Please Wait.....
Report
Consumer Electronics in Chile
Market Direction I 2022-07-22 I 77 Pages I Euromonitor
Consumer electronics experienced significant growth in 2021 compared to the previous year, despite Chile continuing to struggle with the fallout from the pandemic, as the global industry managed to address supply chain issues to address demand. The growth of consumer electronics in 2021 was largely supported by demand for computers and peripherals, smartphones and televisions, which were driven by two factors: the first being a partial rebound effect from previous closure of the dominant general...
Euromonitor International's Consumer Electronics in Chile report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Consumer Electronics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Consumer Electronics in Chile
Euromonitor International
July 2022
List Of Contents And Tables
CONSUMER ELECTRONICS IN CHILE
EXECUTIVE SUMMARY
Consumer electronics in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 1 Sales of Consumer Electronics by Category: Volume 2017-2022
Table 2 Sales of Consumer Electronics by Category: Value 2017-2022
Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022
Table 4 Sales of Consumer Electronics by Category: % Value Growth 2017-2022
Table 5 NBO Company Shares of Consumer Electronics: % Volume 2018-2022
Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022
Table 7 Distribution of Consumer Electronics by Channel: % Volume 2017-2022
Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027
Table 9 Forecast Sales of Consumer Electronics by Category: Value 2022-2027
Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027
Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
COMPUTERS AND PERIPHERALS IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Category suffers contraction in 2022, due to lower disposable incomes and return to in-person activities
Hewlett-Packard retains leadership, supported by e-commerce and advantageous position in general merchandise stores
Retail specialisation and omnichannel strategy the path to follow
PROSPECTS AND OPPORTUNITIES
Return to (new) normal
E-commerce to consolidate its importance as a distribution channel
Innovation and pricing strategies will be key in the coming years to drive sales
CATEGORY DATA
Table 12 Sales of Computers and Peripherals by Category: Volume 2017-2022
Table 13 Sales of Computers and Peripherals by Category: Value 2017-2022
Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2017-2022
Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2017-2022
Table 16 Sales of Computers by Category: Business Volume 2017-2022
Table 17 Sales of Computers by Category: Business Value MSP 2017-2022
Table 18 Sales of Computers by Category: Business Volume Growth 2017-2022
Table 19 Sales of Computers by Category: Business Value MSP Growth 2017-2022
Table 20 NBO Company Shares of Computers and Peripherals: % Volume 2018-2022
Table 21 LBN Brand Shares of Computers and Peripherals: % Volume 2019-2022
Table 22 Distribution of Computers and Peripherals by Channel: % Volume 2017-2022
Table 23 Forecast Sales of Computers and Peripherals by Category: Volume 2022-2027
Table 24 Forecast Sales of Computers and Peripherals by Category: Value 2022-2027
Table 25 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2022-2027
Table 26 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2022-2027
Table 27 Forecast Sales of Computers by Category: Business Volume 2022-2027
Table 28 Forecast Sales of Computers by Category: Business Value MSP 2022-2027
Table 29 Forecast Sales of Computers by Category: Business Volume Growth 2022-2027
Table 30 Forecast Sales of Computers by Category: Business Value MSP Growth 2022-2027
IN-CAR ENTERTAINMENT IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Elevated sales for in-dash media players and in-car speakers despite overall declines in 2022
Pioneer leads in-car entertainment, followed by Aiwa and Sony
New law GPS influences drop in demand for in-car navigation
PROSPECTS AND OPPORTUNITIES
Despite technological limitations, innovation can add excitement to category
Alternative brands continue to place pressure on major players
Embedded devices threaten category development, but not in used vehicles
CATEGORY DATA
Table 31 Sales of In-Car Entertainment by Category: Volume 2017-2022
Table 32 Sales of In-Car Entertainment by Category: Value 2017-2022
Table 33 Sales of In-Car Entertainment by Category: % Volume Growth 2017-2022
Table 34 Sales of In-Car Entertainment by Category: % Value Growth 2017-2022
Table 35 NBO Company Shares of In-Car Entertainment: % Volume 2018-2022
Table 36 LBN Brand Shares of In-Car Entertainment: % Volume 2019-2022
Table 37 Distribution of In-Car Entertainment by Channel: % Volume 2017-2022
Table 38 Forecast Sales of In-Car Entertainment by Category: Volume 2022-2027
Table 39 Forecast Sales of In-Car Entertainment by Category: Value 2022-2027
Table 40 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2022-2027
Table 41 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2022-2027
HOME AUDIO AND CINEMA IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Continuation of decline for home audio and cinema in 2022
Lowest drop for home cinema and speaker systems
Sony and LG retain lead, whilst Bose continues to gain share in 2022
PROSPECTS AND OPPORTUNITIES
Players adapt e-commerce strategies to leverage demand through this channel
Consumers moving towards wireless and smart systems
Retail specialisation and omnichannel strategy the path to follow
CATEGORY DATA
Table 42 Sales of Home Audio and Cinema by Category: Volume 2017-2022
Table 43 Sales of Home Audio and Cinema by Category: Value 2017-2022
Table 44 Sales of Home Audio and Cinema by Category: % Volume Growth 2017-2022
Table 45 Sales of Home Audio and Cinema by Category: % Value Growth 2017-2022
Table 46 NBO Company Shares of Home Audio and Cinema: % Volume 2018-2022
Table 47 LBN Brand Shares of Home Audio and Cinema: % Volume 2019-2022
Table 48 Distribution of Home Audio and Cinema by Channel: % Volume 2018-2022
Table 49 Forecast Sales of Home Audio and Cinema by Category: Volume 2022-2027
Table 50 Forecast Sales of Home Audio and Cinema by Category: Value 2022-2027
Table 51 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2022-2027
Table 52 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2022-2027
HOME VIDEO IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Following 2021's impressive growth, home video suffers significant contraction in 2022
Samsung launches MICRO LED, Neo QLED and Lifestyle televisions in 2022
OLED TVs doubles in volume in 2022 in line with greater transition towards larger models in Chile
LG continues to lead, closely followed by Samsung in 2022
PROSPECTS AND OPPORTUNITIES
Innovation, sustainability and promotions key growth elements for home video
E-commerce consolidates position as key channel in sales structure of home video players
Higher costs could remain challenge for greater uptake of OLED TVs
CATEGORY DATA
Table 53 Sales of Home Video by Category: Volume 2017-2022
Table 54 Sales of Home Video by Category: Value 2017-2022
Table 55 Sales of Home Video by Category: % Volume Growth 2017-2022
Table 56 Sales of Home Video by Category: % Value Growth 2017-2022
Table 57 Sales of LCD TVs by Network Connectivity: % Retail Volume 2017-2022
Table 58 NBO Company Shares of Home Video: % Volume 2018-2022
Table 59 LBN Brand Shares of Home Video: % Volume 2019-2022
Table 60 Distribution of Home Video by Channel: % Volume 2017-2022
Table 61 Forecast Sales of Home Video by Category: Volume 2022-2027
Table 62 Forecast Sales of Home Video by Category: Value 2022-2027
Table 63 Forecast Sales of Home Video by Category: % Volume Growth 2022-2027
Table 64 Forecast Sales of Home Video by Category: % Value Growth 2022-2027
Table 65 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2022-2027
IMAGING DEVICES IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Premiumisation of digital cameras to offset fall in demand
Sales of digital camcorders decline for fourth consecutive year in 2022
Canon retains lead of imaging devices, closely followed by GoPro, Sony and Microlab
PROSPECTS AND OPPORTUNITIES
Innovative products the future of imaging devices
Promotional strategies to be utilised by players to gain advantageous positioning
E-commerce growth proves to be useful tool to attract consumers
CATEGORY DATA
Table 66 Sales of Imaging Devices by Category: Volume 2017-2022
Table 67 Sales of Imaging Devices by Category: Value 2017-2022
Table 68 Sales of Imaging Devices by Category: % Volume Growth 2017-2022
Table 69 Sales of Imaging Devices by Category: % Value Growth 2017-2022
Table 70 NBO Company Shares of Imaging Devices: % Volume 2018-2022
Table 71 LBN Brand Shares of Imaging Devices: % Volume 2019-2022
Table 72 Distribution of Imaging Devices by Channel: % Volume 2017-2022
Table 73 Forecast Sales of Imaging Devices by Category: Volume 2022-2027
Table 74 Forecast Sales of Imaging Devices by Category: Value 2022-2027
Table 75 Forecast Sales of Imaging Devices by Category: % Volume Growth 2022-2027
Table 76 Forecast Sales of Imaging Devices by Category: % Value Growth 2022-2027
PORTABLE PLAYERS IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Portable players maintains growth in 2022 underpinned by wireless speakers
High fragmentation of brands in portable players
Wireless products gain further momentum
PROSPECTS AND OPPORTUNITIES
Emergence of e-commerce presents opportunity to massify products
Hypermarkets effective channel to distribute portable players
Portable media players to continue on downward trajectory
CATEGORY DATA
Table 77 Sales of Portable Players by Category: Volume 2017-2022
Table 78 Sales of Portable Players by Category: Value 2017-2022
Table 79 Sales of Portable Players by Category: % Volume Growth 2017-2022
Table 80 Sales of Portable Players by Category: % Value Growth 2017-2022
Table 81 NBO Company Shares of Portable Players: % Volume 2018-2022
Table 82 LBN Brand Shares of Portable Players: % Volume 2019-2022
Table 83 Distribution of Portable Players by Channel: % Volume 2017-2022
Table 84 Forecast Sales of Portable Players by Category: Volume 2022-2027
Table 85 Forecast Sales of Portable Players by Category: Value 2022-2027
Table 86 Forecast Sales of Portable Players by Category: % Volume Growth 2022-2027
Table 87 Forecast Sales of Portable Players by Category: % Value Growth 2022-2027
MOBILE PHONES IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Following upturn in demand during pandemic, smartphones experiences decline in 2022
Improving functionality, capacity and access to information are key elements in smartphones
Samsung comfortably leads smartphones, followed by Xiaomi and Motorola
Feature phones continues its decline in 2022
PROSPECTS AND OPPORTUNITIES
E-commerce is becoming crucial to sales structure of smartphone players
Ultra-fast charging indicates new trend, influencing consumers' purchasing decisions
Pricing strategy could be used by emerging brands to gain volume share
CATEGORY DATA
Table 88 Sales of Mobile Phones by Category: Volume 2017-2022
Table 89 Sales of Mobile Phones by Category: Value 2017-2022
Table 90 Sales of Mobile Phones by Category: % Volume Growth 2017-2022
Table 91 Sales of Mobile Phones by Category: % Value Growth 2017-2022
Table 92 Sales of Smartphones by Screen Size: % Retail Volume 2019-2022
Table 93 NBO Company Shares of Mobile Phones: % Volume 2018-2022
Table 94 LBN Brand Shares of Mobile Phones: % Volume 2019-2022
Table 95 Distribution of Mobile Phones by Channel: % Volume 2017-2022
Table 96 Forecast Sales of Mobile Phones by Category: Volume 2022-2027
Table 97 Forecast Sales of Mobile Phones by Category: Value 2022-2027
Table 98 Forecast Sales of Mobile Phones by Category: % Volume Growth 2022-2027
Table 99 Forecast Sales of Mobile Phones by Category: % Value Growth 2022-2027
Table 100 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2022-2027
WEARABLE ELECTRONICS IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Wearable electronics continues to grow in 2022, driven by digital activity watches and smart wearables
Huawei retains convincing leadership in 2022
Large companies enter smart wearables
PROSPECTS AND OPPORTUNITIES
Technological developments continue to impact activity bands
E-commerce provides useful tool to attract local consumers
Players to continue with innovative proposals to leverage trends
CATEGORY DATA
Table 101 Sales of Wearable Electronics by Category: Volume 2017-2022
Table 102 Sales of Wearable Electronics by Category: Value 2017-2022
Table 103 Sales of Wearable Electronics by Category: % Volume Growth 2017-2022
Table 104 Sales of Wearable Electronics by Category: % Value Growth 2017-2022
Table 105 NBO Company Shares of Wearable Electronics: % Volume 2018-2022
Table 106 LBN Brand Shares of Wearable Electronics: % Volume 2019-2022
Table 107 Distribution of Wearable Electronics by Channel: % Volume 2017-2022
Table 108 Forecast Sales of Wearable Electronics by Category: Volume 2022-2027
Table 109 Forecast Sales of Wearable Electronics by Category: Value 2022-2027
Table 110 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2022-2027
Table 111 Forecast Sales of Wearable Electronics by Category: % Value Growth 2022-2027
HEADPHONES IN CHILE
KEY DATA FINDINGS
2022 DEVELOPMENTS
Demand for headphones marginally declines in 2022
TWS earphones continues to gain share from other formats
Philco and AirPods lead headphones, closely followed by Xiaomi
PROSPECTS AND OPPORTUNITIES
Wireless devices continue to gain ground in Chile
E-commerce consolidates position as fundamental channel in sales structure of players
Wired headphones considered in some cases more practical than wireless options
CATEGORY DATA
Table 112 Sales of Headphones by Category: Volume 2017-2022
Table 113 Sales of Headphones by Category: Value 2017-2022
Table 114 Sales of Headphones by Category: % Volume Growth 2017-2022
Table 115 Sales of Headphones by Category: % Value Growth 2017-2022
Table 116 NBO Company Shares of Headphones: % Volume 2018-2022
Table 117 LBN Brand Shares of Headphones: % Volume 2019-2022
Table 118 Distribution of Headphones by Channel: % Volume 2017-2022
Table 119 Forecast Sales of Headphones by Category: Volume 2022-2027
Table 120 Forecast Sales of Headphones by Category: Value 2022-2027
Table 121 Forecast Sales of Headphones by Category: % Volume Growth 2022-2027
Table 122 Forecast Sales of Headphones by Category: % Value Growth 2022-2027
- Not Sure / Need Reassuring
- Confirm Content
-
Content is provided by our partners and every effort is made to make Market Report details as clear as possible. If you are not sure the exact content you require is included in this study you can Contact us to double check. To do this you can:
Use the ‘? ASK A QUESTION’ below the license / prices and to the right of this box. This will come directly to our team who will work on dealing with your request as soon as possible.
Write to directly on support@scotts-international.com with details. Please include as much information as possible including the name of report or link so our staff will be able to work on you request.
Telephone us directly on 0048 603 394 346 and an experienced member of team will be on hand to answer.
-
- Sample Pages
-
With the vast majority of our partners we can obtain Sample Pages to support your decision. This is something we can arrange without revealing your personal details.
It is important to note that we will not be able to provide you the exact data or statistics such as Market Size and Forecasts. Sample pages usually confirm the layout or the Categories included in Charts and Graphs, excluding specific data.
To ask for Sample Pages by contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Check for Alternatives
-
Whilst we try to make our online platform as easy to use as possible there is always the possibility that a better alternative has not been found in your search.
To avoid this possibility Contact us through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346 and a Senior Team Member can review your requirements and send a list of possibilities with opinions and recommendations.
-
- Confirm Content
- Prices / Formats / Delivery
- Prices
-
All prices are set by our partners and should be exactly the same as those listed on their own websites. We work on a Revenue share basis ensuring that you never pay more than what is offered elsewhere.
Should you find the price cheaper on another platform we recommend you to Contact us as we should be able to match this price. You can Contact us though through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Discounts
-
As we work in close partnership with our Partners from time to time we can secure discounts and assist with negotiations, this is part of our personalised service to you.
Discounts can sometimes be arranged for speedily placed orders; multiple report purchases or Higher License purchases.
To check if a Discount is possible please Contact our experienced team through ‘? ASK A QUESTION’, support@scotts-international.com, or by telephoning 0048 603 394 346.
-
- Available Currencies
-
Most Market Reports on our platform are listed in USD or EURO based on the wishes of our Partners. To avoid currency fluctuations and potential price differentiations we do not offer the possibility to change the currency online.
Should you wish to pay in a different currency to that advertised online we do accept payments in USD, EURO, GBP and PLN. The price will be calculated based on the relevant exchange rate taken from our National Bank.
To pay in a different above currency to that advertised online please Contact our team and a quotation will be sent within a couple of hours with payment details.
-
- Licenses
-
License options vary from Partner to Partner as is usually based on the number of Users that will benefitting from the report. It is very important that License ordered is not breached as this could have potential negative consequences for you individually or your employer.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Global Site License
-
The Global Site License is the most comprehensive license available. By selecting this license, the Market Report can be shared with other ‘Allowed Users’ and any other member of staff from the same organisation regardless of geographic location.
It is important to note that this may exclude Parent Companies or Subsidiaries.
If you have questions or need confirmation about the specific license we recommend you to Contact us and a detailed explanation will be provided.
-
- Formats
-
The most common format is PDF, however in certain circumstances data may be present in Excel format or Online, especially in the case of Database or Directories. In addition, for certain higher license options a CD may also be provided.
If you have questions or need clarification about the specific formats we recommend you to Contact us and a detailed explanation will be provided.
-
- Delivery
-
Delivery is fulfilled by our partners directly. Once an order has been placed we inform the partner by sharing the delivery email details given in the order process.
Delivery is usually made within 24 hours of an order being placed, however it may take longer should your order be placed prior to the weekend or if otherwise specified on the Market Report details page. Additionally, if details have been not fully completed in the Order process a delay in delivery is possible.
If a delay in delivery is expected you will be informed about it immediately.
-
- Shipping Charges
-
As most Market Reports are delivered in PDF format we almost never have to add additional Shipping Charges. If, however you are ordering a Higher License service or a specific delivery format (e.g. CD version) charges may apply.
If you are concerned about additional Shipping Charges we recommend you to Contact us to double check.
-
- Prices
- Ordering
- By Credit Card
-
We work in Partnership with PayU to ensure payments are made securely in a fast and effortless way. PayU is the e-payments division of Naspers.
Naspers operates in over 133 International Markets and ranks 3rd Globally in terms of the number of e-commerce customers served.
For more information on PayU please visit: https://www.payu.pl/en/about-us
-
- By Money Transfer
-
If you require an invoice prior to payment, this is possible. To ensure a speedy delivery of the Market Report we require all relevant company details and you agree to maximum payment terms of 30 days from receipt of order.
With our regular clients deliver of the Market Report can be made prior to receiving payment, however in some circumstances we may ask for payment to be received before arranging for the Market Report to be delivered.
-
- By Credit Card
- Security
- Website security
-
We have specifically partnered with leading International companies to protect your privacy by using different technologies and processes to ensure security.
Everything submitted to Scotts International is encrypted via SSL (Secure Socket Layer) and all personal information provided to Scotts International is stored on computer systems with limited access in controlled environments.
-
- Credit Card Security
-
We partner with PayU (https://www.payu.pl/en/about-us) to ensure all credit card payments are made securely in a fast and effortless way.
PayU offers 250+ various payment channels and eWallet services across 4 continents allowing buyers to pay electronically, whether on a computer or a mobile device.
-
- Website security