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Report
Consumer Health in Hong Kong, China
Market Direction I 2024-09-18 I 126 Pages I Euromonitor
Consumer health in Hong Kong is experiencing a dynamic transformation, as the city's population becomes increasingly proactive in managing their wellbeing. The return of mainland Chinese tourists has further boosted the demand for vitamins and dietary supplements, and over-the-counter (OTC) products, as consumers seek to address their healthcare and self-medication needs. At the forefront of this shift is the surging interest in sports and sports nutrition as a means to address immunity, sleep h...
Euromonitor International's Consumer Health in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Consumer Health in Hong Kong, China
Euromonitor International
September 2024
List Of Contents And Tables
CONSUMER HEALTH IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 2 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2019-2024
Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of analgesics remain resilient in Hong Kong
Topical analgesics/anaesthetic records further dynamic growth from low sales base
Health and beauty specialists remains dominant distribution channel
PROSPECTS AND OPPORTUNITIES
Analgesics may face competition from TCM formulations and vitamins and dietary supplements
Demand for NSAIDs set to slow due to rising awareness of potential side effects
Short-term challenges of alternatives purchased in neighbouring countries
CATEGORY DATA
Table 12 Sales of Analgesics by Category: Value 2019-2024
Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Continuous influenza waves support sales of cough, cold and allergy (hay fever) remedies
Rising popularity of herbal sprays for oral and nasal discomfort
Symptom signage increases at health and beauty specialists
PROSPECTS AND OPPORTUNITIES
Growing popularity of natural solutions to address cough and cold symptoms
Vitamins and dietary supplements emerges as competition due to preventive healthcare trend
Tourist recovery to help push demand for cough, cold and allergy (hay fever) remedies
CATEGORY DATA
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029
DIGESTIVE REMEDIES IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Digestive health issues continue to aid category growth
Multifunctionality remains a key driver
Probiotics emerge as competition to digestive remedies
PROSPECTS AND OPPORTUNITIES
Health behaviours with travel and post-pandemic lifestyles
Demand for herbal/traditional options set to grow
Incorporation of probiotics within digestive remedies
CATEGORY DATA
Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029
DERMATOLOGICALS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Japanese imports set to intensify competition for leading brands
Technological advancements help drive development of dermatologicals
Distribution changes and balancing the need for advice with convenience
PROSPECTS AND OPPORTUNITIES
Consumers take increasingly holistic approach to hair and scalp health
Herbal/traditional formulations to potentially hinder growth
Challenges to local spending behaviour in the short term
CATEGORY DATA
Table 30 Sales of Dermatologicals by Category: Value 2019-2024
Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
Table 35 Forecast Sales of Dermatologicals by Category: Value 2024-2029
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
NRT SMOKING CESSATION AIDS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Government-led initiatives contribute to smoking overall decline
Dominance of two global brands within NRT smoking cessation aids
Primary distribution channels unlikely to change
PROSPECTS AND OPPORTUNITIES
Government taxation increases set to dampen future demand
Category leaders unlikely to shift as demand declines
CATEGORY INDICATORS
Table 37 Number of Smokers by Gender 2019-2024
CATEGORY DATA
Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2020-2024
Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2021-2024
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2024-2029
Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2024-2029
SLEEP AIDS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Timed released of melatonin helps support growth of sleep aids
Demand for sleep aids increases as delivery formats diversify
Herbal/traditional options pose competition to melatonin-based offerings
PROSPECTS AND OPPORTUNITIES
Abundant growth opportunities for sleep aids in Hong Kong
Lack of research on melatonin may see consumers seek alternative remedies
Sleep programmes and therapy set to aid severe symptoms
CATEGORY DATA
Table 44 Sales of Sleep Aids: Value 2019-2024
Table 45 Sales of Sleep Aids: % Value Growth 2019-2024
Table 46 NBO Company Shares of Sleep Aids: % Value 2020-2024
Table 47 LBN Brand Shares of Sleep Aids: % Value 2021-2024
Table 48 Forecast Sales of Sleep Aids: Value 2024-2029
Table 49 Forecast Sales of Sleep Aids: % Value Growth 2024-2029
EYE CARE IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Long wait times force consumers to search for OTC products to support visual function
Product development by leading player helps drive growth
Wide availability of eye health supplements offers competition
PROSPECTS AND OPPORTUNITIES
Paediatric eye care set to generate growth through segmentation
Eye wash format to gain popularity as consumer awareness of eye health rises
CATEGORY DATA
Table 50 Sales of Eye Care by Category: Value 2019-2024
Table 51 Sales of Eye Care by Category: % Value Growth 2019-2024
Table 52 NBO Company Shares of Eye Care: % Value 2020-2024
Table 53 LBN Brand Shares of Eye Care: % Value 2021-2024
Table 54 Forecast Sales of Eye Care by Category: Value 2024-2029
Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
WOUND CARE IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Technological advancements define quality for wound care
Wound cares recovery supported by targeted needs
Consumer acceptance of private label offerings
PROSPECTS AND OPPORTUNITIES
Impulse purchases to drive further growth of wound care
Active lifestyles to increase growth of wound care
Increasing competition for leading brands from Japanese technology
CATEGORY DATA
Table 56 Sales of Wound Care by Category: Value 2019-2024
Table 57 Sales of Wound Care by Category: % Value Growth 2019-2024
Table 58 NBO Company Shares of Wound Care: % Value 2020-2024
Table 59 LBN Brand Shares of Wound Care: % Value 2021-2024
Table 60 Forecast Sales of Wound Care by Category: Value 2024-2029
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
VITAMINS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Consumer behaviour shifts to vitamin B with expanding formats to drive growth
Consumer awareness of combined supplements for targeted benefits
Health and beauty specialists remains dominant distribution channel
PROSPECTS AND OPPORTUNITIES
Time-release vitamins set to see demand
Private label set to capitalise on vitamin demand
Ageing population to support future demand for vitamin D
CATEGORY DATA
Table 62 Sales of Vitamins by Category: Value 2019-2024
Table 63 Sales of Vitamins by Category: % Value Growth 2019-2024
Table 64 Sales of Multivitamins by Positioning: % Value 2019-2024
Table 65 NBO Company Shares of Vitamins: % Value 2020-2024
Table 66 LBN Brand Shares of Vitamins: % Value 2021-2024
Table 67 Forecast Sales of Vitamins by Category: Value 2024-2029
Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029
DIETARY SUPPLEMENTS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Development of probiotics beyond immunity and digestive health concerns
Ageing population increases demand for supplements supporting cognitive function
Liver health gaining traction as social events resume
PROSPECTS AND OPPORTUNITIES
Marine-derived omega fatty acids offer additional benefits
Japanese brand perception and technology to support growth of dietary supplements
Mens health supplements expand through herbal formulations
CATEGORY DATA
Table 69 Sales of Dietary Supplements by Category: Value 2019-2024
Table 70 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Table 71 Sales of Dietary Supplements by Positioning: % Value 2019-2024
Table 72 NBO Company Shares of Dietary Supplements: % Value 2020-2024
Table 73 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
Table 74 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029
WEIGHT MANAGEMENT AND WELLBEING IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Weight loss through natural and sufficient eating behaviour
Japanese options drive additional growth for weight management
Nu Skin launches new series of weight management products
PROSPECTS AND OPPORTUNITIES
More consumers focus on fasting methods and healthier diets to achieve weight loss
Probiotics set to pose competition to weight loss supplements
Demand for weight management to rise as various formats promote convenience and accessibility
CATEGORY DATA
Table 76 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029
SPORTS NUTRITION IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sports nutrition in Hong Kong supported by ongoing fitness trends
Continued growth of sports nutrition through increasing accessibility
Protein powder flavours offer additional choice for localised palates
PROSPECTS AND OPPORTUNITIES
Sports nutrition is predicted to record continuous growth
Functional drinks to drive new product innovation
Plant-based proteins set to see greater demand
CATEGORY DATA
Table 82 Sales of Sports Nutrition by Category: Value 2019-2024
Table 83 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Table 84 NBO Company Shares of Sports Nutrition: % Value 2020-2024
Table 85 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
Table 86 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
HERBAL/TRADITIONAL PRODUCTS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Local demand fuels sales growth of TCM options
Influenza as a catalyst to drive sales of herbal/traditional products
Lingzhi sees strong demand as competition to NMN supplements
PROSPECTS AND OPPORTUNITIES
Hong Kongs advantages in terms of promoting herbal/traditional products
Continuation of targeted products for ageing population
Younger generations may require scientific support for traditional remedies
CATEGORY DATA
Table 88 Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
PAEDIATRIC CONSUMER HEALTH IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Nasal sprays support growth of paediatric cough, cold and allergy remedies
Liquid and jelly formats support paediatric vitamins and dietary supplements
Supplements targeting eye and cognitive development move away from Western formulations
PROSPECTS AND OPPORTUNITIES
Specialised nutrition for paediatric healthcare to drive forecast period growth
Plant-based herbal ingredients may offer natural and gentler remedies
Health and personal care stores to remain dominant distribution channel
CATEGORY DATA
Table 94 Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2020-2024
Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2021-2024
Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029
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