Please Wait.....
Report
IPTV (Internet Protocol Television) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
Market Report I 2023-07-05 I 143 Pages I IMARC Group
Market Overview:
The global IPTV (Internet Protocol Television) market size reached US$ 71.6 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 170.9 Billion by 2028, exhibiting a growth rate (CAGR) of 14.5% during 2023-2028.
The Internet-based Protocol Television (IPTV) refers to the process of transmitting television programs and videos through the internet. The video servers transmit signals through rooftop antenna, satellite dish and fiber optic cables to stream content at various locations. The IPTV primarily uses IP multicasting with Internet Group Management Protocol (IGMP), Real-Time Streaming Protocol (RTSP), Real-Time Messaging Protocol (RTMP) and Hypertext Transfer Protocol (HTTP) for live broadcasts and on-demand programs. In comparison to the public internet, it provides the network operators with more control over the video traffic and enables regular quality-checks of the service. It also allows the viewers to create a custom list of channels and record shows in high-definition (HD) quality.
Global IPTV Market Trends:
The thriving electronics industry, along with an improving broadband infrastructure across the globe, is among the key factors driving the growth of the market. Furthermore, the rising adoption rates of video-on-demand (VOD) services, HD channels and hybrid IPTV services are catalyzing the growth of the market. Additionally, the implementation of favorable government policies, such as digitization of television and Direct-to-Home (DTH) services have favored the widespread acceptance of IPTV across the globe. Significant developments in the internet setup and enhanced internet connectivity across the residential and commercial sectors are also providing a boost to the market. Moreover, changing consumer preferences have increased the demand for IPTVs that can be integrated with smart homes and can support video calls, along with online conferencing and games. Other factors, including the rising disposable incomes and growing urbanization across the globe, are further creating a positive outlook for the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global IPTV (Internet Protocol Television) market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on subscription type, transmission type, device type, streaming type, service type and end-user.
Breakup by Subscription Type:
Subscription Based IPTV
Subscription Free IPTV
Breakup by Transmission Type:
Wired
Wireless
Breakup by Device Type:
Smartphones & Tablets
Smart TVs
PCs
Others
Breakup by Streaming Type:
Video IPTV
Non-Video IPTV
Breakup by Service Type:
In-House Service
Managed Service
Breakup by End-User:
Residential
Enterprises
Breakup by Region:
Asia Pacific
Europe
North America
Middle East and Africa
Latin America
Competitive Landscape:
The report has also analyzed the competitive landscape of the market with some of the key players being AT&T, Bharti Airtel Limited, Akamai Technologies, Verizon Communications, Orange S.A., Ericsson, CenturyLink, Deutsche Telekom, MatrixStream Technologies Inc., Arris International, Sterlite Technologies, Cisco Systems, Broadcom Corporation, Telefonica, Foxtel, Huawei Technologies Co., Ltd., Nectro IPTV, Amino Technologies, PCCW, Chunghwa Telecom, etc.
IMARC Group's latest report provides a deep insight into the global IPTV market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. This report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the IPTV market in any manner.
Key Questions Answered in This Report:
How has the global IPTV market performed so far and how will it perform in the coming years?
What are the key regional markets in the global IPTV industry?
What has been the impact of COVID-19 on the global IPTV industry?
What is the breakup of the market based on the subscription type?
What is the breakup of the market based on the transmission type?
What is the breakup of the market based on the device type?
What is the breakup of the market based on the streaming type?
What is the breakup of the market based on the service type?
What is the breakup of the market based on the end-user?
What are the various stages in the value chain of the global IPTV industry?
What are the key driving factors and challenges in the global IPTV industry?
What is the structure of the global IPTV industry and who are the key players?
What is the degree of competition in the global IPTV industry?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global IPTV Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Subscription Type
5.5 Market Breakup by Transmission Type
5.6 Market Breakup by Device Type
5.7 Market Breakup by Streaming Type
5.8 Market Breakup by Service Type
5.9 Market Breakup by End-User
5.10 Market Breakup by Region
5.11 Market Forecast
6 Market Breakup by Subscription Type
6.1 Subscription Based IPTV
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Subscription Free IPTV
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Transmission Type
7.1 Wired
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Wireless
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Device Type
8.1 Smartphones & Tablets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Smart TVs
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 PCs
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 Market Breakup by Streaming Type
9.1 Video IPTV
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Non-Video IPTV
9.2.1 Market Trends
9.2.2 Market Forecast
10 Market Breakup by Service Type
10.1 In-House Service
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Managed Service
10.2.1 Market Trends
10.2.2 Market Forecast
11 Market Breakup by End-User
11.1 Residential
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Enterprises
11.2.1 Market Trends
11.2.2 Market Forecast
12 Market Breakup by Region
12.1 Asia Pacific
12.1.1 Market Trends
12.1.2 Market Forecast
12.2 Europe
12.2.1 Market Trends
12.2.2 Market Forecast
12.3 North America
12.3.1 Market Trends
12.3.2 Market Forecast
12.4 Middle East and Africa
12.4.1 Market Trends
12.4.2 Market Forecast
12.5 Latin America
12.5.1 Market Trends
12.5.2 Market Forecast
13 SWOT Analysis
13.1 Overview
13.2 Strengths
13.3 Weaknesses
13.4 Opportunities
13.5 Threats
14 Value Chain Analysis
15 Porters Five Forces Analysis
15.1 Overview
15.2 Bargaining Power of Buyers
15.3 Bargaining Power of Suppliers
15.4 Degree of Competition
15.5 Threat of New Entrants
15.6 Threat of Substitutes
16 Competitive Landscape
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 AT&T
16.3.2 Bharti Airtel Limited
16.3.3 Akamai Technologies
16.3.4 Verizon Communications
16.3.5 Orange S.A.
16.3.6 Ericsson
16.3.7 CenturyLink
16.3.8 Deutsche Telekom
16.3.9 MatrixStream Technologies Inc.
16.3.10 Arris International
16.3.11 Sterlite Technologies
16.3.12 Cisco Systems
16.3.13 Broadcom Corporation
16.3.14 Telefonica
16.3.15 Foxtel
16.3.16 Huawei Technologies Co., Ltd.
16.3.17 Nectro IPTV
16.3.18 Amino Technologies
16.3.19 PCCW
16.3.20 Chunghwa Telecom
Figure 1: Global: IPTV Market: Major Drivers and Challenges
Figure 2: Global: IPTV Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: IPTV Market: Breakup by Subscription Type (in %), 2022
Figure 4: Global: IPTV Market: Breakup by Transmission Type (in %), 2022
Figure 5: Global: IPTV Market: Breakup by Device Type (in %), 2022
Figure 6: Global: IPTV Market: Breakup by Streaming Type (in %), 2022
Figure 7: Global: IPTV Market: Breakup by Service Type (in %), 2022
Figure 8: Global: IPTV Market: Breakup by End-User (in %), 2022
Figure 9: Global: IPTV Market: Breakup by Region (in %), 2022
Figure 10: Global: IPTV Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 11: Global: IPTV Industry: SWOT Analysis
Figure 12: Global: IPTV Industry: Value Chain Analysis
Figure 13: Global: IPTV Industry: Porter's Five Forces Analysis
Figure 14: Global: IPTV (Subscription Based IPTV) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: IPTV (Subscription Based IPTV) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: IPTV (Subscription Free IPTV) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: IPTV (Subscription Free IPTV) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: IPTV (Wired) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: IPTV (Wired) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: IPTV (Wireless) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: IPTV (Wireless) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: IPTV (Smartphones & Tablets) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: IPTV (Smartphones & Tablets) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: IPTV (Smart TVs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: IPTV (Smart TVs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: IPTV (PCs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: IPTV (PCs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: IPTV (Other Device Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: IPTV (Other Device Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: IPTV (Video IPTV) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: IPTV (Video IPTV) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: IPTV (Non-Video IPTV) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: IPTV (Non-Video IPTV) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: IPTV (In-House Service) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: IPTV (In-House Service) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: IPTV (Managed Service) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: IPTV (Managed Service) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: IPTV (Residential) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: IPTV (Residential) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: IPTV (Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: Global: IPTV (Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: Asia Pacific: IPTV Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: Asia Pacific: IPTV Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Europe: IPTV Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Europe: IPTV Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: North America: IPTV Market: Sales Value (in Million US$), 2017 & 2022
Figure 47: North America: IPTV Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 48: Middle East and Africa: IPTV Market: Sales Value (in Million US$), 2017 & 2022
Figure 49: Middle East and Africa: IPTV Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 50: Latin America: IPTV Market: Sales Value (in Million US$), 2017 & 2022
Figure 51: Latin America: IPTV Market Forecast: Sales Value (in Million US$), 2023-2028
Table 1: Global: IPTV Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: IPTV Market Forecast: Breakup by Subscription Type (in Million US$), 2023-2028
Table 3: Global: IPTV Market Forecast: Breakup by Transmission Type (in Million US$), 2023-2028
Table 4: Global: IPTV Market Forecast: Breakup by Device Type (in Million US$), 2023-2028
Table 5: Global: IPTV Market Forecast: Breakup by Streaming Type (in Million US$), 2023-2028
Table 6: Global: IPTV Market Forecast: Breakup by Service Type (in Million US$), 2023-2028
Table 7: Global: IPTV Market Forecast: Breakup by End-User (in Million US$), 2023-2028
Table 8: Global: IPTV Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 9: Global: IPTV Market Structure
Table 10: Global: IPTV Market: Key Players
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security