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Report
Consumer Health in Saudi Arabia
Market Direction I 2024-10-08 I 114 Pages I Euromonitor
Consumer health in Saudi Arabia continues to record solid current value growth in 2024, supported by government initiatives towards a healthy economy, including its people, consumers' desire to adopt health and wellness goals, and business fulfilling this purpose. As per Saudi Arabia's Vision 2030, the country aims to localise various industries, including the pharmaceutical sector. This is to enhance the Kingdom's self-sufficiency in producing essential medicines and reduce its reliance on impo...
Euromonitor International's Consumer Health in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Consumer Health in Saudi Arabia
Euromonitor International
October 2024
List Of Contents And Tables
CONSUMER HEALTH IN SAUDI ARABIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 2 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2019-2024
Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC Registration And Classification
Vitamins And Dietary Supplements Registration And Classification
Self-medication/self-care And Preventive Medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Further price increases for analgesics but demand remains stable
Tabuk launches Migrotan to address symptoms of migraine
GSK Consumer Healthcare strengthens leadership of analgesics
PROSPECTS AND OPPORTUNITIES
Stronger growth opportunities for analgesics over the forecast period
Localising the pharmaceutical industry
Pharmacies set to remain dominant distribution channels
CATEGORY DATA
Table 12 Sales of Analgesics by Category: Value 2019-2024
Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Solid value growth driven by further price increases, but demand for important cough, cold, and allergy (hay fever) remedies continues to rise
New launches continue to expand the category in Saudi Arabia
SPIMACO continues to lead cough, cold and allergy (hay fever) remedies
PROSPECTS AND OPPORTUNITIES
Further growth opportunities over the forecast period
Impact of tourism and economic diversification on healthcare needs
Pharmacies to remain as dominant distribution channel
CATEGORY DATA
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029
DIGESTIVE REMEDIES IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Reliance on dining out and lifestyle diseases influence demand for digestive remedies
Digestive remedies observes further price increases
Two convincing leaders of digestive remedies
PROSPECTS AND OPPORTUNITIES
The growing incidence of digestive disorders due to diet and lifestyle
The rising use of diabetes/weight loss medications likely to support category
Pharmacies to remain as leading distribution channel
CATEGORY DATA
Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029
DERMATOLOGICALS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Increase in prices offset with promotional activities
New launches by local, regional and international players within dermatologicals
Saudi International Trading Co Ltd SITCO strengthens lead of dermatologicals
PROSPECTS AND OPPORTUNITIES
Saudi Arabia's weather conditions to continue driving growth
Further competition likely to stem from dermocosmetics
Evolving landscape of pharmacies in Saudi Arabia
CATEGORY DATA
Table 30 Sales of Dermatologicals by Category: Value 2019-2024
Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
Table 35 Forecast Sales of Dermatologicals by Category: Value 2024-2029
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
NRT SMOKING CESSATION AIDS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Limited awareness and availability of NRT cessation aids impacts demand
Badael's anniversary
GSK Consumer Healthcare strengthens dominance of NRT smoking cessation aids
PROSPECTS AND OPPORTUNITIES
Government's ongoing initiatives and regulations to reduce smoking rates
E-vapour products to offer further competition to NRT smoking cessation aids
Pharmacies to remain as dominant distribution channel
CATEGORY INDICATORS
Table 37 Number of Smokers by Gender 2019-2024
CATEGORY DATA
Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2020-2024
Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2021-2024
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2024-2029
Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2024-2029
SLEEP AIDS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
New product launch adds greater variety to sleep aid solutions for local consumers
Jamjoom Pharma strengthens lead of sleep aids
Global e-commerce platforms continue to compete with local pharmacies
PROSPECTS AND OPPORTUNITIES
Increasing awareness will continue to support sleep aids
A rising number of sleep disorder clinics in Saudi Arabia
Pharmacies to remain key players in Saudi Arabia's distribution landscape
CATEGORY DATA
Table 44 Sales of Sleep Aids: Value 2019-2024
Table 45 Sales of Sleep Aids: % Value Growth 2019-2024
Table 46 NBO Company Shares of Sleep Aids: % Value 2020-2024
Table 47 LBN Brand Shares of Sleep Aids: % Value 2021-2024
Table 48 Forecast Sales of Sleep Aids: Value 2024-2029
Table 49 Forecast Sales of Sleep Aids: % Value Growth 2024-2029
EYE CARE IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Several factors contribute to demand for eye care in Saudi Arabia
"Eyenai" solution launched in the Kingdom
Jamjoom Pharma continues to lead fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
Digital lifestyles and climate to support further growth of eye care
A rising number of eye care centres in Saudi Arabia
Private label has potential to grow, supported by leading pharmacies
CATEGORY DATA
Table 50 Sales of Eye Care by Category: Value 2019-2024
Table 51 Sales of Eye Care by Category: % Value Growth 2019-2024
Table 52 NBO Company Shares of Eye Care: % Value 2020-2024
Table 53 LBN Brand Shares of Eye Care: % Value 2021-2024
Table 54 Forecast Sales of Eye Care by Category: Value 2024-2029
Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
WOUND CARE IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Greater awareness and occupational requirements support wound care
Consumers continue to favour wide variety of wound care but waterproof options are most popular
Nexcare remains leading brand with wide range of wound care options
PROSPECTS AND OPPORTUNITIES
Several factors to support future demand for wound care but awareness can be improved
The surge in physical and sporting activities a significant growth driver
Growth of private label wound care supported by Saudi pharmacies
CATEGORY DATA
Table 56 Sales of Wound Care by Category: Value 2019-2024
Table 57 Sales of Wound Care by Category: % Value Growth 2019-2024
Table 58 NBO Company Shares of Wound Care: % Value 2020-2024
Table 59 LBN Brand Shares of Wound Care: % Value 2021-2024
Table 60 Forecast Sales of Wound Care by Category: Value 2024-2029
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
VITAMINS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Post-pandemic demand for vitamins remains strong as consumers remain concerned with supporting their overall health
Cigalah Group retains lead of vitamins, but Centrum remains most popular brand
E-commerce continues to grow, fostering holistic omnichannel approach
PROSPECTS AND OPPORTUNITIES
Ongoing focus on supporting the immune system to drive vitamins, while players will increasingly target specific needs of certain demographics
Health insurance coverage for vitamins to support future growth
Pharmacies and other specialists to remain important distribution channels
CATEGORY DATA
Table 62 Sales of Vitamins by Category: Value 2019-2024
Table 63 Sales of Vitamins by Category: % Value Growth 2019-2024
Table 64 Sales of Multivitamins by Positioning: % Value 2019-2024
Table 65 NBO Company Shares of Vitamins: % Value 2020-2024
Table 66 LBN Brand Shares of Vitamins: % Value 2021-2024
Table 67 Forecast Sales of Vitamins by Category: Value 2024-2029
Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029
DIETARY SUPPLEMENTS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Consumers increasingly switch to convenient combination dietary supplements
Manayer Najd Medical Co retains slim lead, while Jamjoom Pharma makes further gains
Consumers take omnichannel approach to purchases as pharmacies and online variety boost sales
PROSPECTS AND OPPORTUNITIES
Positive outlook for dietary supplements as consumers maintain health focus
Health insurance coverage to support dietary supplements
Pharmacies and other specialists to remain important distribution channels
CATEGORY DATA
Table 69 Sales of Dietary Supplements by Category: Value 2019-2024
Table 70 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Table 71 Sales of Dietary Supplements by Positioning: % Value 2019-2024
Table 72 NBO Company Shares of Dietary Supplements: % Value 2020-2024
Table 73 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
Table 74 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029
WEIGHT MANAGEMENT AND WELLBEING IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
High obesity rates which contribute to lifestyle diseases support elevated demand for OTC obesity
Weight management and wellbeing continues to witness fierce competition
Cambridge Weight Plan retains overall leadership but loses further share
PROSPECTS AND OPPORTUNITIES
Emergence of new brands and products tailored to consumer preferences
Consumers adopting health and wellness goals can still support future growth
E-commerce set to gain further penetration of category
CATEGORY DATA
Table 76 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029
SPORTS NUTRITION IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rising participation in sports and physical activity supports category growth
Local consumers embrace convenience and variety offered online
Optimum Nutrition is leading brand but is under pressure from smaller competitors
PROSPECTS AND OPPORTUNITIES
Greater health awareness to sustain future growth
Growth in sports participation to continue driving demand
Emergence of new product developments in sports nutrition
CATEGORY DATA
Table 82 Sales of Sports Nutrition by Category: Value 2019-2024
Table 83 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Table 84 NBO Company Shares of Sports Nutrition: % Value 2020-2024
Table 85 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
Table 86 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
HERBAL/TRADITIONAL PRODUCTS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
The reach of herbal/traditional products remains significant in Saudi Arabia
Herbal/traditional treatments remain relevant for common ailments
Saudi Pharmaceutical Industries & Medical Appliances Corp leads fragmented landscape
E-commerce continues to gain ground as distribution channel
PROSPECTS AND OPPORTUNITIES
Growing demand for natural ingredients to support category over forecast period
Research to support further growth of herbal/traditional products
Potential for expansion of private label lines by leading pharmacies
CATEGORY DATA
Table 88 Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
PAEDIATRIC CONSUMER HEALTH IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Parents aim to strengthen children's immunity, driving demand for paediatric vitamins and dietary supplements
New launches continue to emerge from local, regional and international players
Saudi Pharmaceutical Industries & Medical Appliances Corp retains lead of paediatric consumer health
PROSPECTS AND OPPORTUNITIES
Greater exposure to viruses to support future category growth
Innovation in paediatric consumer health formulations
Pharmacies to remain trusted source for purchases of paediatric consumer health
CATEGORY DATA
Table 94 Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2020-2024
Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2021-2024
Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029
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