MARKET, BY TYPE, 2019-2028 (USD MILLION) 48
TABLE 15 MEXICO: FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL, 2019-2028 (USD MILLION) 48
TABLE 16 PRODUCT LAUNCHES 51
TABLE 17 MERGERS & ACQUISITIONS 52
TABLE 18 AGREEMENT 52
TABLE 19 PEPSICO, INC.: PRODUCTS OFFERED 54
TABLE 20 PEPSICO, INC.: KEY DEVELOPMENTS 56
TABLE 21 THE COCA-COLA COMPANY: PRODUCTS OFFERED 59
TABLE 22 THE COCA-COLA COMPANY: KEY DEVELOPMENTS 60
TABLE 23 CRYSTAL GEYSER WATER COMPANY: PRODUCTS OFFERED 62
TABLE 24 HINT INC.: PRODUCTS OFFERED 64
TABLE 25 NESTLE S.A: PRODUCTS OFFERED 67
TABLE 26 NESTLE S.A: KEY DEVELOPMENTS 69
TABLE 27 THE KRAFT HEINZ COMPANY: PRODUCTS OFFERED 73
TABLE 28 DANONE S.A.: PRODUCTS OFFERED 76
TABLE 29 DANONE S.A..: KEY DEVELOPMENTS 76
TABLE 30 KEURIG DR PEPPER: PRODUCTS OFFERED 79
TABLE 31 KEURIG DR PEPPER: KEY DEVELOPMENTS 79
TABLE 32 TALKING RAIN BEVERAGE COMPANY: PRODUCTS OFFERED 81
TABLE 33 TALKING RAIN BEVERAGE COMPANY: KEY DEVELOPMENTS 82
TABLE 34 POLAR BEVERAGES: PRODUCTS OFFERED 83
TABLE 35 POLAR BEVERAGES: KEY DEVELOPMENTS 84
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LIST OF FIGURES
FIGURE 1 MARKET SYNOPSIS 11
FIGURE 2 MARKET ATTRACTIVENESS ANALYSIS: NORTH AMERICA FLAVORED WATER MARKET, 2020 12
FIGURE 3 NORTH AMERICA FLAVORED WATER MARKET ANALYSIS, BY TYPE, 2020 13
FIGURE 4 NORTH AMERICA FLAVORED WATER MARKET ANALYSIS, BY DISTRIBUTION CHANNEL, 2020 14
FIGURE 5 NORTH AMERICA FLAVORED WATER MARKET: STRUCTURE 16
FIGURE 6 KEY BUYING CRITERIA FOR FLAVORED WATER 16
FIGURE 7 RESEARCH PROCESS 17
FIGURE 8 TOP-DOWN AND BOTTOM-UP APPROACHES 20
FIGURE 9 NORTH AMERICA: FLAVORED WATER MARKET SIZE, BY COUNTRY (2020 VS. 2028) 23
FIGURE 10 MARKET DYNAMICS OVERVIEW 24
FIGURE 11 DRIVERS IMPACT ANALYSIS: NORTH AMERICA FLAVORED WATER MARKET 26
FIGURE 12 RESTRAINTS IMPACT ANALYSIS: NORTH AMERICA FLAVORED WATER MARKET 27
FIGURE 13 NORTH AMERICA FLAVORED WATER MARKET: VALUE CHAIN 30
FIGURE 14 NORTH AMERICA FLAVORED WATER MARKET: SUPPLY CHAIN 32
FIGURE 16 IMPACT OF THE COVID-19 OUTBREAK ON NORTH AMERICA FLAVORED WATER MARKET 35
FIGURE 17 NORTH AMERICA FLAVORED WATER MARKET, BY TYPE, 2020 (% SHARE) 37
FIGURE 18 NORTH AMERICA FLAVORED WATER MARKET, BY TYPE, 2019-2028 (USD MILLION) 37
FIGURE 19 NORTH AMERICA FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL, 2020 (% SHARE) 40
FIGURE 20 NORTH AMERICA FLAVORED WATER MARKET, BY DISTRIBUTION CHANNEL, 2019-2028 (USD MILLION) 40
FIGURE 21 NORTH AMERICA FLAVORED WATER MARKET, BY COUNTRY, 2019-2028 (USD MILLION) 44
FIGURE 22 NORTH AMERICA FLAVORED WATER MARKET, BY COUNTRY, 2020 (% SHARE) 45
FIGURE 23 PEPSICO, INC.: FINANCIAL OVERVIEW SNAPSHOT 54
FIGURE 24 PEPSICO, INC.: SWOT ANALYSIS 56
FIGURE 25 THE COCA-COLA COMPANY: FINANCIAL OVERVIEW SNAPSHOT 58
FIGURE 26 THE COCA-COLA COMPANY: SWOT ANALYSIS 61
FIGURE 27 CRYSTAL GEYSER WATER COMPANY: SWOT ANALYSIS 63
FIGURE 28 HINT INC.: SWOT ANALYSIS 65
FIGURE 29 NESTLE S.A.: FINANCIAL OVERVIEW SNAPSHOT 66
FIGURE 30 NESTLE S.A: SWOT ANALYSIS 70
FIGURE 31 THE KRAFT HEINZ COMPANY: FINANCIAL OVERVIEW SNAPSHOT 72
FIGURE 32 THE KRAFT HEINZ COMPANY: SWOT ANALYSIS 73
FIGURE 33 DANONE S.A.: FINANCIAL OVERVIEW SNAPSHOT 75
FIGURE 34 DANONE S.A.: SWOT ANALYSIS 77
FIGURE 35 KEURIG DR PEPPER: FINANCIAL OVERVIEW SNAPSHOT 78
FIGURE 36 KEURIG DR PEPPER: SWOT ANALYSIS 80
FIGURE 37 TALKING RAIN BEVERAGE COMPANY: SWOT ANALYSIS 82
FIGURE 38 POLAR BEVERAGES: SWOT ANALYSIS 84
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