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Report
Dairy Products and Alternatives in the US
Market Direction I 2023-08-23 I 78 Pages I Euromonitor
There were two major developments in 2022 that will continue to impact dairy in 2023. The first is unit price increases and consumers' reaction to it. Since 2021, inflation has been persistent in the US, alongside monthly increases in consumer goods. Some of the increases had been due to supply chain issues, some due to fluctuations in commodity pricing, and some due to profit increase strategies that have put a strain on consumers' budgets. Inflation has calmed slightly in 2023, but the cost of...
Euromonitor International's Dairy Products and Alternatives in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Dairy Products and Alternatives market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Dairy Products and Alternatives in the US
Euromonitor International
September 2023
List Of Contents And Tables
DAIRY PRODUCTS AND ALTERNATIVES IN THE US
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 5 Penetration of Private Label by Category: % Value 2018-2023
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Inflationary pressures and logistical challenges push up unit prices
E-commerce continues to flourish
FDA releases draft proposal for regulations on heavy metals in baby food
PROSPECTS AND OPPORTUNITIES
Natural positioning will become of increasing importance
Healthy snacking set to be a leading trend - particularly as parents return to out-of-home lifestyles
On-the-go lifestyles influence new trends, from packaging to flavour and even sensory profiles
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2018-2023
Table 10 Sales of Baby Food by Category: Value 2018-2023
Table 11 Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 12 Sales of Baby Food by Category: % Value Growth 2018-2023
Table 13 Sales of Growing-Up Milk Formula by Age: % Value 2018-2023
Table 14 NBO Company Shares of Baby Food: % Value 2019-2023
Table 15 LBN Brand Shares of Baby Food: % Value 2020-2023
Table 16 Distribution of Baby Food by Format: % Value 2018-2023
Table 17 Forecast Sales of Baby Food by Category: Volume 2023-2028
Table 18 Forecast Sales of Baby Food by Category: Value 2023-2028
Table 19 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
Table 20 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Prices skyrocket as volumes decline, compounded by a cluster of challenges
Global and locals trends, particularly health-consciousness, lead to vacillation in butter
E-commerce and foodservice grow their shares, while brick and mortar consolidates
PROSPECTS AND OPPORTUNITIES
Price relief appears tenuous, as substitutes remain compromised and prices remain steep
Butter will grow its category share, as margarine continues its decline
Local producers could benefit from demand for plant-based and premium butters
CATEGORY DATA
Table 21 Sales of Butter and Spreads by Category: Volume 2018-2023
Table 22 Sales of Butter and Spreads by Category: Value 2018-2023
Table 23 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 24 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Table 25 NBO Company Shares of Butter and Spreads: % Value 2019-2023
Table 26 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
Table 27 Distribution of Butter and Spreads by Format: % Value 2018-2023
Table 28 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
Table 29 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
Table 30 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
Table 31 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Volume sales remain in negative figures, while value is supported by price hikes
Cheese fares well through e-commerce channels
Precision fermentation enters cheese - to mixed results
PROSPECTS AND OPPORTUNITIES
Plant-based and animal-free set to be prevailing buzz words
Sustainability challenges lie ahead
Consumer frugality in light of inflationary pressures to impact volumes long term
CATEGORY DATA
Table 32 Sales of Cheese by Category: Volume 2018-2023
Table 33 Sales of Cheese by Category: Value 2018-2023
Table 34 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 35 Sales of Cheese by Category: % Value Growth 2018-2023
Table 36 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 37 Sales of Soft Cheese by Type: % Value 2018-2023
Table 38 Sales of Hard Cheese by Type: % Value 2018-2023
Table 39 NBO Company Shares of Cheese: % Value 2019-2023
Table 40 LBN Brand Shares of Cheese: % Value 2020-2023
Table 41 Distribution of Cheese by Format: % Value 2018-2023
Table 42 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 43 Forecast Sales of Cheese by Category: Value 2023-2028
Table 44 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 45 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Price hikes support value while volume declines, in a cross-category trend
Fat is back due to changing dietary trends
Milk becomes an e-commerce staple
PROSPECTS AND OPPORTUNITIES
The rise of dairy farmer cooperatives and associations heralds a significant shift in the industry
Economic pressures seem resilient, and so is consumer frugality
Challenges from plant-based alternatives in milk set to continue
CATEGORY DATA
Table 46 Sales of Drinking Milk Products by Category: Volume 2018-2023
Table 47 Sales of Drinking Milk Products by Category: Value 2018-2023
Table 48 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
Table 49 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
Table 50 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
Table 51 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
Table 52 Distribution of Drinking Milk Products by Format: % Value 2018-2023
Table 53 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
Table 54 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
Table 55 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
Table 56 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Flavour is a driver in the success of yoghurt, overriding brand loyalty
Sports nutrition creates a new focus for some brands
Sour milk products sees healthy value and volume growth thanks to its immunity-boosting claims
PROSPECTS AND OPPORTUNITIES
Consumers favour convenience and value in retail channels
Flavour, texture, and product innovation will continue to play key roles in ongoing trends and developments
No major changes in consumer preferences in yoghurt are expected, with flavour remaining key
CATEGORY DATA
Table 57 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 58 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 59 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 60 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Table 61 Sales of Flavoured Yoghurt by Flavour: Rankings 2018-2023
Table 62 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
Table 63 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
Table 64 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
Table 65 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
Table 66 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
Table 67 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
Table 68 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Cross-category trends seen in other dairy in relation to inflationary pressures
Coffee whiteners continues to attract attention, with new flavour developments seen
Private labels succeed across commoditised and competitive categories
PROSPECTS AND OPPORTUNITIES
Functional benefits, exciting flavours, and personalisation will drive growth
Plant-based growth in other dairy remains optimistic
Inflationary pressures look set to stabilise for traditional dairy
CATEGORY DATA
Table 69 Sales of Other Dairy by Category: Volume 2018-2023
Table 70 Sales of Other Dairy by Category: Value 2018-2023
Table 71 Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 72 Sales of Other Dairy by Category: % Value Growth 2018-2023
Table 73 Sales of Cream by Type: % Value 2018-2023
Table 74 NBO Company Shares of Other Dairy: % Value 2019-2023
Table 75 LBN Brand Shares of Other Dairy: % Value 2020-2023
Table 76 Distribution of Other Dairy by Format: % Value 2018-2023
Table 77 Forecast Sales of Other Dairy by Category: Volume 2023-2028
Table 78 Forecast Sales of Other Dairy by Category: Value 2023-2028
Table 79 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028
Table 80 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Plant-based dairy maintains its success, thanks to ongoing health and wellness trends
A mixed year for plant-based dairy, as prices continue to increase
A move from ingredients to functions is being seen on labelling
PROSPECTS AND OPPORTUNITIES
Blended products to expand in the future - across all categories
Plant-based cheese set to see reviving competition as players perfect their formulations
Consumer frugality looks here to stay
CATEGORY DATA
Table 81 Sales of Plant-Based Dairy by Category: Value 2018-2023
Table 82 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023
Table 83 Sales of Other Plant-Based Milk by Type: % Value 2020-2023
Table 84 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023
Table 85 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023
Table 86 Distribution of Plant-Based Dairy by Format: % Value 2018-2023
Table 87 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028
Table 88 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028
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