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Report
Malaysia Social Commerce Market Intelligence and Future Growth Dynamics - 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - 2025 Update
Market Report I 2025-04-30 I 70 Pages I PayNxt360
According to PayNXT360, social commerce market in Malaysia is expected to grow by 21.8% on annual basis to reach US$1,362.3 million in 2025.
The social commerce market in the country experienced robust growth during 2021-2024, achieving a CAGR of 27.1%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 16.1% during 2025-2030. By the end of 2030, the social commerce sector is projected to expand from its 2024 value of USD 1,118.1 million to approximately USD 2,878.8 million.
This report provides a detailed data-centric analysis of the social commerce sector in Malaysia, covering market opportunities and risks across a range of retail categories. With over 50+ KPIs at the country level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics.
It breaks down market opportunities in the social commerce sector by type of domestic vs cross-border, type of social platform, type of payment method, business model, end-use consumer segment, and type of city. In addition, it provides a snapshot of consumer behaviour and retail spending dynamics. KPIs in both value and volume terms help in getting an in-depth understanding of end market dynamics.
PayNXT360's research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.
Key Insights
Malaysia's social commerce landscape evolves as businesses and consumers embrace digital shopping innovations. The integration of shopping features in social media, the rise of influencer-driven commerce, and the increasing popularity of live shopping events highlight the growing role of digital platforms in shaping retail behaviors. As these trends continue to develop, businesses that optimize their social commerce strategies will be better positioned to capture market share and enhance customer engagement.
At the same time, consumer preferences are shifting toward ethical and sustainable shopping, prompting businesses to align with values such as environmental responsibility and local sourcing. Regulatory oversight may also influence influencer-led shopping, requiring businesses to remain compliant while leveraging these trends for growth. Over the next few years, companies that successfully integrate social commerce innovations while maintaining transparency and ethical practices will be well-positioned in Malaysia's competitive digital retail market.
Integration of Shopping Features in Social Media Platforms
- Social media platforms in Malaysia increasingly incorporate shopping features, enabling consumers to make purchases without leaving the app. TikTok Shop, for instance, has gained widespread traction, offering users an integrated browsing and buying experience. This trend allows businesses to reach consumers directly within their social networks, reducing the steps required for conversion.
- The primary drivers of this trend include the high penetration of smartphones and the widespread use of social media in Malaysia. Consumers value the convenience of in-app shopping, while businesses benefit from the ability to target potential buyers through personalized ads and algorithm-driven recommendations. As a result, brands are investing more in social commerce strategies to engage users effectively.
- Over the next two to four years, social commerce adoption is expected to intensify, with platforms introducing more advanced features such as AI-driven recommendations and seamless payment integrations. As consumer behavior shifts toward mobile-first transactions, businesses that effectively leverage social media shopping tools will gain a competitive advantage. However, increased reliance on these platforms may also lead to growing scrutiny regarding data privacy and business platform fees.
Rise of Influencer-Led Shopping
- Influencer-led shopping is becoming a key driver of social commerce in Malaysia, with influencers leveraging their platforms to directly promote and sell products to their followers. This trend capitalizes on the trust and engagement influencers have built with their audiences, making their recommendations more impactful than traditional advertising. As a result, brands are increasingly collaborating with influencers to create authentic and personalized marketing campaigns.
- The effectiveness of influencer marketing in driving sales is a major factor behind this shift. Consumers often view influencer endorsements as more genuine, particularly when influencers showcase products through live streams, unboxing videos, or personal testimonials. This promotion method enhances brand visibility and facilitates immediate purchase decisions through embedded shopping links and direct product tags.
- Influencer-led shopping is expected to expand further over the next two to four years, playing an integral role in brand marketing strategies. However, regulatory bodies may impose stricter guidelines on disclosure, taxation, and advertising standards for influencers. Businesses and influencers will need to navigate these evolving regulations while optimizing their marketing strategies to maintain consumer trust and compliance.
Growth of Live Shopping Events
- Live shopping events are becoming increasingly popular in Malaysia as retailers use live broadcasts to showcase and sell products in real-time. This format enables businesses to interact directly with consumers, answer questions instantly, and demonstrate products in ways that static images or traditional e-commerce listings cannot. Platforms such as TikTok Shop and Shopee Live capitalize on this trend by integrating live shopping features that allow seamless transactions during broadcasts.
- The primary driver of this trend is the demand for real-time interaction and product demonstrations, which create a more engaging shopping experience. Consumers value the authenticity of live presentations, as they can see product quality, usage, and benefits firsthand. Additionally, limited-time promotions and exclusive discounts during live sessions encourage impulse purchases, further driving sales through this channel.
- Over the next two to four years, live shopping will become a key component of Malaysia's social commerce landscape. More brands will likely host regular live events to boost engagement and sales, integrating interactive features such as live polls, Q&A sessions, and influencer-hosted broadcasts. As competition intensifies, businesses that refine their live shopping strategies and invest in high-quality, engaging content will have an advantage in attracting and retaining customers.
Emphasis on Ethical and Sustainable Shopping
- Ethical and sustainable shopping is becoming more prominent in Malaysia as consumers increasingly prioritize products that align with their values. Social commerce platforms adapt to this shift by promoting environmentally friendly goods and supporting local businesses emphasizing sustainability. This trend is particularly visible in sectors such as fashion, beauty, and food, where transparency in sourcing and production is becoming a key consideration for buyers.
- The rise in environmental awareness and a preference for locally produced goods are major drivers behind this shift. Consumers are becoming more conscious of the impact of their purchases and are actively seeking brands that practice ethical sourcing, reduce waste, and use eco-friendly materials. Social commerce platforms are responding by offering dedicated sections for sustainable products and leveraging influencer marketing to highlight eco-conscious brands.
- Over the next two to four years, businesses prioritizing ethical and sustainable practices are expected to gain a competitive edge as consumer demand for responsible products grows. Companies that fail to adapt may face reputational challenges as transparency and sustainability become standard expectations in the retail sector. As this trend evolves, social commerce platforms may refine their offerings by incorporating certifications, consumer reviews, and product traceability features to reinforce trust and authenticity.
Competitive Landscape and Regulatory Developments in Malaysia's Social Commerce Market
Malaysia's social commerce sector is rapidly expanding, fueled by high social media engagement, smartphone adoption, and platform-driven shopping features. Established players such as Facebook, Instagram, and TikTok Seller continue to dominate, while new entrants intensify competition and drive innovation. Strategic mergers and acquisitions indicate a trend toward consolidation, positioning businesses for greater market penetration and operational efficiency in an evolving digital landscape.
At the same time, regulatory changes are reshaping how social commerce operates, with new licensing requirements for social media services and a pending e-commerce law review. These developments will require businesses to adapt to stricter compliance standards while leveraging digital advancements to stay competitive. Over the next few years, companies that successfully integrate emerging technologies and adhere to evolving regulations will be best positioned to thrive in Malaysia's increasingly competitive social commerce market.
Current State of the Social Commerce Market
- This expansion is driven by integrating shopping features within social media platforms, enabling users to purchase without leaving the app. A 2023 survey indicated that approximately 37% of Malaysian respondents regularly shop on social media, reflecting increased consumer confidence in online shopping.
- The widespread adoption of smartphones and high social media engagement among Malaysians are primary drivers of this trend. Consumers appreciate the convenience of in-app purchases, while businesses benefit from direct access to a large user base. This dynamic has led to a vibrant social commerce ecosystem, with established players and new entrants vying for market share.
Key Players and New Entrants
- The Malaysian social commerce landscape is dominated by major platforms such as Facebook, Instagram, YouTube, PG Mall, and TikTok Seller. These platforms have integrated shopping features to cater to the local market, enabling businesses to showcase and sell products directly to users.
- In addition to these established players, local companies are increasingly entering social commerce, utilizing these platforms to reach a broader audience and compete effectively in the digital marketplace. This influx of new entrants intensifies competition and drives innovation within the sector.
Recent Launches, Mergers, and Acquisitions
- The Malaysian social commerce landscape has witnessed significant mergers and acquisitions in recent years, reflecting a trend toward consolidation and strategic partnerships. For instance, global companies have invested in e-commerce platforms to strengthen their direct-to-consumer channels.
- This activity underscores the dynamic nature of the market as firms seek to enhance their digital capabilities and market reach. Such strategic moves are expected to reshape the competitive landscape, leading to more integrated and comprehensive social commerce offerings.
Outlook
- Looking ahead, Malaysia's competitive landscape of social commerce is expected to evolve with technological advancements and consumer preferences. Brands that prioritize personalized shopping experiences, leverage influencer partnerships, and adopt emerging technologies such as augmented reality will likely gain a competitive edge.
- However, businesses must also navigate the regulatory environment, which has seen recent changes to enhance consumer protection and data privacy. Staying abreast of these developments will be crucial for companies operating in Malaysia's social commerce sector. The market is poised for continued growth, with increased competition driving innovation and improved consumer experiences.
Regulatory Changes
- Over the past year, Malaysia has introduced regulatory changes to enhance consumer protection and data privacy within the digital marketplace. The Malaysian Communications and Multimedia Commission (MCMC) announced a new licensing regime for social media and internet messaging services, effective 1 August 2024, with enforcement starting on 1 January 2025. Platforms with at least 8 million users are required to apply for an applications service provider class license.
- Additionally, the existing laws relating to e-commerce are undergoing review, with completion expected by mid-2025. This review aims to introduce a more comprehensive legal framework suited to current demands and technological developments, providing better consumer protection and encouraging greater use of e-commerce platforms.
1. About this Report
1.1. Summary
1.2. Methodology
1.3. Social Commerce Definitions
1.4. Disclaimer
2. Malaysia Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. Malaysia Ecommerce - Gross Merchandise Value Trend Analysis, 2021-2030
2.2. Malaysia Ecommerce - Average Value Per Transaction Trend Analysis, 2021-2030
2.3. Malaysia Ecommerce - Transaction Volume Trend Analysis, 2021-2030
3. Malaysia Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
3.1. Malaysia Social Commerce - Gross Merchandise Value Trend Analysis, 2021-2030
3.2. Malaysia Social Commerce - Average Value Per Transaction Trend Analysis, 2021-2030
3.3. Malaysia Social Commerce - Transaction Volume Trend Analysis, 2021-2030
3.4. Malaysia Social Commerce Market Share Analysis by Key Players, 2024
4. Malaysia Social Commerce Industry Market Size and Forecast by Location
4.1. Malaysia Social Commerce Market Share by Location (%), 2024
4.2. Malaysia Social Commerce by Cross Border - Gross Merchandise Value Trend Analysis, 2021-2030
4.3. Malaysia Social Commerce by Domestic - Gross Merchandise Value Trend Analysis, 2021-2030
5. Malaysia Social Commerce Industry Market Size and Forecast by Product Categories
5.1. Malaysia Social Commerce Market Share by Product Categories (%), 2024
5.2. Malaysia Social Commerce Clothing & Footwear - Gross Merchandise Value Trend Analysis, 2021-2030
5.3. Malaysia Social Commerce Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2021-2030
5.4. Malaysia Social Commerce Food & Grocery - Gross Merchandise Value Trend Analysis, 2021-2030
5.5. Malaysia Social Commerce Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2021-2030
5.6. Malaysia Social Commerce Home Improvement - Gross Merchandise Value Trend Analysis, 2021-2030
5.7. Malaysia Social Commerce Travel - Gross Merchandise Value Trend Analysis, 2021-2030
5.8. Malaysia Social Commerce Accommodation - Gross Merchandise Value Trend Analysis, 2021-2030
6. Malaysia Social Commerce Industry Market Size and Forecast by End Use Consumer Segment
6.1. Malaysia Social Commerce Market Share by End Use Segment (%), 2024
6.2. Malaysia Social Commerce B2C Segment - Gross Merchandise Value Trend Analysis, 2021-2030
6.3. Malaysia Social Commerce B2B Segment - Gross Merchandise Value Trend Analysis, 2021-2030
6.4. Malaysia Social Commerce C2C Segment - Gross Merchandise Value Trend Analysis, 2021-2030
7. Malaysia Social Commerce Industry Market Size and Forecast by End Use Device
7.1. Malaysia Social Commerce Market Share by End Use Device (%), 2024
7.2. Malaysia Social Commerce by Mobile - Gross Merchandise Value Trend Analysis, 2021-2030
7.3. Malaysia Social Commerce by Desktop - Gross Merchandise Value Trend Analysis, 2021-2030
8. Malaysia Social Commerce Industry Market Size and Forecast by Cities
8.1. Malaysia Social Commerce Market Share by Cities (%), 2024
8.2. Malaysia Social Commerce by Tier-1 Cities - Gross Merchandise Value Trend Analysis, 2021-2030
8.3. Malaysia Social Commerce by Tier-2 Cities - Gross Merchandise Value Trend Analysis, 2021-2030
8.4. Malaysia Social Commerce by Tier-3 Cities - Gross Merchandise Value Trend Analysis, 2021-2030
9. Malaysia Social Commerce Industry Market Size and Forecast by Payment Method
9.1. Malaysia Social Commerce Market Share by Payment Method (%), 2024
9.2. Malaysia Social Commerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2021-2030
9.3. Malaysia Social Commerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2021-2030
9.4. Malaysia Social Commerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2021-2030
9.5. Malaysia Social Commerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2021-2030
9.6. Malaysia Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2021-2030
9.7. Malaysia Social Commerce Payment by Other Digital Payment - Gross Merchandise Value Trend Analysis, 2021-2030
9.8. Malaysia Social Commerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2021-2030
10. Malaysia Social Commerce Industry Market Size and Forecast by Platforms
10.1. Malaysia Social Commerce Market Share by Platforms Method (%), 2024
10.2. Malaysia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) - Gross Merchandise Value Trend Analysis, 2021-2030
10.3. Malaysia Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value Trend Analysis, 2021-2030
10.4. Malaysia Social Commerce Platforms by Social Reselling - Gross Merchandise Value Trend Analysis, 2021-2030
10.5. Malaysia Social Commerce Platforms by Group Buying - Gross Merchandise Value Trend Analysis, 2021-2030
10.6. Malaysia Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value Trend Analysis, 2021-2030
11. Malaysia Social Commerce Industry Market Size and Forecast by Contents
11.1. Malaysia Social Commerce Market Share by Contents (%), 2024
11.2. Malaysia Social Commerce Contents by Live Streamers - Gross Merchandise Value Trend Analysis, 2021-2030
11.3. Malaysia Social Commerce Contents by Gaming Streamers - Gross Merchandise Value Trend Analysis, 2021-2030
11.4. Malaysia Social Commerce Contents by Reels - Gross Merchandise Value Trend Analysis, 2021-2030
11.5. Malaysia Social Commerce Contents by Influencers - Gross Merchandise Value Trend Analysis, 2021-2030
11.6. Malaysia Social Commerce Contents by Stories - Gross Merchandise Value Trend Analysis, 2021-2030
12. Malaysia Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour
12.1. Malaysia Social Commerce Spend Share by Age Group, 2024
12.2. Malaysia Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis, 2021-2030
12.3. Malaysia Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis, 2021-2030
12.4. Malaysia Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis, 2021-2030
12.5. Malaysia Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis, 2021-2030
12.6. Malaysia Social Commerce Share by Income Level, 2024
12.7. Malaysia Social Commerce Share by Gender, 2024
13. Further Reading
13.1. About PayNXT360
13.2. Related Research
Table 1: Malaysia Ecommerce - Gross Merchandise Value (US$ Million), 2021-2030
Table 2: Malaysia Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2021-2030
Table 3: Malaysia Ecommerce - Transaction Volume (Million), 2021-2030
Table 4: Malaysia Social Commerce - Gross Merchandise Value (US$ Million), 2021-2030
Table 5: Malaysia Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2021-2030
Table 6: Malaysia Social Commerce - Transaction Volume (Million), 2021-2030
Table 7: Malaysia Social Commerce by Cross Border - Gross Merchandise Value (US$ Million), 2021-2030
Table 8: Malaysia Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2021-2030
Table 9: Malaysia Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2021-2030
Table 10: Malaysia Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2021-2030
Table 11: Malaysia Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2021-2030
Table 12: Malaysia Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2021-2030
Table 13: Malaysia Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2021-2030
Table 14: Malaysia Social Commerce Travel - Gross Merchandise Value (US$ Million), 2021-2030
Table 15: Malaysia Social Commerce Accommodation - Gross Merchandise Value (US$ Million), 2021-2030
Table 16: Malaysia Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2021-2030
Table 17: Malaysia Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2021-2030
Table 18: Malaysia Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2021-2030
Table 19: Malaysia Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2021-2030
Table 20: Malaysia Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2021-2030
Table 21: Malaysia Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Table 22: Malaysia Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Table 23: Malaysia Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Table 24: Malaysia Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2021-2030
Table 25: Malaysia Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2021-2030
Table 26: Malaysia Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2021-2030
Table 27: Malaysia Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2021-2030
Table 28: Malaysia Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2021-2030
Table 29: Malaysia Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2021-2030
Table 30: Malaysia Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2021-2030
Table 31: Malaysia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) - Gross Merchandise Value (US$ Million), 2021-2030
Table 32: Malaysia Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value (US$ Million), 2021-2030
Table 33: Malaysia Social Commerce Platforms by Social Reselling - Gross Merchandise Value (US$ Million), 2021-2030
Table 34: Malaysia Social Commerce Platforms by Group Buying - Gross Merchandise Value (US$ Million), 2021-2030
Table 35: Malaysia Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value (US$ Million), 2021-2030
Table 36: Malaysia Social Commerce Contents by Live Streamers - Gross Merchandise Value (US$ Million), 2021-2030
Table 37: Malaysia Social Commerce Contents by Gaming Streamers - Gross Merchandise Value (US$ Million), 2021-2030
Table 38: Malaysia Social Commerce Contents by Reels - Gross Merchandise Value (US$ Million), 2021-2030
Table 39: Malaysia Social Commerce Contents by Influencers - Gross Merchandise Value (US$ Million), 2021-2030
Table 40: Malaysia Social Commerce Contents by Stories - Gross Merchandise Value (US$ Million), 2021-2030
Table 41: Malaysia Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Table 42: Malaysia Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Table 43: Malaysia Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Table 44: Malaysia Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 1: PayNXT360's Methodology Framework
Figure 2: Malaysia Ecommerce - Gross Merchandise Value (US$ Million), 2021-2030
Figure 3: Malaysia Ecommerce - Average Value Per Transaction Trend Analysis (US$), 2021-2030
Figure 4: Malaysia Ecommerce - Transaction Volume (Million), 2021-2030
Figure 5: Malaysia Social Commerce - Gross Merchandise Value (US$ Million), 2021-2030
Figure 6: Malaysia Social Commerce - Average Value Per Transaction Trend Analysis (US$), 2021-2030
Figure 7: Malaysia Social Commerce - Transaction Volume (Million), 2021-2030
Figure 8: Malaysia Social Commerce - Market Share Analysis by Key Players (%), 2024
Figure 9: Malaysia Social Commerce Market Share by Location (%), 2024
Figure 10: Malaysia Social Commerce by Cross-border - Gross Merchandise Value (US$ Million), 2021-2030
Figure 11: Malaysia Social Commerce by Domestic - Gross Merchandise Value (US$ Million), 2021-2030
Figure 12: Malaysia Social Commerce Market Share by Product Categories (%), 2024
Figure 13: Malaysia Social Commerce Clothing & Footwear - Gross Merchandise Value (US$ Million), 2021-2030
Figure 14: Malaysia Social Commerce Beauty and Personal Care - Gross Merchandise Value (US$ Million), 2021-2030
Figure 15: Malaysia Social Commerce Food & Grocery - Gross Merchandise Value (US$ Million), 2021-2030
Figure 16: Malaysia Social Commerce Appliances and Electronics - Gross Merchandise Value (US$ Million), 2021-2030
Figure 17: Malaysia Social Commerce Home Improvement - Gross Merchandise Value (US$ Million), 2021-2030
Figure 18: Malaysia Social Commerce Travel - Gross Merchandise Value (US$ Million), 2021-2030
Figure 19: Malaysia Social Commerce Accommodation - Gross Merchandise Value (US$ Million), 2021-2030
Figure 20: Malaysia Social Commerce Market Share by End Use Segment (%), 2024
Figure 21: Malaysia Social Commerce B2C Segment - Gross Merchandise Value (US$ Million), 2021-2030
Figure 22: Malaysia Social Commerce B2B Segment - Gross Merchandise Value (US$ Million), 2021-2030
Figure 23: Malaysia Social Commerce C2C Segment - Gross Merchandise Value (US$ Million), 2021-2030
Figure 24: Malaysia Social Commerce Market Share by End Use Device (%), 2024
Figure 25: Malaysia Social Commerce by Mobile - Gross Merchandise Value (US$ Million), 2021-2030
Figure 26: Malaysia Social Commerce by Desktop - Gross Merchandise Value (US$ Million), 2021-2030
Figure 27: Malaysia Social Commerce Market Share by Cities (%), 2024
Figure 28: Malaysia Social Commerce by Tier-1 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Figure 29: Malaysia Social Commerce by Tier-2 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Figure 30: Malaysia Social Commerce by Tier-3 Cities - Gross Merchandise Value (US$ Million), 2021-2030
Figure 31: Malaysia Social Commerce Market Share by Payment Method (%), 2024
Figure 32: Malaysia Social Commerce Payment by Credit Card - Gross Merchandise Value (US$ Million), 2021-2030
Figure 33: Malaysia Social Commerce Payment by Debit Card - Gross Merchandise Value (US$ Million), 2021-2030
Figure 34: Malaysia Social Commerce Payment by Bank Transfer - Gross Merchandise Value (US$ Million), 2021-2030
Figure 35: Malaysia Social Commerce Payment by Prepaid Card - Gross Merchandise Value (US$ Million), 2021-2030
Figure 36: Malaysia Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value (US$ Million), 2021-2030
Figure 37: Malaysia Social Commerce Payment by Other Digital Payment - Gross Merchandise Value (US$ Million), 2021-2030
Figure 38: Malaysia Social Commerce Payment by Cash - Gross Merchandise Value (US$ Million), 2021-2030
Figure 39: Malaysia Social Commerce Market Share by Platforms Method (%), 2024
Figure 40: Malaysia Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) - Gross Merchandise Value (US$ Million), 2021-2030
Figure 41: Malaysia Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value (US$ Million), 2021-2030
Figure 42: Malaysia Social Commerce Platforms by Social Reselling - Gross Merchandise Value (US$ Million), 2021-2030
Figure 43: Malaysia Social Commerce Platforms by Group Buying - Gross Merchandise Value (US$ Million), 2021-2030
Figure 44: Malaysia Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value (US$ Million), 2021-2030
Figure 45: Malaysia Social Commerce Market Share by Contents (%), 2024
Figure 46: Malaysia Social Commerce Contents by Live Streamers - Gross Merchandise Value (US$ Million), 2021-2030
Figure 47: Malaysia Social Commerce Contents by Gaming Streamers - Gross Merchandise Value (US$ Million), 2021-2030
Figure 48: Malaysia Social Commerce Contents by Reels - Gross Merchandise Value (US$ Million), 2021-2030
Figure 49: Malaysia Social Commerce Contents by Influencers - Gross Merchandise Value (US$ Million), 2021-2030
Figure 50: Malaysia Social Commerce Contents by Stories - Gross Merchandise Value (US$ Million), 2021-2030
Figure 51: Malaysia Social Commerce Share by Age Group (%), 2024
Figure 52: Malaysia Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 53: Malaysia Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 54: Malaysia Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 55: Malaysia Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis (US$ Million), 2021-2030
Figure 56: Malaysia Social Commerce Share by Income Level (%), 2024
Figure 57: Malaysia Social Commerce Share by Gender (%), 2024
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We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
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- By Money Transfer
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If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
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- By Credit Card
- Security
- Website security
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We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
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- Credit Card Security
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We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
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- Website security