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Report

Home and Garden in the United Kingdom

Market Direction I 2022-05-11 I 50 Pages I Euromonitor

Home and garden in the UK experienced a strong positive growth spike in 2021, with gains across all categories, including some impressive double-digit growth rates that reflect the demand drivers for the year. The main macro factors include the boom in the housing market, creating significant demand for home upgrade projects, with kitchen renovations standing out as the most prevalent.

Euromonitor International's Home and Garden in United Kingdom report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2026 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Home and Garden market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the markets major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Home and Garden in the United Kingdom
Euromonitor International
May 2022

List Of Contents And Tables

HOME AND GARDEN IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Home and garden in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2016-2021
Table 2 Sales of Home and Garden by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Home and Garden: % Value 2017-2021
Table 4 LBN Brand Shares of Home and Garden: % Value 2018-2021
Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2016-2021
Table 6 Distribution of Home and Garden by Format: % Value 2016-2021
Table 7 Distribution of Home and Garden by Format and Category: % Value 2021
Table 8 Forecast Sales of Home and Garden by Category: Value 2021-2026
Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN THE UNITED KINGDOM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Retaining novice gardeners is the key driver defining growth or decline for gardening
Staycation effect boosts performance in first half of 2021, with investments in socialising, grow-your-own, flowering and play areas
Closure of non-essential garden centres open the door to a more diverse channel structure and benefiting e-commerce
PROSPECTS AND OPPORTUNITIES
Grow-your-own fruit, vegetables and microgreens continues as a gentle underlying growth driver for gardening
Strong spike in indoor plants, especially in urban areas, offers greater longer-term demand for pots and planters
Peat-free compost penetration to rise in response to UK regulation
CATEGORY DATA
Table 10 Sales of Gardening by Category: Value 2016-2021
Table 11 Sales of Gardening by Category: % Value Growth 2016-2021
Table 12 NBO Company Shares of Gardening: % Value 2017-2021
Table 13 LBN Brand Shares of Gardening: % Value 2018-2021
Table 14 Distribution of Gardening by Format: % Value 2016-2021
Table 15 Forecast Sales of Gardening by Category: Value 2021-2026
Table 16 Forecast Sales of Gardening by Category: % Value Growth 2021-2026
HOME FURNISHINGS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Home seclusion boosts furnishing sales to marked recovery in 2021
Outdoor furniture leads growth for locked down consumers
DFS Furniture records dynamic performance in 2021
PROSPECTS AND OPPORTUNITIES
Inflationary pressures force price hikes and restrain growth potential
Lifestyle changes push new opportunities in furniture rental and resale
E-commerce will be a growing influence on the category once again
CATEGORY DATA
Table 17 Sales of Home Furnishings by Category: Value 2016-2021
Table 18 Sales of Home Furnishings by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of Home Furnishings: % Value 2017-2021
Table 20 LBN Brand Shares of Home Furnishings: % Value 2018-2021
Table 21 LBN Brand Shares of Light Sources: % Value 2018-2021
Table 22 Distribution of Home Furnishings by Format: % Value 2016-2021
Table 23 Forecast Sales of Home Furnishings by Category: Value 2021-2026
Table 24 Forecast Sales of Home Furnishings by Category: % Value Growth 2021-2026
HOME IMPROVEMENT IN THE UNITED KINGDOM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Booming house market drives up demand for home improvement
Creating home offices adds to furniture spend, but is also a visible driver of home improvement with demand for specific flooring and home paint
E-commerce growth accelerates in 2021 with long-term investments in fulfilment and delivery having a greater impact in second pandemic year
PROSPECTS AND OPPORTUNITIES
After a 2022 correction, ongoing pressures will create new novice DIYers, leading to solid growth over forecast period
One small cloud expected to impact 2022 is the predicted decline in property transactions
Limited need for new home offices following previous investments, driving early drop in sales
CATEGORY DATA
Table 25 Sales of Home Improvement by Category: Value 2016-2021
Table 26 Sales of Home Improvement by Category: % Value Growth 2016-2021
Table 27 NBO Company Shares of Home Improvement: % Value 2017-2021
Table 28 LBN Brand Shares of Home Improvement: % Value 2018-2021
Table 29 Distribution of Home Improvement by Format: % Value 2016-2021
Table 30 Forecast Sales of Home Improvement by Category: Value 2021-2026
Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2021-2026
HOMEWARES IN THE UNITED KINGDOM
KEY DATA FINDINGS
2021 DEVELOPMENTS
Led by stove top cookware, homewares sees accelerated recovery
Affordable design players outperform category growth
E-Commerce remains resilient despite return to physical retail
PROSPECTS AND OPPORTUNITIES
Category sales to stabilise as spike in demand dissipates
Sustainability to become growing competitive influence
Growing participation expected from apparel and footwear entrants
CATEGORY DATA
Table 32 Sales of Homewares by Category: Value 2016-2021
Table 33 Sales of Homewares by Category: % Value Growth 2016-2021
Table 34 Sales of Homewares by Material: % Value 2016-2021
Table 35 NBO Company Shares of Homewares: % Value 2017-2021
Table 36 LBN Brand Shares of Homewares: % Value 2018-2021
Table 37 Distribution of Homewares by Format: % Value 2016-2021
Table 38 Forecast Sales of Homewares by Category: Value 2021-2026
Table 39 Forecast Sales of Homewares by Category: % Value Growth 2021-2026

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