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Report
Consumer Health in Azerbaijan
Market Direction I 2022-10-06 I 84 Pages I Euromonitor
Consumer health in Azerbaijan is expected to register high current value growth in 2022, but constant value growth is expected to be marginal. Azerbaijan's proximity to both Ukraine and Russian is expected to create a lot of uncertainty and while Azerbaijan is expected to benefit from increasing global energy prices as a result of the war - on the flip side, Azerbaijan is heavily dependent on trade and raw materials for production both from Russia and Ukraine and it is expected that trade flows...
Euromonitor International's Consumer Health in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Consumer Health in Azerbaijan
Euromonitor International
October 2022
List Of Contents And Tables
CONSUMER HEALTH IN AZERBAIJAN
EXECUTIVE SUMMARY
Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 2 Life Expectancy at Birth 2017-2022
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2017-2022
Table 4 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 6 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 7 Distribution of Consumer Health by Format: % Value 2017-2022
Table 8 Distribution of Consumer Health by Format and Category: % Value 2022
Table 9 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Slight fall in constant value sales in 2022
Status quo remains
Cardiomagnyl reports strong sales, due to COVID-19
PROSPECTS AND OPPORTUNITIES
Muted constant value growth over forecast period
Widening of distribution over forecast period
Sector could become less competitive
CATEGORY DATA
Table 11 Sales of Analgesics by Category: Value 2017-2022
Table 12 Sales of Analgesics by Category: % Value Growth 2017-2022
Table 13 NBO Company Shares of Analgesics: % Value 2018-2022
Table 14 LBN Brand Shares of Analgesics: % Value 2019-2022
Table 15 Forecast Sales of Analgesics by Category: Value 2022-2027
Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2022-2027
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Slight fall in constant value sales in 2022
Strong performance for Aqua Maris
Convenience, price underpin demand for combination products
PROSPECTS AND OPPORTUNITIES
Moderate constant value growth over forecast period
Climate change heads to higher incidence of allergies
Parle expands production capacity
CATEGORY DATA
Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2017-2022
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2022
Table 20 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2019-2022
Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2022-2027
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2022-2027
DIGESTIVE REMEDIES IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Significant fall in constant value sales in 2022
Competitive landscape remains stable, but pricing emerges as issue
Supply problems with Imodium in 2022
PROSPECTS AND OPPORTUNITIES
Fall in constant value sales over forecast period
Ageing population will drive growth for digestive remedies
Honeymoon over for H2 blockers
CATEGORY DATA
Table 23 Sales of Digestive Remedies by Category: Value 2017-2022
Table 24 Sales of Digestive Remedies by Category: % Value Growth 2017-2022
Table 25 NBO Company Shares of Digestive Remedies: % Value 2018-2022
Table 26 LBN Brand Shares of Digestive Remedies: % Value 2019-2022
Table 27 Forecast Sales of Digestive Remedies by Category: Value 2022-2027
Table 28 Forecast Sales of Digestive Remedies by Category: % Value Growth 2022-2027
DERMATOLOGICALS IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Significant fall in constant value sales in 2022
Limited local brands
Opening up of society benefits some dermatologicals
PROSPECTS AND OPPORTUNITIES
Minimal constant value growth over forecast period
More affordable brands gain value share
Vaginal antifungals perform strongly
CATEGORY DATA
Table 29 Sales of Dermatologicals by Category: Value 2017-2022
Table 30 Sales of Dermatologicals by Category: % Value Growth 2017-2022
Table 31 NBO Company Shares of Dermatologicals: % Value 2018-2022
Table 32 LBN Brand Shares of Dermatologicals: % Value 2019-2022
Table 33 Forecast Sales of Dermatologicals by Category: Value 2022-2027
Table 34 Forecast Sales of Dermatologicals by Category: % Value Growth 2022-2027
WOUND CARE IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Slight fall in constant value sales in 2022
Price is king in saturated, non-differentiated product area
Blister plasters increasingly popular
PROSPECTS AND OPPORTUNITIES
Muted constant value growth over forecast period
Potential for natural trend in wound care, with organic, hypoallergenic and environmentally-friendly options
The pandemic experience may incentivise consumers to buy first-aid kits
CATEGORY DATA
Table 35 Sales of Wound Care by Category: Value 2017-2022
Table 36 Sales of Wound Care by Category: % Value Growth 2017-2022
Table 37 NBO Company Shares of Wound Care: % Value 2018-2022
Table 38 LBN Brand Shares of Wound Care: % Value 2019-2022
Table 39 Forecast Sales of Wound Care by Category: Value 2022-2027
Table 40 Forecast Sales of Wound Care by Category: % Value Growth 2022-2027
VITAMINS IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Steep fall in constant value sales in 2022
Fragmented landscape continues to be led by international heavyweights
Multivitamins fares better than single vitamins
PROSPECTS AND OPPORTUNITIES
Muted volume growth over forecast period
Vitamins combine rather than compete with dietary supplements
Innovation needed in multivitamins
CATEGORY DATA
Table 41 Sales of Vitamins by Category: Value 2017-2022
Table 42 Sales of Vitamins by Category: % Value Growth 2017-2022
Table 43 Sales of Multivitamins by Positioning: % Value 2017-2022
Table 44 NBO Company Shares of Vitamins: % Value 2018-2022
Table 45 LBN Brand Shares of Vitamins: % Value 2019-2022
Table 46 Forecast Sales of Vitamins by Category: Value 2022-2027
Table 47 Forecast Sales of Vitamins by Category: % Value Growth 2022-2027
DIETARY SUPPLEMENTS IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Steep fall in constant value sales in 2022
Local players make limited impact in dietary supplements
Dietary supplements considered expensive
PROSPECTS AND OPPORTUNITIES
Muted constant value growth over forecast period
Combination of dietary supplements with single vitamins will be popular
Paediatric products offer room for innovation
CATEGORY DATA
Table 48 Sales of Dietary Supplements by Category: Value 2017-2022
Table 49 Sales of Dietary Supplements by Category: % Value Growth 2017-2022
Table 50 Sales of Dietary Supplements by Positioning: % Value 2017-2022
Table 51 NBO Company Shares of Dietary Supplements: % Value 2018-2022
Table 52 LBN Brand Shares of Dietary Supplements: % Value 2019-2022
Table 53 Forecast Sales of Dietary Supplements by Category: Value 2022-2027
Table 54 Forecast Sales of Dietary Supplements by Category: % Value Growth 2022-2027
WEIGHT MANAGEMENT AND WELLBEING IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Fall in constant value sales in 2022
Slimming tea remains dominant
Shift in focus from losing weight to being healthy
PROSPECTS AND OPPORTUNITIES
Healthy growth, though from low base
Emerging competition from products such as protein bars
Less impact of direct sellers
CATEGORY DATA
Table 55 Sales of Weight Management and Wellbeing by Category: Value 2017-2022
Table 56 Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022
Table 57 NBO Company Shares of Weight Management and Wellbeing: % Value 2018-2022
Table 58 LBN Brand Shares of Weight Management and Wellbeing: % Value 2019-2022
Table 59 Forecast Sales of Weight Management and Wellbeing by Category: Value 2022-2027
Table 60 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2022-2027
SPORTS NUTRITION IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Double-digit constant value growth in 2022
Consumer preference still for international brands
E-commerce accounts for some value sales
PROSPECTS AND OPPORTUNITIES
Expansion of consumer base drives volume growth
Expansion of retail presence
Product area has substantial scope for product development
CATEGORY DATA
Table 61 Sales of Sports Nutrition by Category: Value 2017-2022
Table 62 Sales of Sports Nutrition by Category: % Value Growth 2017-2022
Table 63 NBO Company Shares of Sports Nutrition: % Value 2018-2022
Table 64 LBN Brand Shares of Sports Nutrition: % Value 2019-2022
Table 65 Forecast Sales of Sports Nutrition by Category: Value 2022-2027
Table 66 Forecast Sales of Sports Nutrition by Category: % Value Growth 2022-2027
HERBAL/TRADITIONAL PRODUCTS IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Steep fall in constant value sales in 2022
Price pressure reshapes competitive environment
Herbal/traditional dietary supplements still accounts for most value sales
PROSPECTS AND OPPORTUNITIES
Muted constant value growth over forecast period
Herbal/traditional sleep aids see continued growth
Social media plays greater role over forecast period
CATEGORY DATA
Table 67 Sales of Herbal/Traditional Products: Value 2017-2022
Table 68 Sales of Herbal/Traditional Products: % Value Growth 2017-2022
Table 69 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
Table 70 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
Table 71 Forecast Sales of Herbal/Traditional Products: Value 2022-2027
Table 72 Forecast Sales of Herbal/Traditional Products: % Value Growth 2022-2027
PAEDIATRIC CONSUMER HEALTH IN AZERBAIJAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Solid performance for paediatric consumer health in 2022
Paediatric vitamins and dietary supplement still remains largest product area
Convenience helps Nurofen grow share
PROSPECTS AND OPPORTUNITIES
Moderate growth over forecast period
Paediatric products offer room for innovation
Foreign brands set to dominate in expanding competitive environment
CATEGORY DATA
Table 73 Sales of Paediatric Consumer Health by Category: Value 2017-2022
Table 74 Sales of Paediatric Consumer Health by Category: % Value Growth 2017-2022
Table 75 Forecast Sales of Paediatric Consumer Health by Category: Value 2022-2027
Table 76 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2022-2027
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