Mexico Shampoo Market Outlook Report - Market Size, Share Analysis and Forecast (2025-2034)
Market Report I 2025-06-05 I 117 Pages I EMR Inc.
The Mexico shampoo market size is projected to grow at a CAGR of 4.90% between 2025 and 2034. The market is being driven by the growing trend of sustainability and the rising demand for shampoos made with natural ingredients.
Mexico produces the second-largest volume of plastic waste in Latin America. This has given rise to widespread consumer concerns surrounding the sustainability of using shampoo in plastic packaging. Hence, market players like Unilever are focusing on establishing refill stations for shampoos which not only reduce the cost of repeated shampoo purchases but also have a lower environmental impact. This is expected to drive the Mexico shampoo market expansion in the forecast period.
The rising popularity of waterless hair care products is one of the key Mexico shampoo market trends. This is because they can be made into bars, sprays, powders, and many other forms. They incorporate natural ingredients into their formulations and are more sustainable than traditional choices of shampoo as they consume less water during the stages of production and transportation.
With the proliferation of hair-related concerns, companies are focusing on manufacturing multifunctional shampoos for consumers. These hair care products incorporate a wide range of vitamins and minerals that cleanse, condition, protect, and repair hair damage from roots to tips with each use.
Product customisation is aiding the Mexico shampoo market growth, with an increasing number of manufacturers focusing on providing consumer-specific products. By incorporating a wide range of active ingredients and additives into base formulations, consumers get a specialised shampoo. This trend of personalisation is expected to accelerate the market growth in the forecast period.
Market Segmentation
Mexico Shampoo Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Product Type
- Medicated
- Non-medicated
Market Breakup by Price Category
- Mass
- Premium
Market Breakup by End User
- Men
- Women
- Kids
Market Breakup by Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Drug Stores and Pharmacies
- Online
- Others
Market Breakup by Region
- Baja California
- Northern Mexico
- The Bajio
- Central Mexico
- Pacific Coast
- Yucatan Peninsula
Competitive Landscape
The key Mexico shampoo market players are:
- L'Oreal SA
- Unilever Plc
- Johnson & Johnson Consumer Inc.
- Procter and Gamble Company
- Colgate-Palmolive Company
- Natura and Co.
- Sundial Brands LLC
- DS Healthcare Group Inc.
- Others
1 Executive Summary
1.1 Market Size 2024-2025
1.2 Market Growth 2025(F)-2034(F)
1.3 Key Demand Drivers
1.4 Key Players and Competitive Structure
1.5 Industry Best Practices
1.6 Recent Trends and Developments
1.7 Industry Outlook
2 Market Overview and Stakeholder Insights
2.1 Market Trends
2.2 Key Verticals
2.3 Key Regions
2.4 Supplier Power
2.5 Buyer Power
2.6 Key Market Opportunities and Risks
2.7 Key Initiatives by Stakeholders
3 Economic Summary
3.1 GDP Outlook
3.2 GDP Per Capita Growth
3.3 Inflation Trends
3.4 Democracy Index
3.5 Gross Public Debt Ratios
3.6 Balance of Payment (BoP) Position
3.7 Population Outlook
3.8 Urbanisation Trends
4 Country Risk Profiles
4.1 Country Risk
4.2 Business Climate
5 Latin America Shampoo Market Overview
5.1 Key Industry Highlights
5.2 Latin America Shampoo Historical Market (2018-2024)
5.3 Latin America Shampoo Market Forecast (2025-2034)
6 Mexico Shampoo Market Overview
6.1 Key Industry Highlights
6.2 Mexico Shampoo Historical Market (2018-2024)
6.3 Mexico Shampoo Market Forecast (2025-2034)
7 Mexico Shampoo Market by Product Type
7.1 Medicated
7.1.1 Historical Trend (2018-2024)
7.1.2 Forecast Trend (2025-2034)
7.2 Non-medicated
7.2.1 Historical Trend (2018-2024)
7.2.2 Forecast Trend (2025-2034)
8 Mexico Shampoo Market by Price Category
8.1 Mass
8.1.1 Historical Trend (2018-2024)
8.1.2 Forecast Trend (2025-2034)
8.2 Premium
8.2.1 Historical Trend (2018-2024)
8.2.2 Forecast Trend (2025-2034)
9 Mexico Shampoo Market by End User
9.1 Men
9.1.1 Historical Trend (2018-2024)
9.1.2 Forecast Trend (2025-2034)
9.2 Women
9.2.1 Historical Trend (2018-2024)
9.2.2 Forecast Trend (2025-2034)
9.3 Kids
9.3.1 Historical Trend (2018-2024)
9.3.2 Forecast Trend (2025-2034)
10 Mexico Shampoo Market by Distribution Channel
10.1 Supermarkets/Hypermarkets
10.1.1 Historical Trend (2018-2024)
10.1.2 Forecast Trend (2025-2034)
10.2 Convenience Stores
10.2.1 Historical Trend (2018-2024)
10.2.2 Forecast Trend (2025-2034)
10.3 Drug Stores and Pharmacies
10.3.1 Historical Trend (2018-2024)
10.3.2 Forecast Trend (2025-2034)
10.4 Online
10.4.1 Historical Trend (2018-2024)
10.4.2 Forecast Trend (2025-2034)
10.5 Others
11 Mexico Shampoo Market by Region
11.1 Baja California
11.1.1 Historical Trend (2018-2024)
11.1.2 Forecast Trend (2025-2034)
11.2 Northern Mexico
11.2.1 Historical Trend (2018-2024)
11.2.2 Forecast Trend (2025-2034)
11.3 The Bajio
11.3.1 Historical Trend (2018-2024)
11.3.2 Forecast Trend (2025-2034)
11.4 Central Mexico
11.4.1 Historical Trend (2018-2024)
11.4.2 Forecast Trend (2025-2034)
11.5 Pacific Coast
11.5.1 Historical Trend (2018-2024)
11.5.2 Forecast Trend (2025-2034)
11.6 Yucatan Peninsula
11.6.1 Historical Trend (2018-2024)
11.6.2 Forecast Trend (2025-2034)
12 Market Dynamics
12.1 SWOT Analysis
12.1.1 Strengths
12.1.2 Weaknesses
12.1.3 Opportunities
12.1.4 Threats
12.2 Porter's Five Forces Analysis
12.2.1 Supplier's Power
12.2.2 Buyers Powers
12.2.3 Threat of New Entrants
12.2.4 Degree of Rivalry
12.2.5 Threat of Substitutes
12.3 Key Indicators for Demand
12.4 Key Indicators for Price
13 Value Chain Analysis
14 Trade Data Analysis (HS Code: 33510)
14.1 Major Importing Countries
14.1.1 By Volume
14.1.2 By Value
14.2 Major Exporting Countries
14.2.1 By Volume
14.2.2 By Value
15 Competitive Landscape
15.1 Supplier Selection
15.2 Key Global Players
15.3 Key Regional Players
15.4 Key Player Strategies
15.5 Company Profiles
15.5.1 L'Oreal SA
15.5.1.1 Company Overview
15.5.1.2 Product Portfolio
15.5.1.3 Demographic Reach and Achievements
15.5.1.4 Certifications
15.5.2 Unilever Plc
15.5.2.1 Company Overview
15.5.2.2 Product Portfolio
15.5.2.3 Demographic Reach and Achievements
15.5.2.4 Certifications
15.5.3 Johnson & Johnson Consumer Inc.
15.5.3.1 Company Overview
15.5.3.2 Product Portfolio
15.5.3.3 Demographic Reach and Achievements
15.5.3.4 Certifications
15.5.4 Procter and Gamble Company
15.5.4.1 Company Overview
15.5.4.2 Product Portfolio
15.5.4.3 Demographic Reach and Achievements
15.5.4.4 Certifications
15.5.5 Colgate-Palmolive Company
15.5.5.1 Company Overview
15.5.5.2 Product Portfolio
15.5.5.3 Demographic Reach and Achievements
15.5.5.4 Certifications
15.5.6 Natura and Co.
15.5.6.1 Company Overview
15.5.6.2 Product Portfolio
15.5.6.3 Demographic Reach and Achievements
15.5.6.4 Certifications
15.5.7 Sundial Brands LLC
15.5.7.1 Company Overview
15.5.7.2 Product Portfolio
15.5.7.3 Demographic Reach and Achievements
15.5.7.4 Certifications
15.5.8 DS Healthcare Group Inc.
15.5.8.1 Company Overview
15.5.8.2 Product Portfolio
15.5.8.3 Demographic Reach and Achievements
15.5.8.4 Certifications
15.5.9 Others
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