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Report

Mexico Laundry Appliances - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

Market Report I 2025-04-28 I 120 Pages I Mordor Intelligence

The Mexico Laundry Appliances Market size is estimated at USD 1.56 billion in 2025, and is expected to reach USD 1.72 billion by 2030, at a CAGR of greater than 2% during the forecast period (2025-2030).

The demand for appliances is considered cyclical in nature. Mexico is one of the major appliances suppliers in the South America region. Energy-efficient and sustainable appliances are expected to drive the demand for laundry appliances in the market. Thriving steel and iron industry are also expected to positively influence the market. As more and more households are using energy households it is essential for households to measure differences in energy consumption levels where appliances play a central role. Laundry appliances are used for cleaning textiles and other works related to textiles. Smart washing machines and dryers that are connected to the internet, mobile appliances, and devices are gaining preference among consumers. Increased use of IoT and connected appliances are going to positively influence the smart washing machine appliances. Multifunctional appliances such as machines that can perform two functions at the same time are also offered by players such as the launch of the Twin wash brand by LG in the market.

The post-COVID scenario of the Mexico laundry appliances market has seen a significant increase in demand as people prioritize cleanliness and hygiene. With more time spent at home, the demand for washing machines and dryers has risen. Additionally, there's a growing preference for smart and energy-efficient appliances.

Mexico Laundry Appliances Market Trends

Increase in Imports of Washing Machines in Mexico

Washing machines are essential appliances and are one of the major appliances categories that are being used for people around the globe for washing and drying clothes. Varieties of washing machines are sold in Mexico's market with different capacities, functioning, drying, water system light, and detergent control among other attributes. Prices in the market have become a function of the brand, model, and place of purchase. There is a rise in imports of the washing machine in Mexico over the years due to the rising necessity of keeping clothes clean and free of odor, bacteria.

Growth of Residential Laundry Appliances in Mexico

The residential sector is witnessing moe demand of the laundry appliances in Mexico's market. Due to hectic lifestyles, consumers want to save on the time spent on washing and taking care of clothes and appliances. Young people who share their homes and dual-income family members who have a busier lifestyle are leading to the growth of residential laundry appliances in the market. Most of the time is spent by them in commuting, exercising, and working, hence to take care of laundry they require appliances that are expected to keep the demand for laundry appliances in the market. Dryers have lower penetration as compared to washing machines which can represent an opportunity for players in the market. However, growing laundry services and dry cleaning are increasing competition for residential sector appliances.

Mexico Laundry Appliances Industry Overview

Mexico Laundry Appliances Market is Moderately Fragmented. Mexico's laundry appliances are competitive in nature with global and regional players in the market. Some players dominate the market such as Mabe, SA de CV Av., LG Electronics, Maytag, Samsung, and AB Electrolux. Various players are focusing on the launch of the new products in the market that reduces consumer washing time. Manufacturers are investing in Smart washing machine technologies to gain a competitive share of the market.

Additional Benefits:

- The market estimate (ME) sheet in Excel format
- 3 months of analyst support

1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS AND DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Rising Disposable Income is Driving the Market
4.3 Market Restraints
4.3.1 Price Volatility of Raw Manufacturers
4.3.2 Economic Fluctuations and Consumer Purchasing Power
4.4 Market Opportunities
4.4.1 Growing Awareness of Eco-friendly and Energy-Efficient Appliances
4.5 Porter's Five Forces Analysis
4.5.1 Threat of New Entrants
4.5.2 Bargaining Power of Buyers/Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Insights on Technological Innovations in the Market
4.7 Insights on Impact of COVID-19 on the Market

5 MARKET SEGMENTATION
5.1 By Type
5.1.1 Freestanding Laundry Appliances
5.1.2 Built-in Laundry Applinaces
5.2 By Product
5.2.1 Washing Machine
5.2.2 Dryers
5.2.3 Electric Smoothing Irons
5.2.4 Others
5.3 By Technology
5.3.1 Automatic
5.3.2 Semi-Automatic/ Manual
5.3.3 Others
5.4 By Distribution Channel
5.4.1 Supermarkets and Hypermarkets
5.4.2 Specialty Stores
5.4.3 Online
5.4.4 Other Distribution Channels

6 COMPETITIVE LANDSCAPE
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.1 Mabe, SA de CV Av.
6.2.2 LG Electronics
6.2.3 Maytag
6.2.4 Samsung
6.2.5 Whirlpool Mexico S.A. De C.v.
6.2.6 Samsung Sdi Mexico SA De Cv
6.2.7 AB Electrolux
6.2.8 Koblenz Electrica, S.A. de C.V
6.2.9 Panasonic de Mexico S.A. de C.V.
6.2.10 BSH Hausgerate GmbH
6.2.11 Maytag*

7 FUTURE OF THE MARKET

8 DISCLAIMER

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