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Report
Global Mouth Fresheners Market Report and Forecast 2024-2032
Market Report I 2024-06-17 I 190 Pages I EMR Inc.
Global Mouth Fresheners Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the global mouth fresheners market size reached a value of USD 20.01 billion in 2023. Aided by the increased consumption of alcohol, tobacco, and fast food, the market is projected to further grow at a CAGR of 6.1% between 2024 and 2032 to reach a value of USD 35.01 billion by 2032.
Mouth fresheners are products designed to improve oral hygiene by eliminating bad breath and providing a refreshing sensation. They come in various forms, including sprays, mints, chewing gums, and strips. These products often contain antibacterial agents that help to neutralize odour-causing bacteria, ensuring long-lasting freshness. The rising awareness of oral health and hygiene, coupled with the increasing consumer preference for convenient and effective solutions, is driving the global mouth fresheners market growth.
The increasing consumer preference for oral hygiene products is a significant driver of the mouth fresheners market growth. With the growing awareness of the importance of maintaining oral health, there has been a significant shift towards the use of mouth fresheners as part of daily oral care routines. This trend is further supported by the rising disposable incomes and the increasing availability of a wide variety of mouth fresheners in retail stores and online platforms.
The expanding applications of mouth fresheners in various sectors also play a significant role in propelling the mouth fresheners market expansion. In the hospitality industry, mouth fresheners are commonly provided as a complimentary service to guests, enhancing their overall experience. The increasing focus on customer satisfaction in the hospitality sector is driving the demand for mouth fresheners. Moreover, the rising trend of on-the-go consumption has led to the popularity of portable mouth fresheners, such as sprays and strips, which are convenient for consumers to carry and use anytime, anywhere.
In addition to their use in the hospitality industry, mouth fresheners are also gaining popularity in the food and beverage sector. Many restaurants and cafes offer mouth fresheners to customers after meals, helping to promote good oral hygiene and enhance the dining experience. This practice is becoming increasingly common, particularly in regions where culinary traditions emphasize strong-flavoured foods that can cause bad breath. The growing demand for mouth fresheners in the food and beverage sector is further contributing to the mouth fresheners market share.
The pharmaceutical industry also plays a significant role in the growth of the market. Mouth fresheners are often recommended by healthcare professionals as part of oral care regimens, particularly for individuals with chronic bad breath or other oral health issues. The increasing prevalence of oral health problems, such as halitosis and gum disease, is driving the demand for mouth fresheners in the pharmaceutical sector. Additionally, the development of mouth fresheners with added therapeutic benefits, such as those containing essential oils and herbal extracts, is further propelling the market growth.
As per the global mouth fresheners market analysis, the market is also benefiting from the rising trend of natural and organic products. Consumers are increasingly seeking mouth fresheners made from natural ingredients, free from artificial additives and preservatives. This trend is driving the development and launch of innovative mouth freshener products that cater to the growing demand for natural and organic options. The increasing availability of these products in retail stores and online platforms is further boosting the market growth.
The increasing awareness of the importance of maintaining oral health is a significant driver of the market. Consumers are becoming more conscious of their oral hygiene, leading to a growing demand for products that help to eliminate bad breath and promote overall oral health. The convenience and portability of mouth fresheners, particularly sprays and strips, are driving their popularity among consumers. These products are easy to carry and use, making them ideal for on-the-go consumption.
The hospitality industry's growth is driving the demand for mouth fresheners, as hotels and restaurants increasingly provide these products to enhance the customer experience. The focus on customer satisfaction in the hospitality sector is a key driver of the market. The increasing prevalence of oral health problems, such as halitosis and gum disease, is driving the demand for mouth fresheners recommended by healthcare professionals. The development of mouth fresheners with added therapeutic benefits is further propelling the mouth fresheners market growth.
Market Segmentation
The market can be divided based on type, category, distribution channel and region.
Market Breakup by Type
- Gum
- Spray
- Mint Candies
- Others
Market Breakup by Category
- Sugar Free
- Conventional
Market Breakup by Distribution Channel
- Supermarkets and Hypermarkets
- Convenience Stores
- Online
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global mouth fresheners market. Some of the major players explored in the report by Expert Market Research are as follows:
- Perfetti Van Melle Group B.V.
- The Hershey Company
- Haribo GmbH & Co.
- Mondelez International Inc.
- DS Group
- Colgate-Palmolive Company
- Ferndale Confectionery Pty Ltd.
- Leaf Holland BV
- Wrigley Jr. Company
- Hager Worldwide Inc.
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Mouth Fresheners Market Analysis
8.1 Key Industry Highlights
8.2 Global Mouth Fresheners Historical Market (2018-2023)
8.3 Global Mouth Fresheners Market Forecast (2024-2032)
8.4 Global Mouth Fresheners Market by Type
8.4.1 Gum
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Spray
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.4.3 Mint Candies
8.4.3.1 Historical Trend (2018-2023)
8.4.3.2 Forecast Trend (2024-2032)
8.4.4 Others
8.5 Global Mouth Fresheners Market by Category
8.5.1 Sugar Free
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Conventional
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.6 Global Mouth Fresheners Market by Distribution Channel
8.6.1 Supermarkets and Hypermarkets
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Convenience Stores
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Online
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Others
8.7 Global Mouth Fresheners Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2023)
8.7.5.2 Forecast Trend (2024-2032)
9 North America Mouth Fresheners Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Mouth Fresheners Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Mouth Fresheners Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Mouth Fresheners Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Mouth Fresheners Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter's Five Forces Analysis
14.2.1 Supplier's Power
14.2.2 Buyer's Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Perfetti Van Melle Group B.V.
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 The Hershey Company
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Haribo GmbH & Co.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Mondelez International Inc.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 DS Group
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Colgate-Palmolive Company
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Ferndale Confectionery Pty Ltd.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Leaf Holland BV
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Wrigley Jr. Company
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Hager Worldwide Inc.
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Mouth Fresheners Market: Key Industry Highlights, 2018 and 2032
2. Global Mouth Fresheners Historical Market: Breakup by Type (USD Billion), 2018-2023
3. Global Mouth Fresheners Market Forecast: Breakup by Type (USD Billion), 2024-2032
4. Global Mouth Fresheners Historical Market: Breakup by Category (USD Billion), 2018-2023
5. Global Mouth Fresheners Market Forecast: Breakup by Category (USD Billion), 2024-2032
6. Global Mouth Fresheners Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
7. Global Mouth Fresheners Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
8. Global Mouth Fresheners Historical Market: Breakup by Region (USD Billion), 2018-2023
9. Global Mouth Fresheners Market Forecast: Breakup by Region (USD Billion), 2024-2032
10. North America Mouth Fresheners Historical Market: Breakup by Country (USD Billion), 2018-2023
11. North America Mouth Fresheners Market Forecast: Breakup by Country (USD Billion), 2024-2032
12. Europe Mouth Fresheners Historical Market: Breakup by Country (USD Billion), 2018-2023
13. Europe Mouth Fresheners Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Asia Pacific Mouth Fresheners Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Asia Pacific Mouth Fresheners Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Latin America Mouth Fresheners Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Latin America Mouth Fresheners Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Middle East and Africa Mouth Fresheners Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Middle East and Africa Mouth Fresheners Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Global Mouth Fresheners Market Structure
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