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Report

Consumer Health in South Africa

Market Direction I 2022-04-27 I 112 Pages I Euromonitor

As lockdowns have been lifted, shopping has returned to "normal", helping to drive growth in consumer health sales in current value terms. In addition, frequent pharmacy visits are leading to better informed and educated patients, since they are able to verify and elaborate on information they find online or hear from others. A growing awareness of and interest in health and beauty products available in many speciality stores is supporting consumer demand for products tailored to specific needs.

Euromonitor International's Consumer Health in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Consumer Health in South Africa
Euromonitor International
April 2022

List Of Contents And Tables

CONSUMER HEALTH IN SOUTH AFRICA
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 2 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2016-2021
Table 4 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 6 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2016-2021
Table 8 Distribution of Consumer Health by Format: % Value 2016-2021
Table 9 Distribution of Consumer Health by Format and Category: % Value 2021
Table 10 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2020-2021
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources
ANALGESICS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
The demand for analgesics continues to be boosted by COVID-19
Players in the analgesics industry are focusing on expanding their product lines
Adcock Ingram continues to lead analgesics
PROSPECTS AND OPPORTUNITIES
Analgesics expected to remain a staple of consumer health in South Africa
Expanding paediatric analgesics product range
Calpol moves into adult analgesics as GSK looks to tap into new ground
CATEGORY DATA
Table 12 Sales of Analgesics by Category: Value 2016-2021
Table 13 Sales of Analgesics by Category: % Value Growth 2016-2021
Table 14 NBO Company Shares of Analgesics: % Value 2017-2021
Table 15 LBN Brand Shares of Analgesics: % Value 2018-2021
Table 16 Forecast Sales of Analgesics by Category: Value 2021-2026
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2021-2026
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Positive results despite the absence of a typical cough, cold and flu season
Diversification into non-codeine-based medications
Adcock continues to lead but is losing sales share
PROSPECTS AND OPPORTUNITIES
Continued growth expected for cough, cold, and allergy (hay fever) remedies
Antihistamines/allergy remedies (systemic) to see the most dynamic growth
Digitalisation helping to create a more approachable image for brands
CATEGORY DATA
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026
DIGESTIVE REMEDIES IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Pandemic still having a slightly negative impact on digestive remedies in 2021
Digestive remedies seeing increasing shelf space
Leading player GSK continues to expand its range
PROSPECTS AND OPPORTUNITIES
Busy lives and unhealthy diets set to drive demand
Further strong growth expected for antacids over the forecast period
Digestive remedies potential to encourage more investment from retailers and manufacturers
CATEGORY DATA
Table 24 Sales of Digestive Remedies by Category: Value 2016-2021
Table 25 Sales of Digestive Remedies by Category: % Value Growth 2016-2021
Table 26 NBO Company Shares of Digestive Remedies: % Value 2017-2021
Table 27 LBN Brand Shares of Digestive Remedies: % Value 2018-2021
Table 28 Forecast Sales of Digestive Remedies by Category: Value 2021-2026
Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2021-2026
DERMATOLOGICALS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Dermatologicals continues to record positive growth
Increasing use of natural products in dermatological products
Johnson & Johnson continues to lead dermatologicals
PROSPECTS AND OPPORTUNITIES
External and environmental factors will push demand for dermatologicals
Biggest category of topical antifungals will continue growing
Foot health expected to receive greater focus as consumers become more active
CATEGORY DATA
Table 30 Sales of Dermatologicals by Category: Value 2016-2021
Table 31 Sales of Dermatologicals by Category: % Value Growth 2016-2021
Table 32 NBO Company Shares of Dermatologicals: % Value 2017-2021
Table 33 LBN Brand Shares of Dermatologicals: % Value 2018-2021
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2018-2021
Table 35 Forecast Sales of Dermatologicals by Category: Value 2021-2026
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2021-2026
NRT SMOKING CESSATION AIDS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Consumers are looking for healthier lifestyles, increasing demand for NRT smoking cessation aids
NRT smoking cessation aids continues to be dominated by gum
Johnson & Johnson the dominant player in NRT smoking cessation aids
PROSPECTS AND OPPORTUNITIES
Growth rates to slow as South Africa emerges from the pandemic
Tougher new tobacco regulations could benefit NRT smoking cessation aids
NRT smoking cessation aids expected to become more diverse
CATEGORY INDICATORS
Table 37 Number of Smokers by Gender 2016-2021
CATEGORY DATA
Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2016-2021
Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2016-2021
Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2017-2021
Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2018-2021
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2021-2026
Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2021-2026
SLEEP AIDS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Pandemic adds to causes of sleeping disorders in South Africa
Herbal/traditional products heavily favoured over standard sleep aids
Well-established brands maintain their lead in sleep aids
PROSPECTS AND OPPORTUNITIES
Further growth expected for sleep aids, helped by expansion by private label players
Sleep aids suffers from a lack of innovation
Competitive landscape expected to continue developing with the entry of Boiron and the expansion of the private label offer
CATEGORY DATA
Table 44 Sales of Sleep Aids: Value 2016-2021
Table 45 Sales of Sleep Aids: % Value Growth 2016-2021
Table 46 NBO Company Shares of Sleep Aids: % Value 2017-2021
Table 47 LBN Brand Shares of Sleep Aids: % Value 2018-2021
Table 48 Forecast Sales of Sleep Aids: Value 2021-2026
Table 49 Forecast Sales of Sleep Aids: % Value Growth 2021-2026
EYE CARE IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Allergies and eye strain from using digital devices drive demand, despite the high prices of eye care products
Allergy eye care continues to outperform standard eye care
Little change in the competitive landscape as Aspen Pharmacare and Adcock Ingram continue to lead sales
PROSPECTS AND OPPORTUNITIES
Eye complaints expected to become more common, driving demand for eye care
Contact lens wearers will remain a key target audience for eye care
Bausch & Lomb driving innovation in eye care
CATEGORY DATA
Table 50 Sales of Eye Care by Category: Value 2016-2021
Table 51 Sales of Eye Care by Category: % Value Growth 2016-2021
Table 52 NBO Company Shares of Eye Care: % Value 2017-2021
Table 53 LBN Brand Shares of Eye Care: % Value 2018-2021
Table 54 Forecast Sales of Eye Care by Category: Value 2021-2026
Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2021-2026
WOUND CARE IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Slightly slower growth for wound care in 2021 as consumers prioritise spending on essentials
Private label performing well thanks to its value positioning
Multinational players continue to dominate wound care
PROSPECTS AND OPPORTUNITIES
Focus on fit and healthy lifestyles should benefit sales of wound care over the forecast period
3M expected to continue innovating in the coming years
Economic pressures could be a barrier to growth for branded players
CATEGORY DATA
Table 56 Sales of Wound Care by Category: Value 2016-2021
Table 57 Sales of Wound Care by Category: % Value Growth 2016-2021
Table 58 NBO Company Shares of Wound Care: % Value 2017-2021
Table 59 LBN Brand Shares of Wound Care: % Value 2018-2021
Table 60 Forecast Sales of Wound Care by Category: Value 2021-2026
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2021-2026
VITAMINS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Demand remains strong for immune-boosting vitamins
Self-medication and preventative health the key growth drivers for vitamins
Centrum continues to lead vitamins thanks to its strong marketing and targeted products
PROSPECTS AND OPPORTUNITIES
Multivitamins expected to see continued strong double-digit annual growth
Branded players could face increasing pressure from private label
Product formats and packaging offer potential ways to stand out from the competition
CATEGORY DATA
Table 62 Sales of Vitamins by Category: Value 2016-2021
Table 63 Sales of Vitamins by Category: % Value Growth 2016-2021
Table 64 Sales of Multivitamins by Positioning: % Value 2016-2021
Table 65 NBO Company Shares of Vitamins: % Value 2017-2021
Table 66 LBN Brand Shares of Vitamins: % Value 2018-2021
Table 67 Forecast Sales of Vitamins by Category: Value 2021-2026
Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026
DIETARY SUPPLEMENTS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Growth of immune-boosting products being driven by the pandemic
Probiotic supplements still seeing strong demand in 2021
Innovation focuses on tailored products
PROSPECTS AND OPPORTUNITIES
Stricter regulations increase consumer faith in the products
New players expected to keep entering the category, with existing players extending their reach
Increasing spotlight on beauty in dietary supplements
CATEGORY DATA
Table 69 Sales of Dietary Supplements by Category: Value 2016-2021
Table 70 Sales of Dietary Supplements by Category: % Value Growth 2016-2021
Table 71 Sales of Dietary Supplements by Positioning: % Value 2016-2021
Table 72 NBO Company Shares of Dietary Supplements: % Value 2017-2021
Table 73 LBN Brand Shares of Dietary Supplements: % Value 2018-2021
Table 74 Forecast Sales of Dietary Supplements by Category: Value 2021-2026
Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2021-2026
WEIGHT MANAGEMENT AND WELLBEING IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Growth slows slightly as COVID-19 takes the focus off weight loss for some consumers
Slimming shakes retain popularity, with collagen becoming an increasingly common ingredient
Herbalife continues to lead, but underperforms the overall category due to pandemic�s impact on direct selling
PROSPECTS AND OPPORTUNITIES
Consumers increasingly desire a slim figure as perceptions of body image change
Private label has the potential to introduce more consumers to weight management and wellbeing
Competition continues to intensify as new products enter the category
CATEGORY DATA
Table 76 Sales of Weight Management and Wellbeing by Category: Value 2016-2021
Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021
Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2017-2021
Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2018-2021
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2021-2026
Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2021-2026
SPORTS NUTRITION IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19 restrictions place some limitations on the development of sports nutrition
New formats adding new life to sports nutrition
Local player Ultimate Sports Nutrition remains the clear leading player
PROSPECTS AND OPPORTUNITIES
Further positive growth expected for sports nutrition over the forecast period
Private label players could expand the reach of sports nutrition
Lower prices could help to make General Nutrition Corp�s products attractive to a wider audience
CATEGORY DATA
Table 82 Sales of Sports Nutrition by Category: Value 2016-2021
Table 83 Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Table 84 NBO Company Shares of Sports Nutrition: % Value 2017-2021
Table 85 LBN Brand Shares of Sports Nutrition: % Value 2018-2021
Table 86 Forecast Sales of Sports Nutrition by Category: Value 2021-2026
Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2021-2026
HERBAL/TRADITIONAL PRODUCTS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19 does nothing to dampen the popularity of herbal/traditional products
Foot care and sleep aids boosted by COVID-19 as consumers turn to natural solutions
Arnica-based products continue to thrive
PROSPECTS AND OPPORTUNITIES
Growing interest in natural remedies expected to support sales over the forecast period
Long history of herbal/traditional products, but lower-income consumers favour unpackaged products
New and existing players looking to shake up the competitive landscape
CATEGORY DATA
Table 88 Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026
PAEDIATRIC CONSUMER HEALTH IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Slight boost to sales still visible in 2021 as parents make sure they are prepared for COVID-19
Paediatric vitamins and dietary supplements with immunity-boosting claims in demand during the pandemic
Adcock Ingram and Johnson & Johnson retain strong lead with well-known and well-trusted brands
PROSPECTS AND OPPORTUNITIES
Cough/cold remedies and vitamins and dietary supplements expected to remain the key growth drivers
GSK launches Centrum Kids in paediatric vitamins and dietary supplements
Bioforce launches Echinaforce Junior as it looks to expand its portfolio within South Africa
CATEGORY DATA
Table 94 Sales of Paediatric Consumer Health by Category: Value 2016-2021
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2016-2021
Table 96 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2021
Table 97 NBO Company Shares of Paediatric Consumer Health: % Value 2017-2021
Table 98 LBN Brand Shares of Paediatric Consumer Health: % Value 2018-2021
Table 99 Forecast Sales of Paediatric Consumer Health by Category: Value 2021-2026
Table 100 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2021-2026

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