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Hong Kong Men's Personal Care Products Market Research Report Forecast to 2030
Market Report I 2023-11-10 I 99 Pages I Market Research Future
Hong Kong Men's Personal Care Products Market Research Report Forecast to 2030
Market Overview
The Hong Kong Men's Personal Care Products market is projected to witness significant growth during the review period, exhibiting a CAGR of 5.08% during the forecast period. The market was estimated to be USD 728.32 million in 2022 and is expected to reach a value of USD 1,077.67 million by the end of the forecast period (2023-2030).
The growing demand for self-grooming products such as sunscreen, moisturizers, shaving cream, deodorant, and many more coupled with the increased benefits associated with its usage is likely to boost its market growth in the upcoming years. As a part of this, keratin, elastin, and other important skin proteins are shielded by sunscreen. These proteins maintain the skin's health, radiance, and protection.
Furthermore, the rapid growth in multifunctional personal care products owing to the various benefits associated with their usage is another factor boosting its market growth. As a part of this, convenience is one of the main advantages of using multipurpose skin care products. Customers may solve multiple skin issues with a single product, which helps them save both time and money. Customers can pack fewer goods while traveling with multipurpose skin care products without sacrificing their skin care regimen. These products are frequently made with nutritious substances that offer the skin several advantages. Apart from this, the influence of social media and innovative marketing strategies may serve as an opportunity for market growth. However, the volatility in raw material prices may serve as a challenge to its market growth.
Market Segmentation
Based on product type, the Hong Kong men's personal care products market has been segmented into skin care, hair care, personal grooming, and oral care.
The Hong Kong men's personal care products market based on category has been segmented into organic and conventional.
Based on age group, the Hong Kong men's personal care products market has been bifurcated into Gen X, Gen Z, millennials, and baby boomers. Based on price, the Hong Kong men's personal care products market has been classified into economy and premium. Based on distribution channel, the Hong Kong men's personal care products market has been classified into supermarkets & hypermarkets, specialty stores, convenience stores, and online.
Major Players
Unilever, P & G, Loreal Paris, Beiersdorf, Revlon, Kao Corporation, and Edgewell, are the players dominating the global market.
TABLE OF CONTENTS
1 EXECUTIVE SUMMARY 12
1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRODUCT TYPE 14
1.2 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY CATEGORY 15
1.3 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY AGE GROUP 16
1.4 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRICE 17
1.5 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL 18
2 MARKET INTRODUCTION 19
2.1 DEFINITION 19
2.2 SCOPE OF THE STUDY 19
2.3 RESEARCH OBJECTIVE 19
2.4 MARKET STRUCTURE 20
2.5 KEY BUYING CRITERIA 21
3 RESEARCH METHODOLOGY 22
3.1 RESEARCH PROCESS 22
3.2 PRIMARY RESEARCH 23
3.3 SECONDARY RESEARCH 24
3.4 MARKET SIZE ESTIMATION 25
3.5 FORECAST MODEL 26
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 27
4 MARKET DYNAMICS 28
4.1 INTRODUCTION 28
4.2 DRIVERS 29
4.2.1 GROWING DEMAND FOR SELF-GROOMING PRODUCTS 29
4.2.2 RAPID GROWTH IN MULTIFUNCTIONAL PERSONAL CARE PRODUCTS 30
4.2.3 DRIVER IMPACT ANALYSIS 30
4.3 RESTRAINTS 31
4.3.1 LIMITED PRODUCT AWARENESS AND EDUCATION 31
4.3.2 RESTRAINT IMPACT ANALYSIS. 32
4.4 OPPORTUNITIES 32
4.4.1 INFLUENCE OF SOCIAL MEDIA AND INNOVATIVE MARKETING STRATEGIES 32
4.4.2 GROWTH OF THE ORGANIZED RETAIL SECTOR IN EMERGING ECONOMIES 33
4.5 CHALLENGES 34
4.5.1 VOLATILITY IN RAW MATERIAL PRICES 34
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5 MARKET FACTOR ANALYSIS 35
5.1 VALUE CHAIN ANALYSIS 35
5.1.1 RAW MATERIAL 36
5.1.2 PROCESSING METHODS 36
5.1.2.1 PRE-MIXING 36
5.1.2.2 MIXING 36
5.1.2.3 FILLING 36
5.1.3 PACKAGING 36
5.2 SUPPLY CHAIN ANALYSIS 37
5.2.1 RAW MATERIALS SOURCING 37
5.2.2 MANUFACTURING 38
5.2.3 DISTRIBUTION 38
5.2.4 END-USER 38
5.3 PORTER'S FIVE FORCES MODEL 39
5.3.1 THREAT OF NEW ENTRANTS 39
5.3.2 BARGAINING POWER OF SUPPLIERS 40
5.3.3 THREAT OF SUBSTITUTES 40
5.3.4 BARGAINING POWER OF BUYERS 40
5.3.5 INTENSITY OF RIVALRY 41
5.4 COVID-19 IMPACT ANALYSIS 41
5.4.1 IMPACT ON PRODUCTION 41
5.4.2 IMPACT ON SUPPLY CHAIN 42
5.4.3 IMPACT ON PRICING 42
6 HONG KONG MEN'S PERSONCAL CARE PRODUCTS MARKET, BY PRODUCT TYPE 43
6.1 OVERVIEW 43
6.1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY PRODUCT
TYPE, 2020-2030 44
6.2 SKINCARE 45
6.3 HAIR CARE 45
6.4 PERSONAL GROOMING 46
6.5 ORAL CARE 47
7 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY CATEGORY 48
7.1 OVERVIEW 48
7.1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY CATEGORY,
2020-2030 49
7.2 ORGANIC 49
7.3 CONVENTIONAL 50
8 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY AGE GROUP 51
8.1 OVERVIEW 51
8.1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY AGE GROUP,
2020-2030 52
8.2 GEN X 52
8.3 GEN Z 52
8.4 MILLENNIALS 53
8.5 BABY BOOMERS 53
9 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRICE 54
9.1 OVERVIEW 54
9.1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY PRICE,
2020-2030 55
9.2 ECONOMY 55
9.3 PREMIUM 56
10 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION
CHANNEL 57
10.1 OVERVIEW 57
10.1.1 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2020-2030 58
10.2 SUPERMARKETS & HYPERMARKETS 58
10.3 SPECIALTY STORES 59
10.4 CONVENIENCE STORES 59
10.5 ONLINE 60
11 COMPETITIVE LANDSCAPE 61
11.1 INTRODUCTION 61
11.1.1 MARKET STRATEGY ANALYSIS 61
11.1.2 MARKET SHARE ANALYSIS (%), 2022 61
11.2 COMPETITIVE BENCHMARKING 62
11.2.1 INTRODUCTION 62
11.2.2 PRODUCT PORTFOLIO 63
11.2.3 REGIONAL PRESENCE 63
11.2.4 STRATEGIC ALLIANCES 63
11.2.5 INDUSTRY EXPERIENCES 63
11.3 KEY DEVELOPMENTS & GROWTH STRATEGIES 63
11.3.1 NEW PRODUCT LAUNCH 63
11.3.2 PARTNERSHIP 64
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12 COMPANY PROFILES 65
12.1 UNILEVER COMPANY PROFILES 65
12.1.1 COMPANY OVERVIEW 65
12.1.2 FINANCIAL OVERVIEW 66
12.1.3 PRODUCTS OFFERED 66
12.1.4 KEY DEVELOPMENTS 67
12.1.5 SWOT ANALYSIS 67
12.1.6 KEY STRATEGIES 67
12.2 PROCTER & GAMBLE CO. 68
12.2.1 COMPANY OVERVIEW 68
12.2.2 FINANCIAL OVERVIEW 69
12.2.3 PRODUCTS OFFERED 70
12.2.4 KEY DEVELOPMENTS 70
12.2.5 SWOT ANALYSIS 71
12.2.6 KEY STRATEGIES 71
12.3 L'OREAL SA 72
12.3.1 COMPANY OVERVIEW 72
12.3.2 FINANCIAL OVERVIEW 73
12.3.3 PRODUCTS OFFERED 74
12.3.4 KEY DEVELOPMENTS 74
12.3.5 SWOT ANALYSIS 75
12.3.6 KEY STRATEGIES 75
12.4 KAO CORPORATION 76
12.4.1 COMPANY OVERVIEW 76
12.4.2 FINANCIAL OVERVIEW 77
12.4.3 PRODUCTS OFFERED 78
12.4.4 KEY DEVELOPMENTS 78
12.4.5 SWOT ANALYSIS 79
12.4.6 KEY STRATEGIES 79
12.5 SHISEIDO COMPANY, LIMITED 80
12.5.1 COMPANY OVERVIEW 80
12.5.2 FINANCIAL OVERVIEW 81
12.5.3 PRODUCTS OFFERED 82
12.5.4 KEY DEVELOPMENTS 82
12.5.5 SWOT ANALYSIS 82
12.5.6 KEY STRATEGIES 83
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12.6 BEIERSDORF AG 84
12.6.1 COMPANY OVERVIEW 84
12.6.2 FINANCIAL OVERVIEW 85
12.6.3 PRODUCTS OFFERED 86
12.6.4 KEY DEVELOPMENTS 86
12.6.5 SWOT ANALYSIS 87
12.6.6 KEY STRATEGIES 87
12.7 EDGEWELL PERSONAL CARE 88
12.7.1 COMPANY OVERVIEW 88
12.7.2 FINANCIAL OVERVIEW 88
12.7.3 PRODUCTS OFFERED 89
12.7.4 KEY DEVELOPMENTS 89
12.7.5 KEY STRATEGIES 89
12.8 REVLON INC 90
12.8.1 COMPANY OVERVIEW 90
12.8.2 FINANCIAL OVERVIEW 91
12.8.3 PRODUCTS OFFERED 92
12.8.4 KEY DEVELOPMENTS 92
12.8.5 KEY STRATEGIES 92
12.9 KOSE CORPORATION 93
12.9.1 COMPANY OVERVIEW 93
12.9.2 FINANCIAL OVERVIEW 93
12.9.3 PRODUCTS OFFERED 94
12.9.4 KEY DEVELOPMENTS 94
12.9.5 KEY STRATEGIES 94
12.10 AVON 95
12.10.1 COMPANY OVERVIEW 95
12.10.2 FINANCIAL OVERVIEW 95
12.10.3 PRODUCTS OFFERED 95
12.10.4 KEY DEVELOPMENTS 95
12.10.5 KEY STRATEGIES 95
13 APPENDIX 96
13.1 ORGANIZATIONS & ASSOCIATIONS 96
13.2 RELATED REPORTS 97
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LIST OF TABLES
TABLE 1 PRIMARY INTERVIEWS 23
TABLE 2 LIST OF ASSUMPTIONS & LIMITATIONS 27
TABLE 3 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2020-2030
(USD MILLION) 44
TABLE 4 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY CATEGORY, 2020-2030
(USD MILLION) 49
TABLE 5 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY AGE GROUP, 2020-2030
(USD MILLION) 52
TABLE 6 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY PRICE, 2020-2030
(USD MILLION) 55
TABLE 7 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL,
2020-2030 (USD MILLION) 58
TABLE 8 NEW PRODUCT LAUNCH 63
TABLE 9 PARTNERSHIP 64
TABLE 10 UNILEVER: PRODUCTS OFFERED 66
TABLE 11 PROCTER & GABLE CO.: PRODUCTS OFFERED 70
TABLE 12 PROCTER & GAMBLE CO.: KEY DEVELOPMENTS 70
TABLE 13 L'OREAL SA: PRODUCTS OFFERED 74
TABLE 14 L'OREAL SA: KEY DEVELOPMENTS 74
TABLE 15 KAO CORPORATION.: PRODUCTS OFFERED 78
TABLE 16 KAO CORPORATION.: KEY DEVELOPMENTS 78
TABLE 17 SHISEIDO COMPANY, LIMITED: PRODUCTS OFFERED 82
TABLE 18 BEIERSDOR: PRODUCTS OFFERED 86
TABLE 19 EDGEWELL PERSONAL CARE: PRODUCTS OFFERED 89
TABLE 20 REVLON INC: PRODUCTS OFFERED 92
TABLE 21 KOSE CORPORATION: PRODUCTS OFFERED 94
TABLE 22 REVLON INC: PRODUCTS OFFERED 95
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LIST OF FIGURES
FIGURE 1 MARKET SYNOPSIS 13
FIGURE 2 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ANALYSIS, BY PRODUCT TYPE, 2022 14
FIGURE 3 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ANALYSIS, BY CATEGORY, 2022 15
FIGURE 4 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ANALYSIS, BY AGE GROUP, 2022 16
FIGURE 5 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ANALYSIS, BY PRICE, 2022 17
FIGURE 6 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET ANALYSIS, BY DISTRIBUTION CHANNEL, 2022 18
FIGURE 7 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET: STRUCTURE 20
FIGURE 8 KEY BUYING CRITERIA FOR HONG KONG MEN'S PERSONAL CARE PRODUCTS 21
FIGURE 9 RESEARCH PROCESS 22
FIGURE 10 TOP-DOWN & BOTTOM-UP APPROACHES 25
FIGURE 11 MARKET DYNAMIC ANALYSIS OF THE HONG KONG MEN'S PERSONAL CARE PRODUCT MARKET 28
FIGURE 12 AGE DISTRIBUTION OF MALE COSMETICS CONSUMERS IN CHINA (2021) 29
FIGURE 13 MOST SOLD MALE BEAUTY PRODUCT CATEGORY TMALL (2022) 31
FIGURE 14 FREQUENCY OF ONLINE PURCHASES IN HONG KONG BY AGE GROUP (2022) 33
FIGURE 15 RETAIL SALES OF COSMETICS BY WHOLESALERS & RETAIL ENTERPRISES 34
FIGURE 16 VALUE CHAIN: HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET 35
FIGURE 17 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET: SUPPLY CHAIN ANALYSIS 37
FIGURE 18 PORTER'S FIVE FORCES ANALYSIS OF THE HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET 39
FIGURE 19 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRODUCT TYPE, 2022 (% SHARE) 43
FIGURE 20 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRODUCT TYPE, 2020-2030 (USD MILLION) 44
FIGURE 21 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY CATEGORY, 2022 (% SHARE) 48
FIGURE 22 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY CATEGORY, 2020-2030 (USD MILLION) 48
FIGURE 23 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY AGE GROUP, 2022 (% SHARE) 51
FIGURE 24 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY AGE GROUP, 2020-2030 (USD MILLION) 51
FIGURE 25 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRICE, 2022 (% SHARE) 54
FIGURE 26 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY PRICE, 2020-2030 (USD MILLION) 55
FIGURE 27 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2022 (% SHARE) 57
FIGURE 28 HONG KONG MEN'S PERSONAL CARE PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2020-2030 (USD MILLION) 58
FIGURE 29 MARKET SHARE ANALYSIS (%), 2022 61
FIGURE 30 BENCHMARKING OF MAJOR COMPETITORS 62
FIGURE 31 UNILEVER: FINANCIAL OVERVIEW SNAPSHOT 66
FIGURE 32 UNILEVER: SWOT ANALYSIS 67
FIGURE 33 PROCTER & GAMBLE CO.: FINANCIAL OVERVIEW SNAPSHOT 69
FIGURE 34 PROCTER & GAMBLE CO.: SWOT ANALYSIS 71
FIGURE 35 L'OREAL SA: FINANCIAL OVERVIEW SNAPSHOT 73
FIGURE 36 L'OREAL SA: SWOT ANALYSIS 75
FIGURE 37 KAO CORPORATION.: FINANCIAL OVERVIEW SNAPSHOT 77
FIGURE 38 KAO CORPORATION.: SWOT ANALYSIS 79
FIGURE 39 SHISEIDO COMPANY, LIMITED: FINANCIAL OVERVIEW SNAPSHOT 81
FIGURE 40 SHISEIDO COMPANY, LIMITED: SWOT ANALYSIS 82
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FIGURE 41 BEIERSDORF AG: FINANCIAL OVERVIEW SNAPSHOT 85
FIGURE 42 BEIERSDOR AG: SWOT ANALYSIS 87
FIGURE 43 EDGEWELL PERSONAL CARE: FINANCIAL OVERVIEW SNAPSHOT 88
FIGURE 44 REVLON INC.: FINANCIAL OVERVIEW SNAPSHOT 91
FIGURE 45 KOSE CORPORATION.: FINANCIAL OVERVIEW SNAPSHOT 93
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