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Report

Global Kombucha Tea Market Report and Forecast 2023-2028

Market Report I 2023-09-22 I 150 Pages I EMR Inc.

Global Kombucha Tea Market Report and Forecast 2023-2028
Market Outlook
According to the report by Expert Market Research (EMR), the global kombucha tea market reached a value of USD 2715.30 million in 2022. Aided by the escalating global penchant for health drinks and the manifold therapeutic benefits associated with Kombucha tea, the market is projected to further grow at a CAGR of 7.54% between 2023 and 2028 to reach a value of USD 4100 million by 2028.
Kombucha, a fermented tea drink brimming with probiotics and antioxidants, traces its origins back to ancient China, later spreading to Russia and Europe. Today, it is celebrated globally, not just as a tantalising drink with its unique tangy-sweet taste but also for its plethora of health benefits. Rich in beneficial probiotics, it aids in digestion, inflammation reduction, and even weight loss. Furthermore, Kombucha tea is a reservoir of antioxidants, compounds known to combat free radicals in the body, thus bolstering the body's defence against chronic diseases and ageing.
The meteoric rise in health-conscious consumers around the world has notably fuelled the kombucha tea market growth. As the general populace becomes more informed about the detrimental effects of carbonated drinks and artificial juices, there's been a palpable tilt towards natural and health-promoting beverages. Kombucha tea, with its dual benefit of taste and health, naturally emerges as a beverage of choice for many.
The fitness community, too, has shown a pronounced inclination towards Kombucha. Fitness enthusiasts and athletes are increasingly integrating Kombucha into their diets, primarily because of its detoxifying properties and its ability to enhance athletic performance by improving gut health and aiding faster recovery. Hence, the growing number of health enthusiasts are bolstering the kombucha tea market demand.
Additionally, the applications of Kombucha tea are not just limited to being a beverage. In the culinary world, Kombucha is being innovatively used as a tangy ingredient in salads, marinades, and even desserts. Furthermore, the cosmetic industry is waking up to the potential of Kombucha extracts in skin rejuvenation and anti-ageing products, further impacting the kombucha tea market outlook.
The diversification in Kombucha's flavour profiles, stemming from its fermentation with various fruits, spices, and herbs, has made it an adaptable drink for various palates. From raspberry to rose, ginger to green tea, there's a Kombucha variant for everyone. This vast flavour spectrum caters to a wide audience and is undoubtedly a significant factor in its global acceptance and success.
Market Segmentation
The market can be divided based on type, flavour, tea, packaging, distribution channel, age group, gender, and region.
Market Breakup by Type
- Organic
- Non-Organic
Market Breakup by Flavour
- Fruits
- Regular/Original
- Herbs and Spices
- Flowers
- Others
Market Breakup by Tea
- Green Tea
- Black Tea
- Oolong Tea
- Others
Market Breakup by Packaging
- Glass Bottles
- Aluminium Cans
- Pet Bottles
- Others
Market Breakup by Distribution Channel
- Supermarkets/Hypermarkets
- Convenience Stores
- Health Stores
- Online Retailers
- Others (Inc. Restaurants)
Market Breakup by Age Group
- Age<20
- Age 20-40
- Age>40
Market Breakup by Gender
- Male
- Female
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global kombucha tea market. Some of the major players explored in the report by Expert Market Research are as follows:
- GT's Living Foods
- Brew Dr. Kombucha, LLC
- Kevita, Inc
- Remedy Kombucha Pty Ltd.
- Carpe Diem
- Humm Kombucha, LLC
- Kombucha Wonder Drink
- Reeds, Inc.
- Equinox Kombucha
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.

1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Kombucha Tea Market Analysis
8.1 Key Industry Highlights
8.2 Global Kombucha Tea Historical Market (2018-2022)
8.3 Global Kombucha Tea Market Forecast (2023-2028)
8.4 Global Kombucha Tea Market by Type
8.4.1 Organic
8.4.1.1 Historical Trend (2018-2022)
8.4.1.2 Forecast Trend (2023-2028)
8.4.2 Non-Organic
8.4.2.1 Historical Trend (2018-2022)
8.4.2.2 Forecast Trend (2023-2028)
8.5 Global Kombucha Tea Market by Flavour
8.5.1 Fruits
8.5.1.1 Historical Trend (2018-2022)
8.5.1.2 Forecast Trend (2023-2028)
8.5.2 Regular/Original
8.5.2.1 Historical Trend (2018-2022)
8.5.2.2 Forecast Trend (2023-2028)
8.5.3 Herbs and Spices
8.5.3.1 Historical Trend (2018-2022)
8.5.3.2 Forecast Trend (2023-2028)
8.5.4 Flowers
8.5.4.1 Historical Trend (2018-2022)
8.5.4.2 Forecast Trend (2023-2028)
8.5.5 Others
8.6 Global Kombucha Tea Market by Tea
8.6.1 Green Tea
8.6.1.1 Historical Trend (2018-2022)
8.6.1.2 Forecast Trend (2023-2028)
8.6.2 Black Tea
8.6.2.1 Historical Trend (2018-2022)
8.6.2.2 Forecast Trend (2023-2028)
8.6.3 Oolong Tea
8.6.3.1 Historical Trend (2018-2022)
8.6.3.2 Forecast Trend (2023-2028)
8.6.4 Others
8.7 Global Kombucha Tea Market by Packaging
8.7.1 Glass Bottles
8.7.1.1 Historical Trend (2018-2022)
8.7.1.2 Forecast Trend (2023-2028)
8.7.2 Aluminium Cans
8.7.2.1 Historical Trend (2018-2022)
8.7.2.2 Forecast Trend (2023-2028)
8.7.3 Pet Bottles
8.7.3.1 Historical Trend (2018-2022)
8.7.3.2 Forecast Trend (2023-2028)
8.7.4 Others
8.8 Global Kombucha Tea Market by Distribution Channel
8.8.1 Supermarkets/Hypermarkets
8.8.1.1 Historical Trend (2018-2022)
8.8.1.2 Forecast Trend (2023-2028)
8.8.2 Convenience Stores
8.8.2.1 Historical Trend (2018-2022)
8.8.2.2 Forecast Trend (2023-2028)
8.8.3 Health Stores
8.8.3.1 Historical Trend (2018-2022)
8.8.3.2 Forecast Trend (2023-2028)
8.8.4 Online Retailers
8.8.4.1 Historical Trend (2018-2022)
8.8.4.2 Forecast Trend (2023-2028)
8.8.5 Others (Inc. Restaurants)
8.8.5.1 Historical Trend (2018-2022)
8.8.5.2 Forecast Trend (2023-2028)
8.9 Global Kombucha Tea Market by Age Group
8.9.1 Age<20
8.9.1.1 Historical Trend (2018-2022)
8.9.1.2 Forecast Trend (2023-2028)
8.9.2 Age 20-40
8.9.2.1 Historical Trend (2018-2022)
8.9.2.2 Forecast Trend (2023-2028)
8.9.3 Age>40
8.9.3.1 Historical Trend (2018-2022)
8.9.3.2 Forecast Trend (2023-2028)
8.10 Global Kombucha Tea Market by Gender
8.10.1 Male
8.10.1.1 Historical Trend (2018-2022)
8.10.1.2 Forecast Trend (2023-2028)
8.10.2 Female
8.10.2.1 Historical Trend (2018-2022)
8.10.2.2 Forecast Trend (2023-2028)
8.11 Global Kombucha Tea Market by Region
8.11.1 North America
8.11.1.1 Historical Trend (2018-2022)
8.11.1.2 Forecast Trend (2023-2028)
8.11.2 Europe
8.11.2.1 Historical Trend (2018-2022)
8.11.2.2 Forecast Trend (2023-2028)
8.11.3 Asia Pacific
8.11.3.1 Historical Trend (2018-2022)
8.11.3.2 Forecast Trend (2023-2028)
8.11.4 Latin America
8.11.4.1 Historical Trend (2018-2022)
8.11.4.2 Forecast Trend (2023-2028)
8.11.5 Middle East and Africa
8.11.5.1 Historical Trend (2018-2022)
8.11.5.2 Forecast Trend (2023-2028)
9 North America Kombucha Tea Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2022)
9.1.2 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Historical Trend (2018-2022)
9.2.2 Forecast Trend (2023-2028)
10 Europe Kombucha Tea Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
10.3 France
10.3.1 Historical Trend (2018-2022)
10.3.2 Forecast Trend (2023-2028)
10.4 Italy
10.4.1 Historical Trend (2018-2022)
10.4.2 Forecast Trend (2023-2028)
10.5 Others
11 Asia Pacific Kombucha Tea Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.3 India
11.3.1 Historical Trend (2018-2022)
11.3.2 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Historical Trend (2018-2022)
11.4.2 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Historical Trend (2018-2022)
11.5.2 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Kombucha Tea Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Historical Trend (2018-2022)
12.3.2 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Kombucha Tea Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2022)
13.1.2 Forecast Trend (2023-2028)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2022)
13.2.2 Forecast Trend (2023-2028)
13.3 Nigeria
13.3.1 Historical Trend (2018-2022)
13.3.2 Forecast Trend (2023-2028)
13.4 South Africa
13.4.1 Historical Trend (2018-2022)
13.4.2 Forecast Trend (2023-2028)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter's Five Forces Analysis
14.2.1 Supplier's Power
14.2.2 Buyer's Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 GT's Living Foods
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Brew Dr. Kombucha, LLC
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Kevita, Inc
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Remedy Kombucha Pty Ltd.
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Carpe Diem
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 Humm Kombucha, LLC
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Kombucha Wonder Drink
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Reeds, Inc.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Equinox Kombucha
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Others
16 Key Trends and Developments in the Market
Additional Customisations Available
1 Manufacturing Process
1.1 Overview
1.2 Detailed Process Flow
1.3 Operation Involved
2 Project Requirement and Cost Analysis
2.1 Land, Location and Site Development
2.2 Construction
2.3 Plant Machinery
2.4 Cost of Raw Material
2.5 Packaging
2.6 Transportation
2.7 Utilities
2.8 Manpower
2.9 Other Capital Investment

List of Key Figures and Tables
1. Global Kombucha Tea Market: Key Industry Highlights, 2018 and 2028
2. Global Kombucha Tea Historical Market: Breakup by Product (USD Billion), 2018-2022
3. Global Kombucha Tea Market Forecast: Breakup by Product (USD Billion), 2023-2028
4. Global Kombucha Tea Historical Market: Breakup by Flavour (USD Billion), 2018-2022
5. Global Kombucha Tea Market Forecast: Breakup by Flavour (USD Billion), 2023-2028
6. Global Kombucha Tea Historical Market: Breakup by Tea (USD Billion), 2018-2022
7. Global Kombucha Tea Market Forecast: Breakup by Tea (USD Billion), 2023-2028
8. Global Kombucha Tea Historical Market: Breakup by Packaging (USD Billion), 2018-2022
9. Global Kombucha Tea Market Forecast: Breakup by Packaging (USD Billion), 2023-2028
10. Global Kombucha Tea Historical Market: Breakup by Distribution Channels (USD Billion), 2018-2022
11. Global Kombucha Tea Market Forecast: Breakup by Distribution Channels (USD Billion), 2023-2028
12. Global Kombucha Tea Historical Market: Breakup by Age Group (USD Billion), 2018-2022
13. Global Kombucha Tea Market Forecast: Breakup by Age Group (USD Billion), 2023-2028
14. Global Kombucha Tea Historical Market: Breakup by Gender (USD Billion), 2018-2022
15. Global Kombucha Tea Market Forecast: Breakup by Gender (USD Billion), 2023-2028
16. Global Kombucha Tea Historical Market: Breakup by Region (USD Billion), 2018-2022
17. Global Kombucha Tea Market Forecast: Breakup by Region (USD Billion), 2023-2028
18. North America Kombucha Tea Historical Market: Breakup by Country (USD Billion), 2018-2022
19. North America Kombucha Tea Market Forecast: Breakup by Country (USD Billion), 2023-2028
20. Europe Kombucha Tea Historical Market: Breakup by Country (USD Billion), 2018-2022
21. Europe Kombucha Tea Market Forecast: Breakup by Country (USD Billion), 2023-2028
22. Asia Pacific Kombucha Tea Historical Market: Breakup by Country (USD Billion), 2018-2022
23. Asia Pacific Kombucha Tea Market Forecast: Breakup by Country (USD Billion), 2023-2028
24. Latin America Kombucha Tea Historical Market: Breakup by Country (USD Billion), 2018-2022
25. Latin America Kombucha Tea Market Forecast: Breakup by Country (USD Billion), 2023-2028
26. Middle East and Africa Kombucha Tea Historical Market: Breakup by Country (USD Billion), 2018-2022
27. Middle East and Africa Kombucha Tea Market Forecast: Breakup by Country (USD Billion), 2023-2028
28. Global Kombucha Tea Market Structure

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