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Report
Cloud Computing - Company Evaluation Report, 2025
Market Report I 2025-08-01 I 167 Pages I MarketsandMarkets
The Cloud Computing Companies Quadrant is a comprehensive industry analysis that provides valuable insights into the global market for Cloud Computing. This quadrant offers a detailed evaluation of key market players, technological advancements, product innovations, and emerging trends shaping the industry. MarketsandMarkets 360 Quadrants evaluated over 100 companies, of which the Top 35 Cloud Computing Companies were categorized and recognized as quadrant leaders.
Cloud computing has transitioned over the past five years from merely a technology enabler to a fundamental element of modern IT strategies. This shift has been propelled by the rapid rise of digital workloads, the demand for real-time analytics, and the necessity for adaptable, cost-effective infrastructure. This evolution has set the stage for ongoing growth as organizations increasingly focus on agility, security, and scalability. As companies move away from outdated systems and on-premises setups, cloud computing has become central to digital transformation strategies across industries.
According to Microsoft, Cloud computing is the delivery of computing services-including servers, storage, databases, networking, software, analytics, and intelligence-over the internet ('the cloud') to offer faster innovation, flexible resources, and economies of scale. You typically pay only for cloud services you use, helping you lower your operating costs, run your infrastructure more efficiently, and scale as your business needs change.
The 360 Quadrant maps the Cloud Computing companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Cloud Computing quadrant. The top criteria for product footprint evaluation included By SERVICE MODEL (IaaS, PaaS, SaaS), By IAAS (Compute, Storage, Networking), By PAAS (Application Development & Integration Platforms, Application Testing & Quality, Analytics & Reporting, Databases & Data Management, Other PaaS), By SAAS (Customer Relationship Management, Enterprise Resource Management, Human Capital Management, Content Management, Collaboration and Productivity Suites, Supply Chain Management, System Infrastructure Software, Other SaaS), By DEPLOYMENT MODEL (Public Cloud, Private Cloud, Hybrid Cloud), By ORGANIZATION SIZE (Large Enterprises, Small & Medium-Sized Enterprises), and By VERTICAL (Banking, Financial Services, and Insurance (Bfsi), Energy & Utilities, Government & Public Sector, Telecommunications, Software & It Services, Healthcare & Life Sciences, Retail & E-Commerce, Manufacturing, Transportation & Logistics, Media & Entertainment, Other Verticals).
Key players in the Cloud Computing market include major global corporations and specialized innovators such as AWS, Microsoft, Google, Oracle, Salesforce, Alibaba Cloud, IBM, SAP, Adobe, Tencent Cloud, Huawei, Hewlett-Packard Enterprise, Dell Technologies, Dropbox, Nutanix, Intuit, Workday, DXC Technology, Broadcom, NTT Data Corporation, Fujitsu, Atos SE, Kyndryl, NEC Corporation, OpenText, BOX, DigitalOcean, OVH Cloud, Cisco, Infor, Sage, Zoho, Epicor, ServiceNow, and Rackspace Technology. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Microsoft
Microsoft leads the cloud computing market with a robust presence, offering a unified cloud experience through Microsoft Azure. The company's strength lies in its diverse product portfolio, encompassing productivity tools, infrastructure services, and AI-driven solutions. Microsoft's ability to support hybrid and multicloud architectures has fostered widespread enterprise adoption, contributing to significant revenue growth. The company continuously innovates in areas like generative AI, cybersecurity, and analytics.
Amazon Web Services (AWS)
AWS is a prominent player in the cloud computing ecosystem, boasting a wide array of services from compute and storage to AI and ML. Its extensive global infrastructure and pioneering advantage allow AWS to cater to a broad range of clients, including startups and large enterprises. AWS's strong market presence is driven by continuous product development and innovative hybrid cloud offerings. The company's scalable solutions for critical workloads underpin its consistent market growth.
Google Cloud
Google Cloud is rapidly advancing in the cloud space, marked by impressive revenue growth. The focus on AI-driven services and robust cloud architecture highlights Google's commitment to innovation. Google Cloud's vast suite of tools, including Google Compute Engine and Google Cloud Storage, offers comprehensive solutions that meet diverse customer needs. The company actively expands its cloud capabilities, integrating cutting-edge technology to enhance its competitive edge.
1 INTRODUCTION 11
1.1 MARKET DEFINITION 11
1.2 STAKEHOLDERS 11
2 EXECUTIVE SUMMARY 12
3 MARKET OVERVIEW AND INDUSTRY TRENDS 17
3.1 INTRODUCTION 17
3.2 MARKET DYNAMICS 17
3.2.1 DRIVERS 18
3.2.1.1 Operational resilience & digital sovereignty imperative 18
3.2.1.2 Rising demand for AI 19
3.2.1.3 Accelerated spending on cloud 19
3.2.1.4 Personalized customer experience 19
3.2.1.5 Need for disaster recovery and contingency plans 20
3.2.2 RESTRAINTS 20
3.2.2.1 Trust deficit in cloud adoption extends beyond basic security 20
3.2.2.2 Lack of technical knowledge and expertise 20
3.2.2.3 Data security and privacy concerns 20
3.2.3 OPPORTUNITIES 21
3.2.3.1 Intelligent infusion of AI and ML unlocks greater cloud value 21
3.2.3.2 Adoption of IoT and connected devices 21
3.2.3.3 Increasing government initiatives 22
3.2.4 CHALLENGES 22
3.2.4.1 Multi-cloud complexity and integration challenges
hinder seamless cloud operations 22
3.2.4.2 Risk of vendor lock-in 23
3.2.4.3 High complexity due to adoption of multi-cloud model 23
3.3 SUPPLY CHAIN ANALYSIS 24
3.4 ECOSYSTEM ANALYSIS 25
3.5 PORTER'S FIVE FORCES ANALYSIS 30
3.5.1 THREAT OF NEW ENTRANTS 31
3.5.2 THREAT OF SUBSTITUTES 31
3.5.3 BARGAINING POWER OF SUPPLIERS 31
3.5.4 BARGAINING POWER OF BUYERS 31
3.5.5 INTENSITY OF COMPETITIVE RIVALRY 32
3.6 TECHNOLOGY ANALYSIS 32
3.6.1 KEY TECHNOLOGIES 32
3.6.1.1 Containerization 32
3.6.1.2 Virtualization 32
3.6.1.3 Orchestration 33
3.6.1.4 Software-defined Networking (SDN) & Network Functions Virtualization (NFV) 33
3.6.2 COMPLEMENTARY TECHNOLOGIES 33
3.6.2.1 Internet of Things (IoT) 33
3.6.2.2 Cybersecurity & Compliance 33
3.6.2.3 DevOps & CI/CD 34
3.6.2.4 Artificial Intelligence (AI) & Machine Learning (ML) 34
3.6.2.5 Big Data & Data Analytics 35
3.6.3 ADJACENT TECHNOLOGIES 35
3.6.3.1 5G 35
3.6.3.2 Edge computing 36
3.6.3.3 Industry cloud 36
3.6.3.4 Green cloud computing 36
3.7 PATENT ANALYSIS 37
3.8 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 39
3.9 KEY CONFERENCES AND EVENTS, 2025-2026 40
3.9.1 IMPACT OF GENERATIVE AI ON CLOUD COMPUTING MARKET 40
3.9.1.1 TOP USE CASES & MARKET POTENTIAL 40
3.9.1.2 Key Use Cases 41
4 COMPETITIVE LANDSCAPE 42
4.1 INTRODUCTION 42
4.2 KEY PLAYERS' STRATEGIES/RIGHT TO WIN 42
4.3 REVENUE ANALYSIS 44
4.4 MARKET SHARE ANALYSIS, 2024 44
4.5 BRAND/PRODUCT COMPARISON 48
4.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024 49
4.6.1 STARS 50
4.6.2 EMERGING LEADERS 50
4.6.3 PERVASIVE PLAYERS 50
4.6.4 PARTICIPANTS 51
4.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024 52
4.6.5.1 Cloud Computing Market: Company Footprint 52
4.6.5.2 Cloud Computing Market: Region Footprint 52
4.6.5.3 Cloud Computing Market: Service Model Footprint 53
4.6.5.4 Cloud Computing Market: Deployment Model Footprint 53
4.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024 54
4.7.1 PROGRESSIVE COMPANIES 54
4.7.2 RESPONSIVE COMPANIES 54
4.7.3 DYNAMIC COMPANIES 55
4.7.4 STARTING BLOCKS 55
4.7.5 COMPETITIVE BENCHMARKING: STARTUP/SMES, 2024 56
4.7.5.1 Detailed list of key startups/SMEs 56
4.7.5.2 Competitive benchmarking of startups/SMEs 57
4.8 COMPANY VALUATION AND FINANCIAL METRICS OF KEY VENDORS 57
4.8.1 COMPANY VALUATION OF KEY VENDORS 58
4.8.2 FINANCIAL METRICS OF KEY VENDORS 58
4.9 COMPETITIVE SCENARIO AND TRENDS 59
4.9.1 PRODUCT LAUNCHES 59
4.9.2 DEALS 68
5 COMPANY PROFILES 79
5.1 INTRODUCTION 79
5.2 KEY PLAYERS 79
5.2.1 AWS 79
5.2.1.1 Business overview 79
5.2.1.2 Products/Solutions/Services offered 80
5.2.1.3 Recent developments 81
5.2.1.4 MnM view 83
5.2.1.4.1 Key strengths/Right to win 83
5.2.1.4.2 Strategic choices 83
5.2.1.4.3 Weaknesses and competitive threats 83
5.2.2 MICROSOFT 84
5.2.2.1 Business overview 84
5.2.2.2 Products/Solutions/Services offered 85
5.2.2.3 Recent developments 86
5.2.2.4 MnM view 89
5.2.2.4.1 Key strengths/Right to win 89
5.2.2.4.2 Strategic choices 89
5.2.2.4.3 Weaknesses and competitive threats 89
5.2.3 GOOGLE 90
5.2.3.1 Business overview 90
5.2.3.2 Products/Solutions/Services offered 91
5.2.3.3 Recent developments 92
5.2.3.4 MnM view 95
5.2.3.4.1 Key strengths/Right to win 95
5.2.3.4.2 Strategic choices 95
5.2.3.4.3 Weaknesses and competitive threats 95
5.2.4 ORACLE 96
5.2.4.1 Business overview 96
5.2.4.2 Products/Solutions/Services offered 97
5.2.4.3 Recent developments 98
5.2.4.4 MnM view 100
5.2.4.4.1 Key strengths/Right to win 100
5.2.4.4.2 Strategic choices 100
5.2.4.4.3 Weaknesses and competitive threats 100
5.2.5 SALESFORCE 101
5.2.5.1 Business overview 101
5.2.5.2 Products/Solutions/Services offered 102
5.2.5.3 Recent developments 103
5.2.5.4 MnM view 105
5.2.5.4.1 Key strengths/Right to win 105
5.2.5.4.2 Strategic choices 105
5.2.5.4.3 Weaknesses and competitive threats 105
5.2.6 ALIBABA CLOUD 106
5.2.6.1 Business overview 106
5.2.6.2 Products/Solutions/Services offered 107
5.2.6.3 Recent developments 107
5.2.7 IBM 110
5.2.7.1 Business overview 110
5.2.7.2 Products/Solutions/Services offered 111
5.2.7.3 Recent developments 112
5.2.8 SAP 115
5.2.8.1 Business overview 115
5.2.8.2 Products/Solutions/Services offered 116
5.2.8.3 Recent developments 117
5.2.9 ADOBE 119
5.2.9.1 Business overview 119
5.2.9.2 Products/Solutions/Services offered 120
5.2.9.3 Recent developments 121
5.2.10 TENCENT CLOUD 123
5.2.10.1 Business overview 123
5.2.10.2 Products/Solutions/Services offered 124
5.2.10.3 Recent developments 125
5.3 OTHER PLAYERS 127
5.3.1 HUAWEI 127
5.3.2 HEWLETT-PACKARD ENTERPRISE 128
5.3.3 DELL TECHNOLOGIES 129
5.3.4 DROPBOX 130
5.3.5 NUTANIX 131
5.3.6 AKAMAI TECHNOLOGIES 132
5.3.7 SAUDI TELECOM COMPANY 133
5.3.8 KYNDRYL 134
5.3.9 ATOS SE 135
5.3.10 NTT DATA CORPORATION 136
5.3.11 WORKDAY 137
5.3.12 FUJITSU 138
5.3.13 BROADCOM 139
5.3.14 RACKSPACE TECHNOLOGY 140
5.3.15 DXC TECHNOLOGY 140
5.3.16 NEC CORPORATION 141
5.3.17 JOYENT 142
5.3.18 DIGITALOCEAN 142
5.3.19 OVH CLOUD 143
5.3.20 NAVISITE 144
5.3.21 INFOR 145
5.3.22 SAGE 145
5.3.23 INTUIT 146
5.3.24 OPENTEXT 146
5.3.25 CISCO 147
5.3.26 BOX 148
5.3.27 ZOHO 148
5.3.28 CITRIX 149
5.3.29 EPICOR 149
5.3.30 UPLAND SOFTWARE 150
5.3.31 SERVICENOW 150
5.3.32 IFS 151
5.3.33 APP MAISTERS 152
5.3.34 ZYMR 153
5.3.35 JDV TECHNOLOGIES 154
5.3.36 TUDIP TECHNOLOGIES 155
5.3.37 VISARTECH 156
5.3.38 CLOUDFLEX 157
5.3.39 VULTR 158
5.3.40 PCLOUD 158
5.3.41 CLOUD4C 159
6 APPENDIX 160
6.1 RESEARCH METHODOLOGY 160
6.1.1 RESEARCH APPROACH 160
6.1.1.1 Secondary data 161
6.1.1.2 Primary data 161
6.1.2 RESEARCH ASSUMPTIONS 162
6.1.3 RESEARCH LIMITATIONS 163
6.2 COMPANY EVALUATION MATRIX: METHODOLOGY 164
6.3 AUTHOR DETAILS 167
TABLE 1 CLOUD COMPUTING MARKET SIZE AND GROWTH,
2020-2024 (USD BILLION, YOY GROWTH %) 12
TABLE 2 CLOUD COMPUTING MARKET SIZE AND GROWTH,
2025-2030 (USD BILLION, YOY GROWTH %) 13
TABLE 3 CLOUD COMPUTING MARKET: ROLE OF PLAYERS IN ECOSYSTEM 26
TABLE 4 PORTERS' FIVE FORCES' IMPACT ON CLOUD COMPUTING MARKET 30
TABLE 5 PATENTS GRANTED TO VENDORS IN CLOUD COMPUTING MARKET 38
TABLE 6 CLOUD COMPUTING MARKET: DETAILED LIST OF
CONFERENCES AND EVENTS, 2025-2026 40
TABLE 7 CLOUD COMPUTING MARKET: OVERVIEW OF STRATEGIES ADOPTED
BY KEY PLAYERS, 2023-2025 42
TABLE 8 MARKET SHARE OF KEY VENDORS, 2024 45
TABLE 9 CLOUD COMPUTING MARKET: REGION FOOTPRINT 52
TABLE 10 CLOUD COMPUTING MARKET: SERVICE MODEL FOOTPRINT 53
TABLE 11 CLOUD COMPUTING MARKET: DEPLOYMENT MODEL FOOTPRINT 53
TABLE 12 CLOUD COMPUTING MARKET: LIST OF KEY STARTUPS/SMES 56
TABLE 13 CLOUD COMPUTING MARKET: COMPETITIVE BENCHMARKING OF
KEY STARTUPS/SMES 57
TABLE 14 CLOUD COMPUTING MARKET: PRODUCT LAUNCHES, MARCH 2022-MAY 2025 59
TABLE 15 CLOUD COMPUTING MARKET: DEALS, JANUARY 2022-JUNE 2025 68
TABLE 16 AWS: COMPANY OVERVIEW 79
TABLE 17 AWS: PRODUCTS/SOLUTIONS/SERVICES OFFERED 80
TABLE 18 AWS: PRODUCT LAUNCHES 81
TABLE 19 AWS: DEALS 82
TABLE 20 MICROSOFT: COMPANY OVERVIEW 84
TABLE 21 MICROSOFT: PRODUCTS/SOLUTIONS/SERVICES OFFERED 85
TABLE 22 MICROSOFT: PRODUCT LAUNCHES 86
TABLE 23 MICROSOFT: DEALS 87
TABLE 24 GOOGLE: COMPANY OVERVIEW 90
TABLE 25 GOOGLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 91
TABLE 26 GOOGLE: PRODUCT LAUNCHES 92
TABLE 27 GOOGLE: DEALS 93
TABLE 28 ORACLE: COMPANY OVERVIEW 96
TABLE 29 ORACLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 97
TABLE 30 ORACLE: PRODUCT LAUNCHES 98
TABLE 31 ORACLE: DEALS 98
TABLE 32 SALESFORCE: COMPANY OVERVIEW 101
TABLE 33 SALESFORCE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 102
TABLE 34 SALESFORCE: PRODUCT LAUNCHES 103
TABLE 35 SALESFORCE: DEALS 104
TABLE 36 ALIBABA CLOUD: COMPANY OVERVIEW 106
TABLE 37 ALIBABA CLOUD: PRODUCTS/SOLUTIONS/SERVICES OFFERED 107
TABLE 38 ALIBABA CLOUD: PRODUCT LAUNCHES 107
TABLE 39 ALIBABA CLOUD: DEALS 108
TABLE 40 IBM: COMPANY OVERVIEW 110
TABLE 41 IBM: PRODUCTS/SOLUTIONS/SERVICES OFFERED 111
TABLE 42 IBM: PRODUCT LAUNCHES 112
TABLE 43 IBM: DEALS 114
TABLE 44 SAP: COMPANY OVERVIEW 115
TABLE 45 SAP: PRODUCTS/SERVICES/SOLUTIONS OFFERED 116
TABLE 46 SAP: PRODUCT LAUNCHES 117
TABLE 47 SAP: DEALS 118
TABLE 48 ADOBE: COMPANY OVERVIEW 119
TABLE 49 ADOBE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 120
TABLE 50 ADOBE: PRODUCT LAUNCHES 121
TABLE 51 ADOBE: DEALS 122
TABLE 52 TENCENT CLOUD: COMPANY OVERVIEW 123
TABLE 53 TENCENT CLOUD: PRODUCTS/SOLUTIONS/SERVICES OFFERED 124
TABLE 54 TENCENT CLOUD: PRODUCT LAUNCHES 125
TABLE 55 TENCENT CLOUD: DEALS 126
FIGURE 1 GLOBAL CLOUD COMPUTING MARKET TO WITNESS SIGNIFICANT GROWTH 13
FIGURE 2 FASTEST-GROWING SEGMENTS IN CLOUD COMPUTING MARKET, 2025-2030 14
FIGURE 3 CLOUD COMPUTING MARKET: REGIONAL SNAPSHOT 15
FIGURE 4 CLOUD COMPUTING MARKET: DRIVERS, RESTRAINTS,
OPPORTUNITIES, AND CHALLENGES 18
FIGURE 5 ENTERPRISE SECURITY ISSUES 21
FIGURE 6 PROGNOSIS OF WORLDWIDE SPENDING ON INTERNET OF THINGS (IOT)
FROM 2018 TO 2023 (BILLION USD) 22
FIGURE 7 CLOUD COMPUTING MARKET: SUPPLY CHAIN ANALYSIS 24
FIGURE 8 KEY PLAYERS IN CLOUD COMPUTING ECOSYSTEM 28
FIGURE 9 CLOUD COMPUTING MARKET: PORTER'S FIVE FORCES ANALYSIS 30
FIGURE 10 NUMBER OF PATENTS GRANTED IN LAST 10 YEARS, 2015-2025 37
FIGURE 11 CLOUD COMPUTING MARKET: TRENDS/DISRUPTIONS IMPACTING BUYERS/CLIENTS 39
FIGURE 12 MARKET POTENTIAL OF GENERATIVE AI IN ENHANCING
CLOUD COMPUTING ACROSS KEY USE CASES 41
FIGURE 13 REVENUE ANALYSIS OF KEY VENDORS, 2020-2024 44
FIGURE 14 CLOUD COMPUTING MARKET: MARKET SHARE ANALYSIS, 2024 45
FIGURE 15 CLOUD COMPUTING MARKET: MARKET SHARE ANALYSIS,
BY SERVICE MODEL, 2024 47
FIGURE 16 CLOUD COMPUTING MARKET: VENDOR PRODUCTS/BRANDS COMPARISON 48
FIGURE 17 COMPANY EVALUATION MATRIX FOR KEY PLAYERS: CRITERIA WEIGHTAGE 50
FIGURE 18 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024 51
FIGURE 19 CLOUD COMPUTING MARKET: COMPANY FOOTPRINT 52
FIGURE 20 EVALUATION MATRIX FOR STARTUPS/SMES: CRITERIA WEIGHTAGE 54
FIGURE 21 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024 55
FIGURE 22 COMPANY VALUATION OF KEY VENDORS 58
FIGURE 23 EV/EBITDA ANALYSIS OF KEY VENDORS 58
FIGURE 24 YEAR-TO-DATE (YTD) PRICE TOTAL RETURN AND
5-YEAR STOCK BETA OF KEY VENDORS 59
FIGURE 25 AWS: COMPANY SNAPSHOT 80
FIGURE 26 MICROSOFT: COMPANY SNAPSHOT 85
FIGURE 27 GOOGLE: COMPANY SNAPSHOT 91
FIGURE 28 ORACLE: COMPANY SNAPSHOT 97
FIGURE 29 SALESFORCE: COMPANY SNAPSHOT 102
FIGURE 30 ALIBABA CLOUD: COMPANY SNAPSHOT 106
FIGURE 31 IBM: COMPANY SNAPSHOT 111
FIGURE 32 SAP: COMPANY SNAPSHOT 116
FIGURE 33 ADOBE: COMPANY SNAPSHOT 120
FIGURE 34 TENCENT CLOUD: COMPANY SNAPSHOT 124
FIGURE 35 CLOUD COMPUTING MARKET: RESEARCH DESIGN 160
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