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Indian Pasta Market Report by Type (Dry Pasta, Instant Pasta, Fresh Pasta), Raw Material (Semolina, Refined Flour, Durum Wheat, and Others), Distribution Channel (Institutional, Convenience Stores, Hypermarket/Supermarket, E-Retailing), Cuisine (White Sauce Pasta, Red Sauce Pasta, Mix Sauce Pasta), and State 2024-2032
Market Report I 2024-04-08 I 117 Pages I IMARC Group
The Indian pasta market size reached US$ 922.4 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 3,428.4 Million by 2032, exhibiting a growth rate (CAGR) of 15.2% during 2024-2032.
Pasta refers to the staple food of tradition Italian cuisine which is made using dough, water, eggs, vegetables, and oil. The dough is kneaded into various shapes some of which are known as penne, spaghetti, farfalle, fettuccine, barbine, etc. Pasta is associated with several health benefits owing to a high concentration of vitamins and minerals. Currently, the demand for pasta is gaining immense popularity in India, particularly amongst the younger population, due to expansion in food-service restaurants.
The primary factors catalysing the growth of the pasta market in India include rising urbanisation, changing lifestyles and surging demand for ready-to-eat products. In addition to this, the market is also influenced by an increasing women's employment rate coupled with rising disposable incomes. Further, the health-conscious consumers are demanding food products with healthier ingredients, which has led to a rise in the demand for pasta made with whole-wheat and quinoa. Some of the other forces that have been proactive in maintaining the market growth are longer shelf-life and ease of preparation.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the Indian pasta market report, along with forecasts at the country and state level from 2024-2032. Our report has categorized the market based on type, raw material, distribution channel and cuisine.
Breakup by Type:
Dry Pasta
Instant Pasta
Fresh Pasta
On the basis of type, the market has been segmented as dry pasta, instant pasta and fresh pasta. Currently, dry pasta dominates the Indian pasta market, holding the majority of the market share.
Breakup by Raw Material:
Semolina
Refined Flour
Durum Wheat
Others
Based on raw materials, semolina represents the largest segment. This can be accredited to the high gluten content of semolina which helps in maintaining the shape of pasta.
Breakup by Distribution Channel:
Institutional
Convenience Stores
Hypermarket/Supermarket
E-Retailing
On the basis of distribution channels, the market is segregated as convenience stores, supermarkets/hypermarkets, institutional and e-retail. Amongst these, institutional sales exhibit a clear dominance in the pasta market in India.
Breakup by Cuisine:
White Sauce Pasta
Red Sauce Pasta
Mix Sauce Pasta
Based on cuisines, white sauce pasta represents the largest segment.
Breakup by State:
Uttar Pradesh
Delhi
Maharashtra
Gujarat
Karnataka
Tamil Nadu
Others
Region-wise, the market has been segmented into Uttar Pradesh, Delhi, Maharashtra, Gujarat, Karnataka, Tamil Nadu and others.
Competitive Landscape
The competitive landscape of the market has also been examined with some of the key players being Nestle, ITC, Bambino, MTR and Del Monte.
This report provides a deep insight into the Indian pasta market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian pasta industry in any manner.
Key Questions Answered in This Report
1. What was the size of the Indian pasta market in 2023?
2. What is the expected growth rate of the Indian pasta market during 2024-2032?
3. What are the key factors driving the Indian pasta market?
4. What has been the impact of COVID-19 on the Indian pasta market?
5. What is the breakup of the Indian pasta market based on the type?
6. What is the breakup of the Indian pasta market based on the raw material?
7. What is the breakup of the Indian pasta market based on the distribution channel?
8. What is the breakup of the Indian pasta market based on the cuisine?
9. What are the key regions in the Indian pasta market?
10. Who are the key companies/players in the Indian pasta market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 India Pasta Market: Industry Analysis
5.1 Market Overview
5.2 Market Performance
5.2.1 Volume Trends
5.2.2 Value Trends
5.3 Impact of COVID-19
5.4 Price Analysis
5.4.1 Key Price Indicators
5.4.2 Price Structure
5.4.3 Price Trends
5.5 Market Breakup by Region
5.6 Market Breakup by Type
5.7 Market Breakup by Raw Material
5.8 Market Breakup by Distribution Channel
5.9 Market Breakup by Cuisine
5.10 Market Forecast
5.11 SWOT Analysis
5.11.1 Overview
5.11.2 Strengths
5.11.3 Weaknesses
5.11.4 Opportunities
5.11.5 Threats
5.12 Value Chain Analysis
5.12.1 Overview
5.12.2 Raw Material Procurement
5.12.3 Manufacturing
5.12.4 Marketing
5.12.5 Distribution
5.12.6 End-Use
5.13 Porters Five Forces Analysis
5.13.1 Overview
5.13.2 Bargaining Power of Buyers
5.13.3 Bargaining Power of Suppliers
5.13.4 Degree of Rivalry
5.13.5 Threat of New Entrants
5.13.6 Threat of Substitutes
6 Competitive Landscape
6.1 Market Structure
6.2 Market Breakup by Key Players
7 Market Breakup by Key Regions
7.1 Uttar Pradesh
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Delhi
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Maharashtra
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Gujarat
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Karnataka
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Tamil Nadu
7.6.1 Market Trends
7.6.2 Market Forecast
7.7 Others
7.7.1 Market Trends
7.7.2 Market Forecast
8 Market Breakup by Type
8.1 Dry Pasta
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Instant Pasta
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Fresh Pasta
8.3.1 Market Trends
8.3.2 Market Forecast
9 Market Breakup by Raw Material
9.1 Semolina
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Refined Flour
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Durum Wheat
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Distribution Channel
10.1 Institutional
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Convenience Stores
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Hypermarket/Supermarket
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 E-Retailing
10.4.1 Market Trends
10.4.2 Market Forecast
11 Market Breakup by Cuisine
11.1 White Sauce Pasta
11.1.1 Market Trends
11.1.2 Market Forecast
11.2 Red Sauce Pasta
11.2.1 Market Trends
11.2.2 Market Forecast
11.3 Mix Sauce Pasta
11.3.1 Market Trends
11.3.2 Market Forecast
12 India Pasta Market: Consumer Landscape
12.1 Consumer Mapping
12.1.1 By Age
12.1.2 By Gender
12.1.3 By Occupation
12.1.4 By Lifestyle
12.1.5 By Education Attainment
12.1.6 By Consumption Type (Institution)
12.2 Consumer Buying Habits
12.3 Key Reasons driving the Purchase of Pasta
13 Company Profiles
13.1 Nestle India Limited
13.2 ITC Limited
13.3 Bambino Agro Industries Limited
13.4 Del Monte
13.5 MTR Foods Private Limited
Figure 1: India: Pasta Market: Major Drivers and Challenges
Figure 2: India: Pasta Market: Production Volume (in '000 Tons), 2018-2023
Figure 3: India: Pasta Market: Consumption Volume (in '000 Tons), 2018-2023
Figure 4: India: Pasta Market: Sales Value (in Million US$), 2018-2023
Figure 5: India: Pasta Market: Average Prices (in US$/Ton), 2018-2032
Figure 6: Pasta Market: Price Structure
Figure 7: India: Pasta Market: Breakup by Region (in %), 2023
Figure 8: India: Pasta Market: Breakup by Type (in %), 2023
Figure 9: India: Pasta Market: Breakup by Raw Material (in %), 2023
Figure 10: India: Pasta Market: Breakup by Distribution Channel (in %), 2023
Figure 11: India: Pasta Market: Breakup by Cuisine (in %), 2023
Figure 12: India: Pasta Market Forecast: Production Volume (in '000 Tons), 2024-2032
Figure 13: India: Pasta Market Forecast: Consumption Volume (in '000 Tons), 2024-2032
Figure 14: India: Pasta Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: India: Pasta Industry: SWOT Analysis
Figure 16: India: Pasta Industry: Value Chain Analysis
Figure 17: India: Pasta Industry: Porter's Five Forces Analysis
Figure 18: India: Pasta Market: Breakup by Key Players (in %), 2023
Figure 19: Uttar Pradesh: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 20: Uttar Pradesh: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 21: Delhi: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 22: Delhi: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 23: Maharashtra: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 24: Maharashtra: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 25: Gujarat: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 26: Gujarat: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 27: Karnataka: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 28: Karnataka: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 29: Tamil Nadu: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 30: Tamil Nadu: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 31: Others: Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 32: Others: Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 33: India: Dry Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 34: India: Dry Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 35: India: Instant Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 36: India: Instant Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 37: India: Fresh Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 38: India: Fresh Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 39: India: Semolina Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 40: India: Semolina Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 41: India: Refined Flour Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 42: India: Refined Flour Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 43: India: Durum Wheat Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 44: India: Durum Wheat Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 45: India: Other Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 46: India: Other Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 47: India: Pasta Market: Sales through Institutional (in '000 Tons), 2018 & 2023
Figure 48: India: Pasta Market Forecast: Sales through Institutional (in '000 Tons), 2024-2032
Figure 49: India: Pasta Market: Sales through Convenience Stores (in '000 Tons), 2018 & 2023
Figure 50: India: Pasta Market Forecast: Sales through Convenience Stores (in '000 Tons), 2024-2032
Figure 51: India: Pasta Market: Sales through Hypermarket/Supermarket (in '000 Tons), 2018 & 2023
Figure 52: India: Pasta Market Forecast: Sales through Hypermarket/Supermarket (in '000 Tons), 2024-2032
Figure 53: India: Pasta Market: Sales through E-Retailing (in '000 Tons), 2018 & 2023
Figure 54: India: Pasta Market Forecast: Sales through E-Retailing (in '000 Tons), 2024-2032
Figure 55: India: White Sauce Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 56: India: White Sauce Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 57: India: Red Sauce Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 58: India: Red Sauce Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 59: India: Mix Sauce Pasta Market: Sales Volume (in '000 Tons), 2018 & 2023
Figure 60: India: Mix Sauce Pasta Market Forecast: Sales Volume (in '000 Tons), 2024-2032
Figure 61: India: Pasta Market: Breakup by Age Group (in %), 2023
Figure 62: India: Pasta Market: Breakup by Gender Type (in %), 2023
Figure 63: India: Pasta Market: Breakup by Occupation (in %), 2023
Figure 64: India: Pasta Market: Breakup by Lifestyle (in %), 2023
Figure 65: India: Pasta Market: Breakup by Education Attainment (in %), 2023
Figure 66: India: Pasta Market: Breakup by Consumption (Institutional) Type (in %), 2023
Figure 67: India: Pasta Market: Factors Driving the Purchase of Raw Pasta (in %)
Figure 68: India: Pasta Market: Factors driving the purchase of Pasta Cuisine (in %), 2023
Table 1: India: Pasta Market: Key Industry Highlights, 2023 and 2032
Table 2: India: Pasta Market Forecast: Breakup by Region (in '000 Tons), 2024-2032
Table 3: India: Pasta Market Forecast: Breakup by Type (in '000 Tons), 2024-2032
Table 4: India: Pasta Market Forecast: Breakup by Raw Material (in '000 Tons), 2024-2032
Table 5: India: Pasta Market Forecast: Breakup by Distribution Channel (in '000 Tons), 2024-2032
Table 6: India: Pasta Market Forecast: Breakup by Cuisine (in '000 Tons), 2024-2032
Table 7: India: Survey on Pasta Market: Results Based on Customer Habits
Table 8: India: Survey on Pasta Market: Results Based on Customer Preferences
Table 9: India: Pasta Market: Key Factors for Choosing Instant Pasta
Table 10: Nestle: Key Financials (in INR Million)
Table 11: ITC Limited: Key Financials (in INR Million)
Table 12: Bambino Agro Industries Limited: Key Financials (in INR Million)
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