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Dentsu International Limited (AGS:LSE) - Strategic SWOT Insights - A 360 Review of Opportunities, Challenges and Risk, Corporate and ESG Strategies, Competitive Intelligence and Operational KPI's, and Recent Trends

Company Report I 2025-05-14 I 119 Pages I Quaintel Research

Report Summary

Dentsu International Limited - Strategic SWOT Insights - A 360 Review of Opportunities, Challenges and Risk, Corporate and ESG Strategies, Competitive Intelligence and Operational KPI's, and Recent Trends is a comprehensive and easily accessible overview of Dentsu International Limited 's business operations. It provides a detailed analysis of the company's strategic standing, as well as its position in the industry compared to competitors. The report includes several key features to facilitate decision-making and provide insights into the company's performance.

The report begins with in-depth information about Dentsu International Limited including key insights, business segments, key executives, locations, products and services, historical events, corporate strategy, and management discussions. This section provides a solid foundation for understanding the company's key attributes.

Next, the report assesses Dentsu International Limited's strategic standing through various analyses. The ESG spotlight evaluates the company's environmental, social, and governance performance, providing insights into its sustainability efforts and ethical practices. The SWOT analysis examines the company's internal strengths and weaknesses, as well as external opportunities and threats. By integrating these strategic analyses, the report offers a comprehensive understanding of Dentsu International Limited's overall strategic standing and supports informed decision-making and strategic planning.

Finally, the report includes recent news and deal activities undertaken by Dentsu International Limited enhancing awareness of the company's business trends, growth perspectives, and more.

Key Highlights

Dentsu International Limited is a leading global marketing and advertising company headquartered in London, United Kingdom. It was founded in 1901. Dentsu International operates extensively across more than 100 countries, maintaining a strong geographic presence in markets across North America, Europe, Asia Pacific, and other regions. The company is structured around three main business segments which are creative services, media services, and customer experience management. Through its well-known network brands such as Carat, iProspect, dentsu X, and Merkle, Dentsu International provides clients with end-to-end marketing solutions that integrate creativity, digital transformation, and data-driven strategies. Its services support brand building, media planning and buying, customer relationship management, and digital innovation. As part of the larger Dentsu Group, Dentsu International continues to help organizations adapt to a rapidly evolving digital economy and achieve sustainable growth across global markets.

Dentsu International Limited in the News:-

- 16-Apr-2025 - FOX Sports Films announces CULTURE OF WINNING: POLYNESIAN FOOTBALL PRIDE premiering on FOX
- 10-Apr-2025 - Dentsu and Flipkart Commerce Cloud ink collaboration to revolutionise retail commerce in Southeast Asia and Hong Kong
- 08-Apr-2025 - Dentsu Pioneers Responsible AI as First Global Marketing Group to Join EU AI Pact
- 24-Feb-2025 - Dentsu Ad Spend Report: Asia Pacific Defies Global Slowdown with Strong Forecast For 2025
- 06-Feb-2025 - Dentsu Appoints Beth Ann Kaminkow as CEO, Dentsu North America
Scope

- Tactical Analysis:- Various strategic frameworks to gain insights into a company's competitive position and operational environment. These analytical tools assist in identifying competitive advantages, potential risks, and areas for improvement and efficiency, enabling companies to make informed tactical decisions.
- Business Strategy:- Contributes to shaping the company's overall direction, goals, and decision-making processes, ensuring long-term success and alignment with stakeholder expectations.
- Company Fundamentals:- These fundamentals offer valuable insights into the company's history, operations, leadership, and geographical presence, aiding in a comprehensive understanding of the organization.
- Competitive Landscape:- An identification of the company's main competitors, providing insights into the competitive landscape it operates in.


Reasons to Buy

- Comprehensive Understanding of the Dentsu International Limited's internal and external factors through SWOT analysis and Corporate Strategy.
- Strive Strategic Decision Making with various analyses and identifying potential customers and suppliers.
- Mitigate Risk with help of thorough analysis of internal and external factors. Furthermore, develop strategies and contingency plans to address these challenges and minimize their impact on business operations.
- Competitive Benchmarking will help to gain a competitive advantage by understanding industry trends, customer preferences, and best practices.
- Valuable insights from the report enable investors and partners to make informed decisions regarding potential Collaborations, Investments, or Partnerships with the company.

Additionally, available deep-dive analysis on the company Dentsu International Limited:

- Dentsu International Limited PESTLE Analysis
- Dentsu International Limited Value Chain Analysis
- Dentsu International Limited Porter's Five Forces Analysis
- Dentsu International Limited VRIO Analysis
- Dentsu International Limited BCG Analysis
- Dentsu International Limited Segmentation, Targeting and Positioning (STP) Analysis
- Dentsu International Limited Ansoff Matrix Analysis

Table of Contents
Table of Contents 2
Tables 6
Charts 7
Dentsu International Limited - Key Company Facts 8
Dentsu International Limited - Company Description 9
Dentsu International Limited - Top Executives 10
Dentsu International Limited - Top Executives Biographies 11
Dentsu International Limited - Head Office & Locations 15
Head Office - Country 15
Key Subsidiaries 16
Key Joint Ventures 17
Dentsu International Limited - Products and Services 18
Products 18
Services 19
Dentsu International Limited - Historic Events 20
Dentsu International Limited - Corporate Strategy 22
Dentsu International Limited - Business Description 25
Media Services 25
Creative Services 26
Customer Experience Management Services 26
Dentsu International Limited - ESG Spotlight 27
Environment 27
Social 27
Corporate Governance 28
Dentsu International Limited - SWOT Analysis 29
Overview 29
Strengths 31
Weaknesses 35
Opportunities 37
Threats 40
Competing Players 44
Snapshot of Competing Players 45
Publicis Groupe SA 45
Key Company Facts 45
Company Description 45
Key Financials 47
Share Price Trend - Jan-2024 to May-2025 (Average Share Closing Price) 47
Key Financial Ratio Analysis 52
WPP plc 53
Key Company Facts 53
Company Description 53
Key Financials 54
Share Price Trend - Jan-2024 to May-2025 (Average Share Closing Price) 54
Key Financial Ratio Analysis 59
Leo Burnett Worldwide Holdings Inc 60
Key Company Facts 60
Company Description 60
GroupM Worldwide Inc 61
Key Company Facts 61
Company Description 61
Schbang Communications Inc. 62
Key Company Facts 62
Company Description 62
Dentsu International Limited - In the News 63
16-Apr-2025 - FOX Sports Films announces CULTURE OF WINNING: POLYNESIAN FOOTBALL PRIDE premiering on FOX 63
10-Apr-2025 - Dentsu and Flipkart Commerce Cloud ink collaboration to revolutionise retail commerce in Southeast Asia and Hong Kong 66
08-Apr-2025 - Dentsu Pioneers Responsible AI as First Global Marketing Group to Join EU AI Pact 68
24-Feb-2025 - Dentsu Ad Spend Report: Asia Pacific Defies Global Slowdown with Strong Forecast For 2025 71
06-Feb-2025 - Dentsu Appoints Beth Ann Kaminkow as CEO, Dentsu North America 73
04-Feb-2025 - Dentsu Appoints Jeff Greenspoon to Chief Global Client Officer 74
15-Jan-2025 - Dentsu Vietnam Innovates For Advocacy With Malnutrition Plates for UNICEF 75
16-Dec-2024 - Dentsu Indonesia Dominates Citra Pariwara 2024 With Record 32 Wins 76
28-Oct-2024 - Dentsu Japan International Brands Launches Introducing the Attention Economy, an Attention Research Report Based on Eye Tracking Data of Ad Viewing 77
13-Sep-2024 - Dentsu Launches "House of Creators" to Inspire Excitement Worldwide by Supporting Next Generation Content Creators 78
11-Sep-2024 - Dentsu Malaysia Bags Media Agency Of Record Mandate For F&N 80
09-Sep-2024 - Carat Appointed as Media Partner of Pernod Ricard in China, further expanding the growing global relationship from Latin America and Europe 81
27-Aug-2024 - Dentsu Enhances integrated customer experience management offerings in Southeast Asia with launch of Merkle in Thailand 82
05-Aug-2024 - CMOs More Empowered than Ever to Deliver Transformation 84
17-May-2024 - "Innovating to Impact" - Dentsu Unveils New Global Brand Proposition Drawing Upon 120 Year Heritage 88
18-Apr-2024 - Dentsu Malaysia appoints Winnie Chen-Head as Managing Director of Media 90
21-Mar-2024 - Dentsu Wins Network of the Year and Asia-Pacific Agency of the Year at Spikes Asia 91
08-Mar-2024 - Breaking Barriers, Inspiring Change: Dentsu Hong Kong unveils dentsuHER Content Hub on International Women's Day 92
05-Mar-2024 - Dentsu appoints Elvira Jakub as CEO of Indonesia 94
03-Dec-2023 - Dentsu Thailand's Media agencies: Carat, dentsu X, and iProspect lead the industry, reinforcing dentsu Media's dominance with 34.6% market share among the big six global agency groups 96
09-Nov-2023 - Dentsu Creative Singapore partners with the Ministry of Communications and Information for Launch of Forward Singapore Festival 98
07-Nov-2023 - Dentsu establishes Greater North Asia cluster and appoints visionary team to drive new growth 100
11-Oct-2023 - dentsu Hong Kong launches dentsuHER to help clients drive growth within underserved affluent female segment 102
11-Aug-2023 - Jollibee Foods Corporation selects dentsu as integrated agency of record in the Philippines 104
31-Jul-2023 - Dentsu Partners with Microsoft to Unleash AI-powered Innovation for Brands 105
31-Jul-2023 - Dentsu Singapore expands NCS partnership as its first brand agency of record 107
14-Jul-2023 - Carlsberg Group selects iProspect, a dentsu company, as new global media agency 108
22-May-2023 - Dentsu Singapore and Grasp form first APAC partnership to deliver media excellence in the region 109
17-May-2023 - Dentsu's Carat, iProspect and Merkle are one of the first agencies in Singapore to be Meta Media Certified Companies 110
Dentsu International Limited - Key Deals 111
26-Feb-2025 - Dentsu Partners with PGA of America and John Cohen on New Animated Sports IP Franchise 111
28-Jan-2025 - Dentsu Partners with Adobe to Introduce Adobe GenStudio dentsu+ 113
11-Apr-2024 - Dentsu partners with Azuki to create three part anime series press release 115
14-Dec-2022 - Dentsu strengthens Customer Transformation & Technology capabilities with the acquisition of Aware Services, bolstering Merkle's Salesforce and data practice offering 116
Appendix 117
Definitions 117
SWOT Analysis 117
PESTLE Analysis 117
Value Chain Analysis 117
ESG Spotlight 117
Research Methodology 118
Disclaimer 119
Contact Us 119

Tables
Table 1: Dentsu International Limited - Company Facts
Table 2: Dentsu International Limited - Digital Presence
Table 3: Dentsu International Limited - Top Executives
Table 4: Dentsu International Limited - Top Executives Biographies
Table 5: Dentsu International Limited - Subsidiaries
Table 6: Dentsu International Limited - Key Joint Ventures
Table 7: Dentsu International Limited - Products
Table 8: Dentsu International Limited - Services
Table 9: Dentsu International Limited - Historic Events
Table 10: Dentsu International Limited - Competing Players
Table 11: Competing Players - Publicis Groupe SA - Key Company Facts
Table 12: Publicis Groupe SA - Share Price Trend - Jan-2024 to May-2025
Table 13: Competing Players - Publicis Groupe SA - Profit and Loss Statement
Table 14: Publicis Groupe SA - Balance Sheet 2021-2024
Table 15: Publicis Groupe SA - Cash Flow Statement 2021-2024
Table 16: Publicis Groupe SA - Ratio Analysis - 2021-2024
Table 17: Competing Players - WPP plc - Key Company Facts
Table 18: WPP plc - Share Price Trend - Jan-2024 to May-2025
Table 19: Competing Players - WPP plc - Profit and Loss Statement
Table 20: WPP plc - Balance Sheet 2021-2024
Table 21: WPP plc - Cash Flow Statement 2021-2024
Table 22: WPP plc - Ratio Analysis - 2021-2024
Table 23: Competing Players - Leo Burnett Worldwide Holdings Inc - Key Company Facts
Table 24: Competing Players - GroupM Worldwide Inc - Key Company Facts
Table 25: Competing Players - Schbang Communications Inc. - Key Company Facts

Charts
Figure 1: Dentsu International Limited - SWOT Analysis
Figure 2: Publicis Groupe SA - Average Share Price Trend - Jan-2024 to May-2025
Figure 3: Publicis Groupe SA - Profit and Loss Statement - 2021-2024
Figure 4: Publicis Groupe SA - Balance Sheet - 2021-2024
Figure 5: Publicis Groupe SA - Cash Flow Statement 2021-2024
Figure 6: WPP plc - Average Share Price Trend - Jan-2024 to May-2025
Figure 7: WPP plc - Profit and Loss Statement - 2021-2024
Figure 8: WPP plc - Balance Sheet - 2021-2024
Figure 9: WPP plc - Cash Flow Statement 2021-2024

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