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Report

Global Irish Whiskey Market Report and Forecast 2023-2028

Market Report I 2023-07-10 I 160 Pages I EMR Inc.

Global Irish Whiskey Market Report and Forecast 2023-2028
Market Outlook
According to the report by Expert Market Research (EMR), the global Irish whiskey market reached a value of USD 5.02 billion in 2022. Aided by the rising global affinity for Irish beverages and the proliferation of whiskey's applications in various settings, the market is projected to further grow at a CAGR of 5.09% between 2023 and 2028 to reach a value of USD 6.82 billion by 2028.
Irish whiskey is a distilled alcoholic beverage produced exclusively in Ireland. Distilled and aged for a minimum of three years in wooden casks, it offers a distinct, smooth, and light profile. Its applications are diverse, ranging from direct consumption, in cocktails, to use in cooking. With its robust flavour and versatile characteristics, Irish whiskey has found its way into homes, restaurants, and social events worldwide.
The expansion of the global Irish whiskey market is propelled by a surge in consumer preference for craft and premium spirits. As sophistication and novelty in beverage choices continue to rise, consumers have shown a distinct shift towards high-quality, distinct flavour profiles, a trend that favourably impacts Irish whiskey. Its unique, smooth character and rich heritage have enhanced its appeal amongst connoisseurs and casual drinkers alike.
Moreover, the evolution of the food and beverage sector has contributed towards the Irish whiskey market growth. The beverage's diverse applicability, as both a standalone drink and a cocktail ingredient, has boosted its demand. It's utilised in various settings, from upscale restaurants and bars to home cooking, enhancing flavour profiles of numerous dishes and cocktails.
The extensive marketing efforts of Irish whiskey producers also play a key role in Irish whiskey market expansion. Producers engage in strategic marketing and branding efforts to highlight the whiskey's unique characteristics and cultural heritage. These initiatives, including whiskey tourism and global tasting events, help expose Irish whiskey to a broader audience, fuelling demand.
Furthermore, the growing interest in whiskey-based investment has encouraged a focus on Irish whiskey. As consumers increasingly view premium whiskey as an investment, the sales of aged, rare Irish whiskey bottles have seen significant growth. This trend not only propels the market but also reinforces the prestige associated with Irish whiskey.
Lastly, the increasing demand for Irish whiskey as a culinary ingredient has boosted the global Irish whiskey market demand. Irish whiskey's robust flavour profile makes it a versatile ingredient in cooking, used to enhance the taste of various dishes. Its usage spans from meat marinades to rich desserts, thereby broadening its consumer base and usage scenarios.
Market Segmentation
The market can be divided based on type, pricing, sales channel, and region.
Market Breakup by Type
- Blended
- Single Malt
- Single Pot Still
- Single Grain
Market Breakup by Pricing
- Mass
- Premium
Market Breakup by Sales Channel
- On-Trade
- Off-Trade
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and acquisitions and mergers, among other major developments, of the global Irish whiskey companies. Some of the major key players explored in the report by Expert Market Research are as follows:
- Pernod Ricard S.A
- Proximo Spirits, Inc.
- Teeling Whiskey Company
- Suntory Holdings Limited
- Brown-Forman Corporation
- Diageo plc
- William Grant & Sons Limited
- West Cork Distillers Limited
- Na Cuana (Boann Distiller)
- Sazerac Company Inc.
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.

1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
7 Opportunities and Challenges in the Market
8 Global Irish Whiskey Market Overview
8.1 Key Industry Highlights
8.2 Global Irish Whiskey Historical Market (2018-2022)
8.3 Global Irish Whiskey Market Forecast (2023-2028)
8.4 Global Irish Whiskey Market by Type
8.4.1 Blended
8.4.1.1 Historical Trend (2018-2022)
8.4.1.2 Forecast Trend (2023-2028)
8.4.2 Single Malt
8.4.2.1 Historical Trend (2018-2022)
8.4.2.2 Forecast Trend (2023-2028)
8.4.3 Single Pot Still
8.4.3.1 Historical Trend (2018-2022)
8.4.3.2 Forecast Trend (2023-2028)
8.4.4 Single Grain
8.4.4.1 Historical Trend (2018-2022)
8.4.4.2 Forecast Trend (2023-2028)
8.5 Global Irish Whiskey Market by Pricing
8.5.1 Mass
8.5.1.1 Historical Trend (2018-2022)
8.5.1.2 Forecast Trend (2023-2028)
8.5.2 Premium
8.5.2.1 Historical Trend (2018-2022)
8.5.2.2 Forecast Trend (2023-2028)
8.6 Global Irish Whiskey Market by Sales Channel
8.6.1 On-Trade
8.6.1.1 Historical Trend (2018-2022)
8.6.1.2 Forecast Trend (2023-2028)
8.6.2 Off-Trade
8.6.2.1 Historical Trend (2018-2022)
8.6.2.2 Forecast Trend (2023-2028)
8.7 Global Irish Whiskey Market by Region
8.7.1 North America
8.7.1.1 Historical Trend (2018-2022)
8.7.1.2 Forecast Trend (2023-2028)
8.7.2 Europe
8.7.2.1 Historical Trend (2018-2022)
8.7.2.2 Forecast Trend (2023-2028)
8.7.3 Asia Pacific
8.7.3.1 Historical Trend (2018-2022)
8.7.3.2 Forecast Trend (2023-2028)
8.7.4 Latin America
8.7.4.1 Historical Trend (2018-2022)
8.7.4.2 Forecast Trend (2023-2028)
8.7.5 Middle East and Africa
8.7.5.1 Historical Trend (2018-2022)
8.7.5.2 Forecast Trend (2023-2028)
9 North America Irish Whiskey Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2022)
9.1.2 Forecast Trend (2023-2028)
9.2 Canada
9.2.1 Historical Trend (2018-2022)
9.2.2 Forecast Trend (2023-2028)
10 Europe Irish Whiskey Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2022)
10.1.2 Forecast Trend (2023-2028)
10.2 Germany
10.2.1 Historical Trend (2018-2022)
10.2.2 Forecast Trend (2023-2028)
10.3 France
10.3.1 Historical Trend (2018-2022)
10.3.2 Forecast Trend (2023-2028)
10.4 Poland
10.4.1 Historical Trend (2018-2022)
10.4.2 Forecast Trend (2023-2028)
10.5 Sweden
10.5.1 Historical Trend (2018-2022)
10.5.2 Forecast Trend (2023-2028)
10.6 Others
11 Asia Pacific Irish Whiskey Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2022)
11.1.2 Forecast Trend (2023-2028)
11.2 Japan
11.2.1 Historical Trend (2018-2022)
11.2.2 Forecast Trend (2023-2028)
11.3 India
11.3.1 Historical Trend (2018-2022)
11.3.2 Forecast Trend (2023-2028)
11.4 ASEAN
11.4.1 Historical Trend (2018-2022)
11.4.2 Forecast Trend (2023-2028)
11.5 Australia
11.5.1 Historical Trend (2018-2022)
11.5.2 Forecast Trend (2023-2028)
11.6 Others
12 Latin America Irish Whiskey Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2022)
12.1.2 Forecast Trend (2023-2028)
12.2 Argentina
12.2.1 Historical Trend (2018-2022)
12.2.2 Forecast Trend (2023-2028)
12.3 Mexico
12.3.1 Historical Trend (2018-2022)
12.3.2 Forecast Trend (2023-2028)
12.4 Others
13 Middle East and Africa Irish Whiskey Market Analysis
13.1 Nigeria
13.1.1 Historical Trend (2018-2022)
13.1.2 Forecast Trend (2023-2028)
13.2 South Africa
13.2.1 Historical Trend (2018-2022)
13.2.2 Forecast Trend (2023-2028)
13.3 Israel
13.3.1 Historical Trend (2018-2022)
13.3.2 Forecast Trend (2023-2028)
13.4 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter's Five Forces Analysis
14.2.1 Supplier's Power
14.2.2 Buyer's Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
15 Value Chain Analysis
16 Price Analysis
17 Competitive Landscape
17.1 Market Structure
17.2 Company Profiles
17.2.1 Pernod Ricard S.A
17.2.1.1 Company Overview
17.2.1.2 Product Portfolio
17.2.1.3 Demographic Reach and Achievements
17.2.1.4 Certifications
17.2.2 Proximo Spirits, Inc.
17.2.2.1 Company Overview
17.2.2.2 Product Portfolio
17.2.2.3 Demographic Reach and Achievements
17.2.2.4 Certifications
17.2.3 Teeling Whiskey Company
17.2.3.1 Company Overview
17.2.3.2 Product Portfolio
17.2.3.3 Demographic Reach and Achievements
17.2.3.4 Certifications
17.2.4 Suntory Holdings Limited
17.2.4.1 Company Overview
17.2.4.2 Product Portfolio
17.2.4.3 Demographic Reach and Achievements
17.2.4.4 Certifications
17.2.5 Brown-Forman Corporation
17.2.5.1 Company Overview
17.2.5.2 Product Portfolio
17.2.5.3 Demographic Reach and Achievements
17.2.5.4 Certifications
17.2.6 Diageo plc
17.2.6.1 Company Overview
17.2.6.2 Product Portfolio
17.2.6.3 Demographic Reach and Achievements
17.2.6.4 Certifications
17.2.7 William Grant & Sons Limited
17.2.7.1 Company Overview
17.2.7.2 Product Portfolio
17.2.7.3 Demographic Reach and Achievements
17.2.7.4 Certifications
17.2.8 West Cork Distillers Limited
17.2.8.1 Company Overview
17.2.8.2 Product Portfolio
17.2.8.3 Demographic Reach and Achievements
17.2.8.4 Certifications
17.2.9 Na Cuana (Boann Distiller)
17.2.9.1 Company Overview
17.2.9.2 Product Portfolio
17.2.9.3 Demographic Reach and Achievements
17.2.9.4 Certifications
17.2.10 Sazerac Company Inc.
17.2.10.1 Company Overview
17.2.10.2 Product Portfolio
17.2.10.3 Demographic Reach and Achievements
17.2.10.4 Certifications
17.2.11 Others
18 Key Trends and Developments in the Market

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