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Fertility Test Market Report by Product (Ovulation Prediction Kits, Fertility Monitors, Male Fertility Testing Products), Mode of Purchase (OTC-based, Prescription-based), Application (Female Fertility Testing, Male Fertility Testing), End User (Hospitals, Home Care Settings, Fertility Clinics, and Others), and Region 2025-2033
Market Report I 2025-04-01 I 135 Pages I IMARC Group
The global fertility test market size reached USD 584.4 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 971.7 Million by 2033, exhibiting a growth rate (CAGR) of 5.52% during 2025-2033.
Fertility tests are performed to diagnose problems that prevent couples from conceiving. They comprise blood tests, pelvic examination, semen analysis, basal body temperature (BBT) charting, post coital test, transvaginal (pelvic) ultrasound exam, hysterosalpingogram or HSG, hysteroscopy, and laparoscopy. They are reliable, valid, and assist in determining a suitable treatment. In addition, they prevent the spread of sexually transmitted infections (STIs) in the body. Fertility tests also help detect cervical cancer and abnormal cells around the cervix. As a result, they are carried out in hospitals, home care, and fertility clinics.
Fertility Test Market Trends:
The growing prevalence of diseases, such as polycystic ovary syndrome (PCOS), due to the overproduction of estrogen by the ovaries represents one of the key factors driving the market. Moreover, there is a rise in infertility rates across the globe due to lifestyle changes and increasing stress and obesity, which is caused by a lack of physical exercise and alterations in dietary pattern. This, along with the increasing awareness among the masses about the benefits of fertility tests, is propelling the growth of the market. In addition, the launch of technologically advanced products to treat infertility among the masses is positively influencing the market. Besides this, key market players are extensively investing in research and development (R&D) activities to introduce pregnancy and ovulation test kits for centralizing all fertility-related data. This, coupled with the burgeoning healthcare industry, is offering lucrative growth opportunities to industry investors. Apart from this, there is an increase in the demand for easy-to-use fertility monitors with high accuracy. The rising utilization of artificial intelligence (AI) in sperm analysis is expected to bolster the growth of the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global fertility test market report, along with forecasts at the global, regional and country level from 2025-2033. Our report has categorized the market based on product, mode of purchase, application and end user.
Breakup by Product:
- Ovulation Prediction Kits
- Fertility Monitors
- Male Fertility Testing Products
Breakup by Mode of Purchase:
- OTC-based
- Prescription-based
Breakup by Application:
- Female Fertility Testing
- Male Fertility Testing
Breakup by End User:
- Hospitals
- Home Care Settings
- Fertility Clinics
- Others
Breakup by Region:
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Abbott Laboratories, AdvaCare Pharma, Ava AG, Babystart Ltd. (Snowden Healthcare), Church & Dwight Co. Inc., Fairhaven Health LLC, Geratherm Medical AG, Prestige Consumer Healthcare Inc., Quidel Corporation, UEBE Medical GmbH, Valley Electronics AG and viO HealthTech Limited.
Key Questions Answered in This Report
1.What was the size of the global fertility test market in 2024?
2.What is the expected growth rate of the global fertility test market during 2025-2033?
3.What are the key factors driving the global fertility test market?
4.What has been the impact of COVID-19 on the global fertility test market?
5.What is the breakup of the global fertility test market based on the product?
6.What is the breakup of the global fertility test market based on the mode of purchase?
7.What is the breakup of the global fertility test market based on the application?
8.What is the breakup of the global fertility test market based on the end user?
9.What are the key regions in the global fertility test market?
10.Who are the key players/companies in the global fertility test market?
1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Fertility Test Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Product
6.1 Ovulation Prediction Kits
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Fertility Monitors
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Male Fertility Testing Products
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Mode of Purchase
7.1 OTC-based
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Prescription-based
7.2.1 Market Trends
7.2.2 Market Forecast
8 Market Breakup by Application
8.1 Female Fertility Testing
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Male Fertility Testing
8.2.1 Market Trends
8.2.2 Market Forecast
9 Market Breakup by End User
9.1 Hospitals
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Home Care Settings
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Fertility Clinics
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Others
9.4.1 Market Trends
9.4.2 Market Forecast
10 Market Breakup by Region
10.1 North America
10.1.1 United States
10.1.1.1 Market Trends
10.1.1.2 Market Forecast
10.1.2 Canada
10.1.2.1 Market Trends
10.1.2.2 Market Forecast
10.2 Asia-Pacific
10.2.1 China
10.2.1.1 Market Trends
10.2.1.2 Market Forecast
10.2.2 Japan
10.2.2.1 Market Trends
10.2.2.2 Market Forecast
10.2.3 India
10.2.3.1 Market Trends
10.2.3.2 Market Forecast
10.2.4 South Korea
10.2.4.1 Market Trends
10.2.4.2 Market Forecast
10.2.5 Australia
10.2.5.1 Market Trends
10.2.5.2 Market Forecast
10.2.6 Indonesia
10.2.6.1 Market Trends
10.2.6.2 Market Forecast
10.2.7 Others
10.2.7.1 Market Trends
10.2.7.2 Market Forecast
10.3 Europe
10.3.1 Germany
10.3.1.1 Market Trends
10.3.1.2 Market Forecast
10.3.2 France
10.3.2.1 Market Trends
10.3.2.2 Market Forecast
10.3.3 United Kingdom
10.3.3.1 Market Trends
10.3.3.2 Market Forecast
10.3.4 Italy
10.3.4.1 Market Trends
10.3.4.2 Market Forecast
10.3.5 Spain
10.3.5.1 Market Trends
10.3.5.2 Market Forecast
10.3.6 Russia
10.3.6.1 Market Trends
10.3.6.2 Market Forecast
10.3.7 Others
10.3.7.1 Market Trends
10.3.7.2 Market Forecast
10.4 Latin America
10.4.1 Brazil
10.4.1.1 Market Trends
10.4.1.2 Market Forecast
10.4.2 Mexico
10.4.2.1 Market Trends
10.4.2.2 Market Forecast
10.4.3 Others
10.4.3.1 Market Trends
10.4.3.2 Market Forecast
10.5 Middle East and Africa
10.5.1 Market Trends
10.5.2 Market Breakup by Country
10.5.3 Market Forecast
11 SWOT Analysis
11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats
12 Value Chain Analysis
13 Porters Five Forces Analysis
13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes
14 Price Analysis
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 Abbott Laboratories
15.3.1.1 Company Overview
15.3.1.2 Product Portfolio
15.3.1.3 Financials
15.3.1.4 SWOT Analysis
15.3.2 AdvaCare Pharma
15.3.2.1 Company Overview
15.3.2.2 Product Portfolio
15.3.3 Ava AG
15.3.3.1 Company Overview
15.3.3.2 Product Portfolio
15.3.4 Babystart Ltd. (Snowden Healthcare)
15.3.4.1 Company Overview
15.3.4.2 Product Portfolio
15.3.5 Church & Dwight Co. Inc.
15.3.5.1 Company Overview
15.3.5.2 Product Portfolio
15.3.5.3 Financials
15.3.5.4 SWOT Analysis
15.3.6 Fairhaven Health LLC
15.3.6.1 Company Overview
15.3.6.2 Product Portfolio
15.3.7 Geratherm Medical AG
15.3.7.1 Company Overview
15.3.7.2 Product Portfolio
15.3.7.3 Financials
15.3.8 Prestige Consumer Healthcare Inc.
15.3.8.1 Company Overview
15.3.8.2 Product Portfolio
15.3.8.3 Financials
15.3.8.4 SWOT Analysis
15.3.9 Quidel Corporation
15.3.9.1 Company Overview
15.3.9.2 Product Portfolio
15.3.9.3 Financials
15.3.9.4 SWOT Analysis
15.3.10 UEBE Medical GmbH
15.3.10.1 Company Overview
15.3.10.2 Product Portfolio
15.3.11 Valley Electronics AG
15.3.11.1 Company Overview
15.3.11.2 Product Portfolio
15.3.12 viO HealthTech Limited
15.3.12.1 Company Overview
15.3.12.2 Product Portfolio
Figure 1: Global: Fertility Test Market: Major Drivers and Challenges
Figure 2: Global: Fertility Test Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 4: Global: Fertility Test Market: Breakup by Product (in %), 2024
Figure 5: Global: Fertility Test Market: Breakup by Mode of Purchase (in %), 2024
Figure 6: Global: Fertility Test Market: Breakup by Application (in %), 2024
Figure 7: Global: Fertility Test Market: Breakup by End User (in %), 2024
Figure 8: Global: Fertility Test Market: Breakup by Region (in %), 2024
Figure 9: Global: Fertility Test (Ovulation Prediction Kits) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: Fertility Test (Ovulation Prediction Kits) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: Fertility Test (Fertility Monitors) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Fertility Test (Fertility Monitors) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Fertility Test (Male Fertility Testing Products) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Fertility Test (Male Fertility Testing Products) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Fertility Test (OTC-based) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Fertility Test (OTC-based) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Fertility Test (Prescription-based) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Fertility Test (Prescription-based) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Fertility Test (Female Fertility Testing) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Fertility Test (Female Fertility Testing) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: Fertility Test (Male Fertility Testing) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: Fertility Test (Male Fertility Testing) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: Global: Fertility Test (Hospitals) Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: Global: Fertility Test (Hospitals) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Global: Fertility Test (Home Care Settings) Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Global: Fertility Test (Home Care Settings) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Global: Fertility Test (Fertility Clinics) Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Global: Fertility Test (Fertility Clinics) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: Global: Fertility Test (Other End Users) Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: Global: Fertility Test (Other End Users) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: North America: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: North America: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: United States: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: United States: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: Canada: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: Canada: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: Asia-Pacific: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: Asia-Pacific: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: China: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: China: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: Japan: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: Japan: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: India: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: India: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: South Korea: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: South Korea: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: Australia: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: Australia: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: Indonesia: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: Indonesia: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: Others: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: Others: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Europe: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Europe: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: Germany: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: Germany: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: France: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: France: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: United Kingdom: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: United Kingdom: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: Italy: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: Italy: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 63: Spain: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 64: Spain: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 65: Russia: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 66: Russia: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 67: Others: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 68: Others: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 69: Latin America: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 70: Latin America: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 71: Brazil: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 72: Brazil: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 73: Mexico: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 74: Mexico: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 75: Others: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 76: Others: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 77: Middle East and Africa: Fertility Test Market: Sales Value (in Million USD), 2019 & 2024
Figure 78: Middle East and Africa: Fertility Test Market: Breakup by Country (in %), 2024
Figure 79: Middle East and Africa: Fertility Test Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 80: Global: Fertility Test Industry: SWOT Analysis
Figure 81: Global: Fertility Test Industry: Value Chain Analysis
Figure 82: Global: Fertility Test Industry: Porter's Five Forces Analysis
Table 1: Global: Fertility Test Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Fertility Test Market Forecast: Breakup by Product (in Million USD), 2025-2033
Table 3: Global: Fertility Test Market Forecast: Breakup by Mode of Purchase (in Million USD), 2025-2033
Table 4: Global: Fertility Test Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 5: Global: Fertility Test Market Forecast: Breakup by End User (in Million USD), 2025-2033
Table 6: Global: Fertility Test Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 7: Global: Fertility Test Market: Competitive Structure
Table 8: Global: Fertility Test Market: Key Players
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