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Report
Europe Beard Grooming Products Market Forecast 2023-2032
Market Report I 2023-09-15 I 159 Pages I Inkwood Research
KEY FINDINGS
The Europe beard grooming products market is predicted to register a CAGR of 7.34% during the forecast years of 2023 to 2032. Some of the major factors augmenting the market growth of the region include the increasing adoption of products like wax, oils, and shampoos, coupled with the high per capita income as well as the awareness among men regarding male grooming.
MARKET INSIGHTS
The Europe beard grooming products market growth evaluation constitutes the study of the United Kingdom, Germany, France, Italy, Spain, Poland, and Rest of Europe. Men in Italy are more inclined toward the rugged beard look, thereby embracing a more casual and scruffy appearance. Notably, Italian millennials are placing increased importance on their grooming, depicting a willingness to invest more in men's grooming services offered at various salons.
Furthermore, in Italy, the most effective distribution channels for personalized beard care products are direct sales and specialty stores. Tech-savvy millennials are also expected to contribute significantly to the online sales segment. A significant brand capitalizing on this trend is the 'Italian Beard Company,' which promotes its range through official online platforms as well as offline outlets like departmental and specialty stores across the country. Moreover, their product line includes waxes, oils, and balms. Hence, the abovementioned factors are evaluated to propel the beard grooming products market growth in Europe during the forecast years.
COMPETITIVE INSIGHTS
Some of the leading firms operating in the market include Philips, The Brighton Beard Company, L'oreal SA, etc.
Our report offerings include:
- Explore key findings of the overall market
- Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
- Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
- Market Segmentation caters to a thorough assessment of key segments with their market estimations
- Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
- Key analytics: Porter's Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
- The competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
- Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments
TABLE OF CONTENTS
1. RESEARCH SCOPE & METHODOLOGY
1.1. STUDY OBJECTIVES
1.2. METHODOLOGY
1.3. ASSUMPTIONS & LIMITATIONS
2. EXECUTIVE SUMMARY
2.1. MARKET SIZE & ESTIMATES
2.2. MARKET OVERVIEW
2.3. SCOPE OF STUDY
2.4. CRISIS SCENARIO ANALYSIS
2.5. MAJOR MARKET FINDINGS
2.5.1. PREMIUMIZATION IS DRIVING MARKET DEVELOPMENT
2.5.2. IMPORTANT ROLE OF SOCIAL MEDIA INFLUENCERS IN MARKETING CAMPAIGNS
2.5.3. GROWING NUMBER OF COMPANIES ARE ESTABLISHING PARTNERSHIPS WITH SALONS AND BARBERSHOPS
3. MARKET DYNAMICS
3.1. KEY DRIVERS
3.1.1. RISING EMPHASIS ON PERSONAL GROOMING AMONG MEN
3.1.2. GROWING SOCIETAL EXPECTATIONS OF PHYSICAL ATTRACTIVENESS
3.1.3. INCREASE IN PRODUCT INNOVATIONS
3.1.4. RISING NUMBER OF MIDDLE-CLASS CONSUMERS PURCHASING PERSONAL CARE PRODUCTS
3.2. KEY RESTRAINTS
3.2.1. CONCERNS REGARDING COUNTERFEIT PRODUCTS
3.2.2. AVAILABILITY OF CHEAPER SUBSTITUTES
4. KEY ANALYTICS
4.1. KEY MARKET TRENDS
4.2. PORTER'S FIVE FORCES ANALYSIS
4.2.1. BUYERS POWER
4.2.2. SUPPLIERS POWER
4.2.3. SUBSTITUTION
4.2.4. NEW ENTRANTS
4.2.5. INDUSTRY RIVALRY
4.3. GROWTH PROSPECT MAPPING
4.4. MARKET CONCENTRATION ANALYSIS
4.5. KEY BUYING CRITERIA
4.5.1. BRAND REPUTATION AND TRUST
4.5.2. INGREDIENTS AND FORMULATIONS
4.5.3. SKIN SENSITIVITY
4.5.4. COST
5. MARKET BY PRODUCT TYPE
5.1. BEARD OIL AND SERUM
5.2. CREAM AND BALM
5.3. BEARD SHAMPOO AND CONDITIONERS
5.4. EQUIPMENT AND ACCESSORIES
5.5. WAXES
5.6. OTHER PRODUCT TYPES
6. MARKET BY DISTRIBUTION CHANNEL
6.1. HYPERMARKET/SUPERMARKET
6.2. SPECIALTY STORE
6.3. ONLINE STORE
6.4. OTHER DISTRIBUTION CHANNELS
7. MARKET BY AGE GROUP
7.1. 18?29 YEARS
7.2. 30-50 YEARS
7.3. 50+ YEARS
8. MARKET BY END USE
8.1. PERSONAL
8.2. COMMERCIAL
9. GEOGRAPHICAL ANALYSIS
9.1. EUROPE
9.1.1. MARKET SIZE & ESTIMATES
9.1.2. EUROPE BEARD GROOMING PRODUCTS MARKET DRIVERS
9.1.3. EUROPE BEARD GROOMING PRODUCTS MARKET CHALLENGES
9.1.4. KEY PLAYERS IN EUROPE BEARD GROOMING PRODUCTS MARKET
9.1.5. COUNTRY ANALYSIS
9.1.5.1. UNITED KINGDOM
9.1.5.1.1. UNITED KINGDOM BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.2. GERMANY
9.1.5.2.1. GERMANY BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.3. FRANCE
9.1.5.3.1. FRANCE BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.4. ITALY
9.1.5.4.1. ITALY BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.5. SPAIN
9.1.5.5.1. SPAIN BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.6. POLAND
9.1.5.6.1. POLAND BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
9.1.5.7. REST OF EUROPE
9.1.5.7.1. REST OF EUROPE BEARD GROOMING PRODUCTS MARKET SIZE & OPPORTUNITIES
10. COMPETITIVE LANDSCAPE
10.1. KEY STRATEGIC DEVELOPMENTS
10.1.1. MERGERS & ACQUISITIONS
10.1.2. PRODUCT LAUNCHES & DEVELOPMENTS
10.1.3. PARTNERSHIPS & AGREEMENTS
10.1.4. BUSINESS EXPANSIONS & DIVESTITURES
10.2. COMPANY PROFILES
10.2.1. BEIERSDORF AG
10.2.1.1. COMPANY OVERVIEW
10.2.1.2. PRODUCTS / SERVICES LIST
10.2.1.3. STRENGTHS & CHALLENGES
10.2.2. BULL DOG
10.2.2.1. COMPANY OVERVIEW
10.2.2.2. PRODUCTS / SERVICES LIST
10.2.3. KIEHL'S
10.2.3.1. COMPANY OVERVIEW
10.2.3.2. PRODUCTS / SERVICES LIST
10.2.4. LE LABO
10.2.4.1. COMPANY OVERVIEW
10.2.4.2. PRODUCTS / SERVICES LIST
10.2.5. L'OREAL SA
10.2.5.1. COMPANY OVERVIEW
10.2.5.2. PRODUCTS / SERVICES LIST
10.2.5.3. STRENGTHS & CHALLENGES
10.2.6. MR NATTY
10.2.6.1. COMPANY OVERVIEW
10.2.6.2. PRODUCTS / SERVICES LIST
10.2.7. PANASONIC CORPORATION
10.2.7.1. COMPANY OVERVIEW
10.2.7.2. PRODUCTS / SERVICES LIST
10.2.7.3. STRENGTHS & CHALLENGES
10.2.8. PHILIPS
10.2.8.1. COMPANY OVERVIEW
10.2.8.2. PRODUCTS / SERVICES LIST
10.2.8.3. STRENGTHS & CHALLENGES
10.2.9. PROCTER & GAMBLE
10.2.9.1. COMPANY OVERVIEW
10.2.9.2. PRODUCTS / SERVICES LIST
10.2.9.3. STRENGTHS & CHALLENGES
10.2.10. PRORASO
10.2.10.1. COMPANY OVERVIEW
10.2.10.2. PRODUCTS / SERVICES LIST
10.2.11. REUZEL
10.2.11.1. COMPANY OVERVIEW
10.2.11.2. PRODUCTS / SERVICES LIST
10.2.12. THE BRIGHTON BEARD COMPANY
10.2.12.1. COMPANY OVERVIEW
10.2.12.2. PRODUCTS / SERVICES LIST
10.2.13. UNILEVER
10.2.13.1. COMPANY OVERVIEW
10.2.13.2. PRODUCTS / SERVICES LIST
10.2.13.3. STRENGTHS & CHALLENGES
10.2.14. VIKING BEARD STUFF
10.2.14.1. COMPANY OVERVIEW
10.2.14.2. PRODUCTS / SERVICES LIST
10.2.15. WAHL CLIPPER CORPORATION
10.2.15.1. COMPANY OVERVIEW
10.2.15.2. PRODUCTS / SERVICES LIST
10.2.15.3. STRENGTHS & CHALLENGES
LIST OF TABLES
TABLE 1: MARKET SNAPSHOT - BEARD GROOMING PRODUCTS
TABLE 2: EUROPE BEARD GROOMING PRODUCTS MARKET, BY PRODUCT TYPE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 3: EUROPE BEARD GROOMING PRODUCTS MARKET, BY PRODUCT TYPE, FORECAST YEARS, 2023-2032 (IN $ MILLION)
TABLE 4: EUROPE BEARD GROOMING PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 5: EUROPE BEARD GROOMING PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, FORECAST YEARS, 2023-2032 (IN $ MILLION)
TABLE 6: EUROPE BEARD GROOMING PRODUCTS MARKET, BY AGE GROUP, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 7: EUROPE BEARD GROOMING PRODUCTS MARKET, BY AGE GROUP, FORECAST YEARS, 2023-2032 (IN $ MILLION)
TABLE 8: EUROPE BEARD GROOMING PRODUCTS MARKET, BY END USE, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 9: EUROPE BEARD GROOMING PRODUCTS MARKET, BY END USE, FORECAST YEARS, 2023-2032 (IN $ MILLION)
TABLE 10: EUROPE BEARD GROOMING PRODUCTS MARKET, BY COUNTRY, HISTORICAL YEARS, 2018-2022 (IN $ MILLION)
TABLE 11: EUROPE BEARD GROOMING PRODUCTS MARKET, BY COUNTRY, FORECAST YEARS, 2023-2032 (IN $ MILLION)
TABLE 12: KEY PLAYERS OPERATING IN EUROPE BEARD GROOMING PRODUCTS MARKET
TABLE 13: LIST OF MERGERS & ACQUISITIONS
TABLE 14: LIST OF PRODUCT LAUNCHES & DEVELOPMENTS
TABLE 15: LIST OF PARTNERSHIPS & AGREEMENTS
TABLE 16: LIST OF BUSINESS EXPANSIONS & DIVESTITURES
LIST OF FIGURES
FIGURE 1: KEY MARKET TRENDS
FIGURE 2: PORTER'S FIVE FORCES ANALYSIS
FIGURE 3: GROWTH PROSPECT MAPPING FOR EUROPE
FIGURE 4: MARKET CONCENTRATION ANALYSIS
FIGURE 5: KEY BUYING CRITERIA
FIGURE 6: EUROPE BEARD GROOMING PRODUCTS MARKET, GROWTH POTENTIAL, BY PRODUCT TYPE, IN 2022
FIGURE 7: EUROPE BEARD GROOMING PRODUCTS MARKET, BY BEARD OIL AND SERUM, 2023-2032 (IN $ MILLION)
FIGURE 8: EUROPE BEARD GROOMING PRODUCTS MARKET, BY CREAM AND BALM, 2023-2032 (IN $ MILLION)
FIGURE 9: EUROPE BEARD GROOMING PRODUCTS MARKET, BY BEARD SHAMPOO AND CONDITIONERS, 2023-2032 (IN $ MILLION)
FIGURE 10: EUROPE BEARD GROOMING PRODUCTS MARKET, BY EQUIPMENT AND ACCESSORIES, 2023-2032 (IN $ MILLION)
FIGURE 11: EUROPE BEARD GROOMING PRODUCTS MARKET, BY WAXES, 2023-2032 (IN $ MILLION)
FIGURE 12: EUROPE BEARD GROOMING PRODUCTS MARKET, BY OTHER PRODUCT TYPES, 2023-2032 (IN $ MILLION)
FIGURE 13: EUROPE BEARD GROOMING PRODUCTS MARKET, GROWTH POTENTIAL, BY DISTRIBUTION CHANNEL, IN 2022
FIGURE 14: EUROPE BEARD GROOMING PRODUCTS MARKET, BY HYPERMARKET/SUPERMARKET, 2023-2032 (IN $ MILLION)
FIGURE 15: EUROPE BEARD GROOMING PRODUCTS MARKET, BY SPECIALTY STORE, 2023-2032 (IN $ MILLION)
FIGURE 16: EUROPE BEARD GROOMING PRODUCTS MARKET, BY ONLINE STORE, 2023-2032 (IN $ MILLION)
FIGURE 17: EUROPE BEARD GROOMING PRODUCTS MARKET, BY OTHER DISTRIBUTION CHANNELS, 2023-2032 (IN $ MILLION)
FIGURE 18: EUROPE BEARD GROOMING PRODUCTS MARKET, GROWTH POTENTIAL, BY AGE GROUP, IN 2022
FIGURE 19: EUROPE BEARD GROOMING PRODUCTS MARKET, BY 18-29 YEARS, 2023-2032 (IN $ MILLION)
FIGURE 20: EUROPE BEARD GROOMING PRODUCTS MARKET, BY 30-50 YEARS, 2023-2032 (IN $ MILLION)
FIGURE 21: EUROPE BEARD GROOMING PRODUCTS MARKET, BY 50+ YEARS, 2023-2032 (IN $ MILLION)
FIGURE 22: EUROPE BEARD GROOMING PRODUCTS MARKET, GROWTH POTENTIAL, BY END USE, IN 2022
FIGURE 23: EUROPE BEARD GROOMING PRODUCTS MARKET, BY PERSONAL, 2023-2032 (IN $ MILLION)
FIGURE 24: EUROPE BEARD GROOMING PRODUCTS MARKET, BY COMMERCIAL, 2023-2032 (IN $ MILLION)
FIGURE 25: EUROPE BEARD GROOMING PRODUCTS MARKET, COUNTRY OUTLOOK, 2022 & 2032 (IN %)
FIGURE 26: UNITED KINGDOM BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 27: GERMANY BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 28: FRANCE BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 29: ITALY BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 30: SPAIN BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 31: POLAND BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
FIGURE 32: REST OF EUROPE BEARD GROOMING PRODUCTS MARKET, 2023-2032 (IN $ MILLION)
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