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Report
Global Adventure Tourism Market Report and Forecast 2024-2032
Market Report I 2024-06-17 I 168 Pages I EMR Inc.
Global Adventure Tourism Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the global adventure tourism market size reached a value of USD 320 billion in 2023. Aided by the rising spending on domestic and international travel, the market is projected to further grow at a CAGR of 16.5% between 2024 and 2032 to reach a value of USD 1099.2 billion by 2032.
Adventure tourism, characterized by travel that includes physical activities, a connection with nature, and cultural immersion, has gained immense popularity in recent years. It encompasses activities such as hiking, trekking, scuba diving, paragliding, and mountain biking, offering travellers unique and thrilling experiences. The rise in disposable incomes, improved accessibility to remote destinations, and a growing desire for experiential travel are key factors driving the adventure tourism market.
The increasing consumer preference for unique travel experiences is a major driver of the adventure tourism market growth. With the rising awareness of the health benefits associated with outdoor activities, there has been a significant shift towards adventure travel, which offers both physical and mental well-being. Additionally, the rising trend of sustainable and eco-friendly tourism has further contributed to the increasing popularity of adventure tourism, as it promotes conservation and responsible travel practices.
The expanding applications of adventure tourism in various sectors also play a significant role in propelling the adventure tourism market development. In the hospitality industry, adventure tourism has led to the development of specialized accommodations such as eco-lodges, glamping sites, and adventure resorts, catering to the specific needs of adventure travellers. The transportation sector has also seen growth, with an increase in services such as adventure tours, off-road vehicle rentals, and guided expeditions. Moreover, the adventure tourism sector has spurred the growth of ancillary industries, including outdoor gear and equipment, travel insurance, and adventure sports training and certification.
As per the adventure tourism market analysis, the growing digitalisation and the influence of social media are further driving the market. The proliferation of travel blogs, vlogs, and social media platforms showcasing adventure travel experiences has inspired a new generation of travellers seeking similar experiences. Online booking platforms and travel apps have made it easier for travellers to plan and book adventure trips, contributing to market growth.
Additionally, the rise of the millennial and Generation Z demographics, who prioritize experiences over material possessions, is significantly contributing to the growth of the market. These age groups are more inclined towards adventure travel, seeking unique, off-the-beaten-path experiences that allow them to connect with nature and local cultures.
The adventure tourism market outlook is also benefiting from the increasing government initiatives and investments in tourism infrastructure. Governments worldwide are recognizing the economic potential of adventure tourism and are investing in the development of adventure tourism circuits, training programs for local guides, and marketing campaigns to attract adventure travellers. These initiatives are enhancing the overall adventure tourism experience and driving market growth.
The increasing consumer preference for unique and immersive travel experiences is a significant driver of the market. Travelers are seeking experiences that offer physical activity, a connection with nature, and cultural immersion, driving the demand for adventure tourism. The rising awareness of the health benefits associated with outdoor activities is contributing to the growth of the adventure tourism market. Adventure travel offers both physical and mental well-being, attracting travellers who prioritize health and fitness.
The rising trend of sustainable and eco-friendly tourism is further driving the market. Adventure tourism promotes conservation and responsible travel practices, appealing to environmentally conscious travellers. The growing digitalization and influence of social media are propelling the adventure tourism market. Travel blogs, vlogs, and social media platforms showcasing adventure travel experiences inspire new generations of travellers. Online booking platforms and travel apps have made planning and booking adventure trips more accessible.
The adventure tourism market is poised for significant growth in the coming years, driven by the rising demand for unique and immersive travel experiences, the increasing popularity of outdoor activities, and the influence of digital platforms and social media. The market also benefits from the growing focus on sustainability and eco-friendly tourism practices.
Market Segmentation
The market can be divided based on type, activity, type of traveller, age group, sales channel and region.
Market Breakup by Type
- Hard Adventure
- Soft Adventure
Market Breakup by Activity
- Land-based Activity
- Water-based Activity
- Air-based Activity
Market Breakup by Type of Traveller
- Friends/Group
- Couple
- Solo
- Family
Market Breakup by Age Group
- Below 30 Years
- 30 years-41 years
- 42 years-49 years
- 50 Years and above
Market Breakup by Sales Channel
- Travel Agent
- Direct
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Competitive Landscape
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the global adventure tourism market. Some of the major players explored in the report by Expert Market Research are as follows:
- Abercrombie & Kent USA, LLC
- Butterfield & Robinson Inc.
- Austin Adventures Inc.
- Discovery Nomads LLC
- Cox & Kings
- G Adventures Inc.
- Interpid Group Pty Ltd.
- Geographic Expeditions, Inc.
- Row Adventures
- Mountain Travel Sobek
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.
1 Preface
2 Report Coverage - Key Segmentation and Scope
3 Report Description
3.1 Market Definition and Outlook
3.2 Properties and Applications
3.3 Market Analysis
3.4 Key Players
4 Key Assumptions
5 Executive Summary
5.1 Overview
5.2 Key Drivers
5.3 Key Developments
5.4 Competitive Structure
5.5 Key Industrial Trends
6 Market Snapshot
6.1 Global
6.2 Regional
7 Opportunities and Challenges in the Market
8 Global Adventure Tourism Market Analysis
8.1 Key Industry Highlights
8.2 Global Adventure Tourism Historical Market (2018-2023)
8.3 Global Adventure Tourism Market Forecast (2024-2032)
8.4 Global Adventure Tourism Market by Type
8.4.1 Hard Adventure
8.4.1.1 Historical Trend (2018-2023)
8.4.1.2 Forecast Trend (2024-2032)
8.4.2 Soft Adventure
8.4.2.1 Historical Trend (2018-2023)
8.4.2.2 Forecast Trend (2024-2032)
8.5 Global Adventure Tourism Market by Activity
8.5.1 Land-based Activity
8.5.1.1 Historical Trend (2018-2023)
8.5.1.2 Forecast Trend (2024-2032)
8.5.2 Water-based Activity
8.5.2.1 Historical Trend (2018-2023)
8.5.2.2 Forecast Trend (2024-2032)
8.5.3 Air-based Activity
8.5.3.1 Historical Trend (2018-2023)
8.5.3.2 Forecast Trend (2024-2032)
8.6 Global Adventure Tourism Market by Type of Traveller
8.6.1 Friends/Group
8.6.1.1 Historical Trend (2018-2023)
8.6.1.2 Forecast Trend (2024-2032)
8.6.2 Couple
8.6.2.1 Historical Trend (2018-2023)
8.6.2.2 Forecast Trend (2024-2032)
8.6.3 Solo
8.6.3.1 Historical Trend (2018-2023)
8.6.3.2 Forecast Trend (2024-2032)
8.6.4 Family
8.6.4.1 Historical Trend (2018-2023)
8.6.4.2 Forecast Trend (2024-2032)
8.7 Global Adventure Tourism Market by Age Group
8.7.1 Below 30 Years
8.7.1.1 Historical Trend (2018-2023)
8.7.1.2 Forecast Trend (2024-2032)
8.7.2 30 years-41 years
8.7.2.1 Historical Trend (2018-2023)
8.7.2.2 Forecast Trend (2024-2032)
8.7.3 42 years-49 years
8.7.3.1 Historical Trend (2018-2023)
8.7.3.2 Forecast Trend (2024-2032)
8.7.4 50 Years and above
8.7.4.1 Historical Trend (2018-2023)
8.7.4.2 Forecast Trend (2024-2032)
8.8 Global Adventure Tourism Market by Sales Channel
8.8.1 Travel Agent
8.8.1.1 Historical Trend (2018-2023)
8.8.1.2 Forecast Trend (2024-2032)
8.8.2 Direct
8.8.2.1 Historical Trend (2018-2023)
8.8.2.2 Forecast Trend (2024-2032)
8.9 Global Adventure Tourism Market by Region
8.9.1 North America
8.9.1.1 Historical Trend (2018-2023)
8.9.1.2 Forecast Trend (2024-2032)
8.9.2 Europe
8.9.2.1 Historical Trend (2018-2023)
8.9.2.2 Forecast Trend (2024-2032)
8.9.3 Asia Pacific
8.9.3.1 Historical Trend (2018-2023)
8.9.3.2 Forecast Trend (2024-2032)
8.9.4 Latin America
8.9.4.1 Historical Trend (2018-2023)
8.9.4.2 Forecast Trend (2024-2032)
8.9.5 Middle East and Africa
8.9.5.1 Historical Trend (2018-2023)
8.9.5.2 Forecast Trend (2024-2032)
9 North America Adventure Tourism Market Analysis
9.1 United States of America
9.1.1 Historical Trend (2018-2023)
9.1.2 Forecast Trend (2024-2032)
9.2 Canada
9.2.1 Historical Trend (2018-2023)
9.2.2 Forecast Trend (2024-2032)
10 Europe Adventure Tourism Market Analysis
10.1 United Kingdom
10.1.1 Historical Trend (2018-2023)
10.1.2 Forecast Trend (2024-2032)
10.2 Germany
10.2.1 Historical Trend (2018-2023)
10.2.2 Forecast Trend (2024-2032)
10.3 France
10.3.1 Historical Trend (2018-2023)
10.3.2 Forecast Trend (2024-2032)
10.4 Italy
10.4.1 Historical Trend (2018-2023)
10.4.2 Forecast Trend (2024-2032)
10.5 Others
11 Asia Pacific Adventure Tourism Market Analysis
11.1 China
11.1.1 Historical Trend (2018-2023)
11.1.2 Forecast Trend (2024-2032)
11.2 Japan
11.2.1 Historical Trend (2018-2023)
11.2.2 Forecast Trend (2024-2032)
11.3 India
11.3.1 Historical Trend (2018-2023)
11.3.2 Forecast Trend (2024-2032)
11.4 ASEAN
11.4.1 Historical Trend (2018-2023)
11.4.2 Forecast Trend (2024-2032)
11.5 Australia
11.5.1 Historical Trend (2018-2023)
11.5.2 Forecast Trend (2024-2032)
11.6 Others
12 Latin America Adventure Tourism Market Analysis
12.1 Brazil
12.1.1 Historical Trend (2018-2023)
12.1.2 Forecast Trend (2024-2032)
12.2 Argentina
12.2.1 Historical Trend (2018-2023)
12.2.2 Forecast Trend (2024-2032)
12.3 Mexico
12.3.1 Historical Trend (2018-2023)
12.3.2 Forecast Trend (2024-2032)
12.4 Others
13 Middle East and Africa Adventure Tourism Market Analysis
13.1 Saudi Arabia
13.1.1 Historical Trend (2018-2023)
13.1.2 Forecast Trend (2024-2032)
13.2 United Arab Emirates
13.2.1 Historical Trend (2018-2023)
13.2.2 Forecast Trend (2024-2032)
13.3 Nigeria
13.3.1 Historical Trend (2018-2023)
13.3.2 Forecast Trend (2024-2032)
13.4 South Africa
13.4.1 Historical Trend (2018-2023)
13.4.2 Forecast Trend (2024-2032)
13.5 Others
14 Market Dynamics
14.1 SWOT Analysis
14.1.1 Strengths
14.1.2 Weaknesses
14.1.3 Opportunities
14.1.4 Threats
14.2 Porter's Five Forces Analysis
14.2.1 Supplier's Power
14.2.2 Buyer's Power
14.2.3 Threat of New Entrants
14.2.4 Degree of Rivalry
14.2.5 Threat of Substitutes
14.3 Key Indicators for Demand
14.4 Key Indicators for Price
15 Competitive Landscape
15.1 Market Structure
15.2 Company Profiles
15.2.1 Abercrombie & Kent USA, LLC
15.2.1.1 Company Overview
15.2.1.2 Product Portfolio
15.2.1.3 Demographic Reach and Achievements
15.2.1.4 Certifications
15.2.2 Butterfield & Robinson Inc.
15.2.2.1 Company Overview
15.2.2.2 Product Portfolio
15.2.2.3 Demographic Reach and Achievements
15.2.2.4 Certifications
15.2.3 Austin Adventures Inc.
15.2.3.1 Company Overview
15.2.3.2 Product Portfolio
15.2.3.3 Demographic Reach and Achievements
15.2.3.4 Certifications
15.2.4 Discovery Nomads LLC
15.2.4.1 Company Overview
15.2.4.2 Product Portfolio
15.2.4.3 Demographic Reach and Achievements
15.2.4.4 Certifications
15.2.5 Cox & Kings
15.2.5.1 Company Overview
15.2.5.2 Product Portfolio
15.2.5.3 Demographic Reach and Achievements
15.2.5.4 Certifications
15.2.6 G Adventures Inc.
15.2.6.1 Company Overview
15.2.6.2 Product Portfolio
15.2.6.3 Demographic Reach and Achievements
15.2.6.4 Certifications
15.2.7 Interpid Group Pty Ltd.
15.2.7.1 Company Overview
15.2.7.2 Product Portfolio
15.2.7.3 Demographic Reach and Achievements
15.2.7.4 Certifications
15.2.8 Geographic Expeditions, Inc.
15.2.8.1 Company Overview
15.2.8.2 Product Portfolio
15.2.8.3 Demographic Reach and Achievements
15.2.8.4 Certifications
15.2.9 Row Adventures
15.2.9.1 Company Overview
15.2.9.2 Product Portfolio
15.2.9.3 Demographic Reach and Achievements
15.2.9.4 Certifications
15.2.10 Mountain Travel Sobek
15.2.10.1 Company Overview
15.2.10.2 Product Portfolio
15.2.10.3 Demographic Reach and Achievements
15.2.10.4 Certifications
15.2.11 Others
16 Key Trends and Developments in the Market
List of Key Figures and Tables
1. Global Adventure Tourism Market: Key Industry Highlights, 2018 and 2032
2. Global Adventure Tourism Historical Market: Breakup by Type (USD Billion), 2018-2023
3. Global Adventure Tourism Market Forecast: Breakup by Type (USD Billion), 2024-2032
4. Global Adventure Tourism Historical Market: Breakup by Type of Traveller (USD Billion), 2018-2023
5. Global Adventure Tourism Market Forecast: Breakup by Type of Traveller (USD Billion), 2024-2032
6. Global Adventure Tourism Historical Market: Breakup by Age Group (USD Billion), 2018-2023
7. Global Adventure Tourism Market Forecast: Breakup by Age Group (USD Billion), 2024-2032
8. Global Adventure Tourism Historical Market: Breakup by Sales Channel (USD Billion), 2018-2023
9. Global Adventure Tourism Market Forecast: Breakup by Sales Channel (USD Billion), 2024-2032
10. Global Adventure Tourism Historical Market: Breakup by Region (USD Billion), 2018-2023
11. Global Adventure Tourism Market Forecast: Breakup by Region (USD Billion), 2024-2032
12. North America Adventure Tourism Historical Market: Breakup by Country (USD Billion), 2018-2023
13. North America Adventure Tourism Market Forecast: Breakup by Country (USD Billion), 2024-2032
14. Europe Adventure Tourism Historical Market: Breakup by Country (USD Billion), 2018-2023
15. Europe Adventure Tourism Market Forecast: Breakup by Country (USD Billion), 2024-2032
16. Asia Pacific Adventure Tourism Historical Market: Breakup by Country (USD Billion), 2018-2023
17. Asia Pacific Adventure Tourism Market Forecast: Breakup by Country (USD Billion), 2024-2032
18. Latin America Adventure Tourism Historical Market: Breakup by Country (USD Billion), 2018-2023
19. Latin America Adventure Tourism Market Forecast: Breakup by Country (USD Billion), 2024-2032
20. Middle East and Africa Adventure Tourism Historical Market: Breakup by Country (USD Billion), 2018-2023
21. Middle East and Africa Adventure Tourism Market Forecast: Breakup by Country (USD Billion), 2024-2032
22. Global Adventure Tourism Market Structure
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