Please Wait.....
Report
Inflight Retail and Advertising Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
Market Report I 2024-07-31 I 210 Pages I Global Market Insights
The Inflight Retail and Advertising Market is slated to exhibit an 8% CAGR over 2024-2032, driven by the demand for enhanced passenger experiences and airlines' focus on ancillary revenue streams. As global air travel rebounds, airlines invest in inflight retail to offer a wider range of products and services, aiming to differentiate their offerings and boost passenger satisfaction. For instance, according to a 2023 report by the International Air Transport Association (IATA), ancillary revenues, including inflight retail, accounted for 12% of total airline revenues.
The integration of advanced in-flight entertainment systems and onboard Wi-Fi has revolutionized inflight retail and advertising. These technologies enable real-time data collection and personalized marketing, allowing airlines to tailor product recommendations and advertisements based on passenger preferences. A 2022 study by SITA highlighted that 80% of airlines planned to invest in onboard Wi-Fi by 2024 to enhance passenger personalization and convenience, thereby boosting inflight sales and advertising effectiveness.
The overall inflight retail and advertising industry is classified based on product type, seat type, operation, end-user, and region.
The retail segment will gain substantial traction over 2024-2032. This segment includes luxury items, such as high-end fashion accessories and premium cosmetics, as well as everyday essentials like snacks and beverages. Airlines offer exclusive inflight products, often branded or co-branded, which provide a unique shopping experience unavailable on the ground. This broad assortment not only enhances the overall passenger experience but also allows airlines to cater to different demographics and travel needs, ultimately contributing to increased revenue generation through both impulse purchases and planned selections.
The business class segment will hold a notable market share by 2032, due to the opportunity for airlines to cater to high-value passengers with tailored retail and advertising offerings. Business class passengers, who typically seek enhanced comfort and exclusivity, are targeted with high-end products and luxury services, including gourmet meals, premium skincare products, and exclusive travel accessories. By offering personalized marketing and bespoke inflight shopping experiences, airlines can drive substantial ancillary revenue while elevating the overall passenger experience for their most discerning customers.
Europe inflight retail and advertising market is experiencing robust growth, driven by the region's competitive aviation sector and increasing passenger demand for personalized travel experiences. European airlines are leveraging advanced in-flight entertainment systems and connectivity to enhance retail opportunities and deliver targeted advertising content. Additionally, the strong emphasis on digital innovation and sustainable practices is shaping the market dynamics, as airlines adopt eco-friendly products and integrate advanced technology to engage passengers effectively and boost ancillary revenues.
Report Content
Chapter 1 Methodology and Scope
1.1 Market scope and definition
1.2 Base estimates and calculations
1.3 Forecast calculation
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
Chapter 2 Executive Summary
2.1 Industry 360 synopsis, 2021 - 2032
Chapter 3 Industry Insights
3.1 Industry ecosystem analysis
3.2 Vendor matrix
3.3 Profit margin analysis
3.4 Technology and innovation landscape
3.5 Patent analysis
3.6 Key news and initiatives
3.7 Regulatory landscape
3.8 Impact forces
3.8.1 Growth drivers
3.8.1.1 Increasing air travel and passenger traffic
3.8.1.2 Technological advancements and connectivity
3.8.1.3 Enhanced passenger experience and customization
3.8.1.4 Strategic partnerships and collaborations
3.8.1.5 Expansion of low-cost carriers
3.8.2 Industry pitfalls and challenges
3.8.2.1 High operational costs and logistics
3.8.2.2 Regulatory and security challenges
3.9 Growth potential analysis
3.10 Porter's analysis
3.10.1 Supplier power
3.10.2 Buyer power
3.10.3 Threat of new entrants
3.10.4 Threat of substitutes
3.10.5 Industry rivalry
3.11 PESTEL analysis
Chapter 4 Competitive Landscape, 2023
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2032 (USD Million)
5.1 Retail
5.1.1 Duty-Free Goods
5.1.2 Food and Beverages
5.1.3 Travel Accessories
5.1.4 Electronics and Gadgets
5.1.5 Others
5.2 Advertising
5.2.1 Printed Media
5.2.2 Digital Media
5.2.3 In-cabin Announcements
5.2.4 Others
Chapter 6 Market Estimates and Forecast, By Seat Type, 2021 - 2032 (USD Million)
6.1 First Class
6.2 Business Class
6.3 Premium Economy Class
6.4 Economy Class
Chapter 7 Market Estimates and Forecast, By Operation, 2021 - 2032 (USD Million)
7.1 Stored
7.2 Streamed
Chapter 8 Market Estimates and Forecast, By End-User, 2021 - 2032 (USD Million)
8.1 Commercial Aviation
8.2 Business Aviation
Chapter 9 Market Estimates and Forecast, By Region, 2021 - 2032 (USD Million)
9.1 Key trends
9.2 North America
9.2.1 U.S.
9.2.2 Canada
9.3 Europe
9.3.1 UK
9.3.2 Germany
9.3.3 France
9.3.4 Italy
9.3.5 Spain
9.3.6 Rest of Europe
9.4 Asia Pacific
9.4.1 China
9.4.2 India
9.4.3 Japan
9.4.4 South Korea
9.4.5 ANZ
9.4.6 Rest of Asia Pacific
9.5 Latin America
9.5.1 Brazil
9.5.2 Mexico
9.5.3 Rest of Latin America
9.6 MEA
9.6.1 UAE
9.6.2 South Africa
9.6.3 Saudi Arabia
9.6.4 Rest of MEA
Chapter 10 Company Profiles
10.1 3sixty Duty
10.2 Aeroplay Entertainment
10.3 Airfi
10.4 Anuvu
10.5 Azerion Group N.V
10.6 Collins Aerospace
10.7 EAM
10.8 Gategroup
10.9 IMM International
10.10 Lufthansa
10.11 Mojoboxx S.L.
10.12 Panasonic Avionics Corporation
10.13 Retail Inmotion
10.14 SkyBuys Pty Ltd
10.15 Skydeals
10.16 Spafax
10.17 Thales
10.18 Viasat, Inc.
10.19 West Entertainment
10.20 Wipro
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security