Please Wait.....
Report
Mexico Fruits and Vegetables Sector - Growth, Trends, Covid-19 Impact, and Forecasts (2023 - 2028)
Market Report I 2023-01-23 I 100 Pages I Mordor Intelligence
The Mexican fruits and vegetable market is projected to register a CAGR of 2.3% during the forecast period (2022-2027). As Mexico is one of the key exporters of these commodities to the United States, import volume experienced a slight decline during the pandemic. Texas is the largest port of entry of fresh produce from Mexico. There was a reduction in produce imports of 4.1% in February and 1.6% in March compared to the same months in 2019. Later on, as these commodities were deemed to be essential, the efforts of the public and private sectors in both countries to ensure this cross-border relationship overcame the supply disruptions caused by the pandemic.
Tomatoes, bananas, chili peppers, oranges, lemons, limes, mangos, and avocados are some of the commonly grown fruits and vegetables in Mexico. The growth of the fruits market in Mexico is driven by various public and private initiatives to increase agricultural production. For instance, Fortune Growers, a fresh produce company based in Elgin, Illinois, partnered with the Mexican government to strengthen the growth of Mexican produce. The company, with its latest initiative, is working closely with small and medium-sized growers across Mexico by creating logistical methods that would increase trade and facilitate growth.
Further, orange was the most consumed fruit in Mexico in 2019, with an average per capita consumption of 37.2 kg. Lime ranked second with a per capita consumption of 15.1 kg, followed by banana and mango. Among vegetables, green chili was the most consumed legume or vegetable in 2019, with an average per capita consumption of 16.9 kg, followed by potato and tomatoes.
Fruits and vegetable consumption in the country had declined over the years, as fruit and vegetable-based foods were being replaced with modern self-service stores boosting consumption of soda and instant soups. Hence, there is a need for better marketing campaigns to boost the consumption of fresh and locally produced fruits and vegetables, which are not only cheaper but also help local growers increase their business.
The climatic advantages that allow the country to produce fruits and vegetables year-round and increased demand from the United States are the prime drivers of the market studied.
Mexico Fruits & Vegetables Market Trends
Oranges and Tomatoes Dominate the Sector
According to the Food and Agriculture Organization, production of primary fruits and vegetables in 2020 was 23.8 million metric ton and 15.1 million metric ton, respectively. The production of citrus fruits in the same year stood at 8.9 million metric ton. Oranges and tomatoes are the leading commodities in the fruits and vegetable sector. The country produced 4.65 million metric ton of oranges and 4.14 million metric ton of tomatoes in 2020.
Tomatoes are produced in Mexico year-round, with a fall/winter cycle and a spring/summer cycle stretching over 18 months an agricultural year (AY), from October to March (plus one year). Protected agriculture is increasingly prevalent throughout the country, especially among the farms and enterprises that rely on the export market. Tomato production in Mexico is highly concentrated, with Queretaro, Coahuila, Nuevo Leon, and Puebla having the highest tomato yields due to increased adoption of protected agriculture technologies, like green and shade houses and irrigation systems. For example, Sinaloa, which grows Roma tomatoes (saladette) in an open field with yields of about 37 MT/ha, can grow the same tomato varieties under protected agriculture with yields ranging from 87 to 200 MT/ha.
Climate variation in the country, from tropical to temperate, allows growers to produce a wide variety of fruits and vegetables. About 20% of Mexico's fruit and vegetable production is exported, while the vast majority goes to the large and growing domestic market.
While non-citrus fruits are produced in the more temperate states of Michoacan, Chihuahua, Durango, Zacatecas, and Sonora, the citrus production occurs in Veracruz, Colima, Michoacan, San Luis Potosi, Oaxaca, and Sonora. Thus, favorable Mexican weather, expanding cultivation of protected agriculture, and high export demand for those commodities, especially from the United States, are some of the reasons for high production in Mexico.
United States - Major Exporting Partner
The United States is the top exporting partner of Mexico, whose main competitive advantage is climate. Three-fourths of the US fresh vegetable imports are from Mexico. Most fresh Mexican vegetables arrive in the United States during the winter months, when there is little production of the same commodities except in Florida. The value of the total imports of agricultural products from Mexico was USD 28 billion in 2019. Leading categories include other fresh fruits (USD 6.9 billion) and fresh vegetables (USD 6.3 billion),
Mexican farmers invest in protected culture structures, including greenhouses that protect plants from erratic weather and pests, thereby facilitating the production of organic produce and extending crop seasons, enabling the year-round supply of fresh vegetables. Americans are willing to pay a premium for greenhouse-grown and often organic vegetables, and Mexican farmers are investing in protected culture structures to exploit this high-value market.
Avocadoes, limes, strawberries, raspberries, and grapes are some of the fruits exported to the United States, whereas bell peppers and tomatoes are the main vegetables exported. The trade agreement, NAFTA, and Mexico's proximity to the United States are prime reasons for such huge exports to the United States. Other prominent trade partners include Canada, Chile, Argentina, and Spain.
During the 2019-2020 season, tomatoes led the export at about USD 2.1 billion, with most of the exports going to the United States, with bell peppers at around USD 600 million, followed by other peppers and cucumbers. Avocados were the most exported fruit at about USD 1.9 billion, followed by walnuts at around USD 600 million and limes.
Mexico Fruits & Vegetables Market Competitor Analysis
Additional Benefits:
The market estimate (ME) sheet in Excel format
3 months of analyst support
1 INTRODUCTION
1.1 Study Assumptions and Market Definitions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain Analysis
5 MARKET SEGMENTATION
5.1 Crop Type (Production Analysis by Volume, Consumption Analysis by Volume and Value, Import Analysis by Volume and Value, Export Analysis by Volume and Value, and Price Trend Analysis)
5.1.1 Fruits
5.1.2 Vegetables
6 PRICE AND INTERNATIONAL TRADE ANALYSIS
6.1 Tomato
6.2 Onion
6.3 Chilly and Pepper
6.4 Okra
6.5 Brinjal
6.6 Beans
6.7 Potato
6.8 Watermelon
6.9 Banana
6.10 Grapes
6.11 Apple
6.12 Strawberry
6.13 Citrus Fruits
7 COMPETITIVE ANALYSIS
7.1 Distribution Network and Retail Analysis
7.2 Company Profiles
8 MARKET OPPORTUNITIES AND FUTURE TRENDS
9 AN ASSESSMENT OF IMPACT OF COVID-19 ON THE MARKET
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security